인지욕구와 광고의 성적표현 유형에 따른 광고태도의 중재효과

박희랑,김재영 한국방송광고공사 2005 광고연구 Vol.0 No.67

본 연구는 인지욕구와 성적 소구 유형에 따라 발생하는 즐거움과 각성이 광고태도와 구매의도에 직접적인 영향을 미치는지 혹은 간접적인 영향을 미치는지를 실험을 통해 밝혀보는데 있다. 연구결과, 인지욕구 수준과 로맨틱 표현 수준에 따라 즐거움과 각성을 처리하는 방식이 다르며, 즐거움과 각성이 광고태도 및 구매의도에 미치는 영향 또한 다르게 나타났다. 즉, 광고에서 성의 영향력은 성적 표현에 의해 야기된 각성이 즐거움을 초래하는 정도에 달려있음을 알 수 있는데, 이러한 결과는 광고에서 성은 각성이 아닌 즐거운 감정상태를 통하여 광고태도에 정적인 영향을 끼치고 있음을 알 수 있으며, 특히 인지욕구가 높은 집단의 경우 구매의도에 각성이 어느 정도 영향을 미치고 있음이 밝혀졌다. This study investigated the direct or indirect effects of the level of need for cognition and the type of sex appeal in terms of the attitude toward the advertisement(Aad) and purchase intention(PI). As results, pleasure turd arousal were differently treated by the types of the level of need for cognition and the expression level of romanticism. Also, pleasure and arousal influenced differently die Aad and PI. That is, according to the advertising type, the effect of romanticism were differently influenced by the level of pleasure caused by the arousal level of sex appealed expressions. These results indicated that romanticism positively influenced And depending on the pleasure level and especially in the high level group of need for cognition, arousal influenced the PI in some degree.

우리나라 국민들의 치주질환 예방에 대한 비용편익에 관한 연구 : 치석제거를 중심으로 Focusing preventive scaling

노희진,박순영 한국보건통계학회 2002 한국보건정보통계학회지 Vol.27 No.1

As with dental caries, periodontal disease is a common and typical disease in the oral cavity of mankind. The recent researches report that periodontal disease is a major cause of teeth loss, with the exception of the upper & lower 3rd molars in the adult. The purpose of this research is to examine economic effectiveness and benefit analysis of preventive scaling. First, by grasping the percentage of dentulous Korean people showing signs of periodontal disease. Second, by estimating direct and indirect expense of periodontal disease case. Third, by providing a reason for a new policy by the public health administration, regarding the economic effectiveness of preventive scaling. The method of this research is comparing treatment cost with direct expense and indirect expense of preventive scaling. The subjects are dentulos Korean people of fifteen years of age and over showing signs of periodontal disease The results of this analysis are : first, by comparing yearly direct expense of preventive scaling with yearly total treatment of periodontal disease , expense saving of 6% expense were achieved by preventive scaling. Second, by comparing yearly indirect expense of preventive scaling with yearly total treatment cost of periodontal disease, people showing signs of periodontal disease were saving 37% of the expense with preventive scaling. Third, in case of total population, the cost of preventive scaling is lower than the cost of periodontal disease treatment by 18%. Fourth, indirect benefit is not conversed into economic value but it would be enormous, if it could be conversed. In conclusion, preventive scaling is a benefitial and a must used method in preventing further periodontal disease. Regular preventive scaling at an earlier age can contribute in improving people's oral health.

Variation in Agronomic Traits of Plants Regenerated from Callus Culture of Rice (Oryza sativa L.)

Young-Hie Park,Hyun-Suk Lee,Kyung-Min Kim,Jae-Keun Sohn 한국작물학회 2010 한국작물학회 학술발표대회 논문집 Vol.2010 No.04

Somaclones regenerated from seed-derived callus culture of a rice cultivar, 'Ilpum', were evaluated for the agronomic and morphological characteristics. A total of 424 plants regenerated and the seeds collected from 297 lines were used for further analysis on morphological and agronomic traits. The results indicated that 21.5% (64 lines) of progenies showed significant differences from the donor cultivar 'Ilpum'. Somaclonal variations were induced leaf character, plant height, grain characters, heading date, and sterility. Among the variants, 8% (24 lines) of sterility, 1.4% (4 lines) of dwarf/semi dwarf, 1.7% (5 lines) of opaque, and 1.3% (4 lines) of leaf-rolling phenotypes were observed. The highest frequency of somaclonal variation was observed on heading date which occupied 9.1% (27 lines) of the entire lines included 6.4% (19 lines) of early heading and 2.7% (8 lines) of late heading. These results suggest that the somaclonal variation will be one of the promising genetic resources due to its wide variation and comparatively high frequency of mutation.

