서비스화 단계 유형 프레임워크와 서비스화 전략 제안

김유라 ( Yoo Ra Kim ),정재희 ( Jaehee Chung ) 한국산업디자이너협회(한국인더스트리얼디자인학회) 2021 산업디자인학연구 Vol.15 No.1

연구배경 제조 산업의 경쟁력 강화를 위한 서비스화(Servitization)가 대두되고 있다. 많은 기업이 서비스화를 추진함에도 불구하고, 이를 성공적으로 안착시키는 기업은 많지 않다. 본 연구는 성공적인 서비스화를 위한 서비스화 프레임워크와 서비스화 전략에 대해 살펴보고자 한다. 연구방법 문헌연구를 통해 서비스화의 정의와 효과에 대해 살펴본 뒤, 서비스화 단계에 대한 기존 연구를 고찰한다. 먼저 이론적 고찰을 종합하여 서비스화 단계 유형 프레임워크(Servitization Stage-Type Framework)를 제안하고, 서비스화 성공 사례를 분석하여 세 가지 서비스화 전략을 제안한다. 연구결과 서비스화 단계와 유형을 기준으로 서비스화 단계 유형 프레임워크를 제안한다. 서비스화 단계는 ‘기존 서비스 통합 발전’, ‘서비스 시장 진입’, ‘소비자 맞춤 서비스 제공’, ‘표준화 서비스 판매’의 네 단계로 분류된다. 서비스화 유형은 ‘제품 지향 서비스’, ‘고객 지향 서비스’, ‘비즈니스적 서비스’의 세 가지 유형으로 분류된다. 해당 프레임워크를 기초로 서비스화의 다양한 사례 분석을 통해 서비스화의 세 가지 전략, ‘기능 전개(Function Evolving) 전략’, ‘생애주기 지원(Life-stage Support) 전략’, ‘토탈 컨설팅(Total Consulting) 전략’을 도출하였다. 결론 서비스화 단계 유형 프레임워크는 서비스화의 유형과 단계를 통합적으로 보여주고, 서비스화 전략은 성공적인 서비스화를 위한 구체적인 방안과 사례를 제시해 준다. 본 연구에서 제시하는 서비스화 단계 유형 프레임워크와 서비스화 전략은 제조업의 서비스화 접근을 수월하게 하는 가이드 역할을 할 것으로 기대된다. Background Servitization has emerged as a way to enhance the competitiveness of the manufacturing industry. Despite the fact that many companies are promoting servitization, there are not many companies that successfully settle it. This study investigates the servitization framework and servitization strategy for successful servitization. Methods After reviewing the definition and effects of serviceization through literature research, the existing theories on the servitization were reviewed. First servitization stage-type framework was created by synthesizing theories and three servitization strategies were proposed by analyzing examples of successful servitization. Results Based on the servitization stage and type, servitization stage-type framework was proposed. Servitization stage is classified into four stages: ‘integration of existing services’, ‘entering service market’, ‘providing customization services’, and ‘selling standardized services’. Servitization type is classified into three types: ‘product-oriented service’, ‘customer-oriented service’, and ‘business service’. Based on this framework, three strategies of servitization were prosed: ‘function evolving strategy’, ‘life-stage support strategy’, and ‘total consulting strategy’ through various case analysis of servitization. Conclusion The servitization stage-type framework shows the types and stages of servitization in an integrated manner, and the servitzation strategy presents concrete means and cases for successful servitization. It is expected that the servitization stage-type framework and the servitization strategy presented in this study will serve as a guide to facilitate the servitization in the manufacturing industry.

인큐베이션 이론에 근거한 정신적 휴식과 육체적 휴식의 목표의식이 아이디어의 창의성에 미치는 영향

김유라 ( Yoo Ra Kim ),정재희 ( Jae Hee Chung ) 한국산업디자이너협회(한국인더스트리얼디자인학회) 2020 산업디자인학연구 Vol.14 No.3

