企業 PR의 體系理論的 接近에 관한 硏究

崔潤熙 水原大學校 社會科學硏究所 1989 社會科學論集 Vol.1 No.-

Corporate has experienced many changes in its structure and functions. Corporate behavior has also been influenced by changes and increasing complexity of environments. The research approach of communication scientists in the past, however, seriously underestimated the impact of social structure on communication behavior. Social structure has often been regarded as an extraneous influence in studies of communication behavior. Most communication is reciprocal and transactional, not a unidirectional flow. In this respect, public relations functions as one of important factors to maintain reciprocal and transactional communication between a corporate and its environments in which a corporate seeks not only its own profit but assumes broader responsibilities to society. Public relations is meant to play its role in corporate's adjusting to and controlling environmental variables. Scale of demand and knowledge complexity in environment bear different public relations models. Environmental constraints and uncertainty also have relationships with the extent of corporate public relations communication.

영구형 항서맥 심박조율기 환자의 장기추적관찰

최현석,이무용,최영진,최성준,김효수,손대원,오병희,이명묵,박영배,최윤식,이영우,이명용 대한순환기학회 1998 Korean Circulation Journal Vol.28 No.5

인터넷 쇼핑몰 의류상품 구매자의 불평행동 특성에 관한 연구

최윤영,이진영,오희선,서용한 한국의류산업학회 2004 한국의류산업학회지 Vol.6 No.5

This study is to investigate complaining behavior of consumers who purchase fashion products on the inter-net, as well as to find how the complaining behaviors are related to the consumers' characteristics. The subjects of this study are limited to the consumers who have experienced dissatisfaction when purchasing fashion products through the internet. The questionnaires were administered to male and female respondents using the internet shopping mall. The results can be summarized as follows: The factor analysis shows that consumer complaining behaviors are fitted well into four factors(direct complaining behavior, private complaining behavior, third-party complaining behavior, and no response). In the difference analysis by consumer's complaining behavior styles and gender, private complaining and third-party complaining behavior were significant statistically. In the difference analysis between consumer's complaining behavior styles and internet self-efficacy. Internet self-efficacy was significantly different according to consumer's complaining behavior styles, especially for direct complaining, third-party complaining and no response. Private complaining behavior, third-party complaining behavior and no response were negatively related to consumer retention, while direct complaining behavior was not.

K대학 여대생을 대상으로 한 치아우식활성검사 비교조사 연구

최은미,송윤신,장희경,최정이 경복대학 2002 京福論叢 Vol.6 No.-

본 연구는 치아우식증 발생요인 중 타액요인을 집중적으로 분석하고자 타액분비율, 타액점조도, 타액완충능, 스나이더, 구강내 포도당잔류검사를 조사하였으며, 특히 20내 남성의 치아우식증 발생요인에 대한 연구자료와 타액분비율과 타액내 pH 변화에 대한 조사 및 스나이더검사 간의 임상적 비교 조사 등의 연구를 통하여 자료를 비교 분석할 수 있었다. 또한 구강내 포도당잔류검사를 조사한 결과 등 수종의 실험연구의 경험적 연구 결과를 가지고, 한국의 여대생들과 상호관계를 비교 분석하고자 하였다. 본 연구의 조사대상은 여대생 160명을 대상으로 하였으며, 수집된 자료는 빈도, 백분율 분석으로 유의성을 검증하였다. 본 연구에서 조사된 결과는 다음과 같다. 1. 전체 조사대상자의 우식치아 수는 평균 3.23개로 조사되었고, 발거치아는 0.22개로 조사되었으며, 충전치아는 5.06개로 나타났다. 2. 전체 조사대상자의 평균 영구치 우식경험치아는 8.52개로 조사되었고, 평균 완충능력은 10.54로 나타났다. 3. 구강내 포도당잔류시간을 측정한 결과 평균 12.36 분으로 조사되었다. 4. 스나이더 검사방법 결과 조사대상자의 평균 치아우식활성 정도는 35.43 시간으로 판정기준에 의하여 중등도 활성으로 나타났다. 5. 자극성 타액분비량 및 타액점조도와 진행중인 치아우식증 보유집단과 집단간의 비교에서는 차이가 있음을 볼 수 있었다(P<0.01). 6. 비자극성 타액분비량, 자극성 타액분비량 및 구강내 포도당잔류시간 측정검사와 치아우식활성집단간에는 유의한 수준으로 나타났다(P<0.01). 7. 타액점조도에서도 치아우식활성집단간에는 유의한 수준으로 나타났다(P<0.05). 이와 같은 절과를 볼 때, 향후 연구논제에 세계보건기구(WHO)에서 기초조사로 조사되는 연령군인 12세 아동의 치아우식증과 치아우식활성과의 관계를 규명하고자 하는 노력이 있다면 치아우식증 발생요인을 구체적으로 제시할 수 있으리라 사료된다. This study was performed to investigate saliva flow rate, saliva buffer capacity, snyder test, glucose residuum test in the oral cavity in order to analyze 'saliva factor' intensively among the causing factor of dental caries. Especially through study data on causing factor of dental caries in male twenties, examination on pH changing rate in the saliva and saliva flow rate, clinical comparative study between Snyder tests, we have made a comparative analysis. Also, based on many kinds of exparimental study results from examination on glucose residuum test in the oral cavity, etc, we have intention to analyze comparatively interactive relationship of korean female college students. The subject of this study is 160 female college students, and we verified the confidence of our study data by the frequency, centesimal analysis. The results were as follows ; 1. Among the total subjects, the average of caries teeth were 3.23, extracted teeth 0.22, filling teeth 5.06. 2. Among the total subjects, the average of permanent teeth with experience of dental caries were 8.52, average buffering capacity 10.54. 3. The average minutes of glucose residual time in the oral cavity were examined 12.36 minutes. 4. On the result of Snyder examination method, the average activative degrees of dental caries were 35.43 hours rated medium level by the standard of decision. 5. There are some differencies between stimulative saliva flow, saliva adherence degree and the group of dental caries in progress. 6. There are significant results between non-stimulative saliva secretion, stimulative saliva flow, glucose remaining time test in the oral cavity and the group of dental caries in activation. 7. There are significant results between groups of dental caries in activation about saliva adherence degree. According to the results, if there is any effort in the future study theme to investigate the relationship between 12 year-old children's dental caries whose age WHO has made a basic surveying subject and activation of dental canes, we can present the causing factor of dental caries concretely.

