중국 무인점포의 마케팅 믹스요인이 소비자 체험과 만족도에 미치는 영향

Meng-Sha Wang,Sang Li,배기형 한국유통경영학회 2020 유통경영학회지 Vol.23 No.4

Purpose: With the new trend of retailment and the development of unmanned retailment, unmanned stores in China have rapidly grown as a new type of retail format that is personalized and diversified. The purpose of this study is to verify the influence of unmanned store's marketing mix factors on consumer experience and satisfaction. It also focuses on promoting the development of unmanned stores in China. Research design, data, and methodology: This study analyzed the influence of unmanned store's marketing mix factors on consumer experience and satisfaction. This study also conducted an online survey for 12 days from March 18th to March 29th, 2020. A total of 411 questionnaires were surveyed by Chinese consumers who visited unmanned stores, and the results were used for the final analysis. Results: First, among the four factors in the marketing mix, the price does not significantly affect the sensory experience and the emotional experience, but the other factors showed a significant positive effect on all three factors of the consumer experience. Second, the four factors of the marketing mix have a positive(+) effect on satisfaction, and their influence is big in order of promotion, distribution, price, and product. Third, it was verified that the three factors of consumer experience, such as relational experience, emotional experience, and sensory experience, have a positive effect on satisfaction. Fourth, it can be seen that there is a mediating effect of consumer experience between marketing mix factors and satisfaction. Conclusions: The following conclusions can be obtained from the results of this study. Unmanned supermarkets can enhance customers' shopping experience by providing customers with scene-oriented, personalized, and experience-based services, thereby improving customers' satisfaction. At the same time, unmanned enterprises can strengthen corporate alliances and data sharing, which is beneficial for providing customized services for consumers and promoting unmanned shops.

The putative polysaccharide synthase AfCps1 regulates Aspergillus fumigatus morphogenesis and conidia immune response in mouse bone marrow-derived macrophages

Wang Sha,Yuan Anjie,Zeng Liping,Hou Sikai,Wang Meng,Li Lei,Cai Zhendong,Zhong Guowei 한국미생물학회 2021 The journal of microbiology Vol.59 No.1

Aspergillus fumigatus is a well-known opportunistic pathogen that causes invasive aspergillosis (IA) infections with high mortality in immunosuppressed individuals. Morphogenesis, including hyphal growth, conidiation, and cell wall biosynthesis is crucial in A. fumigatus pathogenesis. Based on a previous random insertional mutagenesis library, we identified the putative polysaccharide synthase gene Afcps1 and its paralog Afcps2. Homologs of the cps gene are commonly found in the genomes of most fungal and some bacterial pathogens. Afcps1/cpsA is important in sporulation, cell wall composition, and virulence. However, the precise regulation patterns of cell wall integrity by Afcps1/cpsA and further effects on the immune response are poorly understood. Specifically, our in-depth study revealed that Afcps1 affects cell-wall stability, showing an increased resistance of ΔAfcps1 to the chitinmicrofibril destabilizing compound calcofluor white (CFW) and susceptibility of ΔAfcps1 to the β-(1,3)-glucan synthase inhibitor echinocandin caspofungin (CS). Additionally, deletion of Afcps2 had a normal sporulation phenotype but caused hypersensitivity to Na+ stress, CFW, and Congo red (CR). Specifically, quantitative analysis of cell wall composition using high-performance anion exchange chromatography- pulsed amperometric detector (HPAEC-PAD) analysis revealed that depletion of Afcps1 reduced cell wall glucan and chitin contents, which was consistent with the downregulation of expression of the corresponding biosynthesis genes. Moreover, an elevated immune response stimulated by conidia of the ΔAfcps1 mutant in marrow-derived macrophages (BMMs) during phagocytosis was observed. Thus, our study provided new insights into the function of polysaccharide synthase Cps1, which is necessary for the maintenance of cell wall stability and the adaptation of conidia to the immune response of macrophages in A. fumigatus.

