博覺會 旅行商品屬性滿足에 의한 再購買와 推薦 關係에 관한 硏究

정민의,장양례 한국관광학회 2000 관광학연구 Vol.24 No.2

재래시장의 쇼핑관광매력성에 관한 연구

정민의 한국문화관광학회 2005 문화관광연구 Vol.7 No.2

전문가 인터뷰 - 정민(한미글로벌 상무)

정민,이치주 국토연구원 2022 건설경제 Vol.91 No.-

패러다임 전환에 의한 기업 측면의 IoT 경영 프로세스 구축방안 연구

정민의,유성진 한국지능정보시스템학회 2015 지능정보연구 Vol.21 No.2

This study examined the concepts of the Internet of Things(IoT), the major issue and IoT trend in the domestic and international market. also reviewed the advent of IoT era which caused a ‘Paradigm Shift’. This study proposed a solution for the appropriate corresponding strategy in terms of Enterprise. Global competition began in the IoT market. So, Businesses to be competitive and responsive, the government's efforts, as well as the efforts of companies themselves is needed. In particular, in order to cope with the dynamic environment appropriately, faster and more efficient strategy is required. In other words, proposed a management strategy that can respond the IoT competitive era on tipping point through the vision of paradigm shift. We forecasted and proposed the emergence of paradigm shift through a comparative analysis of past management paradigm and IoT management paradigm as follow; Ⅰ) Knowledge & learning oriented management, Ⅱ) Technology & innovation oriented management, Ⅲ) Demand driven management, Ⅳ) Global collaboration management. The Knowledge & learning oriented management paradigm is expected to be a new management paradigm due to the development of IT technology development and information processing technology. In addition to the rapid development such as IT infrastructure and processing of data, storage, knowledge sharing and learning has become more important. Currently Hardware-oriented management paradigm will be changed to the software-oriented paradigm. In particular, the software and platform market is a key component of the IoT ecosystem, has been estimated to be led by Technology & innovation oriented management. In 2011, Gartner announced the concept of "Demand-Driven Value Networks(DDVN)", DDVN emphasizes value of the whole of the network. Therefore, Demand driven management paradigm is creating demand for advanced process, not the process corresponding to the demand simply. Global collaboration management paradigm create the value creation through the fusion between technology, between countries, between industries. In particular, cooperation between enterprises that has financial resources and brand power and venture companies with creative ideas and technical will generate positive synergies. Through this, The large enterprises and small companies that can be win-win environment would be built. Cope with the a paradigm shift and to establish a management strategy of Enterprise process, this study utilized the ‘RTE cyclone model’ which proposed by Gartner. RTE concept consists of three stages, Lead, Operate, Manage. The Lead stage is utilizing capital to strengthen the business competitiveness. This stages has the goal of linking to external stimuli strategy development, also Execute the business strategy of the company for capital and investment activities and environmental changes. Manege stage is to respond appropriately to threats and internalize the goals of the enterprise. Operate stage proceeds to action for increasing the efficiency of the services across the enterprise, also achieve the integration and simplification of the process, with real-time data capture. RTE(Real Time Enterprise) concept has the value for practical use with the management strategy. Appropriately applied in this study, we propose a 'IoT-RTE Cyclone model' which emphasizes the agility of the enterprise. In addition, based on the real-time monitoring, analysis, act through IT and IoT technology. ‘IoT-RTE Cyclone model’ that could integrate the business processes of the enterprise each sector and support the overall service. therefore the model be used as an effective response strategy for Enterprise. In particular, IoT-RTE Cyclone Model is to respond to external events, waste elements are removed according to the process is repeated. Therefore, it is possible to model the operation of the process more efficient and agile. This IoT-RTE Cyclone Model can be used as an effective response s... 본 연구는 최근 가장 큰 이슈로 떠오르는 “사물인터넷(IoT: Internet of Things)”의 개념과 국내·외 IoT 시장에 대한 현황을 고찰하였으며, IoT 시대의 도래로 인해 유발되는 패러다임 전환 발생에 따른 기업측면의 적절한 대응방안에 대한 해결책을 도출하였다. 따라서 본 연구는 티핑포인트(Tipping point)에 있는 IoT 경쟁 시대에 적절하게 대응하기 위한 기업의 경영전략을 ‘패러다임 전환(paradigm shift)’이라는 시각을 통해 대응 방안을 제시하였다. 특히, 과거의 경영 패러다임과 IoT 시대의 경영 패러다임을 비교·분석하여 ⅰ)지식 및 학습 주도 경영, ⅱ)기술 및 혁신 중심 경영, ⅲ)수요 창출 경영, ⅳ)글로벌 협업 경영으로 새롭게 패러다임 전환(Paradigm Shift)이 발생할 것으로 예측 및 제안하였고, 이러한 패러다임의 전환에 대응하기 위한 기업측면의 경영전략 프로세스 모델을 구축하기 위해 Gartner가 제시한 ‘RTE Cyclone model’을 활용하였다. ‘실시간 기업(RTE)’ 이라는 개념은 급변하는 IoT 시대에 기업측면의 경영 전략 프로세스로 활용가치가 있다고 판단되며, 본 연구에서 적절히 응용하여 ‘IoT-RTE Cyclone model’을 제안하였다. 특히, 제안한 모델은 기업의 민첩성을 강조하고 IT 및 IoT 기술을 통한 실시간 모니터링, 분석, 실행을 기본으로 하며, 기업의 경영 프로세스 각 부문을 통합시켜 기업의 전반적인 서비스를 지원하기 때문에 빠르게 변화하는 IoT 시대에서 영위하는 기업측면에서의 효과적인 대응전략으로 활용할 수 있다.

