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      • 여성의 에어로빅댄스 참가자들의 참여동기와 여가만족도와의 관계

        임성호 ( Sung Ho Rim ),문한식 ( Han Shik Moon ) 한국스포츠리서치 2007 한국 스포츠 리서치 Vol.18 No.4

        The study was aimed to analyze the relationship between the motivation of Women`s Aerobics participation and its leisure satisfaction. A survey was made on cluster sampling system with 253 adult women who were regularly participating Aerobics activities more than 2 times a week from June thru July 2007 at 5 Aerobics Centers located in Sunchon city. With the above research methods and procedures, the following conclusions were made. Firstly, participating motivation and leisure satisfaction by social demographical characteristics showed significant differences in motivation (fun and physical condition) and leisure satisfaction (environmental and educational satisfaction) by the marital status and age. Secondly, participating motivation by the participating scale indicated significant differences in frequency (fun, achievement, physical condition, health, stamina, demonstration and non-motivation), timing (fun, achievement, physical condition, health, stamina, demonstration and non-motivation) and period (technology development, fun, achievement, physical condition, social activity, health, stamina and demonstration). Thirdly, leisure satisfaction by participation scales represented significant differences in frequency (emotional, physical and environmental satisfaction), timing (social, emotional and physical satisfaction) and period (social, emotional, physical and environmental satisfaction).

      • KCI등재

        피트니스 센터의 관계혜택에 따른 소비자 행동 연구

        임성호(Sung-Ho Rim),문한식(Han-Shik Moon) 한국엔터테인먼트산업학회 2018 한국엔터테인먼트산업학회논문지 Vol.12 No.5

        본 연구는 피트니스 센터의 관계혜택에 따른 소비자의 행동을 알아보고자 하는 연구이다. 구체적으로 피트니스 센터 고객들을 대상으로 관계혜택, 고객만족, 고객충성도 및 전환의도 간의 관계를 분석하는데 주 목적이 있다. 서울 소재 피트니스 센터 고객들을 연구대상으로 선정하여 총 281부의 자료를 통해 SPSS 21.0과 AMOS 20.0을 이용하여 빈도분석, 신뢰도분석, 확인적 요인분석, 상관관계분석, 구조방정식 모형분석을 실시하였다. 본 연구의 결과는 다음과 같다. 첫째, 관계혜택의 하위요인 중 확신적 혜택은 고객만족에 긍정적인 영향을 미치는 것을 알 수 있었다. 둘째, 관계혜택의 하위요인 중 사회적 혜택은 고객만족에 유의한 영향을 미치지 못한다는 것을 확인 하였으며, 셋째, 관계혜택의 하위요인인 특별대우 혜택은 고객만족에 영향을 주는 것으로 나타났다. 넷째, 피트니스 센터의 고객만족은 고객충성도에 정(+)의 영향을 미친다는 것을 파악할 수 있었으며, 다섯째, 피트니스 센터의 고객만족은 전환의도에 부(-)적 영향을 주는 것으로 나타났다. 마지막으로 피트니스 센터의 고객충성도 역시 전환의도에 부(-)적인 영향을 미치는 것으로 확인할 수 있었다. The purpose of this study was to empirically investigate the consumer behavior focused on relational benefit of fitness center. More specifically, this study examined the relationship among relational benefit, customer satisfaction, customer loyalty and switching intention of fitness center. The 300 survey questionnaires were distributed among the customers who registered fitness center in Seoul. Due to the reliability of data, 19 samples were discarded and 281 data were put to actual analysis. By using SPSS Ver. 21.0 and AMOS Ver.20.0, data were analyzed for frequency analysis, reliability analysis, confirmatory factor analysis, correlation and structural equational modelling. The results of the study were as follows. First, confidence benefit had a positive effect on customer satisfaction. Second, social benefit did not influence customer satisfaction. Third, special treatment benefit had a positive effect on customer satisfaction. Fourth, customer satisfaction had a positive effect on customer loyalty. Fifth, customer satisfaction had significantly affect switching intention. Sixth, customer loyalty had significantly affect switching intention.