1~2기 본태성 고혈압 환자들에서 Imidapril 대 Enalapril의 항고혈압 효과를 평가하기 위한 무작위, 이중맹검 임상시험

최영진,손대원,김용진,이홍자,채인호,김효수,김철호,오병희,이명묵,박영배,채윤식,이영우 대한순환기학회 1999 Korean Circulation Journal Vol.29 No.11

서울·경기지역 주민의 치과위생사에 대한 인식도와 선호도 조사연구

최은미,송윤신,이선희 경복대학 2004 京福論叢 Vol.8 No.-

본 연구는 치과위생사에 대한 인식도를 알아보기 위하여 서울·경기 지역주민 200명을 대상으로 2004년 5월 11일부터 25일까지 15일간 자기기입식 방법으로 설문조사하였으며 연구결과는 다음과 같다. 1. 치과위생사의 인식에 대한 조사결과 62%가 치과위생사에 대하여 알고 있는 것으로 나타났다. 2. 치과위생사가 수행하는 업무활동 범위에 대한 복수응답 결과 치과의사보조 업무가 53.3%로 가장 많았고, 스켈링 및 방사선촬영업무 41.5%, 예방업무 24.0%, 구강보건교육 업무 20.0%, 접수 및 수납에 대한 업무 17.0%, 치료에 대한 상담 업무 12.5% 순으로 나타났다. 3. 치과위생사의 근무기관에 대한 지식을 복수응답으로 조사한 결과 치과진료실이 51.5%로 가장 많았고, 보건소 43.5%, 학교구강보건실 35.5%, 치과관련기자재 생산회사 28.0%, 제약회사 14.0%, 연구소 13.5%, 치과기공소 10.5%순으로 나타났다. 4. 치과위생사의 교육 수준에 대한 인식 조사 결과 전문대학 3년 학력에 47.0%, 전문대학 2년 학력에 27.5%, 대학교 졸업 학력에는 15.5%, 고졸학력에 4.5% 순으로 나타났다. 5. 치과위생사의 복장에 대한 선호를 조사한 결과 유니폼은 치마투피스 40.5%로 가장 많았고, 유니폼의 색상은 흰색이 33.5%로 가장 선호되었다. 또한 신발은 샌들이 48.0%로 가장 많았으며, 머리스타일은 뒤로 묶은 머리 44.0%를 가장 선호하였다. 6. 치과위생사 전문 직업 이미지 선호 조사결과 밝은 표정 62.0%, 단정함 24.5%, 세련됨과 지적임은 각각 4.5%로 나타났다. 또한 치과위생사의 이미지 향상을 위한 주관성 중 내·외적 자질로서 중요시 되어야 할 항목은 친절성 34.5%, 성실성과 책임감 32.5%, 전문적 지식인 21.5%, 인격과 소양 8.0%로 나타났다. 7. 치과위생사의 이미지 향상에 영향을 미치는 요인을 살펴본 바 전문분야에 대한 업무를 실행하는 것이 30.3%로 가장 높게 나타났으며, 치과의사와 치과위생사 상호협조적인 관계형성 22.0%, 업무의 전문화 21.5%, 치과위생사 스스로의 태도변화 13.5%, 높은 교육수준 6.5%, 기타가 6.5%로 나타났다. 8. 치과위생사의 상징에는 명찰이 44.0%로 가장 많았고, 직종명칭에 있어서는 치과위생사가 53.3%로 가장 선호되었으며, 치과간호사 35.0%, 구강보건사 6.5%, 구강관리사 1.0% 순으로 나타났다. 치과위생사의 인식을 높이기 위한 홍보방법에서는 대중매체 35.5%, 인터넷 20,5%, 구강보건교육 19% 순으로 선호하는 것으로 나타났다. 이상의 결과를 정리해 보면 치과위생사의 인식을 높이고 이미지를 향상시키는 요인으로 전문분야 업무가 가장 높게 나타났으며, 치과위생사에 대한 홍보방법은 대중매체와 인터넷 등을 통해 다각적인 치과위생사 홍보가 필요하다고 사료된다. The purpose of this study is to analyze the recognition and preference of dental hygienist. The subject of this investigation are 200 inhabitants in Seoul and Kyunggi-do and the analysis was done through questionnaires by direct interview. The results were as follows : 1. 62% of the surveyees recognize dental hygienists. 2. According to the question of a dental hygienist's duty, 53.3% of the subjects answered the assistance of dentists, 41.5% picked out scaling and taking a radiograph, and 24% recognized preventive treatment as the duty. The lowest answer is consultation with a patient on treatment, 12.5%. 3. In case of the working places of a dental hygienist, 51.5% selected dental clinic, 43.5% chose a public health center, and oral health center in school is 35.5%. 4. In an academic background of dental hygienists, 47% of the surveyees responded a dental hygienist have schooling of 3 year-course in college, 27.5% picked out 2 year-course schooling in college, and 15.5% selected college graduate. 5. The uniform of dental hygienists shows a two-piece suit(skirt) is selected by 40.5%, 33.5% answered white as the color of the uniform. Sandal shoes had the highest rate, 48% and the subjects prefer to binding hair at back. 6. 62% of the subjects answered that a dental hygienist have to be a pleasant-face as extrinsic characteristics, kindness and responsibility was selected by 34.5% and 32.5% respectively. 7. In the factors of affecting a dental hygienist's image, the performance of specialized job showed the highest rate, 30.3%, a cooperative relation with dentists and the specialization of a job showed 22% and 21.5% respectively. 8. 44% recognized name card as a symbol of dental hygienists and a dental hygienist was selected as a proper title. Dental nurse and oral health aid showed 35% and 6.5%. In the publicity method of a dental hygienist, mass communications have 35.5%, internet have 20.5%, and the education of oral health have 19%

