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      • KCI등재후보

        Comparative study of the digastric and the stylohyoid muscles between wild boars (Sus scrofa scrofa) and domestic swine (Sus scrofa domesticus): revisiting the gross anatomy

        Henrique Inhauser Riceti Magalhã,es,Jeferson Borges Barcelos,Fabiano Braz Romã,o,Tâ,nia Ribeiro Junqueira Borges,Roseâ,mely Angé,lica de Carvalho-Barros,Maria Angelica Miglino,Frederico Ozanam Carneir 대한해부학회 2021 Anatomy & Cell Biology Vol.54 No.2

        Considering Suidae Familie as a perfect and viable experimental biomedical model for research applied to human medicine, it has been sought to describe the comparative anatomy of the digastric and the stylohyoid muscles between boars and domestic swine. Heads of Sus scrofa scrofa and Sus scrofa domesticus were dissected. The digastric muscle presented only one muscle belly as anatomical component of a tendinous origin in the jugular process of the occipital bone, and muscle insertion in the midventral edge of the caudal two thirds of the body of the mandible. Thus, its function is fundamentally associated with the lowering and the retracting of the mandible which, by the way, can deliver greater muscle power at lesser energy expense. For the stylohyoid muscle, the tendinous origin was in the laterocaudal edge of the dorsal third of the stylohyoid bone. The muscle insertion - primarily, was in the lateral and caudal edges from the mid third portion up to the ventral extremity of the thyrohyoid bone, and secondarily as a laterolateral aponeurotic blade which would unite, in a bilateral manner, an insertion that was common to the sternohyoid, the geniohyoid, and the mylohyoid muscles in a median ventral region. This morphology were similar to the two specimens studied expanding the information available, which were completely unknown for the suidae until the moment.

      • THE POWER OF MONEY: COMPARING MIDDLE CLASS ATTITUDES IN INDIA AND KOREA

        Altaf Merchant,Gregory Rose,Sunmee Choi,Drew Martin 글로벌지식마케팅경영학회 2016 Global Marketing Conference Vol.2016 No.7

        Prior research in the U.S. documents the interaction between societal changes, money meanings, and family dynamics in the U.S. (Commuri & Gentry, 2005; Rose & Orr, 2007) and India (Merchant, Rose, & Gour, 2015). The present study extends this line of inquiry by examining and contrasting the money attitudes of couples, money meanings, and dynamics of money management within families of two horizontal collectivist nations (Triandis & Gelfand, 1998): India and South Korea. Twelve and six married couples were interviewed in India and Korea respectively. Both nations are horizontal collectivist nations that place a high value on the perceptions and respect of others. Thus, respondents from both nations emphasize the importance of consuming to convey status and keeping up with their neighbors. Indians frequently discuss religious and mythological texts related to money, doing one’s duty, and prosperity’s fickle nature. In contrast, Koreans are less apt to explicitly discuss religious and mythological texts. They appear to be somewhat more present oriented regarding their attitudes toward money and spending. Findings reveal that Koreans focus on security, respect money’s positive utility and necessity, and greed’s potential pitfalls. Koreans seem less concerned about on saving and focus more on enjoying life. Indians link saving to dharma (doing their duty) and supporting their children. Koreans also place a high value on family and supporting their children, but they appear less concerned about the success of future generations than Indians. These differences appear consistent with cultural values and reflect differences in economic development. For example, the homemaker is highly revered in the Hindu religion and Indian culture (Bharat, 2012) where the role is tied to doing one’s dharmatic duty. Korean and other cultures also revere nurturance within the family, but this reverence tends to be expressed within the culture’s specific economic and historical circumstances. Compared to Korea, Indian culture seems less egalitarian and more conservative in attitudes toward woman.

      • SCISCIESCOPUS

        Surface protection of steel in acid medium by Tabernaemontana divaricata extract: Physicochemical evidence for adsorption of inhibitor

        Rose, K.,Kim, B.S.,Rajagopal, K.,Arumugam, S.,Devarayan, K. Elsevier 2016 Journal of Molecular Liquids Vol.214 No.-

        <P>For the first time, the homogeneous adsorption of a green inhibitor on the surface of steel was evidenced using energy dispersive X-ray spectral elemental mapping. Inhibition of steel corrosion in 1.0 M hydrochloric acid by Tabernaemontana divaricata plant extract and the evidences for adsorption of the inhibitor are described in this study. The inhibition characteristics of the green inhibitor were evaluated by means of weight loss and electrochemical measurements. A maximum of 95% inhibition efficiency was achieved by using 500 ppm of inhibitor. The adsorption of green inhibitor was found to obey the Langmuir's isotherm model. Further, the energy dispersive spectral mapping revealed the homogeneous distribution of the nitrogen, which indicated for the presence of inhibitor on the steel surface. (C) 2015 Elsevier B.V. All rights reserved.</P>

      • Female Consumers' Attitudes and Purchase Intentions toward Intimate Apparel Brands

        Rose, Jennifer,Cho, Eunjoo,Smith, Kathleen R. The Costume Culture Association 2016 Fashion, industry and education Vol.14 No.2