      • KCI등재
      • KCI등재

        관계마케팅을 통한 태권도장의 활성화 방안

        임성호(Sung-Ho Rim),문한식(Han-Shik Moon) 한국엔터테인먼트산업학회 2018 한국엔터테인먼트산업학회논문지 Vol.12 No.7

        본 연구는 태권도장의 활성화 방안을 탐색하는데 목적이 있다. 이러한 목적을 달성하기 위해 본 연구는 관계마케팅을 적용하여 태권도장의 관계마케팅이 고객신뢰, 고객충성도 및 재 등록의도에 미치는 영향을 알아보았다. 현재 태권도장 성인남녀 수련생들을 대상으로 총 233부의 최종 유효 표본으로 연구를 진행시켰으며, 빈도분석, 탐색적 요인분석, 신뢰도 분석, 상관관계분석, 다중회귀분석을 실시하였다. 본 연구의 결과는 다음과 같다. 첫째, 사회적 전략, 관계회복 전략, 구조적 전략, 가격 전략으로 구성된 관계마케팅의 요인 모두 고객신뢰에 유의한 영향을 미쳤다. 둘째, 관계마케팅의 요인 모두 고객충성도에 정(+)의 영향을 미치는 것으로 나타났다. 셋째, 관계마케팅을 구성하고 있는 요인 모두 재 등록의도에 영향을 주는 것으로 나타났다. The purpose of this study was to empirically examine the activating strategy focused on relationship marketing for Taekwondo gym. More specifically, this study examined the effect of relationship marketing on customer trust, customer loyalty and repurchase intention of Taekwondo gym. The 250 survey questionnaires were distributed among the member who registered Taekwondo gym in Seoul. Due to the reliability of data, 17 samples were discarded and 233 data were put to actual analysis. By using SPSS Ver. 21.0, data were analyzed for frequency analysis, reliability analysis, exploratory factor analysis, correlation and multiple regression was conducted. The results of the study were as follows. First, the relationship marketing of Taekwondo gym had positive effects on customer trust. Second relationship marketing of Taekwondo gym had positive effects on customer loyalty. Third, relationship marketing of Taekwondo gym affects repurchase intention.

      • KCI등재

        우슈선수들의 운동열정과 자기관리, 자신감 및 운동몰입과의 관계

        임성호(Rim, Sung-ho),김재필(Kim, Jae-pil),문한식(Moon, Han-shik) 한국사회체육학회 2022 한국사회체육학회지 Vol.- No.87

        Purpose: The purpose of this study is to clarify the relationship among exercise passion, self-management, self-confidence and exercise immersion by Wushu athletes. Method: 191 Wushu athletes from middle schools, high schools, universities and amateur team players who were registered with the Korea Wushu Association in 2021 were selected for the study. The convenience sampling method was used to collect the data. Results: The results are as follows: Exercise passion had a positive influence on self-management. Second, exercise passion didn’t affect self-confidence. Third, self-management had a positive influence on self-confidence. Fourth, self-management had a positive influence on exercise immersion. Fifth, exercise passion didn’t affect exercise immersion. Sixth, self-confidence didn’t affect exercise immersion. Conclusion: In summarizing the above results, this study finds out that the higher the passion for exercise, the more positive effect it has on self-management, and the better the self-management, the more positive effect it has on self-confidence and exercise commitment.

