공감(compassion)과 정서적 몰입 및 직무성과와의 관계에 관한 연구

오아라(Oh, Ahra),박경규(Park, Kyungkyu),용현주(Yong, Hyunju) 한국인사관리학회 2013 조직과 인사관리연구 Vol.37 No.2

본 연구에서는 팀원들 간에 경험한 공감이 구성원의 직무성과에 영향을 미치는 중요한 변인으로 인식하고 이를 규명하고자 하였다. 공감이 구성원의 심리적인 태도와 행동에 미치는 과정을 알아보기 위해 본 연구에서는 먼저 공감이 정서적 몰입에 미치는 영향을 밝히고자 하였다. 또한 정서적 몰입이 구성원의 직무성과(과업성과, 대인관계촉진, 직무헌신)에 미치는 영향을 검증하였다. 뿐만 아니라 공감이 정서적 몰입을 매개로 직무성과인 과업성과, 대인관계 촉진 및 직무헌신에 각각 어떠한 영향을 미치는지 검증하고자 하였다. 이를 위해 공감이 정서적 몰입에 영향을 미쳐서 직무성과에 영향을 미치는 것으로 연구모델을 제안하고, 구조방정식을 이용하여 검증하였다. 본 연구의 자료는 기업체의 팀장과 그 팀원을 쌍(dyad)으로 선정하여 222쌍을 수집하였으며 이의 실증분석 결과를 살펴보면 다음과 같다. 첫째, 공감과 정서적 몰입 간에 정(+)의 관계가 있는 것으로 검증되었다. 즉 팀 구성원의 공감에 대한 지각이 높을수록 정서적 몰입이 증가하는 것으로 나타났다. 둘째, 정서적 몰입과 직무성과 간에 정(+)의 관계를 가지는 것으로 나타났다. 즉 정서적 몰입이 팀원의 과업성과, 대인관계 촉진 및 직무헌신에 긍정적인 영향을 미치는 것이다. 셋째, 공감과 직무성과 간의 관계에서 정서적 몰입의 매개효과가 나타났다. 본 논문은 공감이 정서적 몰입과 그 효과에 미치는 영향력을 검증함으로써 조직차원에서 이에 대한 관리 및 지원적인 문화를 조성하도록 노력하는 한편 공감을 가진 리더 및 관리자를 양성하면서 구성원을 독려할 필요성을 강조한다. 또한 본 연구는 공감이 조직에 대한 구성원의 긍정적인 태도 및 행동을 일으키는데 모티베이션 역할을 한다는 실증 자료를 제공했다는 점에서 의의를 찾을 수 있다. In this study, we investigated the positive effect of experienced compassion among members on their psychological attitudes and behaviors. Compassion includes understanding feelings about suffering or gaining sympathy from others within a team and getting psychological and material assistance. Thus, we proposed that compassion influence on the process of employees' psychological attitude and behavior. The purpose of this study is to verify (1) compassion has an influence on affective commitment;(2) affective commitment has an influence on the job performance(task performance, interpersonal facilitation, job dedication); and (3) affective commitment has a mediating effect on the relationship between compassion and employee’s job performance. 222 employees and their supervisors were participated to the study. Employees responded their perception of compassion and affective commitment, and their supervisors rated employees’ job performance. Structural equation analysis was employed to examine the hypotheses. The following is a summary of the results. First, compassion was positively related to affective commitment. In other words, the higher perception of compassion, the higher affective commitment. Second, affective commitment was positively associated to job performance. Specifically, affective commitment has a positive impact on employees’ task performance, interpersonal facilitation and job dedication. Third, affective commitment was empirically mediated the relationship between compassion and job performance. Based on these findings, we conclude that the experienced compassion accompanied by specific actions through the emotional responses from others is a significant antecedent of affective commitment. Therefore, the results of the study emphasizes importance of compassion in the organization, efforts to support compassionate culture and need of training compassionate leaders or managers to encourage members.

