그린디자인 개발을 위한 그린기술 정보제공 서비스 구축 1

경준혁(Kyoung Jun Hyouk),노지민(Noh Ji-min) 한국디자인학회 2010 한국디자인학회 학술발표대회 논문집 Vol.2010 No.10

Due to concern on global warming and environment destruction, the interest in green growth has been increasing. Additionally, there's an increasingly loud call for self-examination about the fact that design contributes to mass-production of waste. With this stream of times, 'designers and corporate social responsibility', the word previously introduced by Papanek, Victor, is again attracting attention. Also, companies and designers have become interested in development of green-products. Government and companies are now focusing on technology that is center of development of green-products. New technologies development is leading to reduction of CO2 emission, increase in energy efficiency and reduction of waste produced by new materials. But it is not actively proceeding to study and discuss on developing ceo-friendly products with the green-technologies in design field. Design field also recognizes the need of accepting new technology information and connecting with design. But, designers are still regarding technology information as quite difficult in the process of developing design. Also, the usability of technology information is very low. To understand the trend of changing green-products development, it is needed to research and analyze technology information regarding green growth and to apply in the process of design development. In this respect, this study focuses on building online-information service, which transforms green-technology information into new one more suitable for designers, classifies and provides. The goal of this study is to build technology information providing service in which designers can use technology information, previously regarded as quite difficult, easily and conveniently in the process of design development.

친환경디자인 도입을 위한 제도화 연구

송영민 한국공간디자인학회 2022 한국공간디자인학회논문집 Vol.17 No.5

(Background and Purpose) In 2022, the EU decided to ban the use of misleading environmental terms when demonstrating the environmental performance of a product or service. In Korea, the term “green” implies eco-friendly and is used in the context of green growth, green buildings, and green products based on legal definitions. Eco-friendly design—a concept similar to eco-design, green design—re-cycling design, environmentally friendly design, sustainable design are being discussed in academia and are being applied across industries. However, the ambiguity in the definitions of these concepts presents considerable difficulties in systemization, including defining the common principles, standards, and processes for applying these concepts. Therefore, this study aims to establish the concept of going eco-friendly and eco-friendly designs by examining major issues related to the definition of “green” in South Korea’s laws. Then, it proposes a plan to institutionalize eco-friendly designs in connection with the current law. (Method) This study was conducted within the scope of environmental policies and considered the definition of green concepts and eco-labels as set in various laws. First, it synthesized the use of the word “green” through examples in green-related laws, and then derived the concept of going eco-friendly by analyzing the direction and practical conditions of going green. Second, it examined the key elements of green certification and Korea’s Eco-Label. Third, it defined the standards and concepts related to going eco-friendly and eco-friendly design and suggested a way to institutionalize eco-friendly design that is connected to the current eco-labelling and certification system. (Results) Our analysis revealed that in many fields, the criteria for the eco-friendly design concept are sustainability, environmental and technological attributes, and a multidisciplinary design process. Second, eco-friendly design is a design that involves the use of eco-friendly technology and contributes toward environmental improvement, , technological innovation, and sustainability while reducing environmental damage. Third, eco-friendly design represents a fusion and convergence of fields connected to business such as marketing and product sales and the fields of science and technology, such as chemistry and energy science. Fourth, eco-friendly design should be approached as a method of applying the design process the is linked to the current certification system through collaboration in various fields including design, marketing, and environmental technology. (Conclusions) The study’s results suggest that institutionalization of eco-friendly designs is expected to receive greater importance within the national certification system as it systemizes the design field as per the relevant legal provision. This study hopes to inspire further discussions regarding the eco-labelling certification to establish an eco-friendly design system that is optimized to achieve greater sustainability in the South Korean context while adhering to the international standards.

