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An Eco Friendly Formula for Batik Textiles
( Nazlina Shaari ),( Khairul Aidil Azlin A. Rahman ) 한국산업디자이너협회(한국인더스트리얼디자인학회) 2009 산업디자인학연구 Vol.3 No.4
Batik is one of the world's oldest living crafts and art forms. It has survived so long, adapting and evolving along the way, and still is made in many parts of the world by both traditional and contemporary means suggests it has some wisdom to yield about sustainability. Batik as an everyday item and marker of identity were highly reflecting the Malay culture in the world. Batik represents it multiplicity in use, commodity and gift as well as dominant product of identity. On the other hand, batik usages are the main element for social business. It is also recognized as an art and manners that are favored by each social group that involved with the element sharing of knowledge and values by the society. This knowledge will enhance the development of culture values in representing sustainable identity within the society. It is widely realized that technology has a wide spectrum impact that imposed traditional batik towards modernity. As far as batik represents our culture, sustainability in batik production leads better futures for the batik industries. This paper will discuss on sustainable batik design through environmental concern and its presentation. A wide spectrum impact of batik has shifted form traditional values to modern one comprising eco-friendly formula in batik making process. It is expected that this will create significant impact to the future of batik business.
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KANSEI : THE CREATIVE MIND IN VISUAL ANALYSING PROCESS
Nazlina Shaari 한국디자인학회 2015 한국디자인학회 학술발표대회 논문집 Vol.2015 No.10
Emotions are complex conscious states that play an essential role in our daily lives. They have a great influence on human perception, particularly concerning our think, learn and decisions. In design, product emotion plays an important role in encouraging product quality and sustainability. Several methods and tools exist and used to assist the process of evaluating users ‘emotional experience with the products. This paper aims to develop the process of evaluating users’ emotional experiences in more accurate semantic dimension through Kansei. Image feature extraction is a key issue for concept recognition in images, and particularly emotions. In analyzing the product images, KJ Methods based on Affective Model used to develop the full range of emotional keywords and their affinity cluster. This method shows the potentiality, limitation and building a new framework in understanding the semantic structure used by the designers in the visual analysis process. The result shows that this method will be a good reference to design studies that involved with users’ subjective emotional experience with product design.
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MINGRUN WANG,NAZLINA SHAARI,YAN HE 숙명여자대학교 창의융합 디자인연구소 2022 창의융합연구 Vol.2 No.2
E-Learning consists in the combination of Internet technology and traditional education, overcoming the limitations of space and time and providing users with learning convenience during the pandemic. Currently, although numerous researchers need to publish high-quality papers, many lack effective paper writing methods and skills. The E-Learning platform provides an instructive channel for these researchers to self-study during the pandemic. However, when these researchers learn courses on the E-Learning platform, they are often unable to adhere to learning, resulting in low satisfaction with the E-Learning platform. Therefore, this study aims to identify the service needs of the E-Learning platform to improve user satisfaction. A Customer Journey Map was used to identify the comprehensive service needs of users and the service strategies of the E-Learning platform. A framework was constructed to improve the user experiences of E-Learning platform. The service modules of the ELearning platform include three aspects: platform construction, course planning, and customer service. A total of 24 important service strategies were identified for improving user satisfaction with the E-Learning platform. The results of this study can help the managers of the E-Learning platform make correct operation decisions. E-Learning 은 펜데믹 동안 인터넷 기술과 전통적인 교육 결합으로 공간과 시간의 한계를 극복하고, 사용자에게 학습편의를 제공하였다. 최근 많은 연구자들은 양질의 논문을 출판하고자 하지만 효과적인 논문 작성 방법과 기술이 부족하다고 호소하고 있다. E-Learning 플랫폼은 팬데믹 기간 동안 이러한 연구자들에게 스스로 연구하기위한 유익한 채널을 제공한다. 그러나 이러한 연구자들이 E-Learning 플랫폼에서 코스들을 학습할때, 연구자들이 학습을 충실히 수행하지 못하는 경우가 종종있어 E-Learning 플랫폼에 대한 만족도가 낮다. 따라서 본 연구는 사용자 만족도 향상을 위한 E-Learning 플랫폼의 서비스를 파악하는 것을 목적으로 한다. 고객 여정 지도는 사용자의 포괄적인 서비스 요구와 E-Learning 플랫폼의 서비스 전략을 정립하는 데 사용 되었다. E-Learning 플랫폼의 사용자 경험을 향상시키기 위해 프레임워크를 구축 하였다. E-Learning 플랫폼의 서비스 모듈은 플랫폼 구축, 코스 계획 및 고객 서비스의 세 가지 측면을 포함한다. E-Learning 플랫폼에 대한 사용자 만족도 향상을 위해 총 24 개의 중요한 서비스 전략을 식별했다. 이 연구의 결과로 E-Learning 플랫폼 관리자의 올바른 운영 결정을 내리는 데 도울 수 있다.
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Ge Baoru,Shaari Nazlina 한국마케팅과학회 2023 Journal of Global Fashion Marketing Vol.14 No.2
Online shopping sales of men’s plain-color shirts have fallen in China. Improving the quality of shirts’ online titles can effectively increase click-through rates and transaction rates. The subjective evaluative adjectives (Kansei Words) in the online titles for styling and color design are the most attractive to consumers. This study uses Exploratory Sequential Mixed Method combined with Kansei Engineering. First, in the phase of qualitative data collection, through interviews and documents, researchers collect 90 subjec- tive evaluative adjectives (Kansei Words). Second, in the phase of quantitative survey research, through questionnaires, card sorting, hierarchical cluster and quick cluster, researchers got Kansei seman- tical space and established four evaluation dimensions: utility eva- luation, symbolic evaluation, design evaluation, and occasion evaluation. Finally, in Kansei semantical space and evaluation dimensions, the final 15 Kansei Words that consumers are most interested in are gotten to optimize the online title. That is, this study finds evaluative adjectives consumers are most interested in through Kansei Engineering. Based on this, consumers’ preferences can be found, and product titles can be optimized to increase sales. Besides, through the research process of Kansei Engineering and Exploratory Sequential Mixed Method, this study provided metho- dological references for other clothing research categories about consumers’ preferences.
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