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한류가 의료관광구매의도에 미치는 영향-중국 관광객을 중심으로-
최명국,정기한 한국경영교육학회 2015 경영교육연구 Vol.30 No.4
The purpose of this study was to present the implications for the future of medical tourism product development and future direction by looking at the degree of interest and importance of preferences, purchase of Korean medical tourism for the Chinese local Chinese. The results of this study are as follows. First of all, had a positive impact on the trust relationship of trust and influence on medical service quality expectations and involvement Korean dramas. Second, the involvement and influence relationships with Korean dramas tourism services related to the expected impact of trust and quality of medical service quality expectations and cold K-POP involvement showed that the relationship does not have a positive impact. Third, the Korean drama involvement with tourism service quality expectations, the expected quality of the medical services of the relationship between trust and help purchase medical tourism has had a positive impact. Fourth, Korean K-POP involvement and tourism services that do not expect quality was found to have a positive impact. Determine the degree of medical tourism purchased in accordance with the preferences of the interest of the Chinese and Korean, it is necessary to establish specific than the medical tourism development strategy. 현재 의료관광은 신 성장 동력으로 여겨지고 있으며 최근 꾸준히 중국인의 관광이 급격히 성장을 하고 있으나 우리나라가 제공하는 의료관광 상품이 아직 중국 의료관광객에게 충분히 부응하지 못하는 측면이 있다. 이러한 해법을 중국인의 의료관광구매의도에 관한 연구에서 찾고자 한다. 여기에 지속적으로 한류 성장세를 유지하고 있는 한류에 대한 관여정도가 의료관광구매의도에 영향을 미치는지 확인한다. 이를 위해 7가지 가설이 설정되었고 가설검증을 위해 설문을 통한 실증분석을 실시하였다. 실증분석을 위해 SPSS 18.0프로그램과 AMOS프로그램을 활용하였고 설정된 가설은 부분 채택되었다. 가설검증결과 한류에 대한 관여도는 의료관광 구매의도에 영향이 미침을 확인하였다.
貿易契約에서의 賣渡人의 義務違反에 따른 買受人의 救濟에 관한 硏究 : UNCCIS 1980을 중심으로
崔銘國 경일대학교 산업정보연구소 1992 産經硏究 Vol.3 No.1
This study is focused on the review of buyer's remedy resulting from the breach of seller's duty in contracts for the international sale of goods focusing on UNCCIS, 1980 and the problems and suggestions of proper ideas for solving the problems. First problem on the buyer's remedy is related to the breach of seller's duty on delivery of the contracted goods. When seller has failed to deliver the contracted goods to buyer within the stipulated periods, buyer can treat the contract as avoided and claim damages from seller. By the way, since UNCCIS does not provide any stipulation on the time of buyer's avoidance of the contract, buyer can delay the time of avoidance when the price of contracted goods is rising rapidly and enlarge the amount of damages. Since this situation is clearly unreasonable, proper solutions are required for UNCCIS. Second problem is related to the breach of seller's duty on delivery of goods which are of the quantity, quality and description required by the contract and which are contained or packged in the manner required by the contract. When seller has failed to deliver goods which are confirm with the contract, buyer may have one of the two rights of damages and the price reduction according to UNCCIS provided that he does not choose the avoidance. But, since the character and position of the price reduction as a buyer's remedy are not sufficient solutions. more detailed review on this point is required. Third, Seller's duty to provide documents is very important for overseas trade, but UNCCIS does not provide any specific buyer's remedy in comparison with the other remedy and also does not provide any stipulation on the Letter of Credit which have important roles for a device of setting payment in overseas trade. This means that trade customs and practice have not sufficiently reflected in UNCCIS. As the problems mentioned above may decrease the evaluation of buyer's remedy in UNCCIS and, furthermore, that of UNCCIS itself, proper solution on these points are needed.