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대학생의 향토음식에 대한 인식 및 중요도, 만족도에 관한 연구
정우석(Woo Seok Jung),황수정(Su Jung Hwang) 한국조리학회 2014 한국조리학회지 Vol.20 No.1
This study was to investigate the undergraduates in Gyeongsan city, an area heavily populated with students, on their awareness of and their satisfaction with the local traditional food to suggest an effective marketing direction to town restaurants and to provide them with useful information to activate their business. The samples were taken by the convenience sampling method and the measurement was done by 5points-Likert. The result was as follows. The students recognized that cleanliness (4.69 points), food texture (4,57 points), the freshness of food materials(4,56 points) and food price(4.20 points) were important. However, they considered the legitimacy of local traditional foods (3.59 points), the supplementary explanation of food(3.58 points) and the quantity of food(3.34 points) as less important. On the level of satisfaction with the food, they were highly satisfied with food taste(3.55 points), food flavor(3.47 points) and quantity(3.39points), while showing relatively low satisfaction with food creativity(2.94 points), food originality(2.75points) and the explanation of food(2.61 points). The result of IPA indicated that the food texture, food cleanliness, the freshness of food materials, food flavor, food taste and food nutrients were thought to be important among customers, to be kept well by the restaurants and to be shown as the items to be maintained further. The customers took other items like menu price and the creativity of menu to be important, but their satisfaction with these items were low due to lack of practice. Therefore, those items should be managed intensively.
슈타켈버그 모델을 이용한 적응적 네트워크 가격 결정 기법에 대한 연구
정우석(Woosuk Jung),김승욱(Sungwook Kim) 한국정보과학회 2010 정보과학회논문지 : 정보통신 Vol.37 No.2
무선 네트워크상에서 자원의 단위가격을 결정하는 문제는 매우 중요한 문제이다. 기존의 기법들은 네트워크 운영자 중심 혹은 사용자 중심의 방법들이었기 때문에 최근에는 운영자와 사용자 모두를 만족시킬 수 있는 새로운 기법이 요구되었다. 본 논문에서는 네트워크에서 제공하는 대역폭을 사용하여 정보를 전송하는 유저들이 얻는 이익과 네트워크 운영자가 얻는 이익을 포함한 사회 전체적인 이익인 사회적 편익(social welfare)을 최대화 할 수 있는 적응적 가격 결정 기법을 제안하였다. 제안된 기법에서는 게임이론의 일종인 슈타켈버그 게임과 수요-효율 그래프를 사용하여 현재 네트워크 상황에 적합한 최적가격을 결정하도록 설계하였고, 성능분석을 통해 제안된 기법이 기존의 가격결정 기법에 비해 우수한 성능을 가지는 것을 확인하였다. In this paper, we formalize a new adaptive online price control scheme based on the Stackelberg game model. By using the hierarchical interaction strategy, control decisions in each mechanism act cooperatively and collaborate with each other to satisfy conflicting performance criteria. In addition, our dynamic online approach is practical for real network implementation. With a simulation study, the proposed scheme can adaptively adjust the network price to approximate an optimized solution under widely diverse network situations.