프랜차이즈 가맹본부와 가맹점 간 이해관계불일치가 관계몰입과 관계성과에 미치는 영향

이호택 한국유통과학회 2017 유통과학연구 Vol.15 No.2

Purpose – Domestic franchise market has been grown steadily, reaching 50 trillion won in sales and 3,360 franchise headquarters in 2014. A franchise system is an effective business system for the franchisees to lower the failure rate due to the fact that the inexperienced entrepreneurs are supported by their headquarters through the franchisee contract. However, there are also conflicts between franchiser and franchisee behind the quantitative growth of domestic franchise industry. Therefore, it is very important to structure the causes of conflicts and to examine the effect of factors on the relationship commitment and performances. Research design, data, and methodology - In this study, the author divides the composite incompatibility between the franchise and the franchisee into goal incongruity, domain dissensus, and perceptual differences, and examines each dimension to the relationship with commitment and performances. To verify the proposed research model and test hypotheses, the author selected 200 franchise responses in food and beverage industry. The data were analyzed using SPSS 18.0 and AMOS structural equation modeling program. Results – The empirical findings provide goal incongruity and perceptual differences have a negative effect on the affective commitment, but not the calculative commitment. In addition, affective commitment and calculative commitment are found to have a positive effect on re-contractual intention and extended brand shop running intention, respectively. Affective commitment have a stronger effect on re-contractual intention than calculative commitment. Conclusions - First of all, the fact that goal incongruity and perceptual differences negatively affect the affective commitment, but it does not affect the calculative commitment. It means the relationship commitment in distribution channel are multi-dimensional concept that may be attributed to emotional or affective dimensions but may exist in terms of necessity or power-dependence. Second, the level of relationship commitment such as affective and calculative commitment to franchise headquarters positively affects the re-contractual intention and franchiser’s extend brand shop running intention suggest that franchiser should encourage and support existing franchisee’s commitment. Third, the fact that affective commitment has a greater effect on relationship performance than calculative commitment means to induce franchisee’s affective commitment and to prevent the inconsistency between goals and perceptual differences.

직무환경의 호의성이 정서적 몰입에 미치는 영향-종업원-조직 간 사회적 교환관계의 매개효과를 중심으로-

박노윤,설현도 한국기업경영학회 2011 기업경영연구 Vol.18 No.2

The main objective of this study was to examine the mechanisms through which employee perceptions of favorable job conditions affect affective commitment. The survey data are collected from 454employees in twelve organization, representing bank, distribution, game, and manufacturing industries. Results of analyses are as follows. First, the favorableness of job conditions was positively associated with affective commitment. And intrinsic job condition exerted a significantly stronger influence on affective commitment than the other job conditions. Second, intrinsic, extrinsic and social job conditions were related to social exchange relationship. And social job conditions had a weaker influence on social exchange relationship than the other job conditions. Third, social exchange relationship was found to influence affective commitment. Forth, social exchange relationship mediates the association between favorable job conditions and affective commitment. The effects of both intrinsic and social job conditions on affective commitment were partially mediated, and the effect of social job condition on affective commitment was fully mediated by social exchange relationship. The results suggest that favorable job conditions can improve organizational commitment by strengthening the social exchange relationship between employee and organization, and be important antecedents of social exchange relationship. This study makes two important contributions. First, the results of the study contribute to explain theoretically and empirically the mechanisms through that the favorableness of job conditions influences affective commitment. Second, this study helps managers to understand the role of social exchange relationship, and formulate the development strategy of affective commitment. Managers should foster favorable job conditions in terms of social exchange relationship to develop affective organizational commitment, because the quality of employee-organization relationship determines the attitudes and behaviors of employees. 본 연구의 목적은 직무환경의 호의성이 정서적 몰입에 영향을 미치는 메커니즘에 대해 조사하는것이다. 454명의 종업원을 대상으로 실증분석 결과 다음과 같은 결과가 나타났다. 첫째, 직무환경의 호의성은 사회적 교환관계와 정서적 몰입에 긍정적인 영향을 미쳤으며, 사회적 교환관계도 정서적 몰입에 긍정적인 영향을 미쳤다. 둘째, 사회적 교환관계는 직무환경의 호의성과 정서적 몰입의 관계를 매개하는 것으로 나타났다. 사회적 교환관계는 내재적 직무환경과 사회적 직무환경의 호의성이 정서적 몰입에 미치는 영향을부분 매개하고, 외재적 직무환경의 호의성이 정서적 몰입에 미치는 영향을 완전 매개하였다. 셋째, 세 가지직무환경의 호의성 모두가 정서적 몰입에 영향을 미치는 것으로 나타났으며, 특히 내재적 직무환경의 호의성이 정서적 몰입에 상대적으로 더 높은 영향을 미치는 것으로 나타났다. 사회적 교환관계에 대해서도 세가지 직무환경의 호의성은 유의한 영향을 미치며, 사회적 직무환경의 호의성이 상대적으로 더 낮은 영향력을 가지고 있는 것으로 나타났다. 이러한 연구결과는 직무환경의 호의성이 종업원의 정서적 몰입에 미치는과정에서 사회적 교환관계가 중요한 역할을 하며, 직무환경의 호의성이 종업원-조직 간 사회적 교환관계형성에 중요한 선행요인이 될 수 있음을 보여준다. 본 연구가 이론과 실무적인 측면에서 제공하는 함의를 논의한다.

