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      • KCI등재

        프랜차이즈 및 대리점의 육계 공급업체 선정에 영향을 미치는 요인에 관한 연구

        김학선,정안성,신동훈 한국산업경제학회 2019 산업경제연구 Vol.32 No.2

        The purpose of this study is to reconstruct the supplier selection criteria suitable for the broiler industry and to test the factors influencing the broiler supplier selection for the franchisees and agent purchasing managers. In addition, a study was conducted to demonstrate what factors among broker supplier selection factors affect overall supplier satisfaction. As a result of the validity and reliability analysis of broiler supplier selection factors, broiler supplier selection was summarized as supply factor, price factor, quality factor, salesperson factor, and brand factor. The purchasing manager considered the supply factor as the most important factor when selecting the broiler supplier, followed by the price factor, the salesperson factor, the quality factor, and the brand factor. The results of verifying the difference in the importance of broiler supplier selection factors according to general characteristics of purchasing managers and surveyed companies are as follows. First, 'supply factors' and 'salesperson factors' showed no significant difference in selection of broiler vendors according to general characteristics of purchasing managers and surveyed companies. Second, 'price factor', 'quality factor' and 'brand factor' showed significant difference in selection of broiler supplier according to general characteristics of purchaser and surveyed companies. The results of the multiple linear regression analysis were as follows to examine the effect of the importance of the factors considered in the selection of broiler supplier to the satisfaction of the purchasing managers. 'Quality factor', 'salesperson factor', and 'brand factor' of the broiler suppliers were found to affect the satisfaction. The results of this study are basic data on factors influencing the selection of suppliers for broiler buyers and we hope that broiler vendors will use them to establish effective business directions and strategies based on the analysis results. 본 연구의 목적은 육계산업에 적합한 공급업체 선정기준을 재구성하고, 프랜차이즈 및 대리점 구매담당자를 대상으로 육계 공급업체 선정에 영향을 미치는 요인이 무엇인지를 실증하는 것이다. 또한, 육계 공급업체 선정요인 중 어떠한 요인이 전체 공급업체 만족도에 영향을 미치는지를 실증하는 연구를 진행하였다. 육계 공급업체 선정요인에 대한 타당도 및 신뢰도 분석을 실시한 결과, 육계 공급업체를 선정하는 요인은 공급요인, 가격요인, 품질요인, 영업담당자요인, 브랜드요인으로 요약되었다. 구매담당자가 육계 공급업체를 선정할 때 공급요인을 가장 중요하게 고려하는 것으로 나타났고, 그 다음으로 가격요인, 영업담당자요인, 품질요인, 브랜드요인 순으로 중요하게 고려하는 것으로 나타났다. 구매담당자 및 조사대상업체의 일반적 특성에 따라 육계 공급업체 선정요인의 중요도 차이를 검증한 결과는 다음과 같다. 첫째, ‘공급요인’, ‘영업담당자요인’은 구매담당자 및 조사대상업체의 일반적 특성에 따라 육계 공급업체 선정시 중요도 차이가 없는 것으로 나타났다. 둘째, ‘가격요인’, ‘품질요인’, ‘브랜드요인’은 구매담당자 및 조사대상업체의 일반적 특성에 따라 육계 공급업체 선정시 중요도 차이가 있는 것으로 나타났다. 조사대상업체 구매담당자의 육계 공급업체 선정시 고려하는 요인에 대한 중요도가 만족도에 미치는 영향을 살펴보기 위해 다중선형회귀분석을 실시한 결과, 육계 공급업체의 ‘품질요인’, ‘영업담당자요인’, ‘브랜드요인’에 대한 중요도가 만족도에 영향을 미치는 것으로 나타났다. 본 연구결과는 육계 구매담당자가 공급업체를 선정하는데 영향을 받는 요인이 무엇인지에 대한 기초적인 자료로써, 분석결과를 토대로 육계 공급업체가 효과적인 사업 방향 및 전략을 수립하는데 활용하기를 기대한다.

      • KCI등재후보

        Орчин цагийн mонгол хэлний fгfх оршихын тийн ялгалын нfхцfл болон орчин цагийн япон хэлний “に(ni)”-ий тухай

        김학선 한국몽골학회 2004 몽골학 Vol.0 No.16

        The purpose of this study is to analyze the function of the dative-locativecase suffix of Modern Mongolian, and Modern Japanese particle “に(ni)”, specially in the point of meaning.In most text, their use are same, but also they have some difference. This study tried to find out the difference, and a described some of them. This is preparatory study on it, and more study will follow. Chapter 2 reviews the previous articles on the case and dative-locative case suffix in Mongolian and the case and praticle in Modern Japanese. Chapter 3 classifed the structures. Chapter 4 compares Mongolian dative-locative case suffix and に(ni)”, the Japanese particle.The result shows that they have various meanings, but also they have many accord in the function. Both of them can be connected to the end of substantive or declinable word. In the meaning, they have accord when they denote time, location of existance, place of acting, location, dative object, partner of conversation, reason of action or status, purpose of action, related object, express of subordination, express of respect, express of enumeration. On the other cases, mongolian dative-locative case suffix were accorded with the subjective case particle が(ga)”, or accusative particle “を(wo)”, or particle “で(de)”. The unaccordance seems to come from the difference of characteristic expression or idiomatic expression of both languages. And, Mongolian dative-locative case suffix and Japanese particle “に(ni)” are very important grammatical factor, representing the typical character of affixing language, such as Mongolian and Japanese. So, many case of accord in this study support the hypotheis of same/similar root theory of both language.

      • KCI등재후보
      • KCI등재
      • KCI등재

        Applying Rao-Scott Chi-square Analysis to Multiple Response Survey Data: The Case of College Students’ Information Sources and Their Body Image

        김학선 한국자료분석학회 2013 Journal of the Korean Data Analysis Society Vol.15 No.4

        The study accessed the analysis of survey data with multiple response variables. There are numerous studies dealing with multiple response variables. However, in some cases, the researchers simply ignored the fact that when they are dealing with multiple response variables. Specifically the pearson chi-square test is not a reliable test when multiple response variables are being analyzed. Therefore, this study employed the first order Rao-Scott corrected chi-square to analyze a college students’ health related information sources and their self-perceived body image comparing to traditional chi-square chi-square. The first order Rao-Scott corrected chi-square test revealed that there was strong association between health related information sources and body image showing better result than Decay, Thomas chi-square. Students who described himself or herself as underweight mainly used ‘TV’ to get health related information. In the other hand, overweighted students group’ main health related information sources was ‘Internet’.

      • KCI등재

        Elicitation of design factors through big data analysis of online customer reviews for washing machines

        김학선,노유정 대한기계학회 2019 JOURNAL OF MECHANICAL SCIENCE AND TECHNOLOGY Vol.33 No.6

        The volume of online consumer-generated content, such as opinions, personal feelings, and design requirements continually increases. However, the analysis of the large quantity of data available is not systematic, and customers’ opinions and requirements are not properly utilized in product design. In this study, big data on customers’ experience with front loading washers, represented by reviews and ratings on the BestBuy website, were collected and used to analyze the relationship between the customers’ experience and the associated satisfaction by using text analytics. Words related to customer satisfaction that occurred frequently in the reviews were extracted, and the most significant words among them were selected as inputs for finding the major factors relevant to washer design by performing factor analysis. The influence of each factor was quantitatively estimated through linear regression analysis. This shows that the quantitatively elicited customer information from the big data can provide insights for new washing machine design.

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