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      • 泮費者의 外製商標 忠誠度와 滿足度의 關聯性

        金光來 관동대학교 1995 關大論文集 Vol.23 No.2

        The central theme of this study is to identify the relationship between Korean consumer's brand loyalty and satisfaction toward foreign products. Brand loyalty-consumer's inclination for buying specific brand repeatedly - is very significant to establish marketing strategy. Brand loyalty, which is closely related to repeat purchasing, explained by purchasing behavior and attitude including a consumer's preference to a certain brand. Extended concept of brand which contains both aspects of behavior and attitude was applied in this study. Nowadays our country became to face with more difficult situations because of the tendency of increasing import-liberalization. So our country have to mon open the domestic market. On this point, it is very important to investigate the consumer's attitude toward foreign products and to find out the problems of domestic products. Therefore, the purpose of this study is to investigate the housewives' brand loyalty and satisfaction toward foreign products and make proper marketing strategies. What are the relationship between consumer's brand loyalty and satisfaction toward foreign products? The sample for this study was drawn from housewives residing in Seoul by the convenient sampling method. The findings of this study an as follows : There were correlations between the brand loyalty toward foreign products and poet - purchase satisfaction among Korean consumers. Results obtained in this study will contribute in establishing an improved marketing Strategies.

      • KCI등재

        서울의 토양측정망중 BTEX 농도 조사에 관한 연구

        김광래,이재영,박찬구,엄석원 한국지하수토양환경학회 1999 지하수토양환경 Vol.4 No.2

        본 연구는 1997년부터 1998년까지 서울시 관할구역 안의 토양오염 실태를 파악하기 위하여 설치한 측정망 90개 지점에서 토양 시료를 채취하여 분석하였다. 이 연구는 토양측정망 내의 BTEX농도를 Purge & Trap방법으로 측정, 분석하였다. 결과로서는 서울시내의 90개 지점 모두 BTEX가 검출되었다. BTEX의 1998년 최소, 최대 평균농도는 각각 0.047mg/kg, 2.618mg/kg, 0.437mg/kg 이었으며 90개 지점모두 토양환경보전법의 토양오염 우려기준(공장 산업지역)보다 낮은 농도를 나타내었다. The soil samples were measured at 90 sites of Soil's Network In 1997~1998 which was established for the investigation of soil contamination in Seoul. This study was more focused to measure and analyze for BTEX(Benzene, Toluene, Ethylbenzene and Xylene) concentration in the Soil Network. Also, the samples were analyzed by Purge & Trap method. As a result, the BTEX were detected at all sampling sites in Seoul. The Min. Max and Mean BTEX concentration were respectively 0.047mg/kg, 2.618mg/kg and 0.437mg/kg in 1998. The concentration of the BTEX detected at all sampling sites was lower than that of the intervention standards(at industrial areas) of Soil Preservation Act.

      • KCI등재

        홀로그래픽 간섭법을 이용한 진동 모드의 계측에 관한 연구

        김광래 韓國工作機械學會 2000 한국생산제조학회지 Vol.9 No.3

        In this study, the vibration behavior of the stiffened double cylinder was experimentally analyzed. Due to the complex structure of the double cylinder, the outside cylinder frequency responses to the exciting forces applied on various posi-tions were analyzed by using spectrum analyzer in conjunction with an accelerometer and the natural frequencies were obtained. The technique of time-averaged holographic interferometry is applied to study the vibration characteristics of outside cylinder with stiffening T frame. The experimental data showed that the T frame had salient effect of damping on the testing structure at most of resonances. However, the experimental results also revealed interesting phenomenon. At some particular frequencies the T frame seemed to behave as a transmitter. In addition it has been successfully demon-strated that optical methods such as holographic interferometry is well suited for the identification of mode shapes. They can give us a whole-field, non-contact measurement instead of the point-wise measurement by accelerometer in classical modal testing.

