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고령화 환경에서 정보통신 산업의 유망 R&D 영역 발굴 방법 설계
이영호(Youngho Lee),장규남(Kyunam Jang),김영욱(Youngwook Kim),김영진(Youngjin Kim),박명순(Myungsoon Park) 한국경영과학회 2008 經營 科學 Vol.25 No.3
This paper proposes an R&D opportunity scan framework for information and telecommunications company in aging society. The framework consists of trend analysis, market-oriented search, technology-oriented search, and R&D portfolio development. We identify technology themes in the market-oriented search by developing market scenarios and analyzing a new business model framework. And then we search prospective technologies in the technology-oriented process by technology scanning and patent analysis. By matching technology themes with prospective technologies, we generate an R&D portfolio. Finally, we evaluate the risk of the proposed R&D portfolio.