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      • SCOPUS

        Place Brand Equity and Domestic Investors' Choice: A Case Study in Vietnam

        PHAM, Huong Thi Thu,PHAM, Nga Thi Korea Distribution Science Association 2020 The Journal of Asian Finance, Economics and Busine Vol.7 No.10

        Selecting an investment location is one of the most crucial decisions of investors as it has a great influence on the operation and development of the business in the future. At the same time, the attraction of localities will bring advantages for socio-economic development for the localities invested. Investors are interested in localities that have the potential to invest. The study focused on analyzing and testing the influence of place brand equity on the choice of investment locations of domestic investors through a regression analysis using 425 survey samples of investors in Phu Tho province, one of the northern industrial zones in Vietnam. Research results showed that 56.5% of investment decisions depended on factors from place brands. In addition, in the decision-making process for choosing investment locations, brand awareness factor had the greatest impact on investor's decisions, followed by brand image and brand personality, and finally brand confidence had the smallest impact. Therefore, in the coming time, in order to retain and attract domestic investors to choose Phu Tho as an investment and business destination, it is necessary to increase the value of place brand equity and implement solutions to promote place brands to investors.

      • KCI등재

        Distribution of Competitiveness and Foreign Direct Investment using Autoregressive Distributed Lag Model

        PHAM Huong Thi Thu,PHAM Nga Thi 한국유통과학회 2022 유통과학연구 Vol.20 No.8

        Purpose: Research on attracting foreign direct investment (FDI) plays an important role in helping provinces attract more FDI projects. However, with local competition, FDI enterprises also have to consider their investment. This study evaluates the provincial competitiveness to attract FDI in Thai Nguyen province, a province of Vietnam. In which provincial distribution of competitiveness is measured through nine indicators. Research design, data, and methodology: The study collects data (FDI and the provincial competitiveness index) from 2006 to 2020. The study uses Autoregressive Distributed Lag (ARDL) to text the impact of distribution of competitivenes on foreign direct investment. With time-series, the ARDL is suitable for data analysis. Results: The regression results indicate that the competition index of market entry and informal costs negatively impact attracting FDI into the province; The human resource training quality index has a positive effect on FDI. The results show that FDI enterprises pay much attention to business establishment procedures, hidden costs, and quality of human resources in the province. Conclusions: At the same time, in terms of practice, the results of this study, the authors also offer solutions to help improve the ability to attract FDI into Thai Nguyen province. The significant provincial competitiveness indicators should be taken into account for improvement first.

      • KCI등재

        The role of Patent on Foreign Direct Investment: Evidence in Vietnam

        Nga Thi PHAM,Huong Thi Thu PHAM 한국유통과학회 2020 유통과학연구 Vol.18 No.6

        Purpose: In the period of international integration, how is the implementation of intellectual property regulation in developing countries? Do intellectual property rights help attract more Foreign direct investment (FDI)? This study aims to show the effect of intellectual property rights, reflect in the number of patent registered (Patent distribution into two components: Patent_residents and Patent_non-residents) on FDI attraction in Vietnam. Research design, data and methodology: Using Autoregressive distributed lag (ARDL) model for the data collected from 1990 to 2018 with EViews version 9 software. Conclusions: The results indicate that the number of patent protection has a positive effect on FDI in both short term and long term. In particular, only patent registration of foreign individuals and organizations has a significant positive effect on attracting FDI, while that of Vietnamese patents is not statistically significant. From the results of this study, we provide some recommendations to help attract FDI based on raising awareness of intellectual property rights: Increase international cooperation for innovation to learn and encourage patent; Improve the capac ity of inventing as well as the ability to register patents of Vietnamese people; Government agencies are tasked to support a nd review registration procedures; Encouraging patent registration based on the patent

      • KCI등재

        Who are the Beneficiaries and Stakeholders of Blockchain Commercialization in the Shipping Industry?

