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      • KCI등재

        人文地理學의 認識論에 關한 硏究 : 實證主義와 人間主義

        李相石 全南大學校 人文科學硏究所 1990 용봉인문논총 Vol.19 No.-

        In this paper, I have attempted to outline the major trends that have dominated over the epistemology and methodology in geographical enterprise after achieving the status of modem scientific discipline. In terms of its moment, humanistic epistemology may be understood as a reaction to positivism emphasizing the natural scientific attitudes only. But now, there has been integrated with another purposes in it. Humanistic perspectives in human geography make it possible not only to introduce the rigidity of philosophy essential to a scientific discipline but also to understand the geographical phenomena in the contexts of anthropocentrism. The focuses of humanistic perspectives in geography are the same as follows : reflexive cognition of human things, the meanings that people have attached to their surroundings, intentions and inter-subjectivity, life-world experience, methodological holisticism, etc. One of the disciplinary aims, that is the knowledge about the relationships between man and his nature in geography, can be attained by way of understanding these phenomenologically constituted entities. But humanistic perspectives in geography have often been criticized because of their lack of clarity related to the subject-matter, the philosophical base, and methodology. These criticisms seem to be suggested because of misunderstanding the phinomenological methods, but not because of problems in phenomenological epistemology itself. There's no denying the fact that it is humanistic perspectives that have surmounted the crisis of natural scientism and have humanized the images of naturalized human-being. In short, it is an attempt to make the geographical discipline 'of human, by human, for human'. It is obvious that humanism is anthropocentric philosophically, but if positivist methodologies help us understand the meanings with which man has endowed, there are no reasons to reject them. For we can reagrd it as the issue of methodologial pragmatism.

      • KCI등재

        은행서비스에서의 서비스품질, 고객만족도 및 교차구매의도 간의 관계연구: 한․중 은행 간 비교

        이상석 한국기업경영학회 2012 기업경영연구 Vol.19 No.1

        We live in a service society now. The development of a society makes its service outstanding and the weight occupied by a service industry is gradually increasing in various countries. So, it can be said that the correct recognition of the characteristics of service and the understanding of the strategic importance of service marketing are one obligatory task given to modern enterprises. On the one hand, banking is typical of a service industry. To cope actively with banksʼ rapidly changing financial environment and secure stable profits from it, first of all, efficient and effective strategic frames should be presented to improve the quality of bank service based on satisfying customers. This study is aimed at understanding the levels of service provided for the customers of a bank, understanding bank customersʼ differences of service quality, simultaneously, discovering and managing the factors of the effects on the level of customer satisfaction of each country, and ultimately improving the quality and the level of satisfaction of service. To attain such purpose more concretely, I hypothesized the conceptual model by relationship among the factors of bank service quality, customer satisfaction, and cross buying. The analytic methods for the study were reliability analysis, exploratory or confirmatory factor analysis and structural equation analysis by SPSS (ver.12) and AMOS (ver.5.0). As the result of testing a hypothesis, most of Korean and Chinese customers showed significant differences in the factors of bank service quality. In Korean banking service, bank service capability has the strongest effect on customer satisfaction, followed by bank accessibility. In China, customer and information management has the strongest effect on customer satisfaction, followed by bank service capability. Also, the findings suggest each bank service quality dimension has distinct effect on cross buying on national comparison. In China banking service, bank accessibility seem to be more important service criteria than other dimensions to target customers in China. On the other hand, in Korea bankservice, diversity of financial product seems to be more important service criteria than other them. Therefore, if the managers of banking service provide service based on these dimensions, they world get more efficient outcomes. Korean banks can create a competitive advantage by focusing on development of financial products and CRM. China banks can gain a competitive advantage strategically by focusing on providing a bank accessibility like a excellent banking facilities and convenience, and individualized marketing practices. 본 연구는 은행 서비스품질요인과 고객만족, 교차구매의도의 관계를 분석하여 한국과 중국의 은행뿐 아니라 중국 진출을 고려하고 있는 한국은행들에게 서비스품질 측면의 시사점을 제공하는데 목적이 있다. 이를 위하여 은행 서비스품질요인을 은행 접근성, 금융상품 다양성, 은행 업무능력, 고객 및 정보관리 등으로 분류하고 고객만족과 교차구매의도와의 관계를 분석하기 위하여 연구모형과 가설을 설정하였다. 본 논문을 통해 얻을 수 있는 시사점은 첫째, 양국 모두 은행업무능력이 고객만족을 위하여 중요한 영향을 미친다는 점을 확인하였다. 따라서 은행의 본질적인 업무능력이라고 볼 수 있는 예금 및 대출관련업무 서비스가 강화될 수 있도록 관심과 노력을 해야 할 것으로 판단된다. 둘째, 한국은 교차구매의도에 영향을 미치는 요인이 다양한 금융상품을 통한 서비스로 판명되었으나 중국은 이와 달리 얼마나 쉽게 가까이서 이용할 수 있는 은행이 있느냐가 영향을 미치는 것으로 확인되었다. 따라서 중국은행 서비스품질의 향상을 위한 각 은행 별 차별화, 특성화된 서비스를 제도권 내에서 개발하는 것이 필요하다고 볼 수 있다. 셋째, 양국 모두 고객만족이 교차구매의도에 긍정적인 영향을 미치는 것으로 확인되었다. 따라서 양국 모두 은행 서비스품질요인의 복합적인 상호작용에 의한 고객만족은 교차구매의도에 영향을 미치는 만큼 본질적인 은행 업무능력의 효율성을 위한 서비스 시스템의 구축이 요구된다고 볼 수 있다