연구배경 빠르게 변화하는 산업의 흐름과 치열해 지는 경쟁 속에서 그 어느 때 보다 혁신적인 제품과 서비스가 회사의 존립에 중요한 영향을 미친다. 따라서 창의성 향상을 위한 다양한 관점의 연구가 그 어느 때보다 활발하게 이루어지고 있다. 본 연구는 인큐베이션 이론(Incubation Theory)을 바탕으로 정신적 휴식과 육체적 휴식의 목표 의식이 아이디어의 창의성에 어떠한 영향을 미치는지를 살펴보는 것을 목적으로 한다. 연구방법 총 24명의 피실험자를 대상으로 네 가지 서로 다른 디자인 과제에 대한 아이디에이션을 진행하였다. 휴식의 인큐베이션 효과를 살펴보기 위해 목표 의식이 있는 정신적 휴식, 목표 의식이 없는 정신적 휴식, 목표 의식이 있는 육체적 휴식, 목표 의식이 없는 육체적 휴식의 네 가지로 구분하였다. 연구결과 연구 결과를 요약하면, 목표 의식이 있는 육체적 휴식이 아이디어의 독창성과 유용성에 효과적이었으며, 목표 의식이 없는 정신적 휴식이 아이디어의 다양성에 효과적이었다. 결론 본 연구는 아이디에이션 과정 중 휴식의 인큐베이션 효과를 강조하고 어떠한 휴식이 창의적인 아이디어를 도출하는데에 효과적인지를 실험을 통해 증명해 보였다는 데에 그 의의가 있다. 추후 정신적 휴식과 육체적 휴식을 세분화하여 더 다양한 실험을 진행함으로써 창의적인 아이디어 도출을 위한 효과적인 휴식 방안에 대한 연구를 체계화할 수 있을 것으로 기대된다. Background In the rapidly changing industry and fierce competition, innovative products and services more than ever have an important impact on the company's existence. Therefore, research from various perspectives to improve creativity is being conducted more actively than ever. The purpose of this study is to examine how the goal consciousness of mental and physical relaxation affects the creativity of ideas based on the Incubation Theory. Methods A total of 24 subjects participated in ideation workshop for the different design tasks with four different types of relaxation: mental relaxation with a goal, mental relaxation without a goal, physical relaxation with a goal, and physical relaxation without a goal. Results Summarizing the results of the study, physical relaxation with goal consciousness was effective in the originality and usefulness of the idea, and mental relaxation without goal consciousness was effective in the diversity of the idea. Conclusion This study has demonstrated the incubation effect of relaxation during the process of ideation, and proves through an experiment which relaxation is effective in deriving creative ideas. In the future, it is expected that further research on effective relaxation methods for the creation of creative ideas can be conducted by subdividing mental and physical relaxation into more diverse experiments.

공황장애의 감정 인식 및 조절 메커니즘

김유라,이경욱,Kim, Yoo-Ra,Lee, Kyoung-Uk 대한불안의학회 2011 대한불안의학회지 Vol.7 No.1

Cognitive models of panic disorder have emphasized cognitive distortions' roles in the maintenance and treatment of panic disorder (PD). However, the patient's difficulty with identifying and managing emotional experiences might contribute to an enduring vulnerability to panic attacks. Numerous researchers, employing emotion processing paradigms and neuroimaging techniques, have investigated the empirical evidence for poor emotion processing in PD. For years, researchers considered that abnormal emotion processing in PD might reflect a dysfunction of the frontal-temporal-limbic circuits. Although neuropsychological studies have not provided consistent results regarding this model, a few studies have tried to find the biological basis of dysfunctional emotion processing in PD. In this article, we examine the possibility of dysregulation of emotion processing in PD. Specifically we discuss the neural basis of emotion processing and the manner in which such neurocognitive impairments may help clarify PD's core symptoms.

외상 후 스트레스 장애 환자에서 성별에 따른 증상 차이

김유라,우영섭,고효진,정영은,서호준,채정호,Kim, Yoo-Ra,Woo, Young-Sup,Ko, Hyo-Jin,Jung, Young-Eun,Seo, Ho-Jun,Chae, Jeong-Ho 대한불안의학회 2008 대한불안의학회지 Vol.4 No.2

PTSD 환자들에서 성별에 따른 증상의 차이를 보기 위한 본 다기관 연구에서, 여성은 남성에 비해 재경험, 회피 항목에서 높은 빈도와 심각도를 보였다. 즉 과도한 기억과 각성, 만성적인 회피로 이어지는 PTSD 발생 과정에서 남, 녀간 차이가 있을 수 있다는 것을 시사하며, 앞으로 이를 확인하기 위한 연구가 더욱 필요할 것이다. Objective : The present study investigated gender differences in the symptoms of posttraumatic stress disorder (PTSD) among Korean PTSD patients from a multicenter sample. Methods : Data were collected from 18 psychiatric units of training hospitals nationwide. All the patients were interviewed by attending psychiatrists using a structured format for PTSD by DSM-IV diagnoses. Additionally the Davidson Trauma Scale was used to evaluate all self-reported symptomatology. Results : Forty-three patients with PTSD, 23 female and 20 male patients, were enrolled in this study. There were significant differences in the frequency and severity of avoidance symptoms, and severity of re-experience symptoms. The female patients reported a higher level of re-experience and avoidance symptoms than the male patients. Conclusion : The results of the present study were found to be consistent with previous studies on gender differences. Women were more susceptible to PTSD symptoms than men, especially exaggerated re-experience and chronic avoidance. Since all patients groups were enrolled from the hospital, this findings needs to be reexamined using community samples.