도시생활환경의 체감녹지율 향상을 위한 그린디자인 연구

백지원(Ji Won Paik),정강화(Kang Wha Chung) 한국디자인문화학회 2011 한국디자인문화학회지 Vol.17 No.1

오늘날 세계는 환경문제에 대한 대응책을 내 놓고 있다. 우리는 도시환경의 질적 향상을 위한 도구로 녹색성장 정책을 도입하고 자연과 인간을 위한 공간재생에 필요한 새로운 도시디자인의 시대를 열어 가고 있는 것이다. 우리나라 또한 도시환경디자인 분야의 체계적인 연계와 정보화에 주력하며 부가가치를 창출하는데 기여하고 있고 환경문제에 대한 대응책을 내놓고 있다. 우리는 단순한 환경보호를 넘어서 도시공간을 재생시키는 디자인된 환경을 향유할 수 있도록 새로운 도시문화를 창출해가는 시대에 살고 있는 것이다. 도시는 사람이 살아가기 위한 공간이다. 이러한 도시생활환경의 질적 향상을 위한 운동은 미래를 위한 연장선상에서 계속되고 있다. 본 연구는 녹화를 통한 지속가능한 환경개선 및 질적 향상이 가능한 지에 대한 논지에서 시작되었고, 디자인의 관점에서 현재 우리사회의 생활환경 문제를 해결하고 녹색의 가치를 확립하고자 한다. 또한, 도시환경의 녹화디자인 연구는 현재 도시의 녹화시스템의 문제점을 분석하고 녹화디자인의 효과를 정의하고자 하는데 그 목표가 있다. 녹화디자인의 중요성을 입증하고자, 현대 도시환경 녹지의 물리적 현황 및 실질적 시민들의 체감 양을 비교하여 디자인적 관점으로 도출하고 동시에 통계자료의 분석 및 분류를 통해 인간을 위한 녹화디자인의 개념을 확립하고자 한다. 이러한 과정을 통해 녹지공간의 물리적인 양이 도시생활 환경에서의 삶의 녹지율과 비례하지 않는다는 결과를 도출할 수 있으며, 이는 단순히 녹지가 많은 것 뿐 아니라 녹지공간을 어떻게 디자인하는지, 즉 그 활용도에 따른 생활환경의 만족도가 달라진다고 해석할 수 있다. 이는 녹화를 올바른 환경에 적절한 디자인을 통해 적용한다면 도시민들에게 더 좋은 환경을 제공할 수 있음을 시사한다. 결론적으로, 이 연구는 도시속에서 자연과 인간이 공유할 수 있는 올바른 관계설정을 제공하고 지속가능한 방향을 모색하여 도시민들에게 보다 나은 녹화환경을 제공하고자 하는 것이다. The world has started to act to answer the issues of environment these days. To improve the urban life environment, we now build a new era of urban design for regenerating space for both nature and human and apply green-growth policy as a tool. Korea, is also going along with this flow by contributes to establish organizations and systematical connection between urban environment design fields while also proposes countermeasures in these issues. Now, we do not only protect environmental pollutions but also create a new urban culture for people to enjoy well-designed neighborhood. City is a space for human being. And this movement for qualitative improvement of urban life environment has been continued as an extension of its future. The research started with a question whether Greening system could bring a continuous improvement on quality of our life environment. And yet to suggest a better measures to resolve the current problems for the betterment of society`s environment and raise the value of the green with a Design point of view. Furthermore, studying green design of urban environment is to analyze the point of issues that lie in current city`s green system and aim to define the effect of green design. To demonstrate importance of green design, the research draw a conclusion from comparing physical amount of green and actual people`s viewpoint of modern city`s present condition of green area with a design standpoint. It also analyzes and categorizes statistical data to establish a fundamental concept of green design for human. The result of this analysis shows that physical amount of green area is not necessarily proportional to its quality of green life in urban environment and it could be construed as not only the amount of green is important but also how it has designed is more related to the level of satisfaction after all. This implies that right design with proper environment will make the better environment for the urban life. In conclusion, the research has conducted to suggest a proper relationship between nature and human in order to share it in the urban city environment and offer a better green-environment for the urban people.