THE IMPACT OF SUSCEPTIBILITY TO GLOBAL CONSUMER CULTURE ON COMMITMENT AND LOYALTY: TESTING OF THE MODERATING EFFECT OF COUNTRY OF ORIGIN

Jae-Kwang Hwang,Sally Kim,Dongkeun Yoo,Phil Soo Lee,Yong-Ki Lee 글로벌지식마케팅경영학회 2016 Global Marketing Conference Vol.2016 No.7

As the global cosmetics market becomes more competitive, cosmetics firms need to be more market-oriented. Consumers purchase cosmetics products not only based on product-related attributes (e.g., function) but also for non-product-related reasons such as novelty and a pursuit of variety. They are exposed and have access to a variety of choices imported from other countries, which further complicates decision-making. Globalization offers great opportunities for marketers as it may help expand the horizon of the market beyond the domestic boundary. Given that the market is becoming more competitive, it is imperative to understand what influences purchase decisions of global consumers. This study considers and examines extended susceptibility to global consumer culture (Extended SGCC) and its effect on affective commitment, which in turn influences behavioral commitment and loyalty. We consider four elements of extended SGCC: conformity to consumer trend, social prestige, quality perception, and corporate social responsibility. In addition to examining the structural relationships among the variables, we test whether country of origin (COO) moderates the proposed relationships. In order to test the model, we collected data from the purchasers of botanical cosmetics products that came from several different countries. A total of 798 users participated in the survey (425 users of domestic brands and 373 users of foreign brands). We performed several analyses related to the measurement model such as reliability analysis (Cronbach’s alphas), confirmatory factor analysis, and correlations analysis. Using SPSS 21.0 and AMOS 21.0, we estimated the structural model. The overall model fit indices include: χ2=1118.934 with df=239, p=0.000; GFI=0.884; AGFI=0.855; NFI=0.924; CFI=0.934; RMSEA=0.068; RMR=0.069. The study finds that all elements of SGCC, with the exception of social prestige, have a significant influence on affective commitment. Specifically, conformity to consumer trend is found to have a significant effect on affective commitment. This means that consumers who conform to the global trend tend to have a higher level of commitment. One implication is that cosmetics firms may want to communicate to the consumers that their products fit the lifestyle corresponding to the global trend. Contrary to our expectation, social prestige is not found significantly related to affective commitment. It seems that social prestige is not an important factor in choosing botanical cosmetics products. This is understandable because, unlike some prestige products that consumers wear or use to be associated with their image or perceived quality (e.g., car, handbag), consumers may not purchase botanical cosmetics products to upgrade their social status. As expected, quality perception has a significant positive effect on affective commitment. The study shows that quality perception has the most significant impact on affective commitment. Corporate social responsibility (CSR) is also found to have a significant impact on affective commitment. The finding suggests that companies should be or remain active in taking initiatives that advance social welfare. Our study shows that both affective and behavioral commitments are positively related to customer loyalty. Behavioral commitment, which consists of items representing purchase tendency, has a greater influence on loyalty than affective commitment. We anticipated that country of origin (COO) would moderate the proposed relationships. We find no significant moderating effect of COO. This can be interpreted that the structural relationships are upheld regardless of COO. It seems that global consumers evaluate foreign brands in the same manner as they do domestic brands. This suggests that cosmetics firms may want to be careful in differentiating their strategies based on countries as the return on investment may not be as handsome as they thought and global consumers may have more similarities than differences with respect to how they evaluate and purchase cosmetics products.

