로지스틱스 (Logistics) 고객서비스의 실체와 개선방향

백기언 한국로지스틱스학회 1995 로지스틱스연구 Vol.3 No.1

로지스틱스 의사결정요인이 정유회사 오일공급에 미치는 영향에 관한 실증연구

백기언 한국물류학회 2001 물류학회지 Vol.11 No.1

The purpose of this study is to investigate I the relationship between the optimum quantity of the oil supply into Korea and the influence TL of the decision making factors by domestic oil refineries in oil tanker services. For this empirical study, the year 1999 was V. a adopted for a optimum oil quantity as a basic VI. year and ten decision making factors were draw through questionnaires, interviewing with specialists working for chartering companies and preceeding papers. There are 10 hypotheses which were set up under the background of tanker fleet operation. The findings through the regression analysis shows that seven out of ten factors are all had a positive effect on the optimum quantity of oil supply. But the rest factors are all had a negative effect on the optimum quantity of oil supply. Key Words : Oil Refinery, Oil supply, Tanker Transportation Logistics

원유수송의 로지스틱스 의사결정요인 도출을 위한 선행 연구 : 한국정유사를 중심으로

白基彦,李太雨 한국항해항만학회 2002 한국항해항만학회 학술대회논문집 Vol.1 No.-

인터모달 탱커 컨테이너 운송 활성화에 관한 연구 : 위험물 운송을 중심으로

백기언 한국해운학회 1999 해운물류연구 Vol.28 No.-

The purpose of this study is to analyze the ISO intermodal tank container industry and its growth potential both the world and the Korea by exploring the market niche, engineering implications, economic aspects, and the prospects for usage. To achieve the objective of this study, the productivity of tank container, background of the tank container market on the basis of international regulations, the degree of intermodal utilization and related infrastructure were analyzed focusing on the major countries relying on the HCB report and compared operations cost of tank container with that of traditional drum. The finding shows that the transportation for hazardous and noxious substances by tank container is more economical than those of drum. Thereafter, the scheme of increasing usage of tank container in our country was derived from examining the hazardous and noxious substances related regulations, infrastructure, current usage of tank container and obstruction factor of the industrial growth. As a result of these examination, the regulation system turned out too much complicate and also the related infrastructure did not meet the international standard. Consequently, the findings of this study suggest several methods which are intermodalism, partnership and pooling system to enhance the tank container usage. In the long view, if the infrastructural problems are removed and the concept of logistics quality is spread over supply chain, the future of the tank container in our country is bright.

Logistics에 관한 Supply Chain Management의 개념

백기언 동서대학교부설연구소 1997 연구소 논문집 Vol.2 No.-

본연구는 최근 90년대 후반에 들어 물류(Logistics)가 이론적으로나 실제적으로 큰 발전을 보여주고 있으나 물류가 SOC와 페실리티(facilities) 개발을 통한 원가절감만 강조되고 있는바, 소홀하기 쉬운 물류합리화의 구현이라는 목적에서 씌여졌으며, Logistics의 환경변화에 대처하기 위하여 발전된 시스템인 SCM(Supply Chain Management)을 분석하므로서 SCM을 현대기업의 경쟁우위를 확보하는 전략적 수단으로 삼고자 한다. SCM은 Logistics에 있어 새로운 개념이 아니며 Logistics가 조직내의 Value Chain을 기반으로한 내부통합에 중점을 둔다면, SCM은 내부통합을 바탕으로 Supply Chain에 관련된 모든활동을 고객중심으로 전환하고 단일기업의 차원을 넘어 Supply Chain에 포함되는 모든 기업으로 확장하여 Logistics의 목표인 고객만족을 실현시키는 것이다.

전자상거래(Electronic Commerce)의 問題點과 改善方案에 관한 硏究

白基彦,鄭斗鎭,具敎鳳 대구산업정보대학 1999 논문집 Vol.13 No.1

In recent years, there is a commercial transaction through an electronic commerce which is considerably progressed and it brings about lots of changes of consumption patterns. Corresponding to these changes, domestic enterprises and customers are need conversion of recognition on the electronic commerce. Besides, the potential market of electronic commerce in 21C toward enlargement, so our enterprises need confrontation spirit in order not to be made inroad by foreign markets. Therefore, this study was suggested on the methods for the solutions on the every situation of an electronic commerce, related case studies, increasing number of limited user, enhance searching speed, securing of personal information, and legality on the commercial transection etc. These matter should be enact international standard laws for the electronic commerce users.. In addition to these, the customers also should be satisfy on the Web. Finally, market products through a electronic commerce will enhance the competitive edge of enterprises respectively. Electronic commerce will settle as a new paradigm in the field of management in the 21C and advance rapidly.

