실버 여성 전용 화장품에 대한 요구도 조사 연구

서란숙,이소연 한국미용학회 2000 한국미용학회지 Vol.6 No.3

This study is to provide a fundamental material of reference for the development of the Silver Aging Woman Exclusive Cosmetic through a questionnaire on silver women for their methods of expressing originality and attitudes toward the make-up. The results of the research is summarized in the following; First, there is a high demand for the development of aging-delay functional cosmetics Second, there is a preference for inexpensive cosmetics Finally, It is recognized that there exists high requirement rating 78.6% for cosmetics for the silver woman exclusively. 1. According to the result of pearson Chi-Square test on the relations between requirement for the silver women exclusive cosmetics atld demographic characteristics, age was found to be a significant variable. As to the point make-up for the silver women, age and education are significantly related with the requirement. 2. Potential or current silver women showed a high intention to purchase functional cosmetics possibly delaying the aging process because the main purpose of their make-up was to protect their skin from aging and withering. Similarly, they showed 75 of high requirement for the silver women exclusive cosmetics which provided a bright prospect for the market segmentation for marketing silver exclusive cosmetics. 3. Silver cosmetics demanded by silver aged women are quality functional cosmetics highly effective in delaying aging process but not so high-priced judging from that the most frequented places of cosmetics purchasing are cosmetics discount stores or specialty stores 4. Potential silver women generation has been given no opportunity and conditions to learn how to put on make-up or get relevant information but showed a high desire(78.6%) to learn make-up. Thus, there seems necessary to develop methods for easy make-up suitable for the silver women.

미용대학 학생의 현장실습이 전공만족, 진로결정자기효능감, 취업행동에 미치는 영향 - 현장실습에 관한 만족과 불만족의 차이를 중심으로 -

서란숙 한국미용학회 2019 한국미용학회지 Vol.25 No.1

The purpose of this study is to clarify the difference between satisfaction and dissatisfaction, career decision - making self - efficacy, and employment behavior in the cosmetology department through fieldwork of university students through social network analysis. The survey was conducted for 20 days from April 1 to 20, 2018 for graduates of the department of beauty. 100 students of university students who were satisfied with on-the-job training, 100 students who were unsatisfied with university students, Respectively. Data were analyzed using SPSS 21.0, AMOS 21.0 and Netminer 4 program. We analyzed the general characteristics of the sample through frequency analysis. The variables were verified through factor analysis. And we analyzed the relationship of variables through network analysis. The results of the study showed that there was a difference between satisfaction and dissatisfaction with major satisfaction, career decision self - efficacy, and social network analysis result of employment behavior according to satisfaction and dissatisfaction of field practice of cosmetology university students. The field practice ultimately has a close relationship with employment behavior and emphasizes the importance of field practice in universities and industry.

대형항공사와 저비용항공사 승무원의 유니폼에 따른 소비정서 간의 사회연결망 분석

서란숙 한국디지털정책학회 2018 디지털융복합연구 Vol.16 No.8

현대 사회에 나타난 바디페인팅 연구

서란숙 한국메이크업디자인학회 2010 한국메이크업디자인학회지 Vol.6 No.2

타투합법화에 대한 타투이스트의 수용태도와 창업의도와의 네트워크 관계 분석

서란숙 한국인체미용예술학회 2022 한국인체미용예술학회지 Vol.23 No.4

This study attempted to study the effects of the connection relationships between each variable by analyzing the network of relationships between the tattooist's acceptance attitude and startup intention. For this study, the data collected was interpreted through a social network analysis tool. The findings are as follows. First, for the relationship between the tattooist's acceptance attitude and the start-up intention, tattoo legalization was interpreted as significant factor influencing the start-up intention. Second, it was found that tattooists are willing to start a business, even if tattoos are not legalized. Third, despite giving happiness or pleasure to tattooists, tattoos are not yet prepared or considered due to social issues, such as tattoo legislation, confirming that initial tattoo-related startups are necessary to increase tattoo-related startups. Fourth, tattooists are expecting the legalization of tattoos within three years, and it was found that they planned their start-up intention according to that expectation. In addition, it was confirmed that tattoos are an act of giving pleasure to acquaintances around them, and these actions are recognized as correct. Finally, it was found that tattooists are in the stage of starting a business or collecting information for starting a business when tattooing is legalized.

