무인 로봇 카페 서비스품질과 혁신성이 고객 만족과 재방문의도에 미치는 영향

김홍숙(Hong-Sook Kim),임현철(Hyun-Cheol Lim) 한국외식경영학회 2023 외식경영연구 Vol.26 No.6

본 연구는 무인 로봇 카페 서비스품질과 혁신성이 고객 만족과 재방문의도에 미치는 영향 관계를 분석하고, 이용자 특성에 따른 조절효과를 검증하였다. 본 연구를 수행하기 위해 212개의 표본을 사용하였다. 분석 결과, 첫째, 무인 로봇 카페 서비스품질 중 유형성, 신뢰성, 확신성, 공감성은 고객 만족에 유의한 영향을 미치는 것으로 나타났으나, 대응성은 고객 만족에 유의한 영향을 미치지 않는 것으로 나타났다. 둘째, 혁신성은 고객 만족에 유의한 영향을 미치는 것으로 나타났다. 셋째, 고객 만족은 재방문의도에 유의한 영향을 미치는 것으로 나타났다. 넷째, 혁신성은 고객 만족과의 관계에서 성별에 따른 조절효과가 있는 것으로 나타났다. 본 연구 결과는 무인 로봇 카페 서비스품질 향상을 통한 효과적인 마케팅 전략 수립에 대한 실무적 시사점을 제공할 수 있을 것이다. The purpose of this study was to determine the effects of the service quality and innovativeness of unmanned robot cafes on customer satisfaction and intention to revisit and the moderating effects of the user characteristics. For this purpose, 212 samples were used. This study obtained the following results: First, tangibility, reliance, confidence and empathy significantly affected customer satisfaction while responsiveness had no significant effect on customer satisfaction. Second, innovativeness significantly affected customer satisfaction. Third, customer satisfaction significantly affected the intention to revisit. Fourth, age had moderating effects on the association between innovativeness and customer satisfaction. The results of this study are expected to give practical suggestions for establishing an effective marketing strategy based on the improvement in the service quality of unmanned robot cafes.

헨리 제임스의 애매성 : 『 나사의 회전 』 을 중심으로

김홍숙(Hong Sook Kim) 미국소설학회(구 한국헨리제임스학회) 1998 헨리 제임스 연구 Vol.3 No.-

都市地域 医療要求와 医療利用에 미친 諸要因分析

宋建鏞(Kun-Yong Song),金弘淑(Hong-Sook Kim) 한국인구학회 1982 한국인구학 Vol.5 No.1

Financial barrier is well known as a determinant of the perceived need for and utilization of medical care in urban areas. This study aims to;a) estimate the levels of the perceived need for and utilization of medical care, b) analyze the reasons for not receiving medical care, and c) determine factors affecting the levels of need and utilization, and major reasons for not receiving medical care. The data of household interview survey in urban areas collected for a National Survey on Reorganization of Nationwide Health Care Delivery Network is used. An interview was conducted with a total of 2,538 households in urban are as during a 28 day period of October through November, 1981, giving an over all response rate of 99 percent. The results show a factor of third-party payer is most influential to utilization (physician visits by patient), and living standard is a determinant to explain the variance of major reasons for not receiving medical care. Therefore, financial burden is still a major determent in utilization of medical care in urban areas. Improved level of living standard and expanded coverage of the third-party payer such as health insurance and public medical assistance will increase both an overall levels of utilization of and the need for medical care in urban areas in the future. The major statistics are as follows;a) rate of the need for medical care during a 15 day period per 100 persons was 33 percent: the differential rates appeared in sex, age, living standard, and third-party payer variables, b) percent of treatment employed per 100 persons who are wanting medical care was 82:the percents were high in young ages, high levels of living standard and education, and persons covered by third-party payer, and c) economic reasons for not receiving medical care per 100 persons who are wanting medical care were occupied with 60 percent: the rates are high in old ages, low levels of living standard and persons not covered by third-party payer.

벽지(僻地) 보건의료(保健醫療)에 관한 조사연구(調査硏究)

