릴리컬 재즈와 펑크 재즈 참여자들의 만족도 연구

여순심,조혜원 한국무용학회 2013 한국무용학회지 Vol.13 No.1

본 연구는 재즈댄스 장르 중 릴리컬 재즈와 펑크 재즈 참여자들의 만족도를 규명함으로써 재즈댄스의 참여 효과 를 높이고 질적 향상을 도모하기 위해 릴리컬 재즈와 펑크 재즈에 동시에 참여하고 있는 만 16세 이상의 서울․ 경기지역 수강생을 대상으로 설문지 조사를 실시하였고 그 결과는 다음과 같다. 첫째, 릴리컬 재즈의 만족도는 학력이 높을 수록, 전문직, 사무직에서 만족도가 높게 나타났으며 리듬감 발달, 선택결과, 수업내용에 높은 만족 도를 보였다. 펑크 재즈의 만족도는 릴리컬 재즈보다는 약간 낮게 나타나고 있었으며 연령이 낮을수록, 전문직과 학생에서 만족도가 높게 나타났고, 리듬감 발달, 체력증진, 선택결과에 높은 만족도를 보였다. 둘째, 개인적 요인 의 특성별 릴리컬 재즈와 펑크 재즈의 만족도에 대한 차이를 살펴 본 결과 학력이 높을 수록, 전문직, 사무직에 서, 연령은 30대가 릴리컬 재즈의 만족도가 높았으며 연령과 학력이 낮을수록, 전문직과 학생에서 펑크 재즈의 만족도가 높게 나타났다. 총체적으로 릴리컬 재즈와 펑크 재즈의 만족도는 긍정적으로 인식하는 참여자들이 많았 으며 만족도는 펑크 재즈보다 릴리컬 재즈가 약간 높게 나타나는 차이를 보였다.

호텔의 비대면서비스 도입이 고객 태도와 재방문의도에 미치는 영향 연구

여순심 한국해양관광학회 2022 해양관광학연구 Vol.15 No.1

The unprecedented COVID-19 global pandemic has dramatically shifted the way of service manner in hospitality industry. This study aims to identify the effect of introducing un-contact service in hotel industry on customers’ attitude and revisit intention. Data for an empirical study was collected during the period of December in 2021 from those with un-contact service experience such as kiosk, mobile app, robot delivery service for check-in/check-out and service requests. Applying an exploratory factor analysis, characteristics of un-contact hotel service were divided into three factors; usefulness, ease of use, and controlling. The finding reveals a positive influence of all three factors on customers’ attitude and satisfaction. Customers’ attitude and satisfaction towards un-contact hotel service also turned out to positively affect revisit intention. Several implications and suggestions to improve revisit intention were discussed at the end of the paper. -

글로벌 팬데믹 진행단계에 따른 크루즈여행 만족도 비교 연구: tripadvisor.com 온라인 리뷰 데이터 활용

여순심 한국해양관광학회 2023 해양관광학연구 Vol.16 No.4

The COVID-19 global pandemic has had an unprecedented impact on the entire cruise industry. This study aims to provide an understanding of the differences on Cruise Tour Satisfaction(CTS) and of the factors that affect CTS by the global pandemic development – before, during, and after the pandemic. 977 online review data of Costa Cruises on Tripadvisor, the world’s largest travel review platform, was collected and analyzed the overall satisfaction and multi-criteria cruise services – cabin, service, onboard activities, value, dining, pool & sundecks and entertainment by the global pandemic development. Key findings include the impacts of cruise service factors on the overall satisfaction by the global pandemic development. Recommendations and suggestions are proposed to adopt and improve CTS in the ‘new normal’ era.

교육 : 중학교의 무용창작수업에 관한 연구

여순심 한국예술교육학회 2004 학술대회 Vol.2004 No.2

글로벌 팬데믹 시대의 크루즈여행 위험지각과 행동의도에 관한 연구 과거 크루즈경험의 조절효과를 중심으로

여순심 한국해양관광학회 2022 해양관광학연구 Vol.15 No.3

This study attempted to analyze the relationship betwwen tourists’ risk perception and behavioral intention towards cruise tourism, focusing the moderating effect of cruise experience between the variables. Using an exploratory factor analysis, perceived risks towards cruise tourism were divided into three factors; health-safety, socio-psychology, performance. The finding reveals a negative impact of risk perception for cruise tourism on attitude while attitude affected positively behavioral intention. This study also showed that cruise experience played a role as a moderating variable on the relation between risk perception and attitute, attitude and behavioral intention. The managerial implications for cruise lines, local governments which own cruise ports how to enhance tourists’ behavioral intention were discussed in the last part of the study. -

여행사 종사원의 라포형성행동이 고객의 신뢰와 장기거래지향에 미치는 영향 연구

여순심 한국관광진흥학회 2019 관광진흥연구 Vol.7 No.2

This study explored the impact of travel agency employees’rapport-building behaviors on customers’trust and long-term relationship orientation. In order to verify this, a total of 208 surveys were collected from tourists who had a consulting experience with employees at travel agencies before. By examining prior research, the rapport-building behaviors were classified into four factors; uncommonly attentive behavior, courteous attitude, connecting behavior, information-sharing behavior. As a result of study, uncommonly attentive behavior and informationsharing behavior positively influenced customers’trust and long-term relationship orientation. Connecting behavior had no influence on trust while courteous attitude showed no effect on long-term relationship orientation. This study also confirmed that trust played a mediating variable between uncommonly attentive behavior, information-sharing behavior and long-term relationship orientation. Based on these results, several managerial implications and suggestions were discussed,

