生活의 質向上을 위한 消費者敎育의 必要性에 관한 硏究

鄭進淑 호남대학교 1986 호남대학교 학술논문집 Vol.6 No.2

The purpose of this study is to emphasize the necessity for consumer education to improving quality of life. The consumers cann't exercise their right as a consumer in the market place as they are in less favorable positions that those of the producers owing to the improve impossiblity of promoting their interests and, besides, their family living doesn't improve in quality and reality. To correct and settle the problems in Korean people's family living as a consumer, consumer education should be conducted, the direction of which will head for the consumer's quality and disposition for the consuming behavior in the private family affairs and those for the estimationof the entire economic life. When consumer education will be conducted in such direction, the retionalization of consuming life may be realized as folows.: (1) An economic interrelationship helps the consumers to under stand their standpoints and problems. (2) The consumers come to realize the knowledge on the producers and suppliers in relation to the consumer's behavior and behavioral sphere for the general consumer goods and the definition of competition for the purchasing decision in the market place. (3) The consumers learn the function of domestic economy, that of the household, and how to use their leisure time. (4) The consumers learn what is the meaning of the consumer protection is established and consolidated. (5) The consumers learn how to measure their desire for consumption and to arrange their informations about the consumables. (6) The consumers understand the necessity for a consumer organization.

키덜트 문화와 아이콘그래픽 디자인 표현과의 상관성에 관한 연구

정진숙 ( Jin Sook Chung ),김인성 ( In Sung Kim ) 한국기초조형학회 2007 기초조형학연구 Vol.8 No.3

학교생활 부적응 아동의 자아존중감 향상과 불안․우울 감소를 위한 미술치료

정진숙,김갑숙 한국예술심리치료학회 2008 예술심리치료연구 Vol.4 No.1

This study was to evaluate the effects of an art therapy on the children who are maladaptive at school and have problems like low self-esteem, anxiety, and depression. The subjects were treated by the art therapy consisting of 20 sessions in total, 2 session a week, and each session lasted 60minutes. Research tools used for the study are as follows: First, pre-test and post-test to estimate comparatively their level of self-esteem, anxiety, and depression; next, Draw-a-Person(DAP) and Kinetic School Drawing(KSD), Kinetic Family Drawing(KFD) for a qualitative analysis. The results of this study are as follows; First, Art Therapy Program has an effect on improving self-esteem. Second, Art Therapy Program has an effect on reducing Anxiety and Depression.

家庭마아케팅에 關한 小考

鄭進叔 湖南大學校 1983 호남대학교 학술논문집 Vol.3 No.-

The purpose of this study is to suggest a general direction of household marketing. buying or marketing are aften used as synonyms for consumer buying, for a large proportion of Household consumer goods are used by household groups. The contents are as follows ; 1) The development of economy and household marketing ; change of household market ins by economic development and consumption structure by increase of the income. 2) The factors affected on household marketing ; personal factors and sociocultural factors. 3) The present condition of household marketing ; marketing situation and characteristics consumer goods and family purchasing behaviors when purchasing goods.