연구분야 별‘그린(Green)용어’사용의 동향 분석 - 1990~2019년 석·박사 학위논문연구를 중심으로 -

송윤희,이진민 한국기초조형학회 2019 기초조형학연구 Vol.20 No.5

Research on the environment along with ongoing interest in the environment has been one of the essential issues for modern people today since industrialization. In 2019, the era of environment-essential has arrived instead of environment-friendly. Against this social background, green now contains an overall collection of nature-friendly meanings beyond the meaning of the color green. As a precedent research for the investigator’s study on green design, this research set out to arrange the uses and concepts of green by the area, analyze the trends of each period, and figure out its characteristics. The research scope encompasses dissertations between the 1990s when the term green was first used and April, 2019. As for analysis methods, the investigator sorted out and analyzed the concepts of “green” used in various ways by the year, area, and interrelation including the green design area based on the interrelation theory as well as relationships between human beings and the environment. The findings were as follows: first, the analysis results by the year show that researches on green tended to increase when social environment issues, international environment norms, or economic treaties emerged, which suggests that there was ongoing interest in the environment worldwide and that there were relationships between economy and the environment. Secondly, the analysis results by the area show that the biggest number of researches worked on profit making in addition to improved images related to marketing in the humanities and social science areas. In the design-related research areas, there was a gradually growing trend of considering nature and recognizing the importance of sustainable design rather than design for the enhanced images of products, goods, or corporations according to the expanding concept of green design in spaces and places in the aspect of marketing. The domain of green design also expanded. The findings indicate that the scope of green design research expanded gradually from researches on profit-seeking green according to image changes in the past to researches on more sustainable green based on interrelations between human beings and the environment. The study sorted out the meanings of “green” used in each of the research areas and expects its findings to be used as basic data in “green”-related researches, planning to continue the research efforts in the future. 산업화 이래로 환경에 관련된 지속적 관심과 더불어 연구는 오늘날 현대인에게 필수불가결한 쟁점 중 하나이며2019년 친환경이 아닌 필(必)환경시대가 도래 되었다. 이러한 사회적 배경으로 현재 그린은 색을 의미하는 범위를 넘어서, 자연친화적인 의미 모두를 총체적으로 포함하고 있다. 이에 본 연구의 목적은 본고의 그린디자인분야 연구 과정 중 선행 연구로써, 분야별 그린의 사용과 개념을 정리하고 시대별 동향을 분석하여 특성을 파악함의 목적이 있다. 연구의 범위로는 처음 그린의 용어를 사용하기 시작한 1990년대부터 2019년 4월까지의 학위논문을 대상으로 한다. 분석의 방법은 인간, 환경의 관계성과 더불어 상호관계이론을 토대로, 그린디자인 연구 분야를 포함하여, 다양하게 사용되고 있는 ‘그린’의 개념을 연도별, 분야별, 상호관계 관점으로 정리, 조사한다. 그 결과 첫째, 연도별 분석에서는 사회적 환경이슈, 혹은 국제적 환경규범, 경제 협정이 출범한 시기에 그린에 대한 연구도 상승하는 추이를 보였다. 이는 세계적으로 환경에 대한 관심이 지속적이며, 경제와 환경의 관계성을 나타냈다. 둘째 분야별 분석으로는 인문사회분야로 마케팅과 관련하여 이미지 제고와 더불어 이익창출을위한 연구가 가장 많은 것으로 보여 졌다. 디자인 관련 연구 분야의 결과로는 그린디자인의 개념의 마케팅적 측면에서 공간, 장소로 확대됨에 따라 제품과, 상품 혹은 기업의 이미지 제고를 위한 디자인에서 점차 환경을 고려하고 지속가능한 디자인의 중요성 인지와 더불어 그린디자인의 영역이 넓어졌음을 확인 할 수 있었다. 본 연구로 과거 이미지 변화에 따른 수익성 목적의 그린연구에서 점차 인간과 환경의 상호관계를 고려하여 보다 지속가능한 그린 연구로 그 범위가 확장됨을 알 수 있었다. 이에 본 연구는 각 분야 연구에서 사용되고 있는 ‘그린’의 의미를 정리함으로써 ‘그린’과 관련된 연구의 기초적 자료로 활용되기를 기대하며 향후 연구를 계속 이어나가고자 한다.

