The SAN for Web Warehousing: An Alternative Data Repository

Soongoo Hong(홍순구) 한국전자거래학회 2002 한국전자거래학회지 Vol.7 No.3

A Longitudinal Case Study on Evaluating Operational Performance of Production Information Systems in Korean Small and Medium-Sized Manufacturers

Soongoo Hong,Narang Kim,Seongbae Lim 한국인터넷전자상거래학회 2015 인터넷전자상거래연구 Vol.15 No.5

Many small and medium-sized manufacturing enterprises(SMMEs) have introduced and operated Production Information Systems(PISs). While previous studies evaluated performance immediately before and after system implementation, few investigated the operational performance of PIS, which focuses on the performance over a given period after system implementation. This study analyzes the differences between performance immediately after system implementation(establish and stabilization period) and the performance after a given period of time(operational phase). It also investigates factors that positively influence operational performance. The results showed that downtime decreased more in the operational phase than in the establishment and stabilization phases. In addition, the CEO’s support, user training, system improvement and maintenance, and the expertise and interest of the person in charge of a system were all identified as critical success factors influencing the operational performance of PISs.

스마트 거버넌스 기반의 부산시 스마트시티 교통정책 담론분석

홍순구 ( Soongoo Hong ),김현종 ( Hyunjong Kim ),이태헌 ( Teihun Lee ) 전남대학교 지역개발연구소 2021 지역개발연구 Vol.53 No.3

본 논문의 목적은 부산시의 스마트시티 교통정책과 관련된 다층적 사회담론의 계량적 분석을 통해 시민의 거시적 담론과 의사소통 과정을 거쳐 정책결과로 나타난 미시적 담론을 비교하는 것이다. 이를 위해 민원 10,728건, 미디어 1,769건, 논문 121건 및 정책 보고서 11건을 수집하여 텍스트 마이닝의 핵심주제어와 토픽 분석을 실시하였다. 분석결과, 민원에서는 부산시의 고질적인 교통분야에서 시민의 불편사항을 파악할 수 있었고, 논문에서는 교통정보, 교통 인프라, 스마트 모빌리티 등 스마트시티에 필요한 기술 및 인프라가 주요 토픽으로 추출되었다. 뉴스기사에서는 스마트 시티의 정책적 방향 및 구현기술과 서비스에 많은 부분이 할애되었고, 보고서에서는 스마트시티 구축을 위한 구제척인 정책 및 서비스가 확인되었다. 이와 같이 데이터 작성자, 매체, 목적에 따라 다양한 의견과 내용을 확인할 수 있었다. 본 연구는 빅데이터를 활용하여 다양한 이해관계자의 담론분석을 통해 정책의 정당성을 확보할 수 있는 모델을 제시하였다는 학문적 기여점이 있다. 또한 지자체의 스마트시티 교통 정책의 개발 및 실행에 활용할 수 있는 기초 자료를 제공하였다는 실무적 기여점이 있다. The purpose of this paper is to compare the macro-discourse of citizens with the micro-discourse of policy through quantitative analysis of hierarchical social discourse related to Busan's smart city transportation policy. 10,728 complaints, 1,769 media, 121 papers, and 11 policy reports were collected. Keyword and topic model analysis of text mining was employed. As a result, civil complaints were identified citizens' inconveniences in the chronic transportation of Busan, and in the research paper, technologies and infrastructure necessary for smart cities such as traffic information, transportation infrastructure, and smart mobility were extracted as major topics. In the news article, a large part was devoted to the policy direction as well as technologies and services of smart cities, and in the government report, policies and services for smart city construction, were identified. Therefore, various opinions and contents could be confirmed according to the data creator, medium, and purpose. This study has an academic contribution to presenting a model that can secure the justification of policies through discourse analysis of various stakeholders using big data. In addition, there is a practical contribution to providing grounded data that can be used to develop and implement smart city transportation policies of a local government.

한국형 창조경제 생태계 조성 방안에 대한 내용분석 연구

홍순구(Soongoo Hong),임성배(Seongbae Lim),김주남(Joonam Kim),이현미(Hyunmi Lee) 한국인터넷전자상거래학회 2015 인터넷전자상거래연구 Vol.15 No.3

The Korea government has been driving Government 3.0, a policy for building creative economy to overcome global economic crisis and strengthen national competitiveness. With content analysis, this study derived a new paradigm model which is designed to support the formation of a new eco-system for creative economy in Korea. Based on the derived paradigm, this study explored methods to form the ecological system for creative economy in two aspects. First, regarding methods to create the base for the eco-system for creative economy, formation of creative culture, innovation in the government, and nurturing creative human resources are identified as important factors. And, in terms of methods to create the eco-system for creative economy, creation of an eco-system where role of convergence of ICT (information, communications, and technology) are emphasized, creative cluster eco-system, an ecosystem where venture business foundation is active, and an eco-system raising globally competitive small companies are identified as critical factors. The academic contribution of this study is to expand qualitative research by analyzing literature data by using content analysis. The practical contribution of this study is that the results of this study can be utilized by police makers for better implementation of creative economy.