Experimental Study on Seismic Performance of Prefabricated Beam Wall Out-of-Plane Connection Nodes with Different Anchoring Measures

Xianhong Meng,Keyu Liu,Zongqi Li,Liankai Sha 대한토목학회 2022 KSCE JOURNAL OF CIVIL ENGINEERING Vol.26 No.2

In this paper, when the core tube structure of the fabricated frame core tube is thin and the horizontal anchorage length of the longitudinal reinforcement on the upper part of the beam is insufficient, when the beam-wall is connected by a sleeve, the seismic performance test of the nodes with different mechanical anchoring measures is carried out. The seismic performance of the anchored reinforced fabricated beam-wall out-of-plane connection node is studied by considering factors such as wall top axial compression, constraints, etc., under the same reinforcement ratio, one cast-in-place specimen and two are prefabricated with different anchoring measures. The effects of different anchoring measures on the energy dissipation capacity, stiffness, ductility and ultimate flexural capacity of the fabricated beam-wall joint under the condition of low-cycle reciprocating load applied to the beam end are studied. The research results show that the anchoring performance of the fabricated specimens with anchor plate measures for anchoring reinforcement has been greatly improved. When the bearing capacity meets the requirements, the stiffness and ductility are also significantly improved compared with other specimens. When the load is controlled, the plastic hinge is formed at the joint of the beam end, and the anti-side movement ability is obviously better than the 90° hook anchoring method. It fully shows that when the horizontal anchoring length is insufficient, the anchoring strengthening measures can improve the force performance of the nodes and avoid the occurrence of pull-off failure.

Online Hop Timing Detection and Frequency Estimation of Multiple FH Signals

Zhi-Chao Sha,Zhang-Meng Liu,Zhi-Tao Huang,Yi-Yu Zhou 한국전자통신연구원 2013 ETRI Journal Vol.35 No.5

This paper addresses the problem of online hop timing detection and frequency estimation of multiple frequencyhopping (FH) signals with antenna arrays. The problem is deemed as a dynamic one, as no information about the hop timing, pattern, or rate is known in advance, and the hop rate may change during the observation time. The technique of particle filtering is introduced to solve this dynamic problem, and real-time frequency and direction of arrival estimates of the FH signals can be obtained directly, while the hop timing is detected online according to the temporal autoregressive moving average process. The problem of network sorting is also addressed in this paper. Numerical examples are carried out to show the performance of the proposed method.

INTERNATIONAL AIR LAW MOOT COURT COMPETITION 2018

( Jiangnan Chen ),( Yanlin Guo ),( Meng Sha ),( Rui Zhao ) 한국항공우주정책·법학회(구 한국항공우주법학회) 2018 한국항공우주정책·법학회지 Vol.33 No.1

Current Status and Future Perspectives of Sonodynamic Therapy and Sonosensitiers

Liu, Xing-Han,Li, Sha,Wang, Meng,Dai, Zhi-Jun Asian Pacific Journal of Cancer Prevention 2015 Asian Pacific journal of cancer prevention Vol.16 No.11

The precaution and treatment for cancer become inevitable with the rising of morbidity and mortality. In this article, a promising new methodology for cancer treatment, sono-dynamic therapy (SDT) was introduced. In addition, we extensively reviewed the molec-ular mechanisms of SDT killing cancer and summarized the classification of sonosensi-tizers. At the same time, research progress of SDT indicates that it is possible to become a developing field for cancer treatment in clinical application.

Behavioral Responses of Pregnant Women to the Early Stage of COVID-19 Pandemic in the Network Era in China: Online Questionnaire Study

Wen-sheng Hu,Sha Lu,Meng-yan Xu,Min-cong Zhou,Zhen-ming Yuan,Yue-yue Deng 한국간호과학회 2021 Asian Nursing Research Vol.15 No.3

Purpose: The aim of this study was to examine the behavioral responses of pregnant women during the early stage of Coronavirus Disease 2019 (COVID-19) outbreak. Methods: We recruited 1,099 women to complete an online questionnaire survey from February 10 to February 25, 2020. The subjects were divided into two groups (the pregnant women group and the control group). Results: Concerns about infection: most of the participants watched the COVID-19 news at least once a day. Protective behaviors: the utilization rate of pregnant women (often using various measures) was higher than that of nonpregnant women. Exercise: 30.6% of the pregnant women continued to exercise at home, whereas in the control group, this percentage was 8.4%. Spouse relationship: 38.8% of the subjects’ relationship improved, whereas only 2.3% thought the relationship was getting worse. Conclusion: Pregnant women had some unique behavioral responses different from that of nonpregnant women. It is important to understand the behavioral responses of pregnant women in this network era.