송건용 ( Kun-yong Song ),김홍숙 ( Hong-sook Kim ) 한국보건사회연구원 1982 保健社會硏究 Vol.2 No.1

政府는 農漁村 중 保健醫療 脆弱地域의 保健醫療 擴大를 위하여 1981년부터 保健診療員을 訓練ㆍ配置하엿다. 本 調査硏究는 이들 保健診療員의 活動成果를 종합평가하기 위하여 이들이 配置되기 以前의 保健診療狀態를 現況分析하는데 目的을 두었다. 本 稿는 이 調査의 주요결과를 要約하고 있다. 資料는 1981년 10-11월의 30일간 僻地 標本家口 4,083 家口에 대한 家口面接調査에 의하여 수집되었다. ① 15日間 認識된 醫療要求水準은 人口 100人當 21이었고, 이에 대한 醫療充足率은 59%였다. 利用된 治療源중 藥局(房)이 72%였고, 病醫院은 13%, 保健(支)所는 5%에 불과하였다. 年間 人口 1人當 각종 醫療施設訪問數는 4.41回이며, 이중 藥局(房)이 3.18回였고, 病ㆍ醫院은 73回에 불과하였다. 未治療者의 69%가 經濟的 理由로 治療源에 접근하지 못하였다. ② 姙娠婦의 34%가 産前管理를 1回이상 받았고, 分娩의 17%가 醫師, 助産員, 保健要員의 直接介助를 받았다. 醫師의 分娩介助를 원했던 姙娠婦는 33%였으나 실제 醫師에 의한 分娩介助는 12%로서 20% 포인트의 差가 났다. 全體 分娩중 家庭分娩이 87%였고, 臍帶切斷에 사용한 器具의 消毒은 28%의 分娩에서만 이루어졌다. 姙娠婦가 원하였던 分娩介助중 醫師, 助産員, 保健要員등이 차지한 比率은 35%에 불과하였고, 대다수 姙娠婦는 어머니, 男便, 其他 家族 또는 이웃을 分娩介助者로 원하였다. ③ 0~2歲 ?幼兒의 어머니 중 5%는 이들의 아기가 "건강하지 못하다"고 인식하고 있다. ?幼兒중 최소 1회 預防接種을 맞은 比率은 61%였고, 포리오 1회이상 接種率은 53%, BCG 接種率은 30%였다. ?幼兒의 78%가 補充食을 하고 있으며, 補充食을 6月以內에 실시한 比率은 62%였다. 補充食의 49%는 牛乳로 시작하였고 미움, 밥의 比率은 40%였다. ④15-44歲 有配偶婦人 중 家族計劃을 원하는 家族計劃써비스 요구 100人當 現實踐 또는 充足率은 92%로서 거의 飽和狀態에 있다. The Government has trained and deployed a new-type middle-level health worker,so called Community Health Practitioner (hereafter referred to as CHP), for attaining the ultimate goal of equity in the provision of health services in remote rural areas since 1981. This study aimed to assess current situations of need for and utilization of health services before deployment of the Government-supported CHPs in remote rural areas. The data utilized in this paper are drawn from the 1981 Baseline Household Interview Survey for evaluation of the Government-supported CHP program. The data was collected by a household interview survey during 30 days of October-November, 1981. An interview was completed with a total of 4,083 households sampled. This paper summarizes major findings from the survey. 1) Perceived or subjectively assessed need for medical treatment was 21 per 100 persons during a 15 day period; the met rate per 100 persons wanting to obtain medical treatment was only 59. There is a big gap between the need for and utilization of medical treatment. Major source of medical treatment employed was druggist or pharmacist: 72 percent of medical treatment was rendered by druggist or pharmacist, 13 percent by private practitioner, and only 5 percent by health sub-center`s physician. Annual visits to various type of medical facilities per capita were 4.41:3.18 visits to druggist or pharmacist and .73 visits to private practitioner. About 70 percent of non-users expressed economic reason as a major barrier against access to one of various medical facilities. 2)A third of pregnant women received at least once prenatal care and 17 percent of the women were attented by professionals for delivery. A majority of births (87 percent) took place in home and only 28 percent of the home deliveries used sterilized scissors, sickle, or knife for cutting umbilical cord. A majority of the pregnant women (65 percent) wanted their mother, husband, or neighbour as a birth attendent (wanted help from physician was only 35 percent). There is still a great need for traditional attendant such as her mother, husband or neighbour. 3)About ten percent of mothers self-assessed their infant or child aged 0-2 is unhealthy. Immunization coverage was high; one or more shots or doses were given to 61 percent; polio vaccines given to 53 percent; and BCG given to 30 percent. 4)Currently practicing rate of family planning was 52 percent of presently married women aged 15-44. Female sterilization was most prevalent (30 percent) for the users. The use rate of family planning was approaching to saturation status of family planning; the met rate over the need for practice of family planning among fecund married women was 92 percent.

國家發展과 國家存立能力의 相關性

金洪淑 淸州敎育大學校 1977 論文集 Vol.14 No.-

第3世界의 社會科學과 韓國社會科學의 方向

金洪淑 淸州敎育大學校 1984 論文集 Vol.21 No.-

헨리 제임스의 애매성:『나사의 회전』을 중심으로

김홍숙 한국 헨리제임스 학회 1998 헨리 제임스 연구 Vol.- No.3

In most of James's mature works including ghost stories, the real state of being is not completely explained and thus it remains ambiguous and richly suggestive. Such ambiguity implicated in these works makes the reading process more dynamic and also demands far more active involvement of the reader in the stories. But, for James, the hesitation between "presence" and "absence" or the uncertainties of the ghost as "reality" and "illusion" the reader experiences is not merely the method; it is the thematic thrust. In The Turn of the Screw James is able to illustrate this novel as a completely organic artistic form in which the governess is either evil or good, in which ghosts do not or do exist and in which the children are perverts or innocent vietims of the governess. But one of the most distinctive features of this novel is its psychological orientation whereby intuitive insight into human consciousness is keenly and intensely emphasized. This is the quality which distinguishes James's ghost stories from those belonging to the old Gothic tradition. If the reader finds a moral in this ambiguous work, it is that the attempt to live in a totally cognized world, in which all ambiguities are rationalized and symbolized according to the bias of one's own mind, is madness.

俗離山 地域開發을 爲한 一考

金洪淑,李鍾春,도병권 淸州敎育大學校 1971 論文集 Vol.7 No.-

The Regional Development Plan for the Mt. Sok-Lee Area emerged in 1970. In that year Mt. Sok-Lee was designated as a National Park by the Ministry of culture and public Information. The development for this region should function on the basis of concrete, scientific and collective academie research. We are trying to the show the best methods for developing this area thru basic research in the following areas: Part1 Geographical terms Part2 Buddist cultural assets Part3 Conclusions concerning necessities, resources, development methods and issues of the Regional Development Plan.

國民學校 社會科 敎授 - 學習過程 實態에 대한 分析的 考察

金洪淑,都秉權,吳甲均 淸州敎育大學校 1978 論文集 Vol.15 No.-