사회복지조직구성원들의 근무환경에서 개인-직무부합이 조직일탈행동에 미치는 영향

오창택(Oh Chang-Taek) 한국사회복지학회 2012 한국사회복지학 Vol.64 No.3

본 연구의 목적은 개인-직무부합이 조직일탈행동에 영향을 미치는 과정과 이러한 과정에서 직무만족과 조직몰입(정서몰입과 근속몰입)의 매개효과를 규명하는 데 있다. 본 연구를 위해 사회복지조직에 재직하고 있는 일반직원 533명을 대상으로 설문조사를 실시하였다. 분석결과, 개인-직무부합은 직무만족, 정서몰입, 근속몰입에 정적 영향을 직접 미치는 것으로 나타났으며, 직무만족도 정서몰입과 근속몰입에 정적 영향을 직접 주는 것으로 밝혀졌다. 또한 직무만족과 정서몰입은 조직일탈행동에 부적영향을 직접 주며, 이들 중 조직일탈행동에 미치는 영향은 직무만족이 상대적으로 좀 더 강한 것으로 나타났다. 그리고 개인-직무부합이 정서몰입과 근속몰입에 미치는 과정에서 직무만족은 부분매개 역할을 하였고, 직무만족이 조직일탈행동에 미치는 과정에서 정서몰입은 부분매개 역할을 하는 것으로 밝혀졌다. 즉, 개인-직무부합은 직무만족과 정서몰입을 통해 조직일탈행동에 간접적인 영향을 미치는 것으로 밝혀졌다. 마지막으로 이 연구에서의 결과를 토대로 연구의 시사점과 추후 연구과제에 대해 논의하였다. The purpose of this study was to examine the influence of person-job fit on organizational deviance and mediating effects of job satisfaction and organizational commitment(affective commitment and continuance commitment) on this relationship. Data were collected from 533 employees who were working in social welfare organizations by questionnaires. The result indicated that there were significantly positive relationships between person-job fit and job satisfaction or organizational commitment(affective commitment and continuance commitment). Also, there were significantly positive relationships between job satisfaction and affective commitment or continuance commitment. In addition, job satisfaction and affective commitment were negatively related to organizational deviance, and job satisfaction is more strongly related to organizational deviance than affective commitment. It was found that job satisfaction partially mediated the relationship between person-job fit and organizational commitment(affective commitment and continuance commitment) and affective commitment partially mediated the relationship between job satisfaction and organizational deviance. It was found that the person-job fit indirectly impacts organizational deviance though job satisfaction and affective commitment. Based on these results, the implication of this study and future research tasks were discussed.

The Impact of Cultural Orientation on the Effect of Perceived CSR on Affective Commitment: Evidence from Mexican Employees

Ga-Hye HONG,Eun-Mi KIM,Jae-Hak LEE 동아시아경상학회 2021 The East Asian Journal of Business Economics Vol.9 No.2

Purpose -The purpose of this paper is to advance the understanding of affective commitment in employees of Korean companies’ subsidiaries in Mexico. Specifically, we study the moderating effects of cultural orientation on the relationship between perceived corporate social responsibility (CSR) and affective commitment among these Mexican employees. Research design and methodology - This study was designed to explore the impact of perceived CSR on affective commitment and the moderating roles of collectivism and power distance on the employer-employee relationship. We applied hierarchical regression to survey data collected from 296 employees working for Korean company subsidiaries in Mexico to examine the proposed hypotheses. Results - The results show a significant positive effect from perceived CSR on affective commitment. In addition, this study confirms a positive moderating effect from collectivism and a negative moderating impact from power distance on the relationship between perceived CSR and affective commitment. Conclusions - Drawing upon social identity theory, this study found that Mexican employees’ perceptions of their company’s CSR and their own cultural value orientations influence affective commitment to the organization. This study extends the understanding of perceived CSR and affective commitment, and particularly demonstrates that the relationship between perceived CSR and affective commitment is influenced by employee collectivistic and power distance orientation.