중국 애니메이션산업의 수출증대방안에 관한 연구

배영순(Ying-Shun Pei),맹해양(Hai-Yang Meng),후사사(Sha-Sha Hou),배기형(Ki-Hyung Bae) 한국콘텐츠학회 2018 한국콘텐츠학회논문지 Vol.18 No.3

본 논문은 한, 중, 일 3국의 애니메이션 산업을 비교분석하여 중국 애니메이션산업의 현황과 문제점을 파악하고 중국 애니메이션산업의 해외 시장 수출 증대 방안을 찾는 목적을 둔다. 이런 목적을 실현하기 위해서 애니메이션의 개념과 특징 등 이론적 배경을 살펴보고 나서, 문헌연구 방법으로 한, 일, 중국 애니메이션산업의 논문 서적을 통해서 문헌자료의 정리 및 사례의 분석을 바탕으로 중국 애니메이션의 수출 증대방안을 제시하였다. 수출 증대 방안 내용으로는 첫째, 애니메이션 작품의 이익을 최대로 얻을 수 있고 파생작품을 다각적으로 생길 수 있기 위해서 산업 사슬을 개선해야 한다. 둘째, 애니메이션 산업의 전문 인력을 양성해야 한다. 셋째, 정부 측면에서는 애니메이션산업에 관한 법 및 제도를 보완해야 한다. 먼저 애니메이션산업과 제작자 보호를 위해서는 정부가 적극적인 자금과 정책으로 지지해야 하고 외국과의 정부의 합작관련 법규를 완화하고 적극적인 개방 정책이 필요하다. 넷째, 중국문화역사에 맞게 국제시장에서도 받아들일 수 있는 독특한 캐릭터를 개발할 필요가 있다. 다섯째, 홈페이지와 모바일 매체 등을 활용한 중국 애니메이션의 적극적인 홍보가 필요하다. 여섯째, 국제 교류를 강화하여 국제 공동제작으로 해외시장에 수출될 것이다. A Comparative Study on the Korean animation industry and 3 of this paper is a matter of Korea, China, Chinese animation industry and the Current Status and Problem of Chinese animation business in overseas markets. Aimed to find ways to expand exports. In order to realize this purpose with theoretical backgrounds, such as animation concept and characteristics of the research literature, look at ways a paper from an animation industry, work, China. Chinese animation development plan based on the bibliographic data and case study based on books. First, by government in terms of development measures and supplement the system and a law on the animation industry. First of all animation industry and producers To help protect the government is to become an active policy must be supported with funds and animation to ease the relevant laws and regulations and joint venture with foreign countries. Pursuing an active policy is needed. Second, an animated feature can get the full benefit of the industrial chain to and create derivative works as a multilateral needs to be improved. Third, the animation expertise to build human resources need to be nurtured. Fourth, in order to cater to overseas markets in China will create various types of Chinese traditional culture based on the animation is important. Fifth, and a mobile home page to get in. Sixth, will be easily exported to overseas markets to the creation of joint international exchange and international.

The K+/H+ antiporter AhNHX1 improved tobacco tolerance to NaCl stress by enhancing K+ retention

Wei-Wei Zhang,Jing-Jing Meng,Jin-Yi Xing,Sha Yang,Feng Guo,Xin-Guo Li,Shu-Bo Wan 한국식물학회 2017 Journal of Plant Biology Vol.60 No.3