기분장애 뇌신경기저에 대한 이해 : 뇌영상 연구를 중심으로

김유라,이경욱,Kim, Yoo-Ra,Lee, Kyoung-Uk 대한생물정신의학회 2011 생물정신의학 Vol.18 No.1

Mood disorder is unlikely to be a disease of a single brain region or a neurotransmitter system. Rather, it is now generally viewed as a multidimensional disorder that affects many neural pathways. Growing neuroimaging evidence suggests the anterior cingulate-pallidostriatal-thalamic-amygdala circuit as a putative cortico-limbic mood regulating circuit that may be dysfunctional in mood disorders. Brain-imaging techniques have shown increased activation of mood-generating limbic areas and decreased activation of cortical areas in major depressive disorder(MDD). Furthermore, the combination of functional abnormalities in limbic subcortical neural regions implicated in emotion processing together with functional abnormalities of prefrontal cortical neural regions probably result in the emotional lability and impaired ability to regulate emotion in bipolar disorder. Here we review the biological correlates of MDD and bipolar disorder as evidenced by neuroimaging paradigms, and interpret these data from the perspective of endophenotype. Despite possible limitations, we believe that the integration of neuroimaging research findings will significantly advance our understanding of affective neuroscience and provide novel insights into mood disorders.

건강인에서 동영상 공포 자극이 뇌파에 미치는 영향

김유라,채정호,Kim, Yoo-Ra,Chae, Jeong-Ho 대한불안의학회 2010 대한불안의학회지 Vol.6 No.2

Objective : Although studies have explored responses to fear had been assessed using various psychophysiological methods, results have been inconsistent. The present study examined psychophysiological responses in healthy subjects after viewing fear stimuli in a video clip for set up future fear related psychophysiological studies. Methods : We monitored three psychophysiological variables (electroencephalography, skin temperature, and heart rate variability) in adults who watched either a control stimulus movie clip or a fear-inducing movie clip. Results : In 16 healthy adults, theta activity decreased significantly after the fear stimulus as compared to the normal stimulus. However the participants showed no differences in heart rate variability or skin temperature between the fear and normal control stimulus situations. Conclusion : In the limbic area, theta activity corresponds with information processing, integration into previous memories and long-term potentiation. In this study, we suggest decreased theta activity represents amygdalo-hippocampal activity, associated with fear, short-term memory, and memory extinction in the healthy adults. Further studies are needed to evaluate the interaction of fear, memory, and the pathophysiology of anxiety disorder in patient with anxiety disorders.

대학의 교육 및 행정 서비스품질의 측정과 향상 방안에 관한 실증적 연구

이필재(Pil-Jae Lee),김유라(Yoo-Ra Kim),정해준(Hae-Jun Jeong) 한국컴퓨터정보학회 2008 韓國컴퓨터情報學會論文誌 Vol.13 No.3

서비스품질에 관한 이론이 우리나라에 도입된 이후 병원, 호텔, 여행, 금융, 통신, 소매업 등 많은 업종에 걸쳐 연구되어 왔으나, 교육 분야에서는 이에 대한 연구가 미흡한 실정이다. 또한 최근 교육수요자의 요구와 기대에 부응할 수 있는 수요자중심 교육시스템이 교육서비스를 제공하는 대학들의 과제가 되었다. 그리고 시장경제의 원리에 입각하여 경쟁력 향상을 위해서는 대학의 교육서비스에도 서비스 품질 개념의 도입이 요구된다. 본 연구는 SERVQUAL에 기초하여 대학의 교육 및 행정 서비스품질의 구성요인을 파악하고, 지각된 서비스품질의 성과가 서비스만족과 가치에 영향을 미치는 요인들을 도출하였고, 이러한 요인들 간의 서비스품질 향상에 주요한 요인을 찾아 이것을 토대로 효과적인 서비스품질 향상방안을 제시하였다. Since the theories of service quality were introduced in Korea, they have been applied to the various organizations, such as hospital, hotel travel agency bank, telecom company, and even retail market. Compared with these areas, however studies on the service qualify in educational institutions have been scarcely conducted. Also, higher educational service challenges user-oriented education system of the 21st century concept of Service quality from the theories of market economy. The purpose of this study is to identify the dimensions of educational and administrative service, and their influence upon the satisfaction and value on service quality, and formulate the service quality model based on the revised quality dimensions using SERVQUAL measuring method, to find out the most influential factors upon the service qualify among these factors. This study also suggests proper measures for improving service quality.