        The purpose of this study was to examine female consumers' attitudes and purchase intentions toward intimate apparel brands. To understand female consumers' shopping behaviors for intimate apparel products, this study examined interrelationships among brand familiarity, perceived risk, attitudes, and purchase intentions toward intimate apparel brands. A conceptual model was developed by adopting perceived risk theory (Cox, 1967) and theory of reasoned action (Ajzen & Fishbein, 1980). A pre-survey using a paper and pencil was conducted to identify the most familiar intimate apparel brand to young female consumers. The majority of pre-survey respondents (66 female college students) indicated Victoria's Secret as the most prominent intimate apparel brand. Therefore, Victoria's Secret was used to examine possible effects of brand familiarity on perceived risk and attitudinal and behavioral responses toward the brand. Using a web-based survey, 384 complete responses were collected from young female college students between the ages of 18-29 at a Mid-southern U.S. university. A structural equation modeling was employed to test the proposed research model and hypotheses. Results showed positive, statistically significant associations among the four variables (e.g., brand familiarity, perceived risk, attitudes, and purchase intentions). The findings suggested that young female consumers who are familiar with a particular intimate apparel brand are likely to perceive a low level of risk, leading to positive, strong attitudes with purchase intentions toward that particular intimate apparel brand. This suggests establishing brand familiarity through integrated marketing communication is crucial for risk reduction strategy in intimate apparel shopping.

      • The Importance of Marketing Training in the Internal Transformation of Small and Medium Size Enterprises

        Rose, Jerman 東國大學校 嶺南地域發展硏究所 1995 地域發展硏究 Vol.1 No.1

        This paper discusses the distinctive behavioral characteristics of SME's examines the role of marketing in SME operation, offers suggestions for management training in marketing development, and speculates on the impact of improvements in marketing on the internal transformation of SME's. The author concludes that the training in marketing as a way of thinking as well as specific marketing skills is essential for stabilization and growth of SME's.

      • SCOPUSKCI등재
      • KCI등재

        A Feasibility Study of Guided Wave Technique for Rail Monitoring

        Rose, J.L.,Lee, C.M.,Cho, Y. The Korean Society for Nondestructive Testing 2006 한국비파괴검사학회지 Vol.26 No.6

        The critical subject of transverse crack detection in a rail head is treated in this paper. Conventional bulk wave ultrasonic techniques oftenfail because of shelling and other surface imperfections that shield the defects that lie below the shelling. A guided wave inspection technique is introduced here that can send ultrasonic energy along the rail under the shelling with a capability of finding the deleterious transverse crack defects. Dispersion curves are generated via a semi analytical finite element technique along with a hybrid guided wave finite element technique to explore the most suitable modes and frequencies for finding these defects. Sensor design and experimental feasibility experiments are also reported.

      • KCI등재

        카메라 Off: 온라인 ESL 수업에서 학생들이 카메라 노출을 꺼리는 이유에 대한 관찰 및 이해

        리안로즈 ( Leon Rose ) 사단법인 아시아문화학술원 2021 인문사회 21 Vol.12 No.6

        이 연구는 온라인 ESL 강의에 참여하는 대학생들의 카메라 노출 선호도를 이해하는 데에 목적이 있다. 학생들이 강의 도중 카메라를 켠 상태로 수업에 참여하는 것을 선호하는지 혹은 본인을 노출시키지 않는 상태를 선호하는지, 그리고 학생들이 제시한 선호도에 대한 이유를 알아보고자 한다. 이 연구는 전체 344명의 대학생을 대상으로 이루어졌고, 주요 연구에는 86명의 대학생을 관찰한 자료를 사용했다. 참여자들에게 WebEx 대학교 온라인 ESL 강의의 처음 3주 동안 그들의 카메라를 켜놓거나 꺼놓을 수 있도록 선택했다. 3주 후 학생들의 카메라 사용에 대한 선호도가 조사됐다. 4번째 주에는 학생 전원이 카메라를 끈 상태로 수업에 참여하도록 하고 수업의 말미에 수업에 대한 설문을 실시했다. 5번째 주에는 학생 전원이 강의 시간 내내 카메라를 켜고 참여하도록 했고, 같은 방식으로 설문을 실시했다. 끝으로 조사된 데이터를 분석하였으며, 조사 결과는 연구 가설을 증명하거나 반증하는 데에 사용되었다. 상당한 수의 학생들이 수업 도중 카메라를 사용하지 않는 쪽을 선호했고 이에 따른 이유는 수줍음, 외모에 대한 염려, 집중력 저하, 수업 장소에 대한 통제 불가능 등으로 다양하게 나타났다. 이 이유들은 학생들이 카메라를 사용할 때 강사들이 얻을 수 있는 이점들과 대조되며 본 연구는 이를 토대로 향후 있을 온라인 ESL수업의 질을 향상시킬 수 있는 방법들을 제안한다. This research is aimed at understanding the camera preferences of university students who are conducting their ESL classes online. To discover why the students prefer the camera on, or if the students prefer to remain anonymous as well as the reasons given for their preference. The study consists of 344 university students overall, while a smaller sampling of 86 students make up the data for the main study. The participants were able to choose to have their cameras on or off for the first three weeks of their online classes. A survey administered their camera preferences. In week four students were all told to have their cameras off during online class and afterwards were surveyed to determine how they felt about class. In week five students were all told to have their cameras on during online class and afterwards were surveyed to determine how they felt about class. The data was analyzed and results were used to prove or disprove the hypotheses. An overwhelming percentage of students chose not to use the camera during online classes, and the reasons given included shyness, appearance, inability to focus, and lack of control at their viewing location. The reasons for students non camera usage was then considered against the benefits the educators derive from being able to see the learners during class, and suggestions for improving future online classes were given.

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