High salinity is the one of important factors limiting plant growth and crop production. Many NHX-type antiporters have been reported to catalyze K+/H+ exchange to mediate salt stress. This study shows that an NHX gene from Arachis hypogaea L. has an important role in K+ uptake and transport, which affects K+ accumulation and plant salt tolerance. When overexpressing AhNHX1, the growth of tobacco seedlings is improved with longer roots and a higher fresh weight than the wild type (WT) under NaCl treatment. Meanwhile, when exposed to NaCl stress, the transgenic seedlings had higher K+/H+ antiporter activity and their roots got more K+ uptake. NaCl stress could induce higher K+ accumulation in the roots, stems, and leaves of transgenic tobacco seedlings but not Na+ accumulation, thus, leading to a higher K+/Na+ ratio in the transgenic seedlings. Additionally, the AKT1, HAK1, SKOR, and KEA genes, which are involved in K+ uptake or transport, were induced by NaCl stress and kept higher expression levels in transgenic seedlings than in WT seedlings. The H+-ATPase and H+-PPase activities were also higher in transgenic seedlings than in the WT seedlings under NaCl stress. Simultaneously, overexpression of AhNHX1 increased the relative distribution of K+ in the aerial parts of the seedlings under NaCl stress. These results showed that AhNHX1 catalyzed the K+/H+ antiporter and enhanced tobacco tolerance to salt stress by increasing K+ uptake and transport.

산업연관분석에 의한 중국 물류산업의 경제적 파급효과 분석

여명우(Lu, Ming-Yu),왕맹사(Wang, Meng-Sha),배기형(Bae, Ki-Hyung) 한국물류학회 2020 물류학회지 Vol.30 No.4

본 연구의 목적은 중국 산업연관표를 이용하여 중국 물류산업의 경제적 파급효과의 분석결과를 통해 물류산업에 대한 미래 발 전의 시사점을 제시하는 데 목적이 있다. 본 연구를 위해 중국 통계청의 2012, 2017년 산업연관표의 139개, 149개 산업 중 물류산 업과 직접 연관된 육상운송, 수상운송 등 5개 부문을 중국 물류산업으로 분류하였다. 분석결과 물류산업은 생산유발계수의 열 합 계는 2012년 3.6276에서 2017년 2.7666로, 행 합계는 2012년 5.7127에서 2017년 4.5200으로 감소하였다. 감응도계수는 2012년 1.7250에서 2017년 1.5581로, 영향력계수는 2012년 1.0954에서 2017년 0.9538로 다소 감소하였다. 부가가치유발계수는 2012년 1.261, 2017년 1.1578로 나타났다. 노동유발계수는 2012년 0.0589에서 2017년 0.0433로 감소하였다. 따라서 물류산업은 국민경제에 대한 이끌어 갈 수 있는 능력이 재고하기 위해 첫째, 물류산업의 전체 시스템화와 종합성을 강화해야 하고 산업 구조를 전환에 대한 노력이 필요하다. 둘째, 운송구조를 조정하여 우세를 가지고 있는 운송방식을 중점으로서 발전시키는 정책이 필요하다. 셋째, 물류산업의 국제화 수준을 높이기 위해서 정부 지원이 필요하다. 마지막으로, 기술기반의 자본집약형 산업으로 전환하기 위해 새 로운 기술과 정보 네트워크 기술을 적용함으로써 물류산업의 업그레이드를 추진한 정책이 필요하다. By analyzing how China’s logistics industry affect the national economy, this thesis hopes to suggest future strategies for logistics industry. In order to analyze the logistics industry effects on national economy, among the 139 industries, 149 industries in China’s 2012 and 2017 input-output table of the Chinese National Statistical Office, choosing overland transportation, water transportation, air transportation, multimodal transportation, and logistics support service were classified as Chinese logistics industries. As a result of the analysis, the total column of production inducement coefficient by the logistics industry decreased from 3.6276 in 2012 to 2.7666 in 2017, and the total row decreased from 5.7127 in 2012 to 4.5200 in 2017. The coefficient of sensitivity decreased slightly from 1.7250 in 2012 to 1.5581 in 2017 and the influence coefficient from 1.0954 in 2012 to 0.9538 in 2017. The value-added inducement coefficient was 1.261 in 2012 and 1.1578 in 2017. The labor inducement coefficient decreased from 0.0589 in 2012 to 0.0433 in 2017. There are four implications pointed out regarding to China’s logistics industry. First, the logistics industry needs to be a total systemization and generalization and make efforts to transform the industrial structure. Second, there needs a policy to focus on developing transportation methods that have an advantage. Third, logistics industry needs support from the government in order to reach its globalization level. Finally, for it to transform into a technology-capital-based industry, there needs to be a policy that expediate the upgrade of logistics industry, making it apply new technology and information network skills.