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임수원(Soo Woen Lim),이혁기(Hyuck Gi Lee),권기남(Ki Nam Kwon),윤이중(Yee Joong Yoon) 한국사회체육학회 2013 한국사회체육학회지 Vol.0 No.51
The purpose of this study was to analysis the activation strategy of the interchange of leisure between Youngnam and Honam community. For this, This study analyzed by IPA (Importance-Performance Analysis). The results were as follows. The quadrant Ⅰ is “the keep up the good work” part. and the qua drant Ⅰ includes ‘defuse of regionalism’, ‘escape everyday lives’, ‘friendship’, ‘interchange schedule’, ‘donation of community’, ‘interchange of sport club’, ‘communication of sport club members’, and ‘communication together hands-on worker’. The quadrant Ⅱ is “the concentrate here” part. and the quadrant Ⅱ includes ‘accessibility of sports facilities’, ‘sufficient sports facilities’, ‘application’, ‘construction of publicity and information system’, and ‘community communication’. The quadrant Ⅲ is “the low priority” part, and the quadrant Ⅲ includes ‘athletic performance’, ‘scale of sports facilities’, ‘accident insurance’, ‘participation fee’, and ‘tax benefits’. The quadrant Ⅳ is “the possible overkill” part, and the quadrant Ⅳ includes ‘promotion of health’, ‘participation regulations and procedures’.
한국 스포츠관광(sports tourism)의 현황과 향후과제
윤이중,허건홍 목포대학교 스포츠산업 연구소 2006 스포츠 산업연구소 논문집 Vol.5 No.-
This study aims at analyzing the actual status and conditions of sports tourism in Korea and suggesting its future development tasks. For this, it analyzes events, tours and resorts which are the major areas of sports tourism based on the conceptual understanding of sports tourism and as a result of discussing development tasks of sports tourism, the following conclusions are obtained. First, tourism policies are not developed in Korea due to the lack of tourism policymakers’ recognition of sports tourism, but as five-day work system a week has been executed and national leisure pattern has been diversified, concerns of governmental agencies and private enterprises have been increased. Second, Korea’s capacity to hold sports events is in the world-wide level, but efficiency of tourism industry doesn’t reach expectation due to the lack of its connection with tourism. Accordingly, more effective policies should be developed by organizing joint conference with tourism bureau, sports bureau, youth bureau and Korea Sports Association within the Ministry of Culture and Tourism. Third, sports tour environment in Korea is very poor. In particular, the lack of golf course, ski-slope and marine sports facilities resulted in the absence of competitiveness due to users’ excessive burden. Therefore, government’s bold policy supports including simplification of administrative procedures, deregulation and tax cut for extension of sports facilities should be sought. Fourth, sports resorts in Korea cannot satisfy the requirements of modern tourists who pursue moving and experiencing tour because of poor sports facilities. In addition, as most of resorts are located in inland and mountain regions, they cannot utilize its geographical characteristics. So, marine resort construction which is the core facility of marine tourism at coast or island is the preferential task to promote international tourism in the age of ocean. Fifth, the South-North relationship having the ideological conflict in global village receives the world people’s attention. Therefore, discussion of sports tourism development policy using demilitarized zone (DMZ) with construction of leisure town at Mt. Gumgang will be effective alternative of unification policy.