원유수송 선대구성을 위한 의사결정요인 도출에 관한 실증적 연구- 한국 정유사를 중심으로 -

백기언,이태우,장영태 한국항해항만학회 2002 한국항해항만학회지 Vol.26 No.4

There has been an interesting trend showing that the number of tankers owned by major oil company has been decreasing since the 1980s, while the number of tankers chartered by them is increasing. So do Korean oil refineries in the period of 1990s. Therefore, the following question is raised: Why have oil refinery companies, national and international, been much more dependent upon chartered ships than their owned ships since 1980s? This paper tried to answer the above question. In so, doing ten decision-making factors for fleet composition of oil tankers are drawn through literature survey on the research topic with questionnaires and interviews to the four big Korean oil refineries.

농축산물 브랜드화의 문제점 개선을 위한 마케팅전략

백기언(Gihon Bek) 한국유통학회 2001 한국유통학회 학술대회 발표논문집 Vol.- No.-

우리 나라 농축산물시장의 개방이후 농축산물의 공급과잉현상으로 소비자들의 구매선태권이 다양화되고, 재배기술의 평준화 및 주산지가 확대되면서 생산물을 차별화, 특화시키는 전략의 일환으로 브랜드화의 중요성이 부각되고 있다. 그러나 농축산물 브랜드화의 중요성에도 불구하고 브랜드 개발과정에서 많은 문제점을 노출하고 있는 것이 현 실태이다. 따라서 본 연구는 농축산물의 브랜드화의 현황을 분석한 후 브랜드화에 따른 문제점을 도출하고 도출된 문제점들을 중심으로 이에 대한 개선점을 마케팅관점에서 제시하였다. 결론적으로 브랜드화의 성공을 위하여 지역농협을 중심으로 개발된 브랜드의 지속적인 관리와 함께 생산자단체 등에 대한 브랜드 지식창조를 위한 교육이 필요하다. The aim of the present paper is to improve on branding problems of agricultural and livestock products in Korea by analyzing the statistical data which is present status of agricultural and livestock products published by ministry of agricultural and forest. To achieve the objective, raised 5 points at issue. Thus, the improvement schemes suggested from marketing point of view. And above issues are also discussed in the context of marketing mix. Then, the marketing strategy was developed which will apply branding management. The findings in this study is building a brand marketing system urgently fitted Korean style. For this project success, establishing event marketing and customer service department is necessary centering local National Agricultural Cooperative Federation(Nonghyup). Also needed education about brand knowledge to the people working for agricultural allied industries.

한중 항로에서 국적선사의 경쟁력 제고 방안

하영석,백기언,유건우 ( Yong Seok Ha,Ki Un Pak,Kun Woo Ryou ) 한국해운물류학회(구 한국해운학회) 1998 해운물류연구 Vol.26 No.-

1984년 미해운법 개정안 및 FMC폐지 움직임에 관한 연구

朴鑽,白基彦 대구산업정보대학 1996 논문집 Vol.10 No.1

The Shipping Act of 1984, the result of over 3 years of legislative effort to reform the Shipping Act of 1916, made significant revisions in the regulation of ocean liner shipping. However, MTL and major US shipping lines, including Sea-Land Service proposed legislation and backed by Republican which aim to deregulate the shipping industry and eliminate a federal regulatory agency. The bill, known as the Ocean Shipping Reform Act of 1995, it would revise the 1984 Shipping Act. The passage of H.R.2149 currently in the Senate is by no means assured. The major conclusion that I have reached are that the Reform Act will not pass and no serious effects on the ocean liner shipping. Chapter Ⅱ provides history of the major Shipping Act, Chapter Ⅲ describes contents of reform bill and elimination of FMC and chapter V discusses my findings.