건축물 파사드에 있어 수직녹화 디자인 유형에 관한 연구

장염 ( Zhang Yan ),양성용 ( Yang Sungyong ) 한국공간디자인학회 2021 한국공간디자인학회논문집 Vol.16 No.8

(연구배경 및 목적) 최근 사회의 빠른 변화와 경제의 급격한 발전으로, 도시 건축의 밀도가 높아지면서 도시 건축은 더욱더 집적화, 고층화 등의 현상이 심화 되었고, 이러한 밀집된 건물들이 도시의 녹색 용지를 대체하게 되면서 다양한 환경 문제에 직면 해있다. 이러한 환경 문제를 해결하기 위하여 에너지 절약, 친환경, 생태 등 수많은 다양한 개념들을 복합적으로 이용하여 건물들에 융합시켰다. 이러한 건축물에 대한 여러 구성 요소 중 수직 면적을 매우 넓게 형성하는 건축물 파사드의 수직녹화는 식물을 이용해서 건물의 표피를 생태화하여 에너지 절약, 친환경 등의 효과를 가져올 수 있다. 도시 공간을 크게 차지하지 않음과 동시에, 도시의 녹화면적을 증가시키고 생태환경을 개선하여 공기의 질을 개선하고, 에너지 소모를 감소시키며, 도시 열섬 완화, 생물 다양성 증가, 사람들의 심신 건강을 향상시키는 등 매우 확실한 효과를 나타내고 있기 때문에 수직녹화 파사드는 깊게 연구할 가치가 있다. 기존의 수직녹화는 식물들이 자연적으로 생장하여 형성된 방식이었으나, 21세기에 들어서는 수직녹화 역시 시대가 변하고, 경제, 과학, 기술들이 발전함에 영향을 받았다. 더욱이 수직녹화가 에너지 문제 등 여러 가지 사회문제를 해결할 수 있게 되었고, 이에 따라 다양한 디자인 유형, 녹화 방식과 기술이 발전되었다. (연구방법) 우선 본 연구의 독창성을 확보하기 위해 중국과 한국의 선행논문을 연구하였다. 그다음은 발전된 녹화의 유형, 녹화 방식과 기술을 파악하기 위해 인터넷 및 책에서 기록된 세계 각국의 우수한 건축물 수직녹화 파사드의 31개 사례를 연구대상으로 선정하여 건축물 수직녹화 파사드 유형에 대해 조사 연구 하였다. 사례에서 설계된 수직녹화 파사드의 구조, 형성된 녹화 형태 및 식물의 재배 방식에 대해 분석하고, 기존의 수직녹화 파사드의 기술적인 디자인에 대해 분석하여 정리하며 이 내용을 중심으로 수직녹화디자인의 개념과 구조, 녹화 방식과 녹화 형태에 대해 연구하였다. (결과) 사례를 재배 방식, 보조시설, 식물선택, 벽과의 관계와 녹화형태 총 5개 항목의 분석기준으로 연구하여 7가지의 수직녹화 디자인 유형을 얻었다. 또한 각 생장환경, 방향, 과정과 사례의 관개 부분을 참고하여, 각 유형의 관개와 앞선 5가지의 분석 기준의 측면에 나타나는 특징을 제시하며, 이에 따라 7가지의 유형을 자연적 수직녹화와 인공적 수직녹화 방식으로 분류하였다. (결론) 본 연구는 건축물의 생태디자인에 대한 올바른 방향을 제시하고, 더욱이는, 수직녹화 파사드의 온난화 방지와 자원 순환적인 역할을 고려하여, 이를 지역과 도시의 생태적 영역을 확장 시키는 데에 중요기초적인 자료로써 연구 내용을 제공하고자 한다. (Background and Purpose) In light of rapid urbanization, changes in society, and economic development, urban architecture has increasingly become integrated and high-rise, replacing the city's green landscape, triggering a variety of environment problems. In order to address these issues, several eco-friendly concepts such as energy conservation and ecology were combined into building structures. Among the many components of these structures, the vertical greening of the building facade, which forms a substantial vertical area, can help save energy by ecologicalizing the surface of buildings using plants. Vertical green facades are worthy of study because they do not take up much of the city space and have definitive effects such as increasing the urban green area, enhancing the ecological environment to improve air quality, reducing urban heat island, increasing biodiversity, and enhancing people's mental and physical health. Previously, vertical greening was formed by plants that grew naturally, but in the 21st century, vertical greening was also influenced by changing times and the development of economics, science, and technology. Moreover, vertical greening had been able to solve many social problems such as energy deficits, which has led to the development of various design types, greening methods, and technologies. (Methods) Firstly, I examined previous studies from China and Korea to secure the originality of this study. Next, In order to identify these advanced types of greening methods and technologies, this paper selected 31 examples of exceptional vertical greening building facades recorded on the Internet and books, and investigated the types of vertical greening building facades. In these cases, we analyzed the structure of vertical greening facades, greening types, and plant cultivation methods. Additionally, the technical design of existing vertical greening facades was organized, the concept, structure, methods, and forms of vertical greening design were studied, and design types of vertical greening analyzed. (Results) The case was studied based on five analysis criteria: cultivation method, auxiliary facility, plant selection, relationship with wall, and greening type, and seven vertical green design types were obtained. In addition, by referring to each growth environment, direction, process, and irrigation in 31 cases, the characteristics of irrigation and the aforementioned five analysis criteria of each type are presented. Accordingly, seven types were classified into natural vertical and artificial vertical greening. (Conclusions) This study presents the right direction for the ecological design of buildings, and furthermore, considering the warming prevention and resource circulation role of vertical greening facades, it aims to provide important basic data for expanding ecological areas in local and urban settings.