      • 成木移植時 大麥의 添加가 樹木 活着에 미치는 影響에 關한 硏究

        金光來,徐周煥 경희대학교 부설 식량자원개발연구소 1986 硏究論文集 Vol.7 No.-

        Adult trees of Pinus thunbergii Parl., Acer palmatum Thunb. and Zelkova serrata Makino were transplanted in order to investigate the effects of barley application and atonic treatment on the rooting and survival of transplanted trees. The percentage of survival was the highest in transplanted adult trees of Pinus thunbergii Parl., while the lowest percentage of survival was observed in Acer palmatum Thunb. In all the tree species tested, the best root promoting effect was obtained with treatment of atonic, which has been known to be one of the root promoting substances. In Pinus thunbergii Parl. and Zelkova serrata Markino, however, barley treatment decreased the rooting percentage and this suggests that rooting in these species may be adversely affected by the excessive amount of auxin produced by the germinating barley seeds. In Pinus thunbergii Parl., number of roots of transplanted adult trees were positively correlated with survival rate.

      • KCI등재

        물림조건에 따른 경화강의 절삭저항 특성에 관한 연구

        김광래 한국공작기계학회 1996 한국생산제조학회지 Vol.5 No.3

        This thesis is concerned with the study on the characteristics of the cutting resistance occurring in finish machining of hardened steels such as carbon tool steel and alloy tool steel by a ceramic tool with nose radius. For the purpose, the shape of cutting cross-section made at nose part of the tool was analyzed geometrically and wear mechanism on the flank face of the ceramic tool is investigated. In order to investigate the characteristics of cutting resistance, two categories of cutting conditions are suggested, along with geometrical analysis. One category includes the conventional cutting parameters such as feed and depth of cut, another containing new cutting parameters of thickness of cut and width of cut etc. Thickness of cut, width of cut and area of undeformed chip section formed by the condition of engagement between workpiece and cutting tool are determined as the function of feed, depth of cut and nose radius of cutting tool. And an effective approach angle is determined by depth of cut and nose radius.

      • 외국계 대형할인점의 국내진출과 대응전략

        金光來 관동대학교 경영경제연구소 2001 경영논집 Vol.20 No.-

        최근 대형할인점, 홈쇼핑, 전자상거래 등 신유통업태의 급속한 성장은 기존 유통업체 구성과 영업방식 그리고 소비자구매행동에 큰 영향을 끼치고 있다. 특히 1996년 전면적인 유통시장 개방에 따라 외국계 대형할인점의 국내진출이 매우 활발하게 이루어지면서 기존 국내 한국형 할인점들과 치열한 경쟁을 벌이고 있다. 그런데 이들 외국계 대형할인점들은 막강한 자금력과 뛰어난 서비스를 바탕으로 적극적인 점포확장에 나서 한국형 대형할인점들을 크게 위협하고 있다. 이미 전국적으로 까르푸 20개, 월마트 6개 등 그 수를 급격히 늘려가고 있는 실정이다. 이렇게 외국계 대형할인점들의 활발한 국내진출에 따른 영향은 국내에 선진 유통 노하우의 이전, 비근대적 유통업체의 도산과 업태의 재편, 소매업자의 파워 향상, 유통산업의 효율화, 소비자 혜택 증가, 유통산업의 존립기반 위협, 소비자의 외제선호, 국제수지 악화 등이 있다. 근래 활발하게 늘어가고 있는 외국계 대형할인점의 국내진출에 따라 위기를 맞고 있는 국내 한국형 대형할인점의 경쟁력 제고 방안을 살펴보면, 정부의 유통업에 대한 제도의 재선, 제조업체와 유통업체의 상호협력 강화, 다점포화와 매장의 대형화, 대형할인점의 핵심경쟁력 강화, 對고객 서비스의 획기적 개선, 소비자 밀착형 입지개발로 소비자 접근의 편리성 향상, 소비자 쇼핑의 편의성과 쾌적성 유지, PB상품의 적극적인 개발, 운영시스템의 선진화 등이 제시될 수 있다.

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