        Pham Thi Hang Nga,Young Il Park,Sung Hoon Park,Gi Tae Yeo 한국항해항만학회 2020 한국항해항만학회지 Vol.44 No.2

        In the field of logistics, the maritime shipping industry plays a critical role as the backbone of global trade activities. Nevertheless, previous studies on the commercialization and benefits of blockchain technology are limited in the field of marine logistics. Thus, the purpose of this study was to predict the benefit for each group involved in marine logistics when blockchain technology is applied. As such, 21 factors of benefits were selected for seven major logistics groups (financial institutions, freight forwarders, inland transportation, ocean carriers, port operators, port–related government authorities, and shippers) to study the benefit expected for each through the commercialization of blockchain technology. Based on the results, a different benefit level is expected for each group when blockchain technology is used. In order, ocean carriers (0.155), inland transportation (0.150), financial institutions (0.153), port operators (0.145), freight forwarders (0.142), port-related government authorities (0.129), and shippers (0.126) were found to benefit most from the use of blockchain technology. This study has industrial implications in that it presents the benefits expected when blockchain technology is realized and used in marine logistics by groups involved in logistics transactions.

      • KCI등재

        Applying advanced machine learning techniques in the early prediction of graduate ability of university students

        Nga Pham,Pham Van Tiep,Tran Thu Trang,Hoai-Nam Nguyen,최규석,Ha-Nam Nguyen 한국인터넷방송통신학회 2022 International Journal of Internet, Broadcasting an Vol.14 No.3

        The number of people enrolling in universities is rising due to the simplicity of applying and the benefit of earning a bachelor's degree. However, the on-time graduation rate has declined since plenty of students fail to complete their courses and take longer to get their diplomas. Even though there are various reasons leading to the aforementioned problem, it is crucial to emphasize the cause originating from the management and care of learners. In fact, understanding students' difficult situations and offering timely Number of Test data and advice would help prevent college dropouts or graduate delays. In this study, we present a machine learningbased method for early detection at-risk students, using data obtained from graduates of the Faculty of Information Technology, Dainam University, Vietnam. We experiment with several fundamental machine learning methods before implementing the parameter optimization techniques. In comparison to the other strategies, Random Forest and Grid Search (RF&GS) and Random Forest and Random Search (RF&RS) provided more accurate predictions for identifying at-risk students.

      • KCI등재
      • KCI등재

        An Analysis of Container Terminals’Performance in Hai Phong, Vietnam

        팜띠항응(Nga Pham Thi Hang),박성훈(Sung-hoon Park),김현진(Hyun-Jin Kim),여기태(Gi-Tae YEO) 한국국제상학회 2021 國際商學 Vol.36 No.2

        베트남 제2의 항만인 하이퐁을 대상으로 컨테이너 터미널의 효율성을 분석한 연구는 극히 제한적이다. 이러한 측면에서 본 연구는 하이퐁 지역의 15개 컨테이너 터미널을 대상으로 10년간의 효율성 분석을 진행하는 것을 목적으로 하였으며, 연구의 방법은 DEA 윈도우 및 초효율성 분석을 활용하였다. 먼저, DEA 윈도우 방법을 이용하여 2010년부터 2019년 까지 15개 컨테이너 터미널의 동적 효율성을 산출했다. 연구결과 가장 효율적인 실적을 나타낸 터미널은 Green 터미널이었으며, Dinh Vu, Hai An 그리고 PTSC 순으로 나타났다. 다음으로, DEA CCR과 DEA BCC 모형을 통해 2019년의 규모 효율성을 계산했다. 또한 2019년에 대해 초효율성 분석 방법인 slacks-based measure를 통해 세부적인 순위를 비교했다. 분석결과 Vip Green 터미널이 가장 효율적이었다. 반면에, Transvina, Doan Xa, Tan Cang 189, Tan Cang 128, Chua Ve, and Nam Hai 터미널은 규모 손실을 겪고 있는 것으로 나타났다. 본 연구는 하이퐁 지역의 15개 컨테이너 터미널의 효율성에 대한 시사점을 제공하며, 연구의 결과는 이해관계자의 전략 의사결정에 중요한 역할을 할 수 있다. Purpose : Few empirical investigations have been conducted to compare the performance of container terminals in Hai Phong, one of the two largest port systems in Vietnam. This study sought to analyze the efficiency of 15 container terminals in the Hai Phong area over the course of 10 years. Research methodology : A set of data envelopment analysis (DEA) methods were used. First, window DEA was carried out to investigate dynamic changes in efficiency among the 15 container terminals on the basis of data spanning the period 2010 to 2019. Afterwards, two basic models, namely, DEA CCR (Charnes-Cooper-Rhodes) and DEA BCC (Banker-Charnes-Cooper), were used to examine the terminals’ scale of efficiency in 2019. Finally, a detailed ranking comparison of all the terminals for 2019 was performed using a slacks-based measure of super efficiency in DEA. Results : The window DEA results indicated that throughout the 10-year period, the most efficiently performing terminal was the Green Terminal, followed by Dinh Vu, Hai An, and PTSC Dinh Vu. In 2019, the Vip Green Terminal was the most efficient, whereas several terminals, such as Transvina, Doan Xa, Tan Cang 189, Tan Cang 128, Chua Ve, and Nam Hai, suffered tremendous scale-related losses. Conclusions : This study offers important insights into the comprehensive performance of 15 container terminals in Hai Phong. Changes in efficiency over 10 years were investigated, after which the terminals were ranked for 2019. These results play a crucial role in helping concerned stakeholders determine strategic decisions.