1896~1905년 형법 체계 정비에 관한 연구 : 《형법대전(刑法大全)》제정을 위한 기초 작업을 중심으로

정진숙 ( Jeong Jin Suk ) 서울大學校 人文大學 國史學科 2009 韓國史論 Vol.55 No.-

여성복을 중심으로 본 한국 현대 패션의 흐름

정진숙(CHUNG CHIN-SOOK) 한국콘텐츠학회 2011 한국콘텐츠학회지 Vol.9 No.2

아동의 정서적 학대에 따른 좋아하는 날씨(FKW)그림 반응특성 연구

정진숙,김갑숙 한국미술치료학회 2012 美術治療硏究 Vol.19 No.4

The aim of this study is to develop valid and reliable assessment criteria for Favorite Kind of Weather (FKW)drawing to use a projective diagnostic technique for the possible detection of child abuse. The subjects chosen for this study were 295 children between the ages of ten to sixteen from various temporary residences such as child protection shelters or institutions. 282 other children also between grade three and grade nine from families with no known history of child abuse were randomly chosen totaling 577 children. The assessment instruments included were FKW drawing, Child Abuse Experience Scale. To gauge the reliability of assessment criteria, Cronbach's alpha test was used to determine the internal consistency. To measure reliability among raters, inter-rater reliability and intra-rater reliability test methods were used. Person’s correlation analysis, Chi square, and Discriminant analysis were used to verify the validity of assessment criteria. The results of this study were as follows. First, the inter- rater reliability, intra-rater reliability, and question item reliability test were followed. The inter-rater consistency among three raters ranged from 94.0% to 95.9%, the intra-rater consistency was 97.0% and the internal consistency for the form items, as expressed by Cronbach’s alpha, was computed .721 and for the content items was .632. Second, the significant correlation between the two was found by showing .15~.52 between emotional abuse and FKW drawing. In explaining the emotional abuse, 62% was shown in explaining the abuse in the variables of the FKW drawing. The differentiating power of variable was 89.6%. For the non-abused group, 88.7% is expected and 91.3% for the abused group. In conclusion, these assessment criteria were proved to serve as a valid and reliable diagnostic tool to recognize possible child emotional abuse. 본 연구는 ‘좋아하는 날씨(FKW)’그림이 학대를 예측, 변별할 수 있는 투사검사인지를 알아보고자 평가기준을 개발하고, 신뢰도와 타당도를 검증하였다. 연구의 대상은 초등학교 3학년부터 중학교 3학년까지 총 577명(시설아동 295명, 일반아동 282명)의 아동을 층화표집 하였다. 측정도구는 FKW그림과 아동학대경험척도이다. 자료 분석은 평가기준의 신뢰도는 문항내적일치도(Cronbach‘s α)에 의한 신뢰도 검증과 평가자간 일치도와 평가자내 일치도를 구하였고, 타당도 분석을 위하여 Pearson상관분석, 교차분석, 판별분석을 실시하였다. 연구결과는 첫째, 평가자간 일치도 94.0%- 95.8%, 평가자내 일치도 97.0%로 나타났으며, 평가항목의 신뢰도는 형식요인 Cronbach's α=.721, 내용요인 .632로 나타났다. 둘째, 정서적 학대와 FKW그림과의 상관관계는 .15∼.52로 나타났다. 정서적 학대를 비학대와 학대집단으로 분류하여 FKW그림의 반응특성의 차이를 살펴본 결과, FKW그림의 형태요인, 내용요인 모두 차이가 있는 것으로 나타났다. FKW그림 변인들이 정서적 학대를 설명하는 정도는 62%이고, 이 변인들의 판별력은 89.6%이었으며, 비학대집단은 88.7%, 학대집단은 91.3%를 예측하고 있다. 따라서 FKW그림 평가기준은 신뢰도와 타당도를 확보하여 정서적 학대 변별도구로서 활용할 수 있음을 입증하였다.

브랜드 아이덴티티 전략에 따른 구성요소 상호간 비교 분석 -국내 카페형 베이커리 브랜드를 중심으로-

정진숙 ( Jin Suk Jung ) 한국상품문화디자인학회 2014 상품문화디자인학연구 Vol.36 No.-

현대 사회는 브랜드(Brand)의 경쟁시대이다. 자유무역 협정으로 인해 국가 간 무역장벽이 무너지고 경쟁 또한 날로 치열해지는 환경 속에서, 소비자의 욕구와 감성을 충족할 수 있는 브랜드 아이덴티티를 개발하는 것은 기업의 중요한 경쟁 요소가 된다. 브랜드 아이덴티티를 통해 기업은 자신의 제품이나 서비스를 경쟁기업의 그것과 차별화하는 것이다. 모든 기업은 아이덴티티를 가지고 있으며 이를 시각적으로 표현해주는 시각적 아이덴티티는 아이덴티티의 중요한 구성요소로 작동한다. 본 논문의 목적은 기업 브랜드의 일관성을 고찰하는데 있다. 이를 위하여 한국 베이커리업체의 브랜드 아이덴티티 전략을 시각적 구성요소별로 나누고 감성디자인 측정방법론을 이용하여 분석하였다. 분석 결과, 브랜드 아이덴티티를 이루는 시각적 구성요소가 감성 마케팅의 핵심 요소라는 것을 확인할 수 있었고 이는 향후 각 기업의 브랜드 아이덴티티 전략 수립에 도움이 될 것으로 본다. Modern society is called the era of competing brands. In the environment that the trade barrier of intra-countries is collapsing due to FTA, one of the most important competitive factors for a company is how to develop the brand identity which can meet consumers` desire and emotional needs. Therefore, a brand identity helps consumers recognize products or services as essential means to differentiate from other competitors` ones. Every company possesses its own identity. Among identity factors, visual identity is the significant one composing the company`s identity. This study aims to examine how the bakery cafe strategies in Korea keep their brand consistency in terms of the visual identity design. For this, the components of the brand identity were extracted through reviewing the existing studies and the methods for measuring emotions were used. Upon investigation, it can be resulted that the visual identity elements which form brand identity are the key factors for emotional marketing. And it could offer help to companies` design of the conceptual system for their future brand identity strategies.

한국인 혈액의 정상치에 관하여 -20∼30세 정 상인-

정진숙,설미영,김순호 대한병리학회 1984 Journal of Pathology and Translational Medicine Vol.18 No.1

최근연구소식 ( Recent research news ) / 맛 감지 수용체

정진숙,오억수 한국생화학분자생물학회 (구 한국생화학회) 2000 생화학분자생물학회 소식 Vol.20 No.2