중국 녹차 포장디자인에 일러스트 이미지를 적용한 효과에 관한 연구

천위위,김제중 한국일러스아트학회 2021 조형미디어학 Vol.24 No.3

오늘날 시대의 변화 및 소비자의 생활수준 향상은 미적 요소에 관한 관심 및 욕구의 증가로 이어졌고, 과거와 달리 제품을 구매하는데 포장디자인에 관한 관심 및 시각적 표현이 강조되고 있다. 이제는 품질 및 디자인을 통해 객관적인 차별요인을 찾기 어려운 시장 환경이 형성되었고, 소비자의 제품에 관한 태도가 중요 요인이 되었다. 본 연구는 차(茶) 시장에서 가장 많은 판매 비중을 차지하는 녹차 포장디자인에 중국을 대표하는 일러스트를 적용하는 방안에 관하여 연구하였고 소비자 대상의 포장디자인 인식 조사를 통해 일러스트 이미지 적용 기준 및 방안을 제시함으로써 세계 시장에서 중국의 이미지를 대표함과 동시에 차별성을 가진 녹차 포장디자인의 개발에 목적을 두었다. 본 연구의 결과 녹차를 구매할 때 브랜드를 중시하는 사람이 가장 많았고, 그 다음으로 포장디자인이 많은 비중을 차지한다고 나타났다. 또한, 소비자들은 중국 전통성이 내포된 일러스트 이미지를 사용한 녹차 포장디자인을 선택하였고 중국의 전통이미지, 녹차(茶) 제품과의 이미지 적합성, 이미지의 고급감, 로고타입(타이포그래피)의 가독성, 녹차(茶) 구매의향 요소, 구매 시 가격의 적정성 등 모든 요소에서 중국의 전통성을 가미한 일러스트 이미지가 삽입된 포장디자인에 대한 인식이 높다는 것을 알 수 있다. 또한 시각적 요소는 중국 산수, 여인, 전통문양, 전통 건물, 역사적 인물 순으로 선호도가 높은 것으로 나타났다. 따라서 녹차 포장디자인을 개발할 때 중국의 전통성을 부각할 수 있는 이미지를 일러스트 이미지를 녹차 포장디자인에 활용하면 보다 효과적인 디자인을 개발할 수 있을 것이라고 본다. Changes in today's era and improvement in consumer living standards have led to an increase in interest and desire for aesthetic elements. Unlike in the past, interest in packaging design and visual expression are emphasized in purchasing products. However, quality and design have recently created a market environment in which objective discrimination factors are difficult to find, and consumers' attitudes toward products have become important factors. This study is aimed at researching the packaging design of green tea, which accounts for the largest portion of sales in the tea market, and examines the application of illustrations representing China to green tea packaging design. This study seeks to develop a differentiated green tea packaging design while representing China's image in the global market by suggesting illustration image application criteria through a survey of green tea packaging design to consumers. The survey results showed that consumers value brands the most when purchasing green tea, in consideration of packaging design. In addition, consumers have been shown to prefer green tea packaging designs using illustrated images containing traditional Chinese characteristics. The results confirmed that consumers have a high preference for packaging designs with illustrations of Chinese traditionality among all factors such as Chinese traditionality, image suitability with green tea products, luxury, logotype improvement, green tea purchasing behavior, and high price perception. From this study, consumers' preference for illustrated images that highlighted Chinese traditionalism in green tea packaging design has been found. Thus, it is necessary to develop packaging designs that can have originality and preference in China and global markets.