한국 카지노산업의 활성화 방안에 관한 연구

정민의,지게웅 한국관광산업학회 1998 Tourism Research Vol.12 No.1

Casino Industry is the social deviation from existing view of social science. Therefore, gambling is the illegal activity, which cannot be coexisted with the cultural identity like social justice that has many connections with organized crime and political depravity. Furthermore, casino industry causes impulsive gambling which shows problems like inducing additive social cost. Despite the fact that there are social criticisms, casino game has become lawfully and socially legal in an advanced countries. Conception of consumers about gambling in the past was a sinful activity, however, gambling has become a part of life for the general public now. Casino game is considered as a complete play that is constructive and functional. Because of this fact, activating casino industry will contribute improvement in an international incoming and outgoing. Human service commodity will results in creating and producing a high employment.. In another words, through the casino industry of Korea, the first class hotels earn money by renting some place to casino business, induce black ink balance from the subsidiary enterprise, works as an important variance to sell rooms to the casino customers that becomes a chance to gather marketing strategy. Acquisitions of dollar from the foreigners actualize improvement in. an international incoming and outgoing in a region's economy, and stimulation of investment can result a big business for the nations economy. In order to understand casino industry's pervasive. effect completely, government, people, and business should covert their concept about casino industry in a business dimension.

지역축제 기획요소에 관한 사례연구

정민의 문화관광연구학회 2003 문화관광연구 Vol.5 No.2

The local festival used to take place in many local provinces with the purpose of showing their own tradition and culture to others, providing better quality of life to the local inhabitants and at the same time promoting their own products. This research analyses the planning factor of the local festivals through mega-events which are organized by provincial government. Through this research various weak points are appeared in the organization of local festivals, such as the choice of the festival concept, the difference between place and festival resources, the season and the festival period, the lack of fresh and unique programming, the lack of sense of deviation from the daily life. Future local festival preparation should emphasize on soft-ware planning instead on hard-ware. The success or the failure of the local festival is depends on the ensemble between the planning factors.