항공사 아웃소싱 직원의 이중몰입이 직무만족과 조직시민행동에 미치는 영향 연구

여순심 한국호텔리조트학회 2018 호텔리조트연구 Vol.17 No.4

The global trend towards outsourcing has become prevalent with the benefits being substantial from cost savings and efficiency gains to greater competitive advantage. The aviation industry has positively adopted the flow and implemented in many sector from consulting, booking, check-in and even to the maintenance. This situation confronts the outsourcing workers in the airlines with dual-commitment: agency commitment and client organization commitment. The purpose of this study is to verify the existence of dual-commitment and influence on job satisfaction and citizenship behavior among outsourcing workers with a point of contact with end users in the aviation industry. Data was gathered from outsourcing employees working at call centers and airports via onsite and online. A total of 288 samples were finally collected for testing hypothesis of this research and SPSS 22.0 was utilized as a statistical analysis tool. The study found that the married showed higher commitment both in agency commitment and client organization commitment and did the older with longer work experience. Further, agency commitment and client organization commitment exert a positive influence upon job satisfaction and citizenship behavior. Managerial suggestions and implications based on the result were discussed at the last part of the study.

무용교육이 청소년에 미치는 영향

여순심 한국예술교육학회 2006 학술대회 Vol.2006 No.1

코로나 팬데믹 시대의 크루즈 관련 언론보도가 위험지각과 행동의도에 미치는 영향 연구

여순심(Yeo, Soon-Sim) 한국해양관광학회 2021 해양관광학연구 Vol.14 No.1

This study attempted to analyze how media reports regarding cruise tourism affect tourists’ risk perception and behavioral intention towards cruise tourism and to gain a deeper understanding of how to encourage people to take cruise holidays after COVID-19. Using an exploratory factor analysis, perceived risks of cruise tourism were divided into four factors; health-safety, socio-psychology, performance, economical loss. The finding reveals a negative influence of risk perception about cruise tourism on behavioral intention while media reports affect positively risk perception towards cruise tourism. The managerial implications for cruise lines, ports of call, and ports how to enhance tourists’ behavioral intention by mitigating perceived risks were outlined at the last part.

공연예술관람객의 소비가치가 관람만족도 및 재관람의도에 미치는 영향

여순심 ( Yeo Soon-sim ) 한국예술교육학회 2020 예술교육연구 Vol.18 No.1

본 연구는 공연예술 관람객의 소비가치와 재관람의도와의 영향관계, 소비가치와 관람만족도와의 영향관계를 규명하고자 하였다. 이를 통해 공연예술 관람객의 관람만족도와 재관람의도를 결정하게 되는 소비가치 요인을 파악하여 공연예술 관계자 및 운영자에게 필요한 기초자료를 제공할 목적으로 연구를 수행하였다. 실증연구를 위한 설문조사는 광주광역시에 소재한 문화예술회관에서 공연관람을 마치고 나오는 관람객을 대상으로 실시하였다. 설문조사 시 설문조사의 목적과 방법 등을 상세히 알려준 후 응답자가 설문 항목에 대해 직접 기입하도록 하였으며, 표본선정은 편리성에 기준을 둔 비확률표본추출방법인 편의표본추출법을 사용하였다. 본 연구의 목적에 따라 수행된 연구 결과를 요약하면 다음과 같다. 첫째, 공연예술 관람객의 소비가치 요인과 재관람의도와의 관계에서는 소비가치의 기능적 가치, 진귀적 가치, 사회적 가치, 상황적 가치, 감성적 가치 요인이 재관람의도에 유의적인 영향을 미치는 것으로 나타났으며, 진귀적 가치가 재관람의도에 가장 많은 영향을 미치고 있음을 확인하였다. 둘째, 공연예술 관람객의 소비가치 요인과 관람만족도와의 관계에서는 공연예술 관람객 소비가치의 기능적 가치, 진귀적 가치, 사회적 가치, 상황적 가치, 감성적 가치의 모든 요인이 관람만족도 요인에 유의적인 영향을 미치는 것으로 나타났다. 셋째, 공연예술 관람객의 관람만족도와 재관람의도와의 관계에서는 관람만족도가 재관람의도에 유의적인 영향을 미치는 것으로 나타났다. The purpose of this study is to investigate the relationship among consumption value, satisfaction of performance, and revisit intention, arts audiences visiting culture & art center in Gwangju. These results are to provide the operators who is responsible for performing arts with basic data that can positively affect the satisfaction and revisit intention of audiences. The survey was conducted on a self administration method by audiences who visited the culture & art center in Gwangju. The analysis methods include descriptive statistic analysis, exploratory factor analysis, reliability analysis, correlation analysis, cluster analysis, simple & multiple regression analysis, hierarchical regression analysis, and Sobel test using SPSS 23.0 for Window's statistical package program. The empirical results of this study are as follows. First, the result of examining relationship between consumption value and revisit intention showed that all the sub factors of consumption value had a significant effect on revisit intention, and in the influence of consumption value on revisit intention, among these factors, epistemic, functional, social, emotional, and conditional value were in the order. Second, the result of checking relationship between consumption value and satisfaction showed that all the sub factors of consumption value had a significant effect on satisfaction, and in the influence of consumption value on Satisfaction, among these factors, emotional, epistemic, social, functional, and conditional value were in the order. Third, the relationship between satisfaction and revisit intention showed that satisfaction had a significant effect on revisit intention.