A Co-Creative Approach to Integrated Water Resource Management through Fostering Shared Value

Freida Palma,Soongoo Hong,Lennox A. Gladdert 한국인터넷전자상거래학회 2014 인터넷전자상거래연구 Vol.14 No.5

Water is an important resource necessary for the survival of the human race and the ecosystem which we are apart of. Today many countries globally are facing the challenge of water scarcity resulting in a constant struggle for the economic and social development of these countries. Integrated Water Resource Management(IWRM) through fostering shared value is the solution to these water issues countries are currently facing particularly since it is cost effective and can be achieved in a sustainable manner. Therefore the goal of this paper is to present a viable solution to solve the challenges of managing water resource for future use in developing countries through creating shared value. The design of this paper is to provide a conceptual overview of IWRM through the use of co-creation with stakeholders. In addition a qualitative study employing a grounded theory approach to derive a conceptual model for a co-creative approach to IWRM in developing countries through fostering shared value will be employed. The findings for this research suggested that co-creation is the new solution to IWRM within developing countries. Particularly, since it harness and integrates knowledge, and viable solutions from various stakeholders within a country and worldwide to solve critical problems, while generating shared value for all stakeholders. This paper contributes to the practical, social and presents a viable strategy, through the use of co-creation, for the IWRM in developing countries.

Information Warehouse : An Enterprisewide View of Decision Support Its Concept and Further Research Areas

Yoo, Sangjin,Hong, Soongoo 한국의사결정학회 1996 경영과학연구 Vol.5 No.-

Thday's firms exist and run business in an uncertain and rapidly changing environment in terms of industry, market, technology, ecnomic conditions, and culture. To be competitive, at least to survive, firms must cope with and manage uncertainty effectively. In other words, firms shoule be equipped with powerful weapons to capture competitive advantage over their competitors. This paper introduced a relatively new concept "Information Warehouse" as a competitive weapon. The following issues are discussed: ·The concept and definition of information warehouse. ·The necessity of information warehouse. ·The architenture of information wareghouse. ·The benefits and limitations of information warehouse. ·The relationship with the DSS. ·Further research areas related to information warehouse.

Use of the World Wide Web for Marketing Purpose

Pairin Katerattanakul,Soongoo Hong,Sangjin Yoo 한국산업정보학회 2001 한국산업정보학회논문지 Vol.6 No.3

Use of the World Wide Web for Marketing Purpose : A Comparative St

Katerattanakul, Pairin,Hong, Soongoo,Yoo, Sangjin Korea Society of Industrial Information Systems 2001 한국산업정보학회논문지 Vol.6 No.3

세계화, 정보화, 개방화 등으로 대변되는 오늘날의 불확실하고 변화 무방한 경영환경은 규모나 업종에 관계없이 모든 기업들로 하여금 과거와는 다른 경쟁무기를 강구할 것을 강요하고 있다. 이러한 흐름에 발맞추어 기업들은 인터넷, 특히 World Wide Web (WWW)의 활용에 지대한 관심을 기울이고 있다. 기업들이 WWW의 활용에 관심을 기울이는 목적은 여러 가지가 있을 수 있다. 본 연구에서는 기업들의 이러한 활동을 분석해 보기 위하여 미국의 대기업, 미국이외 지역의 대기업, 그리고 대형 Website들에 있어서 7가지 마케팅 활동을 위한 WWW의 활용도에 초점을 맞추었다. 본 연구의 결과에 의하면, 미국의 대기업과 미국이외 지역의 대기업은 주로 기업의 홍보(Public Relation)에, 대형 Website들은 주로 사용자들의 site 방문을 장려(Encouragement)하는데 WWW을 활용하는 것으로 나타났다. 또한, 본 연구는 미국의 대기업들은 대화형 안내책자 (Interactive Brochure)에도 WWW을 적극 활용하고 있으며, 대형 Website들과 미국이외 지역의 대기업들은 직접판매와 고객화 (Direct Sales and Customization)를 위한 WWW의 활용측면에서 상당히 다른 형태를 보여주고 있음을 보여주고 있다. Nowadays, both large and small business organizations have been using the Internet in general or the World Wide Web in particular to cope with the global competition. One of the major purposes that these business organizations utilizations utilize the World Wide Web is to support their marketing activities. In this study, we compared the uses of the World Wide Web, for supporting seven different categories of marketing activities, among three different groups of companies: the Top US corporation, the Top Non-US corporation, and the Top Web site groups. Results of the study showed that companies in the ToP US corporation and the ToP Non-US corporation groups primarily focused on Public Relation, while companies in the Top Web site group emphasized Encouragement. The Top US corporations also focused on the Interactive Brochure and the Top Web site companies were significantly different from the Top Non-US corporations with regard to Direct Sales and Customization. We discussed the potential reasons for these similarities and differences. The study also provided the extension for future research and discussed its limitations.

An Exploratory Study: Effect of Flow State in Browsing the World Wide Web on Recognition of Product Information

Pairin Katerattanakul,Soongoo Hong,Sangjin Yoo 한국상품학회 2001 商品學硏究 Vol.- No.24

텍스트마이닝을 활용한 지역화폐 이슈 분석

박순형(Soonhyoung Park),홍순구(Soongoo Hong) 한국지능정보시스템학회 2022 한국지능정보시스템학회 학술대회논문집 Vol.2022 No.6