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      • An Exploratory Study of Factors Affecting Customer’s Satisfaction on Online Shopping

        Duong Tan Phat,Tran Thi Hong Anh,Dang Nguyen Hoai Thu,Nong Thi Nhu Mai 한국유통과학회 2017 KODISA ICBE (International Conference on Business Vol.2017 No.-

        In contemporary century - the century of Internet, E-commerce is more and more important. Few years ago, buying things on the Internet was still strange to Vietnamese people, but nowadays, they become a vital part of many consumers’ personal social life. Vietnamese people can buy almost every type of products on the Internet; however, their trust in online shopping is very tenuous. This paper identifies the factors that the online shopping enterprises need to focus on, which are Logistic services quality, Websites quality, Product quality, and Brand, in order to conquer the satisfaction of Vietnamese customers. By gathering information from 205 people at every ages and genders in Ho Chi Minh city, Vietnam via questionnaire, this research will apply deductive approach with quantitative research to testify the pre-assumed hypothesis. This study will contribute to understanding the consumers’ behaviors about buying things on Internet, as well as knowing how to gain the satisfaction of online customers. The weakness of this paper is the smallness of data collected for the survey, therefore, the will be an expansion of samples collected in the further research.

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        The Impact of Emotional Intelligence on Performance: A Closer Look at Individual and Environmental Factors

        NGUYEN, Khai The,DUONG, Tuyet Minh,TRAN, Nhi Yen,HA, Anh Thao,PHUNG, Y. Nhu Thi Korea Distribution Science Association 2020 The Journal of Asian Finance, Economics and Busine Vol.7 No.1

        This study presents a more comprehensive approach to investigate how Emotional Intelligence (EI) is associated with performance. Previous research has revealed that EI is related to positive outcomes such as better performance, life satisfaction and career success. However, in most research of EI, this factor has been investigated independently from the effect of contextual factors and other individual characteristics. This study extended the research on the impact of EI on student performance by simultaneously examining the impact of EI, individual factors - (1) Perseverance of Effort, (2) Goal Consistency and (3) Goal Clarity and learning environment factors - Program Fit in one study. The results based on the data collected from 1,117 students in Vietnam largely support the hypothesis that that EI was an important but not the only factor affecting the student performance. MANOVA and post-hoc analysis indicated that both individual and environmental factors better predicted performance than EI could. These results suggest that the impact of EI on individual performance is more complicated than what we have already known. Future study is encouraged to investigate both the mechanism through which EI impact individual performance and the interaction between EI and other factors that moderate the EI - performance relationship.

      • KCI등재

        Understanding the COVID-19 Infodemic: Analyzing User-Generated Online Information During a COVID-19 Outbreak in Vietnam

        Ha-Linh Quach,Thai Quang Pham,Ngoc-Anh Hoang,Dinh Cong Phung,Viet-Cuong Nguyen,Son Hong Le,Thanh Cong Le,Dang Hai Le,Anh Duc Dang,Duong Nhu Tran,Nghia Duy Ngu,Florian Vogt,Cong-Khanh Nguyen 대한의료정보학회 2022 Healthcare Informatics Research Vol.28 No.4

        Objectives: Online misinformation has reached unprecedented levels during the coronavirus disease 2019 (COVID-19) pandemic. This study analyzed the magnitude and sentiment dynamics of misinformation and unverified information about public health interventions during a COVID-19 outbreak in Da Nang, Vietnam, between July and September 2020. Methods: We analyzed user-generated online information about five public health interventions during the Da Nang outbreak. We compared the volume, source, sentiment polarity, and engagements of online posts before, during, and after the outbreak using negative binomial and logistic regression, and assessed the content validity of the 500 most influential posts. Results: Most of the 54,528 online posts included were generated during the outbreak (n = 46,035; 84.42%) and by online newspapers (n = 32,034; 58.75%). Among the 500 most influential posts, 316 (63.20%) contained genuine information, 10 (2.00%) contained misinformation, 152 (30.40%) were non-factual opinions, and 22 (4.40%) contained unverifiable information. All misinformation posts were made during the outbreak, mostly on social media, and were predominantly negative. Higher levels of engagement were observed for information that was unverifiable (incidence relative risk [IRR] = 2.83; 95% confidence interval [CI], 1.33–0.62), posted during the outbreak (before: IRR = 0.15; 95% CI, 0.07–0.35; after: IRR = 0.46; 95% CI, 0.34-0.63), and with negative sentiment (IRR = 1.84; 95% CI, 1.23–2.75). Negatively toned posts were more likely to be misinformation (odds ratio [OR] = 9.59; 95% CI, 1.20–76.70) or unverified (OR = 5.03; 95% CI, 1.66–15.24). Conclusions: Misinformation and unverified information during the outbreak showed clustering, with social media being particularly affected. This indepth assessment demonstrates the value of analyzing online “infodemics” to inform public health responses.

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