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첫인상형성시 의복색이 사회성평가에 미치는 영향에 관한 연구
나수임,한명숙 상명대학교 가정문화연구소 1987 가정문화연구 Vol.5 No.-
Previous research has shown that clothing is an important determinant of an individual's first impression on a stranger. Color is a readily perceived feature of clothing and thus may be one dimension of attire that contributes to the impression conveyed by the wearer using the findings of investigations concerning color meaning and affect, it was hypothesized that clothing color would influence the stranger's personality trait's, expecially sociability. The subjects of this study are some 202 female students of Home Economics, Fine Arts, and Industrial Arts Departments of. Sangmyung University. Statistical Analysis consists of mean, standard deviation, and paired t-test. The results of this research were summerized as follows; 1) In interrelation between clothing color and it's sociability on making a first impression more sociable are warm color than cold one, chromatic than achromatic one, different color matching than similar one, and same color matching than different one respectively. 2) The traditional color symbol stands for the same emblem when applied to clothes.