신재생에너지에 의한 그린제품디자인 국내 현황 분석

남미경(Mee Kyung Nam) 한국디자인문화학회 2012 한국디자인문화학회지 Vol.18 No.1

본 연구는 신재생에너지의 개념과 범위를 분석하고, 그린제품디자인에의 적용 가능성을 모색하여 사회 및 산업기술의 발전과 지속가능성에 기여할 수 있는 국내 그린제품디자인 개발에 필요한 체계적·이론적 자료를 제공하고자 한다. 연구방법은 신재생에너지 및 그린제품디자인에 관한 보고서, 신재생에너지 기반 그린제품디자인 개발동향 조사, 전문 학술지 등 자료 중심의 분석과, 인터넷을 이용한 국내외 정보 D/B 및 네트워크 검색, 논문과 단행본을 포함한 도서·출판물 등 문헌조사를 통한 고찰로 진행되어졌다. 본 연구의 주된 범위와 내용에는 신재생에너지의 개념과 신재생에너지를 기반으로 한 그린제품디자인의 글로벌 신성장 동력으로서의 가치와 그린제품디자인에의 적용 방식, 태양·풍력·수력·바이오·지열에너지 등 주요 신재생에너지에 대한 분류와 그린제품디자인 사례 조사, 그리고 국내 신재생에너지 기반 그린제품 디자인 현황에 대한 분석 결과가 포함 되어 진다. 신재생에너지에 의한 그린제품디자인 국내 현황 에 대한 분석 결과는 다음과 같다. 첫째, 2010년도 그린디자인 관련 디자인 출원은 2008년의 123건 대비 50% 이상, 2009년의 162건 대비10% 이상 늘어난 187건에 이르렀으며 2011년-3월 기준-82건으로 년말 까지는 300건 이상의 출원이 예상되어 2010년 대비 60% 이상의 증가로 전년 대비 역대 최고의 증가율 기록. 둘째, 물품별 총 국내 그린제품디자인 관련 특허출원건수는 토목·건축용품 428건, 사무용품 137건, 생활용품 85건, 주택설비용품 85건의 순으로 주로 주거생활과 관련된 제품분야에서의 출원 다수. 셋째, 신재생에너지 사용 그린제품디자인의 대표적 사례로는 태양광을 이용한 가로등, 핸드폰과 같은 스마트제품, 버스와 개인용 승합차 등의 운송수단 및 공공시설물, 풍력을 이용한 가로등, 선풍기 및 스마트제품 및 자동차와 같은 운송수단, 그리고 수력을 이용한 가습기, 바이오에너지를 이용한 가정용 사우나, 지열에너지를 적용한 브릿지 제품 등의 개발이 이루어져 향후 지속적 발전이 진행 되어질 것으로 분석되어졌다. This article aims to provide a systematic-theoretical data for developing green product design based on renewable energy to make balance between sustainable environment and civilization-technology development in the future through analyzing concept of renewable energy and finding it`s application for green product design. The main method of this article is to analyze the reference such as the reports about green product design and renewable energy, papers about tendency of green product design based on renewable energy development in advanced countries and Korea, journals, and to review the data from internet D/B in domestic and abroad, and variety of literatures including thesis, books, periodicals and the other publications. Main scopes and contents of this article are formed with a concept of renewable energy, a value of green product design based on renewable energy as an engine of future and it`s application, types and cases classification by the specific quality of solar energy, biomass energy, wind-power energy, hydro-power energy, and geothermal energy, and main trends analysis by green product design transition based on renewable energy which are green-centered. As the result of main trends analysis by main trends analysis by green product design transition based on renewable energy are as follows. First, apply of product design related green design field to Korean Intellectual Property Office in 2010 is reported as 187 cases, it`s more than 50% higher than 123 cases in 2008, 10% higher than 162 cases in 2009. More than 300 cases are expected in the end of 2011-82 cases are reported in March, 2011-and it presents the most high rate of increase compare to last year, Second, apply cases of civil and architecture engineering filed are 428 cases, and 137 cases in office supply field, 85 cases in house hold items, and 85 cases in house equipment field are reported as the patent related in domestic green product design. The filed rerated in house environment is the most remarkable area of the patent. Third, the representative examples are the streetlight, smart product design like cell-phone, vehicles like bus & car, and public facilities by solar energy, street-lamp, electric fan, smart product items, and vehicles by wind-power energy, humidifier by hydro-power energy, household sauna system by biomass energy, and electric bridge by geothermal energy. Therefore, trend of green product design transition by the renewable energy development could be progressed focusing on those three trends.

