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대학 기본역량 진단에 관한 유튜브 뉴스 및 댓글 연구 - 내용분석과 토픽모델링의 혼합방법론을 중심으로-
최재서,정유미,김정환 부산울산경남언론학회 2023 지역과 커뮤니케이션 Vol.27 No.4
This study aimed to understand issues and debates on Youtube news content and comments regarding the College Performance Evaluation and Consulting process by Korean Education Development Institute and Ministry of Education. For the research purpose, this study performed content analysis of Youtube news contents and Topic Modeling of comments on the news content. We compared national news content with local news content, and the result showed that local news more tended to defend local colleges more than national news. We also looked at the difference between comments on national news and local news. The two groups contained similar topics in general but topics from local news comments were more related to improving competitiveness of local colleges and agenda on decline school-age population. One of the topics from national news comments was the problem of evaluation criteria which was founded in the topics from local news comments. As a result of comparing news content analysis and comment topic modeling analysis, it was confirmed that comments dealt with more fundamental problems related to university evaluation policy improvement plans. This study suggested implications for improving the understanding of public and stakeholders in College Performance Evaluation and Consulting not only analyzing news contents but also comments on the news.
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큐레이션 기반 뉴스 플랫폼에 대한 이용자 선호 탐색: 컨조인트 분석을 중심으로
최재서,김정환 강원대학교 사회과학연구원 2023 사회과학연구 Vol.62 No.1
The online news ecosystem has undergone many changes, focusing on portal news and online news users in Korea. Various ways of using news services have emerged due to conflicts between portals and media companies and changes in news consumption behavior of news users. Recently, as algorithm curation services using AI and Big data technology have been gradually introduced in news portal services, different user reactions are being confirmed according to various online news consumption methods. Therefore, this study aims to identify user preferences according to the attributes of online news services provided by portal news using the conjoint analysis method. For conjoint analysis, the online news service attributes were set to 'News curation subject', 'Ranking-based recommendation', 'News consumption environment', and 'News content type', and both relative importance and utility estimates by each attribute level were identified. As a result of the conjoint analysis, the 'News curation subject' was the most important factor among the attributes. The most valuable levels for each attribute were 'News editing and recommendation by press', 'Most-watched recommendation', 'Portal news page (In-link), and 'Text-oriented news'. In addition, a similar attribute preference evaluation was confirmed between the 2030 group and the 4060 group, but in the ‘News curation subject’, the 2030 group preferred ‘Algorithm recommendation’ and the ‘News editing and recommendation by press’ in the 4060 group 국내 인터넷 뉴스 생태계는 포털 뉴스와 이용자를 중심으로 많은 변화를 겪어왔다. 포털과 언론사와의 갈등, 뉴스 이용자들의 뉴스 소비 행태 변화 등으로 인해 다양한 뉴스 서비스 이용 방식이 등장했다. 최근 포털 뉴스 서비스에서 인공지능과 빅데이터 기술을 활용한 알고리즘 큐레이션 서비스가 점차 도입되면서, 다양한 인터넷 뉴스 소비 방식에 따른 각기 다른 이용자 반응이 확인되고 있다. 이에 본 연구는 컨조인트 분석 방법을 활용하여 큐레이션 기반 뉴스 플랫폼에서 제공하고 있는 기능과 인터넷 뉴스 서비스의 속성에 따른 이용자 선호도를 파악하고자 한다. 컨조인트 분석을 위해 인터넷 뉴스 서비스 속성을 ‘뉴스 큐레이션 주체’, ‘랭킹 기반 추천 방식’, ‘뉴스 소비 환경’ 그리고 ‘뉴스 콘텐츠 유형’으로 설정하고 각 속성의 상대적 중요도 및 속성수준 별 효용 추정치를 파악했다. 컨조인트 분석결과, 속성 중에서 뉴스 큐레이션 주체가 가장 중요한 요인으로 나타났다. 각 속성별 가장 가치있게 평가된 수준들은 ‘언론사 편집・추천’, ‘많이 본 뉴스 추천’, ‘포털 뉴스 페이지(인링크)’ 그리고 ‘텍스트 중심 뉴스’로 나타났다. 추가로 연령 집단별 컨조인트 분석결과, 2030 집단과 4060 집단 간에 유사한 속성 선호 평가가 확인되었으나, ‘뉴스 큐레이션 주체’에서 2030 집단은 ‘알고리즘 추천’을, 4060대에서는 ‘언론사 편집・추천’을 가장 선호하는 것으로 확인되었다.
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崔載瑞 연세대학교 인문과학연구소 1960 人文科學 Vol.5 No.-
The object of this essay is to draw out the conception of romantic comedy from his four early comedies-Love's Labour's Lost. The Two Gentlemen of Verona, All's Wells That Ends Well and A Midsummer Night's Dream. It is made up of five sections, the contents of which bring as follows. 1) The tern romantic comedy is defined and historically surveyed. A suggestion is made as to where the uniqueness of Shakespeare's comedies lies. 2) As in his history plays in his every comedy Shakespeare was experimental. His experiment hinged in the motif of entanglement- mistake of identity and intrigue. Love's Labour's Lost. The Two Gentlemen of Verona and All's Well That Ends Well are briefly touched in order to bear out the above thesis. 3) A Midsummer-Night's Dream is rather minutely dealt with. The main points here are (ⅰ) date, (ⅱ) motive of composition- as a festive play for a nobles matrimony, (ⅲ) analysis of the plot. 4) The motif of entanglement-ironical situation and misplaced intrigue-and its variations. 5) The effect of the whole work is discussed. Sub-plots are brought together at the end, and various tones of emotion-mirth, fun, humour and beauty are unified. This is intended to be part of Shakespeare chapter in A History of English Literature by the writer being now published by instalment.
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