Functional Analysis for Rolling Leaf of Somaclonal Mutants in Rice (Oryza sativa L.)

Park, Young-Hie,Lee, Hyun-Suk,Yi, Gi-Hwan,Sohn, Jae-Keun,Kim, Kyung-Min 'Scientific Research Publishing, Inc.' 2011 American journal of plant sciences Vol.2 No.1

A Solid-Phase Extraction Method for Analyzing Trace Amounts of Polychlorinated Dibenzo-p-Dioxins and Dibenzofurans in Waste Water

Park, Deok-Hie,Youn, Yeu-Young,Choi, Jae-Won,Lim, Young-Hee,Cho, Hye-Sung Korean Society for Mass Spectrometry 2011 Mass spectrometry letters Vol.2 No.1

The Korean government has regulated emission of polychlorinated dibenzo-p-dioxins and dibenzofurans (PCDD/Fs) in waste water of manufacturing facilities producing chlorinated compounds since 2009. As this regulation is expected to be reinforced in 2013 to 50 pg I-TEQ/L, a large sample volume is required for the analysis of trace amounts of PCDD/Fs in waste water. Liquid-liquid extraction (LLE) is used to extract PCDD/Fs from aqueous samples; however, its low efficiency makes it inadequate for analyzing large sample volumes. Herein, we present a disk-type solid-phase extraction (SPE) method for the analysis of dioxin at a part per quadrillion level in waste water. This SPE system contains airtight glass covers with a decompression pump, which enables continuous semi-automated extraction. Small (0.5 L) and large (7 L) samples were extracted using LLE and SPE methods, respectively. The method detection limits (MDLs) were 0.001.0.25 and 0.015.4.1 pg I-TEQ/L for the SPE and LLE methods, respectively. The concentrations of detected congeners with both methods were similar. However, the concentrations of several congeners that were not detected with the LLE method were quantified using the SPE method.

간경변증에 병합된 원발성 세균성 복막염

박영춘 ( Young Choon Park ),조영호 ( Young Ho Cho ),채희갑 ( Hie Kab Chae ),김현철 ( Hyun Chul Kim ),박승국 ( Sung Kook Park ) 대한내과학회 1980 대한내과학회지 Vol.23 No.2

A Solid-Phase Extraction Method for Analyzing Trace Amounts of Polychlorinated Dibenzo-p-Dioxins and Dibenzofurans in Waste Water

( Deok-hie Park ),( Yeu Young Youn ),( Jaewon Choi ),( Young-hee Lim ),( Hye-sung Choa ) 한국질량분석학회 2011 Mass spectrometry letters Vol.2 No.1

The Korean government has regulated emission of polychlorinated dibenzo-p-dioxins and dibenzofurans (PCDD/Fs) in waste water of manufacturing facilities producing chlorinated compounds since 2009. As this regulation is expected to be reinforced in 2013 to 50 pg I-TEQ/L, a large sample volume is required for the analysis of trace amounts of PCDD/Fs in waste water. Liquid-liquid extraction (LLE) is used to extract PCDD/Fs from aqueous samples; however, its low efficiency makes it inadequate for analyzing large sample volumes. Herein, we present a disk-type solid-phase extraction (SPE) method for the analysis of dioxin at a part per quadrillion level in waste water. This SPE system contains airtight glass covers with a decompression pump, which enables continuous semi-automated extraction. Small (0.5 L) and large (7 L) samples were extracted using LLE and SPE methods, respectively. The method detection limits (MDLs) were 0.001-0.25 and 0.015-4.1 pg I-TEQ/L for the SPE and LLE methods, respectively. The concentrations of detected congeners with both methods were similar. However, the concentrations of several congeners that were not detected with the LLE method were quantified using the SPE method.