A Study on the Traditional-Experience Village Landscape Design Development and the Application for Green Landscape Formation* - The Case of Namsa-Yedamchon, Sancheong-gun -

손호기,김상범 한국전통조경학회 2011 한국전통조경학회지 Vol.9 No.-

This study aims at landscape design developments and their application of Namsa-Yedamchon, located in Namsari, Dansung-myeon, Sancheong-gun in Gyeongsangnam-do, as Namsa-Yedamchon is a traditional cultural village with well-preserved traditional rural landscape. Traditional walls and picturesque Hanoks have been preserved in good forms without much damage. To be sufficiently comparable to Mt. Niqiu and Sishui where Confucius was born, this village is well-known for the place where scholarly attainments have been pursued and highly valued. Based upon the Feng Shui Theory, the geomantic principles, the village is featured in that the Dangsan looks like head of a male dragon and the Mt. Niqiu can be a head of a female dragon. In addition, it seems that the two are holding each other's heads and tails, so they become the Double Dragon. Although a distant view of the village is fine, the inside of Hanoks hid by some parts of stone walls are being used only vegetable gardens or left uncared as unused areas. Therefore damaged scenes are shown because of inappropriate maintenance for the stone walls. Moreover, a lack of experiential spaces available for activities makes the village inactive. Therefore, the study is to develop the green-landscape design for Namsa-Yedamchon to be a traditional experiential village, so as to maintain its own traditional elements, and also to have various experiential activities and environmental facilities proper for a traditional village. Design codes unifying space elements in wholeness to form green landscape were discovered and applied. As for space designs of regional characteristics, unification of various elements instead of individual designs of particular elements is important. To achieve the unification, design codes that are specific rules weaving individual elements are required. The significance of this study is on presenting alternative methods for space design of traditional experiential villages in order to shape green landscape, after unearthing and establishing design codes of traditional elements of Namsa-Yedamchon and then applying them to developing experiential spaces or designing environmental facilities, in order to shape green landscape. While developing experiential spaces and environmental facilities, they were designed, conforming to Yedamchon design codes, based on scenic, environmental and functional aspects. In water spaces around Namsa Stream, a natural-stream shape was produced, and shoals and swamps were made in the aim that biological diversity will be created and connection of water and woods will be available. To enhance water-purification control easy, (normal) reeds, Juls and ditch reed were planted. In addition, around Yongsobawi, the old irrigation channel was renovated and a footpath was created and a circulating way between Namsacheon and cultural amenities of Yedamchon. The formation of green landscape should be though the consideration into rural scenic aspects. In the process, mutual meetings and agreements of villagers are essential. The formation of green landscape in Namsa-Yedamchon aims at the contribution both to preservation of regional landscape and to cultural cultivation for visitors and villagers.

그린마케팅(Green Marketing)을 위한 디자인커뮤니케이션 전략 연구 : IDC(통합적 디자인 커뮤니케이션) 중심으로

최명식(Choi Myoungsik),김경희(Kim Kyunghee) 한국디지털디자인학회 2009 디지털디자인학연구 Vol.9 No.4

For the efficient achievement of Green Marketing many-sided communication tools which include design corporate brand advertising package will be unified by synthetic design communication strategies of IDC. First IDC supervisor takes shape target audience based on STP strategies which is established with green marketing and also investigates overall mixed marketing elements professed 'green' through arrangement of communication concept which is delivered to green consumer. Second target consumer who is selected in green marketing strategies is materialized in green consumer who is an object of delivering green marketing through media in IDC strategies and brand positioning in marketing strategies is rinranged in green concept of brand which is delivered to green customers in IDC. Third set a goal of IDC. Because IDC strategies is based on marketing strategies IDC supervisor need to understand the course of design communication activity which have a influence on decision course of customer's purchase thought. Forth IDC supervisor selects efficient communication tools after selecting IDC goals. And we compare with efficiency focused on representive elements through step by step. This research will be promotion for green marketing and study IDC strategies from angle of design communication methodology. Through achievement methodology of green marketing which makes opportunity of environmental problem not crisis and plans existence and growth of corporations we need to develop our point of view for goal of corporations and designs. 그린마케팅의 효과적인 전략적 수행을 위해서는 그린기업의 Design Corporate Brand Advertising Package의 디자인커뮤니케이션 도구들을 IDC전략을 통해 다음과 같이 일원화시킨다. 첫째 IDC 관리자는 그린마케팅측면에서 수립된 STP전략을 토대로 그린소비자를 구체화하고 이들에게 전달할 커뮤니케이션 컨셉를 정립하여 그린을 표방 할 수 있는 마케팅 믹스 요소들도 종합적으로 검토하여야 한다. 둘째 IMC의 그린마케팅 전략에서 선정된 표적 소비자는 IDC전략에서 매체를 통해 그린메시지를 전달하고자하는 대상인 그린소비자로 구체화되고 그린마케팅전략에서의 브랜드 포지셔닝은 IDC 전략에서 그린소비자에게 전달하고자 하는 브랜드의 그린컨셉으로 재정립된다. 셋째 그린마케팅의 기획에 의한 IDC목표를 설정해야 한다. IDC 담당자는 그린마케팅을 위한 IDC목표를 적절히 설정하기 위하여 디자인 커뮤니케이션 활동이 소비자의 구매의사 결정과정에서 영향을 미치는 과정을 이해가 필요하다. 넷째 IDC 목표가 선정되면 IDC 관리자는 다음단계로 이를 달성하는데 효과적인 커뮤니케이션 도구들을 선정한다. 그리고 대표적인 요소들을 중심으로 그린소비자 반응과정(구매의사결정)등 단계별로 그 효율성을 비교·검토한다. 본 연구는 그린마케팅(Green Marketing)을 위한 촉진체로서 디자인커뮤니케이션 방법론에서 IDC(Integrated Design Communication)전략을 연구함으로서 환경문제를 위기가 아닌 기회로 파악해 기업의 생존과 성장을 도모하는 그린마케팅의 수행방법론을 통해 기업과 디자인의 목표를 위해 장기적인 관점으로 전개해야 할 것이다.