      • KCI등재

        초등학생의 태권도 수련과 사회성 발달에 관한 연구

        임성호(Sung Ho Rim),임사순(Sa Soon Lim) 한국사회체육학회 2001 한국사회체육학회지 Vol.15 No.-

        This research is an investigation and analysis about how Taekwondo training influences sociability development of children, An independent variable is grade, training years, school years, and training times for a week. A dependent variables are intellectual, emotional, social, and living attitude factors. The purpose of this research is to provide the data which can help the development of Taekwondo, as we examine how much we can influence sociability development of children. We did survey which was consist of 5 steps double rating scale, and we chose 550(98.2%) people as an effectual samples except unfaithful answer after we asked 560 people. This is the result of this research. 1. As to grade, the influence of Taekwondo on the sociability development of children in the intellectual point, in the emotional point, in the social and living behavior point was difference as much as p<0.05. 2. As to the training years, the influence of Taekwondo on the sociability development of children in the intellectual point, in the emotional point, in the social and living behavior point was difference as much as p<0.05. 3. As to the school year, the influence of Taekwondo on the sociability development of children was no difference in the intellectual point, as much as p<0.103, on the other hand, there was some difference in the emotional, social and living behavior point as much as p<0.05. 4. As to the training times for a week, the influence of Taekwondo on the sociability development of children shows some difference as much as p<0.05 in the intellectual, emotional, social and living behavior point.

      • KCI등재
      • KCI등재

        인라인스케이트 동호인들의 내적동기에 관한 연구

        임성호(Sung Ho Rim),박진성(Jin Sung Park) 한국사회체육학회 2011 한국사회체육학회지 Vol.0 No.43

        The purpose of the study was to investigate the effects of participation level and compensation on intrinsic motivation by inline skating club members. The total 277 objects were selected via available sampling method who had been participating in inline skating club activities living in S, Y, G city in Jeonnam during 2009. The analysis was made through t-verification, one-way ANOVA and multiple regression analysis and the investigation results were as follows. Firstly, the intrinsic motivation by gender showed significant difference in the efficacy and the effort, while that of age showed no difference. Secondly, reviewing the effects of participation level on intrinsic motivation, it was noticed that the efficacy influenced on participation period and half-course records, and the efforts on total running distance, and the tension on frequency, respectively. Thirdly, reviewing the effects of compensation on intrinsic motivation, it was noticed that the efficacy and the effort influenced on record attainment and winning the prize at the competition, and the interest on record attainment, respectively.

      • KCI등재
      • KCI등재후보

        중학생들의 혼성학급 체육수업 경험 분석

        김종호(Jong Ho Kim),임성호(Sung Ho Rim) 한국스포츠교육학회 2003 한국스포츠교육학회지 Vol.10 No.1

        본 연구는 중학생의 혼성학급 체육수업에 대한 긍정적 경험과 부정적 경험을 분석하여 혼성학급 체육 수업의 성취도를 높이고,학교체육의 활성화를 꾀할 수 있는 체육수업 전략 방안을 모색하는데 목적이 있다. 연구대상은 전남동부지역에 소재하고 있는 5개 중학교 남학생 297명, 여학생 299명, 층 596명이며, 조사 도구는 주요사건기록을 이용하였다. 연구 결과 중학생들의 혼성학급 체육수업에 대한 긍정적 경험으로는 이성간 상호협력과 이해증진, 수업의 재미, 게임의 즐거움, 활기찬 수업, 자신감 획득, 행동순화 순으로 나타났으며, 부정적 경험으로는 체육복 착용과 탈의 불편, 체력과 운동선호 차이, 수업의 질적 하락, 성차별, 능력 부족에 따른 열등감, 행동의 부자유성, 양성 충돌, 수업의 짜증 순으로 나타났다. The main purpose of this study was to investigate and present some practical and useful data for establishing efficient coeducational PE classes. To achieve this goal, the study analyzed the positive and negative experiences of the students of middle schools` current coeducational PE classes. The number of subjects who participated in this study was 596; 297 boy students and 299 girl students. They were attending 5 different middle schools which are located in the area of East Chulla-Nam Do. This study employed a questionnaire on the positive and negative experience description developed by Flanagan in1954. The results of the study showed that the positive experiences of students` coeducational PE classes are as follows by the order of preferences: co-operation and increase of understanding between both genders, Au of gym class, generous and soft class procedure, pleasure of games, active class, and acquiring confidence. The negative experiences are listed in the following order: inconvenience of changing sports uniforms, the differences in physical strength and preference of games, the decrease of gym class quality, discrimination of gender, inferiority, gender conflict, and dullness of class.

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