      • 듀플렉서의 최근 기술동향

        이상석,박정래,전동석,이석진,이창화,김태홍,최태구,Lee, S.S.,Park, J.R.,Jun, D.S.,Lee, S.J.,Lee, C.H.,Kim, T.H.,Choy, T.G. 한국전자통신연구원 1995 전자통신동향분석 Vol.10 No.3

        이동통신 기술은 수요의 증가에 따라 눈부신 발전을 계속하고 있다. 그중 에서도 단말기 및 기지국 시스템 사용의 간편성 및 휴대성을 고려한 소형화 추세는 계속 연구대상이 되고 있으며, 또한 이들을 구성하는 부품의 소형화, 고기능화 및 저가격화를 요구하고 있다. 본 고에서는 이와 같은 단말기와 기지국 시스템의 소형화 요구에 따라 송수신 신호를 분리하기 위하여 안테나 바로 밑단에 사용되는 듀플렉서의 기술동향에 대하여 정리하였다.

      • KCI등재

        계층분석과정에 의한 기업어음 신용평가모형

        이상석,홍재범 한국경영과학회 1998 經營 科學 Vol.15 No.1

        This study aims to develop the methodology based on the AHP(Analytic Hierarchy Process) of evaluation for commercial paper, commercial paper is the major product of merchant banks, commercial paper evaluation is annually performed by the credit-evaluation agency. Credit evaluation is performed by the informal judgemental system, which has potential to induce serious inconsistencies in decision-making. We present an objective scoring model which does not suffer from the weakness of the subjective judgement system. The model used is illustrated by analyzing the commercial paper evaluation for the 3 motor-companies(H, K and S motors).

      • KCI우수등재

        조경시설공사의 시공품질 분석을 통한 품질관리항목의 중요도 연구

        이상석,최기수 한국조경학회 1997 韓國造景學會誌 Vol.25 No.3

        This study aims to estimate the relative importance of quality management items through the defect analysis in the landscape construction process. The RIQMI are decided by the defect coefficient and it's cause weight. The defect items in the landscape construction process were classified by 56 items based on the classification form of '96 landscape architectural construction standard and the cause pattern were categorized 4 types as design, material, construction, and environment factors. To analyze the defect coefficient and the aucse weight by defect, the researcher surveyed the questionnaires on the 103 engineers and the 31 experts on the landscape architectural construction. The result of this study are as follows. The relative importance by facilities pattern turn out to be much higher construction, material fator than design. environment factor in wood facilities, paving facilities, and steel facilities, the RIQMI is very high in timber crack, timber vending, faulty of timber against decay, welding faulty of steel facilities in material factor, and timber crack, faulty of timber against decay, finish faulty of steel facilities, welding faulty of steel facilities in construction factor.

      • KCI등재

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