초·중·고등학교 학생, 학부모, 일반교사의 보건교육 요구

윤순녕,김영임,최정명,조희순,김영희,박영남,오경순,이분옥,조선녀,조소영,한선희,하영미 韓國學校保健學會 2004 韓國學校保健學會誌 Vol.17 No.2

Purpose : The purpose of this study was to identify needs of health education of the students, parents, general teachers, and health teacher of the elementary, middle, and high schools. Method : 279 schools of elementary, middle, and high school were sampled nonproportionally during the period from June 28 to July 26, 2004 . The data were collected by the questionnaire from 1,888 students, 1,876 parents, 1,695 general teachers, 279 health teachers. A frequency, % and χ2-test were used to analysis by SAS program. Result : 1. It showed that 98.1% of elementary school students, 92.3% of middle school students, 89.6% of high school students answered that they need health education. The most of students, parents, and general teachers had high interests in health education. 2. In the case of students, main causes of needs of health education was 'to prevent diseases or accidents''. But parents answered that it was 'to build up a healthier behavior'. General teachers answered that it was 'more effective systematic and continuous health education'. 3. Over 80% of students, parents, and general teachers about the question of who qualified person is to teach health education as a regular class responded that health teacher is available. Especially 93% of elementary school students answered like that. 4. The most of students, parents, and general teachers answered that health education in the classroom is favorable 1 to 2 hours per week. Conclusion : As results of the study , the majority of students, parents, general teachers agreed needs of health education. Therefore, on the basis of this study, systematic and continuous health education is necessary. Additionally the establishment of independent health subject is required certainly.

유아에서 발생한 재발성 외음부 콘딜로마 1례의 치료

홍정희,문성택,김윤숙,전섭,최승도,선우재근,배동한 순천향의학연구소 2007 Journal of Soonchunhyang Medical Science Vol.13 No.2

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전두부 거상술과 동시에 시행한 미용성형수술 치험례

최희윤,류재만,김영수 大韓成形外科學會 1987 Archives of Plastic Surgery Vol.14 No.1

The forehead lift with other cosmetic procedures was done in the case of the six patients for 18 months; four were female and two were male patients. We observed an excellent results in the four patients and good results in the two patients after following-up for 24 months. And we found the following of our procedures. 1. possible OPD based operation under local anesthesia-save money and time 2. can perform with blepharoplasty. 3. can perform with rhinoplasty without other incision. 4. reduce the lid redundancy. 5. natural elevation of eyebrow. 6. raise drooping nose.

농촌지역 재가(在家) 뇌졸중 환자의 재활실태와 욕구에 관한 조사

최선미,김연희,조은수 예수병원 1992 예수병원학술지 Vol.13 No.-