視覺디자인의 色彩心理에 關한 硏究

金恩豊 西原大學校 1990 西原大學 論文集 Vol.26 No.-

Color exists because of being light. The relationship between light and color and the sense of slight is in the intimate one. So to speaker, if there is no light, color and vision don't be able to exist. Especially, color perception is accomplished by the sense of slight. In the present time, we are living in the period of color-invention of color television and development of color printings and improvement of color materials and so on-they are making life of humanbeing colorful. But though there are a good many colors around our environment, actually the colors that we percept and use are not many. Primary colors and secondary colors and achromatic that we percept and use are not many. Primary colors and secondary colors and achromatic colors are those of frequently using in the fields of applied art and fine art. We call them important colors. Because they have many special features each other. The representative special features are like this ; the nature of attention, the sense of weight, the degree of preference and the visual design. Because it functions psychologically in the end. Therefore the field of visual design has intimate relationship with colors. The adoption or rejection of the colors has importance in the end.

그래픽 디자인의 要素分析과 그 心理的 作用에 관한 硏究

金恩豊 西原大學校 1982 西原大學 論文集 Vol.11 No.-

A great one of inventories which human made in history is invention of steam engine and the others. Before the invention of the engines, the human beings had lived with the hand-made tools of craftsman and made by themselves and use them. But the establishment of the system of mass production by using the power machines broke down the feudal society, and the capital society was begun to form. Especially the speed of developments in societies of the Europe had been going on fastly and merchants who accumulated capitals considerably tried to develop the arts of mass production by their riches. From every field which was accordant with capitals and arts, a kinds of goods of mass production poured out in the world, and because of this, everybody who lived modern times have experienced an abundance of goods, who hadn't done in the early times. In this process, a lots of makers was constructed and between persons who bought goods, the chances of chosing them was enlarged. The problems followed this were occurred between every makers. That was advertizing of their good. Every makers had keen competition about the advertizing to shell their goods. With the fast economical growth in our country, we can see that every makers advertize to shell their goods each other. Advertizings through the mass media stimulate our eyes and ears. Especially the problems on the graphic design contain delicate contents. First of all, graphic designers have to understand psychological functions of general persons and next, they must treat special field of graphic design. Therefore in this treatise I linked relations between general psychology and important elements of graphic design and thought about psychological functions in the graphic design. And from this study, I would come to conclusion that they had the intimate relations.

包裝에 關한 一般論的 硏究

金恩豊 西原大學校 1974 西原大學 論文集 Vol.3 No.-

Development of the machines promoted mass production in making goods. With this enterprises begun to compete with each other for goods in the market place. All the more, now competing with each nations for goods in the international market place are showing remarkably. And so, problem which is shown today is role of packaging which protects goods and propagates it. Because each makers know that good packaging makes good impression for consumers and be loved from them, they hired the designers for it and invested in packagings to conquer in competing with each other for goods. The packaging in being invest in this becomes media which sells the goods and propagates them. There are several condiations to succeed this. I wrote about them in this thesis; Problems about forms, techniques of printing, effects of color, costs materials and etc. This is the most essential and general conditions which the designer must contrive.

廣告와 信賴度에 關한 硏究

金恩豊 西原大學校 1973 西原大學 論文集 Vol.2 No.-

The new mechanical power gave the human being an epochal era that men who lived before didn't experence. A good many products that the men of the old period did not know, flowed in to our life and made our life convenient. And every company advertise to sell their many products through the advertising media like radio, T.V, and poster etc. We are as surrounding in the advertising media as the men who want to gain the things buy the products on the advertising. And the show of the radio and television made the advertising positive and flaming rivalry each other. But we feel sometimes more the false than the truth in this advertising. And l explained contents of the advertising method and said how to revise the method of propaganda. Producers who do not think their own products and want to advertise only, and designers making it's programme must think the propaganda once again before it is shown. Because it is only the way to trust the buyer on the advertising. Truly, it is the way to make reliance of the advertising higher.

詩覺的인 媒體와 그 心理現象에 關한 硏究

김은풍 西原大學校 1983 西原大學 論文集 Vol.12 No.-

The present age is the time of information. It is the mass media that plays an important role to deliver the information. Especially, with the industrial development, each makers needed the use of mass media to advertize their good. And the important mass media are television, radio, newspaper and magazine. There are common qualities in the mass media that are used as media of advertizement. That communicate the contents, quality, specific character of the goods and image of the makers. We are living in the social environment which is busily working like bees. Therefore, the advertizements must be changed in order to communicate its simple and dramatic contents with that. It is the psychological appearances of the moderns that appear as problems here. Because the moderns are tired of something to remain as it was. The makers must change the contents of advertizement that are progressive and developmental and impressive. And if people in general look at them, the makers have to design for them to understand easily the illustrations of the advertizement. Therefore, the advertizement of the makers in modern times must make their tactics of advertizement fullfil the conditions which was said in the above-mentioned paragraphs. Because it communicates completely the contents of advertizement to the popular, and is able to succeed speeding up of selling.