마을자치 사업에서 농촌현장포럼의 넛지 효과 분석 - 상주시 광골마을 사례를 중심으로 -

김민주 ( Min Ju Kim ),김광석 ( Kwang Seok Kim ),김유라 ( Yoo Ra Kim ) 한국행정연구원 2016 韓國行政硏究 Vol.25 No.1

본 연구에서는 마을 공동체 발전을 위한 정부의 주요 마을자치 사업 중 하나인 색깔 있는 마을 육성사업에서 핵심적인 정책수단으로 강조되고 있는 농촌현장포럼의 효과를 분석한다. 농촌현장포럼은 마을의 의사결정과정이 주민들의 주도적인 참여와 협의에 바탕을 두고 이루어지도록 하고, 그 과정에서 색깔 있는 마을을 주민 스스로 만들 수 있게 도움을 주기 위해 시행된다. 본 연구에서는 넛지 이론을 배경으로 농촌현장포럼이 넛지로서 역할을 하고 있음을 논의하면서 실제 농촌현장포럼을 시행한 경북 상주시 광골마을을 대상으로 구체적인 분석을 진행한다. 분석은 농촌현장포럼에 직접 참여한 주민들과 관련자들을 방문 인터뷰한 결과에 기초해서 이루어졌다. 분석을 통해 농촌현장포럼이 넛지 전략으로 기능하면서 그 효과를 나타내고 있음을 확인하였지만, 동시에 그 효과의 지속성에 대해 의문을 제기하였다. 그리고 그에 기초해서 정책적 함의를 도출하였다. This paper examines the effects of rural field forum which have been carried out in the Characteristic Community Building Project. The purpose of rural field forum is to encourage local residents to voluntarily participate in the decision-making process for establishing their own characteristic community strategies. This study argues that rural field forum plays a role as a `Nudge` and analyses the case of Gwang-gol village in Sang-ju, Kyungbuk where the field forum was implemented in 2014. The analysis is based on personal interviews with the residents who directly participated in the rural field forum. This research verifies that the rural field forum functions as nudge strategy, on the other hand, it raises a question about the durability of the effects.

운동 자기-도식이 신체활동관련 정보에 대한 반응시간과 신체활동에 미치는 영향

박인경 ( In Kyoung Park ),김유라 ( Yoo Ra Kim ),박승하 ( Seung Ha Park ) 한국스포츠심리학회 2016 한국스포츠심리학회지 Vol.27 No.2

Purpose: This study was to verify the difference between reaction time of information processing and decision making information related with physical activity according to exercise self-schema. So it would have the hypothesis that exercise self-schema affected to judgement, remember and expectation of the content related with physical activity. Methods: The participants of experiment were 36(male:15, female21,Mage=21.25). Task was presented at computer screen. Participants reaction time and contents were saved automatically. And it was measured the physical activity’s amount for 7 days through questionnaire. All anaysis were conducted by SPSS 18.0 and AMOS 18. Results: It was shown that the participants who had higher exercise self-schema had faster information processing about physical activity content than the participants who had lower exercise self-schema. Also group of higher exercise self-schema had more vocabulary comments. And at the expect behavior related physical activity, the group of higher exercise-self schema seek more physical activity than the group of lower exercise self-schema. Finally, higher exercise self-schema group had more physical activity. Conclusion: it had identified that exercise self-schema was significant factor at information processing related physical activity. So it is needed to study and develop the program which help developing exercise self-schema.

HRNet 기반의 Cross-Attention을 활용한 얼굴 랜드마크 검출 및 감정 인식

유주희(Ju Hee Yoo),장수빈(Su Bin Jang),김유라(Yu Ra Kim),최성은(Sung Eun Choi),서재규(Jae Kyu Suhr) 대한전자공학회 2023 대한전자공학회 학술대회 Vol.2023 No.11

A persons facial expression is one of the most crucial signals for judging emotions and plays a vital role in communication between people. Thus, this paper proposes a method that simultaneously conducts facial expression recognition and facial landmark detection using a single backbone based on HRNet. Additionally, cross-attention is used to efficiently fuse information about facial expressions and landmarks. Experimental results show that the proposed method successfully recognizes expressions in 88.59% of facial images in RAF-DB.