벼 약배양 1단계 및 2단계 배양을 이용한 캘러스 유도 및 식물 재부화율 비교 분석

박영희(Young-hie Park) 한국생명과학회 2021 생명과학회지 Vol.31 No.4

도정정도에 따른 식미치 관련 QTL 분석

박영희(Young-hie Park),김경민(Kyung-Min Kim) 한국생명과학회 2018 생명과학회지 Vol.28 No.3

본 실험은 청청과 낙동 조합을 약배양하여 육성한 120 계통을 이용하여 식미치 관련 알칼리붕괴도에 대한 QTLs를 분석하고 탐색된 QTLs 유전자에 위치한 DNA 마카를 선발하여 기존 품종에 적용하여 다음과 같은 결과를 얻었다. CNDH 계통을 이용하여 알칼리붕괴도 변이를 조사한 결과 통일형 품종인 청청과 자포니카형 품종인 낙동 현미는 각각 1.9, 1.6를 보였으며 CNDH 계통은 3.79±2.01를 보였으며 변이 분포는 7.0-1.0까지 분포하였다. 모부본인 청청과 낙동 백미는 각각 5.6, 4.1를 보였으며 CNDH 집단의 평균은 4.86±1.55 보였으며, 변이 분포는 7.0-2.0까지 분포하였다. 변이 분포 곡선은 비정규분포에 가까운 연속변이를 나타내었다. QTLs 분석에서 현미 1, 2 반복에서 qBRA2, qBRA6, qBRA11, 백미 1반복에서 qHRA2-1, qHRA2-2, qHRA2-3, qHRA3, qHRA8, 2반복에서 qHRA2-1, qHRA2-2, qHRA2-3, qHRA3, 4반복에서 qHRA5으로, 이들은 각각 2번, 3번, 6번, 8번, 11번 염색체상에 탐색되었다. 현미, 백미 각 염색체상의 qBRA2, qBRA6, qBRA11의 표현형 변이는 1-9% 분포되었다. 알칼리붕괴도 관련 QTLs 분석 결과에서 탐색된 9개 marker를 토대로 모부본인 청청, 낙동을 기준으로 자포니카형 12품종, 인디카형 6품종에 다형성을 분석하였다. 밴드양상으로 크기에 차이를 보이는 분리비에 적합한 11번 염색체 RM27258을 선발하였다. 이상의 연구결과는 앞으로 미질이 좋은 벼 품종 개발하는데 기초자료로 이용 될 것이다. We analyzed QTLs for alkali-related digestion by using 120 population crossed Cheongcheong and Nagdong derived from anther culture (CNDH). The DNA markers located in the QTLs gene were selected and applied to existing cultivars. As a result of the investigation of the alkali decay degree, brown rice of Cheongcheong and Nagdong was 1.9 and 1.6, respectively, and the CNDH was 3.79±2.01, and the distribution of variance was distributed to 7.0-1.0. The milled rice of Cheongcheong and Nagdong was 5.6 and 4.1, respectively. The mean of the CNDH was 4.86±1.55, and the distribution of variance was distributed to 7.0-2.0. Variation distribution curves showed continuous variation that was close to non-normal distribution. In the QTLs analysis, qBRA2, qBRA6, and qBRA11 were mapped in 1-2 replications of brown rice. QHRA2-1, qHRA2-2, qHRA2-3, qHRA3, and qHRA8 were mapped in the first replication. QHRA2-1, qHRA2-2, qHRA2-3 and qHRA3 were mapped in the second replicates. And mapped to qHRA5 in 4 replicates. These were found on chromosome 2, 3, 6, 8 and 11, respectively. The phenotypic variations of qBRA2, qBRA6, and qBRA11 on the chromosomes of brown and milled rice were 1-9%. The polymorphism was analyzed for 12 types of the japonica type and six types of the indica type, based on the nine markers found in the QTLs analysis of alkali digestion. Chromosome 11, RM27258, was selected to determine the segregation ratio, which shows the difference in size by the band pattern. The results of this study will be used as basic data for the development of high-quality rice cultivars.

식도 방추상세포암종 1예

김영호,김규식,김영관,이용희,이명기,곽재영,조연희,이영록,조성구,박상모,구소영 대한소화기내시경학회 1998 Clinical Endoscopy Vol.18 No.5

Spindle cell carcinoma of the esophagus containing both carcinomatous and sarcomatous elements is rare, accounting for approximately 1- 2% of all esophageal neoplasms. Terms used to describe this lesion include carcinosarcoma, pseudosarcoma, polypoid carcinoma, pseudosarcomatous squamous cell carcinoma and spindle cell variant of squamous cell carcinoma. Spindle cell carcinomas were originally classified as carcinosarcomas or pseu- dosarcomas, depending on the morphology and bilologic behavior of the particular lesian. However, pseudosarcoma and carcinosarcoma appear to be the same pathologic entity with varying degrees of anaplastic spindle cell metaplasia of the carcinomatous portion of the tumor. Thus, these lesions have been clsssified together as spindle cell carcinomas. A 59 year-old man who experienced weight loss for 4 months was hospitalized as a result of suffering from dysphagia for 2 months. A diffuse bulky protruding mass with superficial ulceration and easy friability on 25 to 35 cm from the incisors, which invaded the right intermediate bronchus and involved the right paratracheal and subcarnial lymph nodes, were obsetved in esophagogram, endoscopy and chest CT. Pathologic finding, including immunoreactivity to cytokeratin and vimentin, was consistent with spindle cell carcinoma. We report a case of spindle cell carcinoma of the esophagus.