여성의 신체이미지와 자아이미지에 따른 화장태도 연구

서란숙 한국디지털정책학회 2014 디지털융복합연구 Vol.12 No.1

남자대학생의 신체만족도에 따른 타투문양 선호도 및 감성이미지에 관한 연구

서란숙 한국피부과학연구원 2014 대한피부미용학회지 Vol.12 No.2

The purpose of this study was to categorize the groups based on the satisfaction with body and examinethe difference in the preference and emotional image based on tattoo patterns. For this study, the maleuniversity students residing in Seoul and capital area were surveyed. The results of the survey showed thatboth group had the greatest preference for the ‘character pattern’ in overall sense in terms of the preferencefor tattoo patterns. Based on the results of factor analysis that looked into the emotional image for tattoopatterns, the presentness, attractiveness, negativity, and gentleness factor were derived. A statisticallysignificant difference was observed in each categorized group, suggesting that it was possible to takevarious emotional approach based on each tattoo pattern. In addition, the difference in preference fortattoo, satisfaction, intention of re-procedure were examined. The results showed that the group with highdegree of satisfaction with body had greater interest in tattoo compared to the group with low degree ofsatisfaction with body. Moreover, the group with high degree of interest satisfaction with body had relativelygreater satisfaction with tattoo procedure and stronger intention to undergo the procedure again, comparedto the group with low degree of satisfaction with body. This study would be instrumental in increasing thepositive understanding of tattoo as beauty item and useful for predicting the emotion of consumers, therebypresenting the basic data useful for the development of tattoo design and exploration of utilization.

친환경 트렌드와 ESG(환경·사회·지배구조)가 뷰티업계에 미치는 영향: 최근 1년간 빅데이터 분석을 중심으로

서란숙 한국미용학회 2023 한국미용학회지 Vol.29 No.6

This study examines the impact of eco-friendly trends and Environmental, Social, and Governance(ESG) factors in the beauty industry. Recognizing the significance of eco-friendly trends and ESG in the sector, the research aims to achieve its objectives by extracting key keywords using big data and analyzing them through social network analysis. The data utilized for this study covers the period from June 1, 2022, to May 31, 2023. The findings of this research reveal that both eco-friendly trends and ESG have a substantial influence on the beauty industry as a whole. Firstly, eco-friendly trends have brought about changes in beauty product development and production methods. Increased consumer environmental consciousness has led to a higher demand for natural ingredients, renewable materials, and recyclable packaging. As a result, numerous beauty brands are launching eco-friendly product lines and adopting environmentally sustainable production practices, promoting these initiatives in their actual beauty products. Secondly, ESG factors significantly impact the business operations and sustainability of beauty industry companies. Companies that demonstrate outstanding performance in environmental, social responsibility, and governance aspects are more likely to gain greater trust and support from consumers and investors. Complying with social values, ethical principles such as opposing animal testing, ensuring product safety, fair trade, diversity, and inclusivity, enhances companies' competitiveness. Lastly, this research finds that eco-friendly trends and ESG not only affect the beauty industry itself but also influence investment decisions. ESG evaluations assist investors in assessing a company's long-term value creation capability and risk management. Business strategies that consider ESG factors have the potential to attract investor interest. It is important to note that this study is based on current trends and data, but the beauty industry is continuously and rapidly evolving. Ongoing updates to research findings and further investigations into new trends are necessary.

여대생의 라이프스타일에 따른 외모관리 연구

서란숙 한국미용학회 2010 한국미용학회지 Vol.16 No.3

The purpose of this study is to understand demands of behaviors about appearance management in women's college student, identifying the tendency of behaviors about appearance management by lifestyle-especially the tendency play an important role on social interaction in the competitive society-, and to use as database about related industry's marketing strategy. For this study, 350 women's college students living in some areas of Kyungsangpook-Do was sampled and statistical analysis was done using the program SPSS 17.0. The results was same as followings. the lifestyle was divided into three groups such as the lifestyle of rational type, of passive type, and of active type. It was defined that the appearance and impression were important role to evaluate self images and images of themselves evaluated by others. In addition, the desire will expressed for more by forming a positive appearance management. via plastic surgery. And hair care portion is considered to highest interest among the behavior about appearance management, thus it was found that the portion of hair care is the largest market of behavior about appearance management.

시대별 한국여성의 미인상과 현대 미용성형외과적 미인형에 대한 연구 -고구려 고분벽화와 조선시대 미인도, 현대 미용,성형외과적 미인상을 중심으로-

서란숙 한국미용학회 2007 한국미용학회 추계학술발표회 Vol.2007 No.-