疫情環境中綠色環保的服飾設計研究

陈 雅 欣,손영미 인문사회 21 2022 인문사회 21 Vol.13 No.1

疫情環境中綠色環保的服飾設計研究陈 雅 欣*ㆍ孙 永 美** 摘要: 2020年新冠肺炎全球爆发蔓延,人们的生命健康不断受到威胁,经济发展严重受阻,生活方式发生重大变化。服飾設計領域也因此面臨新的挑戰,給近些年受到關注的綠色環保理念和服飾設計融合帶來了新的契機。本研究以當前疫情環境中綠色環保的服飾設計為研究物件,運用文獻研究、觀察歸納、舉例對比和應用實踐的研究方法。在服裝行業的突變、服飾設計和綠色環保理念融合的基礎上,從服飾色彩、材料、款式三個角度歸納分類綠色環保的服飾設計多種方式,並舉例對比,分析出使用回收廢棄材料再設計是創新綠色環保服飾設計方式的有效途徑。在綠色環保服飾設計的應用中,選用廢棄物作為原材料進行綠色環保的服飾設計實踐,賦予了材料可持續性。為當前疫情與人類共存的環境下,綠色環保服飾設計的創新和應用尋找適合的設計方式,也為後期展開的相關研究提供理論支撐。 核心语: 疫情環境 服飾設計 綠色環保理念 回收再設計 材料可持續性 □ 接受日: 2022年 1月 16日, 修正日: 2022年 2月 6日, 揭載確定日: 2022年 2月 20日* 主著者, 朝鮮⼤學 美術體育⼤學校 設計學科 博⼠(First Author, PhD, Chosun Univ., Email: 85085503@qq.com)** 交信著者, 朝鮮⼤學 K-文化演出企劃學科 教授(Corresponding Author, Professor, Chosun Univ., Email: ymshon@chosun.ac.kr) The Study on the Green and Environmentally FriendlyClothing Design in the Environment of COVID-19Yaxin Chen & Youngmi Shon Abstract: In 2020, with the outbreak of COVID-19 worldwide, people’s lives are constantly threatened, economic development is seriously hindered, and lifestyles have undergone changes. The clothing design field also faces new challenges, which brings new opportunities to the integration of environmental protection concepts and clothing design. This study takes the green clothing design in COVID-19 environment as the research object, and uses research methods of literature research, observation and induction, example comparison and application practice. The integration of clothing design and the concept of environmental protection, various methods of green and environmental protection clothing design are summarized and classified based on color, material and style, and examples are compared. It is analyzed that the use of recycled waste materials to is an innovative way in green design field. In green design, waste is used as raw material, which endows the material with sustainability. The coexist of COVID-19 and human race, the research finds suitable design methods for the innovation and application of green clothing design, and also provide theoretical support for the related research carried out later. Key Words: Clothing Design, Green Environmental Protection Concept, Recycle and Redesign, In the Environment of COVID-19, Material Sustainability