http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
- 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
- 北京 을 입력하시려면 beijing을 입력하시고 space를 누르시면 됩니다.
RISS 인기검색어
- 검색키워드
- 저자 : 허향진 ( Hyang Jin Hur ) (검색결과 3 건)
- 무료
- 기관 내 무료
- 유료
-
-
호텔企業의 客室料設定에 관한 實證的 考察 : 휴버트方式(Hubbart Formula)을 中心으로
許香珍 제주대학교 1985 논문집 Vol.20 No.2
The purpose of this study is to find out the efficient way of hotel management and optimel room rates, that can produce profit. One of the important aspects of competitive hotel business is to establish a method for the determination of reasonable room rates The determination of a room rate is critical to the financial well being of the hotel since a large portion of the room revenues are used to support the other hotel departments, and usually make the largest contribution to the achivement of profit it can not be adequately discussed in the absence of a satisfactory oocupancy level. The inherent problem with objective formulas aimed at room rating is that they require numerous assumptions. The Horwath formula is a rather static estimation based solely on construction costs This method is very simplistic The application of the Hubbart formula adds concern for receipt of a reasonable return on Investment in addition to reflecting costs. The formula incorporates may varied cost accounts and revenues and produces a minimum average room rate, which must be achived if the hotel is to over its protected costs. The break-even analysis method of room rate defermination is sensitive to changing costs levels as related to variable revenue levels The delineation of fixed and variable cost components for hotel expenses more accurately develops a price based on flexible conditions than either the Hubbart or Horwath methods can. Also an Important facet of the break-even analysis lies in its mutiple potential uses. The fact that occupancy levels and room rates can be analyzed clear1y and any trade-offs arising from price or quantity alterations can be reflected is surely beneficial This method forces management to analyze cost structure in order to generate prices Fially, the most favorable method for room rate determination is the Hubbart formula that will be needed to total the operating expense, plus a fair profit, and the break-even analysis method is able to supply for its shortcomings.
-
許香珍,高載乾 제주대학교 1990 논문집 Vol.31 No.1
The aims of this study is to grasp how the level of (human) service quality is and what method should be taken to improve the quality of service in tourist hotels on Cheju. This paper studied how the nature of sevice and its characterristics are mainly using William B. Martin'c CSAS that presents critical factors of hotel service quality. And in order to find out the level of service in tourist hotels on Cheju and their types, we've attempted actual analysis using valuation by other people. And the result is following: First, there were pretty much difference of service quality to clients among different classes of hotels. But as higher class hotel is not always estimated as it serve high quality service, we can say the estimating quality of service has relative attribution. Second, according to the result from the relations between service-man's back-ground and quality of service, the factors of age are related with all factors of change of service quality but the factors of sex, frequency of hotel use and occupation are not related with the quality of service. Third, the result of correlation analysis between the factors of change of service quality, showed that there is a closed relationship between the quality of formal service and personal service. Fourth, the service type of hotel employees was the type that clients are satisfied, which the levels of quality of formal service and personal service are both high. On the base of this result, we may represent some ways to improve the quality of service in tourist hotels on Cheju. First, hotels have to manage their personal and invest on it. Second, hotels have to establish a management system of service quality and develop it continuously. Third, to improve formal service quality, they have to prepare the SOP(standard operating procedure) and let workers serve by it. Meanwhile, the limits of this study is as folow:First, there are not enough documents and studies related to measuring and managing service quality. Second, the problem may occur because we analyze statistics of the data after changing the quality of service to the numerical value. And thdere may also make a mistake as the research by question which is answered under clients' actual experience and perference. Third, planning of research, collection and analysis were not so elaborate. This study attempts to search the quality management of service. In future study, there has to be more elaborate meausre of sevice quality and general characteristics of service type and more objective measuring methods should be developed.
RISS
KISS연관 검색어 추천
이 검색어로 많이 본 자료
활용도 높은 자료
