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허명혜(Huh Myung-Hye),강선희(Kang Seonhee) 팬코리아영어교육학회(구 영남영어교육학회) 2006 영어교육연구 Vol.18 No.3
The recent advances in the Internet, in particular, E-mail, have provided the learners with the opportunities for learning how to communicate in English with individuals around the world. The objective of this paper is to find out how L2 learners naturally use language forms in the context of communication via Emails as well as how they acquire the language forms of the target language by recognizing grammars and linguistic characteristics out of the E-mail pen pal’s language input. For this purpose, this paper selects a student from U high school, K, who happened to get acquainted with a male student from British Columbia, Canada, on the Internet, and have exchanged Emails with him for five months. After analyzing the contents of the exchanged Emails, this study reaches the conclusion that electric communication can be an effective tool of language learning when the learner focuses her attention to the forms of language, such as grammar and vocabulary.
외식 배달앱 선택속성에 관한 소비자의 주관성 연구: Q-방법론을 중심으로
이주양 ( Juyang Lee ),강선희 ( Seonhee Kang ) 관광경영학회 2020 관광경영연구 Vol.100 No.-
This study applied Q-methodology in its analysis to examine the consumers’ subjective perception on selection attributes of the food delivery apps. 25 Q-statements were obtained from precedent research and through in-depth interviews with operators of food delivery apps and three users. In addition, 30 people who had used food delivery apps before were selected as the P-sample. Q-factor analysis showed that the consumer perception could be divided into the following three types: “hygiene based, trust oriented,” “diverse menu oriented,” and “gourmet, focusing on user convenience”. The first type of consumers placed great importance on the hygiene and the satisfaction of those who had already experienced the service. The second type preferred those delivery apps that carried a variety of dining services. Finally, the third type prized the taste of food and the convenience of using the apps. The results of this study will serve as basic data for the marketing strategy and customer satisfaction.