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서정미(Suh, Jeong Mi) 한국디자인지식학회 2009 디자인지식저널 Vol.12 No.-
웹 브랜딩은 사이트 구조와 구조에 담긴 내용 그리고 시각 컨텐츠로 부터 생성되는 "이야기하기(storytelling)"를 이해하는 것에서 출발해야 한다. 또한 인터페이스 3가지 심상모형의 구성요소 중 하나인 사용자 심상모형을 이해하기 위해 인지심리학의 장기기억을 살펴 보았으며, 인터랙티브 스토리텔링이 이미지 스토리텔링을 지닌 인터페이스와 장기기억의 감정을 지닌 사용자 사이의 상호구조 안에서 작용하는 것을 알게 되었다. 먼저 인터페이스 3가지 심상모형 중 사용자에 대해 살펴보고 "내러티브"를 시작으로 "인터랙티브 스토리텔링"의 개념과 스토리텔링 구조를 살펴보아서, 인터랙티브 스토리텔링이 사용자 장기기억 속 이야기를 자극하여 웹 브랜딩에 영향을 미치게 됨을 논하고자 한다. 또 광고회사 Nakedcomms.com 의 웹사이트를 대상으로 20대 남녀 대학생 100명에게 단순 설문조사 및 주관식 서면 인터뷰를 하여, 사용자의 장기기억과 웹GUI의 이미지 내러티브 상호간에 이루어지는 인터랙티브 스토리텔링이 사용자의 긍정 또는 부정의 감정을 유도하여 웹 브랜딩 제고에 영향을 준다는 것을 고찰하였다. Web branding should begin with understanding of site structure, contents in it and "Storytelling" created by the visual contents. To understand the user image model which is one of the components of the three Interface Image Models, long-term memory of cognitive psychology was observed to find that Interactive story telling is the interaction between the users who have interface contained in the image story telling and who have feelings of long-term memory. Beginning with "Narrative" the concept of "Interactive Story Telling and the structure of Story telling were examined for the user among the three Interface Image Models to suggest that Interactive Story telling stimulates the story in user"s long-term memory and gives effect on Web branding. And a simple survey and prepared interview with 100 male and female students in 20 s were performed for the advertising company. Nakedcomms.com. As a result, it is observed that Story telling between the user"s long-term memory and image narrative of Web GUI induces positive and negative feelings of users affecting the improvement of Web branding.
서정연(Suh Jeong Yeon) 한국가구학회 2010 한국가구학회지 Vol.21 No.2
Since late 1960s, we have had the discourse about the way of succession of korean traditional architectural heritage. Through 60s and 70s, the formal mimesis and transformation was pretty much dominated in domestic design currents. After 80s, we could see a kind of different ways of design to deal with traditions in architectural practices. These methodology can be summarized as spatiality, abstraction and diversity. These discourses acted as bases for aesthetic and formal stream which might be needed to present the formal possibilities for various commercial needs. Especially, the interior design field utilized those ideas in order to show korean identity for the commercial needs such as korean restaurant, korean bar, or korean costume shop. Interior designers positively adapted the ideas from architectural discourse and created their own vocabulary after 90s. Before 90s, interior designers did very representational mimesis to express korean identity designing commercial facilities. However from mid 90s they could establish new tendencies in expressing korean traditional moods. These tendencies are a focus on spatial relationship, abstraction and materiality, utilization of traditional objects and lighting method.
Baffle형 축열탱크를 갖는 태양열 온수난방시스템의 열성능 평가
서정세(Jeong-Se Suh),이중섭(Chung-Seub Yi),홍정규(Jung-Kyu Hong),신유인(Yoo-In Shin) 대한기계학회 2009 대한기계학회 춘추학술대회 Vol.2009 No.5
A numerical study has been performed to investigate the thermal Performance of Solar heating system with baffle storage tank by using the commercial code TRNSYS. As a result, the solar fraction depends strongly on the efficiency and heat loss coeficient of solar collector as well as the heating capacity of house and the water temperature supplied to the shower. In addition, the solar fraction has been basically ranked to high level in the range of operation condtion.