應用色彩와 心理的現象에 關한 硏究

金恩豊 西原大學校 1987 西原大學 論文集 Vol.19 No.-

Perceptional function of the things on earth has been occured because of the being of light, and the being of colors is like that too. Normal persons discriminate colors through a physiolo-gical organ-- the eyes. And those discriminated colors necessarily occur function of feeling through the perceptional function and this is psychological appearance as well as phy-siological one. And then. in order to be good on psychological effects, the problems on using colors occur. Such things are depended on which colors do you select in the nature and rarrange them before the eyes. The best effects that give man's psychology in the order of colors are the relation of cold and warm of colors The best uses of cold and warm of colors make us our environment feel good and our psychology is more active and it gives our work effect. Therefore, the spaces of house, factory and office have to be applied by the colors of cold and warm-- psychological group, and this is fitting method of using color. Anyway, we live in surrounding of colors and haven't to be harmed by them. On the contrarey, we sufficiently have to use them in order to greatly increase the sychological effects. Therefore, we profoundly have to have interest in using colors.

그래픽 디자인의 要素와 心理的 現象에 關한 硏究

金恩豊 서원대학교 예술문화연구소 1993 예술문화논총 Vol.2 No.-

A great one of inventories which humen made in history is invention of steam engine and the others. Before the invention of the engines, the human beings had lived with the hand-made tools of craftman and made by themselves and use them. But the establishment of the system of mass production by using the power machines broke down the feudal society, and the capital society was begun to form. Especially the speed of developments in societies of the Europe had been going on fastly and marchants who accumulated capitals considerably tried to develop the arts of mass production by their riches. From every field which was accordant with capitals and arts, a kinds of goods of mass production poured out in the world, and because of this, everybody who lived modern times have experienced an abundance of goods, who hadn't done in the early times. In this process, a lots of makers was constructed and between persons who bought goods, the chances of chosing them was enlarged. The problems followed this were occured between every makers. That was advertizing or their goods. Every makers had keen competition about the advertizing to shell their goods. With the fast economical growth in our country, we can see that every makers advertize to shell their goods each other. Advertizings through the mass media stimulate our eyes and ears. Especially the problems on the graphic design contain delicate contents. First of all, graphic designers have to understand psychological functions of general persons and next, they must treat special field of graphic design. Therefore in this treatise I linked relations between general psychology and important elements of graphic design and thought about psychological functions in the graphic design. And from this study, I would come to conclusion that they had the intimate relations.

Poster의 色彩 計劃

金恩豊 西原大學校 1972 西原大學 論文集 Vol.1 No.-

This day is called mass communication period. A means of eyesignt and auditory sansation in the highest advance of modern, scientific conveniness of civilization is adding up the power of the positive appeal for men more than ever. This extends to the industral matters of product company between our country and more in the world, too. The mean of propaganda by the electric waves which is more advanced in them is taken advantage of a good may doing in recognizing the name of their products. But it has one fault, because it is not recognized again after passing by with a moment. Therefore, it is the matter of eyesight which has to keep pace with that-auditory sansation. In this, one of the matters of eyesignt is poster which takes much weight in the mean of sensible propaganda in this time. I write about my feelings of the poster that I have been thought of it for a long time. Appealing to the eye strongly is the matter of color. And I spreaded out the change of color and psychological effect in the color system of Munsell with poster. In the introduction, I described that we could see the essential development of the color as we get out of undevelopment of techniques of color printing in our country and Ⅱ did relationship of environment and men. And in the main subject, I described of changes and effects of the color, when each color was mixed up and contrasted each other on the poster. I do promise that I will make better systematic color study in future.

色彩가 環境에 미치는 心理的 現像에 關한 硏究

金恩豊(Kim, Eun Poong) 서원대학교 미래창조연구원 1992 예술문화논총 Vol.1 No.-

韓國輸出產業을 위한 產業디자인 改善에 關한 研究

朴大淳,李炳天,金聖洙,高乙翰,奉相均,金敎滿,李又性,敦元模,金吉弘,金恩豊,申彦模,鄭大有,金根培,愼相宰 한국디자인학회 1980 디자인학연구 Vol.- No.1