박람회 여행상품 선택속성과 만족도에 관한 연구

정민의,장양례 문화관광연구학회 2000 문화관광연구 Vol.2 No.1

When developing tour products exposition, the most overriding concern should lay on the attribute of choice and satisfaction of tourists; principal of consumption. Accordingly, overall research on choice attribute of the principal should be carried out, and through a better combined marketing system, all travel agencies should both satisfy their customers and maximize their profit. The study is designed to establish a marketing strategic base to maximize profitability of travel agencies by making surveys and analyzing factors of choice, satisfaction and attraction to visit again. For that purpose, this study utilized both documentary and empirical studies. The empirical study through questionnaire resulted in as follows. First, when they select tour product exposition, tourists' overriding concern is usefulness to their businesses, avoiding stereotyped tour products exposition. So, they want to obtain professional and profitable information from the exposition, and travel agencies should make their best to develop such products. second, as tourists are satisfied more with tour products exposition provided, their intention to re-purchase and recommendation to others recorded higher rate. So marketers should understand how any product satisfies customers, and strive to improve it through the combined marketing system. Finally the marketers can secure fixed circle of customers, create new customers, extend market chances, make positive oral publicity, enhance reliability of travel agencies' trademark, improve images, and reinforce competitiveness. So, the marketers are required to maintain a customer-oriented philosophy in their business.

해외여행상품에 대한 관광자 만족에 관한 실증적 연구

정민의,장양례 문화관광연구학회 2000 문화관광연구 Vol.2 No.3

Many companies in the tourism business selects "Customer Satisfaction Policy" as their new policy of management, and makes best efforts to carry it out. However, complaints of dissatisfaction with the travel agency reported to the Tourism Bureau in July ran into as many as 114, Including schedule fixing, hotel changes, violation of contacts, bad guidance services, unreasonable asking for tips and so on. It shows lncrease of dissatisfaction of tourists. If a company fails to satisfy customers the company cannot survive. In particular, in terms of re-purchasing and creation of new customers, the research into the degree of satisfaction of customers and purchasing behavior of tour products can be considered very important. But in the conventional researchers and studies, the opinions about the influences of expectations and perceived results vary. Accordingly, its is necessary to delve into the influences that expectations, perceived results, disagreement make. In addition, I will analyze the interrelation between satisfaction and repurchasing-intention, suggestion to others in order to find out effective marketing suggestions. To attain those goals, theoretical and practical researches were carried out at the same time. Objects of the inquires for the research were those who have experienced to purchase tour product more than once. 147 copies in total were distributed and 121 copies of effective samples were used for the statistical analysis. For the analysis, I used SAS (statistical analysis system) package, and performed frequency analysis, Cronbach's Alpha analysis, dispersion analysis (ANOVA) and recurrence analysis. Such analysis showed the following results. First, expectations appeared to directly affect the satisfaction of tourists. Second, disagreement appeared to have direct definition relation with the satisfaction. That is, if the satisfaction of tourists is in low level, they can evaluate very positively, but those who have excessively high expectations, come to have a large disagreement and evaluate very negatively. Third, the results of the product has direct definition relations with the satisfaction, but that does not necessarily lead to suggestions or recommendations to others. Thus, marketers should focus their concern on the satisfaction of tourists, not on the managers. I think more specific follow-up research should be carried out in order to create more satisfactory products and to satisfactorily meet the needs of tourists.

여행사와 항공사의 교환관계구조에 관한 연구

정민의,전명숙 관광경영학회 2003 관광경영연구 Vol.18 No.-

Since travel agencies can develop traveling product only when they cooperate with airlines, which are the provider of materials for product, the exchange relationship between travel agencies and airlines is drawing attention as a new field. The goal of this study is to analyse the exchange relational structure and to improve the relation management of the travel agency. This study have been analysed to have no shared value, trustful relationship from the exchange relational structure between travel agencies and airlines since the normative relational and distributional fairness have not been established each other. The proposed relational structure in this study needs to be examined on dyadic study and the organic model needs to be developed. Therefore, the reliability of positive research and propriety of application has to be studied with the consideration of the more refined research and method in the following study.

와이블 분포를 이용한 필드 데이터의 장기 신뢰도 예측 적확도에 대한 연구

정민 한국신뢰성학회 2022 한국신뢰성학회 학술대회논문집 Vol.2022 No.11