      • KCI등재

        Effect of calcium carbonate on the mechanical properties of polyethylene terephthalate/polypropylene blends with styrene-ethylene/butylene-styrene

        Hong-Nga Thi Pham,Van-Thuc Nguyen 대한기계학회 2020 JOURNAL OF MECHANICAL SCIENCE AND TECHNOLOGY Vol.34 No.10

        The effect of CaCO 3 on the mechanical properties of polyethylene terephthalate/ polypropylene (PET/PP) blends with styrene-ethylene/butylene-styrene (SEBS) as a compatibilizer was investigated. Samples with different compositions of PET/PP/CaCO 3 blend were prepared by injection molding method with CaCO 3 content of 0, 2, 4, 6, 8 and 10 wt%. The ratio of PET/PP was fixed at 90/10, while compatibilizer SEBS had a fixed ratio of 5 %. The samples were formed according to the ASTM D638, ASTM D790, and ISO 868 standards. The results show that adding 2 % of CaCO 3 helps to improve the mechanical properties of the plastic sample. Specifically, tensile strength and the flexural strength increase as CaCO 3 increases from 0 to 2 %. With 2 % of CaCO 3 , the tensile strength and the flexural strength gain the highest value of 34.79 MPa, and 60.59 MPa, respectively. However, if the sample content is more than 4 % CaCO 3 , both the tensile strength and the flexural strength will experience a decline as the percentage of CaCO 3 rises. The SEM microstructure indicates that CaCO 3particles are well dispersed on the PET substrate. Additionally, the number of particles increases when enhancing the CaCO 3 content in the blends.

      • SCOPUS

        The Effect of Non-Audit Services on Auditor Independence: Evidence from Vietnam

        DOAN, Nga Thanh,PHAM, Cuong Duc,NGUYEN, Thuong Thi Uyen,VU, Mai Phuong,PHAM, Lam Ha Korea Distribution Science Association 2020 The Journal of Asian Finance, Economics and Busine Vol.7 No.12

        Independence is a factor which has a significant impact on auditing quality, especially in the recent times where the marketplace is increasingly demanding transparency. The independence of auditors is assessed based on the main criteria such as the reliability of the audit opinions, the accuracy, truthfulness of financial reports, and the objectivity in the opinions of the auditor. The study investigates the effects of non-audit services (NAS) on auditor independence in emerging economies such as Vietnam. Non-audit services include taxation services, management advisory services and outsourcing internal audit services. Based on previously relevant researches, the authors develop hypotheses and a regression model about non-audit services (independent variables) and audit independence (dependent variable). The research collects data by 5-scale Likert questionnaire. The findings indicate the relationship between NAS and auditor independence. Specifically, the results reveal two main factors that have influence on auditor independence, namely, taxation services and management advisory services. The results of our research can be considered as new findings and can be compared to previous researches in Vietnam, which establishes a new viewpoint about the relationship between the NAS and the independence of the auditor. This result can be implemented for countries or jurisdictions which are similar to Vietnam.

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