항공사 객실승무원의 다차원적 조직몰입이 고객지향성에 미치는 영향 연구

유정선 관광경영학회 2018 관광경영연구 Vol.81 No.-

The purpose of this study was to investigate the relationship between Organizational Commitment and Customer Orientation of flight attendants. The self-Communication method was adopted to collect the data in August, 2016. A total of 200 questionnaires were completed but 182 data were statistically analyzed by utilizing SPSS Version 18.0 and Amos Version 18.0 statistics. Factor and Confirmatory Factor Analysis were conducted. Path Analysis were followed to verify the relationship between independent and dependent variables. It was found as follows: First, Organizational Commitment is consisted with Affective Commitment, Normative Commitment and Continuance Commitment. Also Customer Orientation is consisted with Voluntary Customer Orientation, and Business Customer Orientation. Secondly, regarding the relationship between Organizational Commitment and Voluntary Customer Orientation, both Affective Commitment and Normative Commitment positively affect Voluntary Customer Orientation. However Continuance Commitment negatively affect Business Customer Orientation. Thirdly, regarding the relationship between Organizational Commitment and Business Customer Orientation, only Affective Commitment positively affect Business Customer Orientation. Based on those results, the contribution, limitation, and some of recommendation for the future research have been suggested.

지원적 조직환경과 혁신행동 간의 관계에서 정서적 몰입의 매개효과 연구

제갈란(Jegal Lan),김학수(Kim Hack Soo) 한국인적자원관리학회 2017 인적자원관리연구 Vol.24 No.4

본 연구는 지원적 조직환경인 조직지원인식, 상사지원인식과 혁신행동 간의 관계에서 정서적 몰입의 매개효과를 검증하였고, 정서적 몰입에 대한 조직지원인식과 상사지원인식의 상호작용효과를 실증 분석하였다. 조직구성원 221명을 대상으로 분석한 결과를 보면, 첫째, 지원적 조직환경인 조직지원인식, 상사지원인식은 정서적 몰입에 정(+)적인 영향을 주는 것으로 나타났고, 정서적 몰입은 혁신행동에 정(+)적인 영향을 주는 것으로 나타났다. 둘째, 지원적 조직환경인 조직지원인식, 상사지원인식과 혁신행동 간의 관계에서 정서적 몰입은 매개역할을 하는 것으로 나타났고, 구체적으로 보면 조직지원인식은 혁신행동에 직접적인 영향을 줄 뿐만 아니라, 조직지원인식은 정서적 몰입을 통하여 혁신행동에 간접적인 영향을 주는 것으로 나타났다. 그리고 상사지원인식은 정서적 몰입을 통해서만 혁신행동에 간접적인 영향을 주는 것으로 나타났다. 셋째, 조직지원인식과 상사지원인식의 상호작용은 정서적 몰입에 정(+)적인 영향을 주는 것으로 나타났고, 구체적으로 보면 정서적 몰입에 대한 조직지원인식과 상사지원인식의 긍정적인 시너지 효과가 있는 것으로 나타났다. 이러한 분석결과가 함의하는 경영학적 시사점과 함께, 연구의 한계점 및 향후 연구방향이 논의되었다. The purpose of this study is to identify the mediating effects of affective commitment in the relationship between supportive organizational environment, such as perceived organizational support, perceived supervisor support, and innovative behavior, and empirically analyze the interactive effect of perceived organizational support and perceived supervisor support on affective commitment. Data were collected from the sample of 221 employees. As a result of a hierarchical regression analysis to confirm effects, perceived organizational support, perceived supervisor support had a positive effect on affective commitment. It was found that affective commitment had a positive effect on innovative behavior. Also, it was found that affective commitment had a mediating effect in the relationship between perceived organizational support, perceived supervisor support and innovative behavior. Specifically, perceived organizational support had a direct effect on innovative behavior, and perceived organizational support had an indirect effect on innovative behavior through the affective commitment. But, perceived supervisor support only had an indirect effect on innovative behavior through the affective commitment. Finally, it was found that interactive effect of perceived organizational support and perceived supervisor support had a synergy effect on affective commitment. The limitations of this study and directions for the future research were discussed with the business administration implications implied by this analysis result.

Impacts of Community Commitment on Brand Equity Creation in Company-Initiated Online Brand Communities

( So Won Jeong ),( Sejin Ha ),( Kyu Hye Lee ) 복식문화학회 2016 Fashion, industry and education Vol.14 No.1

With the emergence of online communities, the role of online communities in establishing brand equity has been greatly emphasized. In order to enhance our understanding of commitment in online brand communities, the present study attempts to investigate how three dimensions of community commitment (continuance, affective, and normative commitment) influence each component of brand equity (brand awareness, brand association, perceived quality, and brand loyalty) in the context of company-initiated online brand community. An online survey was conducted with a sample of online brand community members. The results found differential impacts of three types of community commitment on brand equity components, emphasizing the role of continuance and affective commitment. Continuance community commitment positively influenced brand awareness and brand association. Affective community commitment positively affected perceived quality, while among the three, only continuance and affective community commitment influenced the enhancement of brand loyalty. The results suggest that brand marketers need to focus on continuance and affective commitment factors in their online communities to effectively enhance brand equity possessed by consumers. Theoretical and managerial implications are provided.

경력몰입이 조직몰입에 미치는 영향 : 경력성장기회와 코칭리더십의 조절효과

송미희(MiHee Song),정승철(SungCheol Jung) 한국자료분석학회 2022 Journal of the Korean Data Analysis Society Vol.24 No.1

본 연구의 목적은 대기업 근로자의 경력몰입, 정서적 조직몰입, 경력성장기회 및 코칭리더십간의 관계를 규명하는 데 있다. 구체적으로 경력몰입이 정서적 조직몰입에 미치는 영향을 확인하고, 경력몰입이 정서적 조직몰입에 미치는 영향에서 경력성장기회의 조절효과와 코칭리더십의 조절된 조절효과를 검증해 보고자 하였다. 이를 위해서 60대 대기업 집단(민단집단기준)에 재직하고 있는 다양한 직급과 연령의 근로자 334명을 대상으로 온라인 설문조사를 통하여 데이터를 수집하였다. 연구 결과는 다음과 같다. 첫째, 경력몰입이 정서적 조직몰입에 정적인 영향을 미치는 것으로 확인되었다. 둘째, 경력몰입과 정서적 조직몰입 간의 관계에서 경력성장기회의 조절효과가 검증되었다. 셋째, 경력몰입과 정서적 조직몰입의 관계에서 경력성장기회의 조절효과에 대한 코칭리더십의 조절된 조절효과가 통계적으로 유의하지 않은 것으로 나타났다. 그러나 신뢰구간을 90%로 설정했을 때 경력몰입, 경력성장기회 및 코칭리더십의 삼원상호작용효과가 나타나는 유의성 영역을 발견하였다. 본 연구에서는 국내 대기업 근로자를 대상으로 경력몰입이 정서적 조직몰입에 유의미한 정적 영향을 주는 것을 규명하였으며, 조절변인으로서 경력성장기회가 근로자의 정서적 조직몰입을 향상시킬 수 있다는 가능성을 보여주었다. 본 연구의 시사점과 한계점은 결론에서 다루었다. The study to investigate the moderating effect of career growth opportunities and the moderated moderating effect of coaching leadership in the impact of career commitment on affective commitment. We gathered data surveying 334 office workers of various job positions in different type of large companies. The results are as follows. First, it was verified that career commitment has a positive effect on affective commitment. Second, the moderating effect of career growth opportunities was verified in the relationship between career commitment and affective commitment. Third, the moderated moderating effect of coaching leadership was not statistically significant. However, a significance area was found in which the three-way interaction effect of career commitment, career growth opportunities, and coaching leadership appeared at 90% confidence interval. In this study, it was verified that career commitment had a positive effect on affective commitment for workers of large domestic companies. It also showed the possibility that career growth opportunities as a moderating variable can improve affective commitment. The significance and limitations of this study are discussed in the conclusion.