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      • KCI등재

        여행객의 관광지에 대한 지각가치와 여행만족도가 삶의 질에 미치는 영향

        우은주(Eun Ju Woo),김혜린(Hye Lin Kim) 한국호텔외식관광경영학회 2013 호텔경영학연구 Vol.22 No.5

        The main objective of this study is to describe how the perceived value of vacation experience in association with specific satisfaction with a trip influences a tourist`s overall Quality of Life (QOL). The model is based on the theoretical notion that a travel experience influences life satisfaction through the tourist`s satisfaction with a destination. The relevant constructs of perceived value of trip experience, satisfaction with destination, and overall quality of life are assessed. A total of 288 responses were collected using a convenience sampling method. The properties of three research constructs in the proposed model were tested with LISREL. Before investigating relationships between constructs in the hypothesized model, Confirmatory Factor Analysis (CFA) was used. As the next step, the relationships between three main constructs were tested by using a Structural Equation Model (SEM). The results showed that perceived value of destination experience influences satisfaction with travel experience, which in turn affects quality of life. These findings indicate that tourists consider visiting a destination as a valuable and correct choice that leads positively to their satisfaction and quality of life. Since the tourist`s perceived value has effects on satisfaction and quality of life, destination planners and marketers need to consider the importance of values when tourism products and services are developed. In other words, products and services offered to tourists should be priced competitively and appropriately.

      • KCI등재

        워라밸(Work-Life-Balance)과 삶의 질(Quality of Life) 영향 관계 분석 : 서비스업 종사자를 대상으로

        우은주(Eun-Ju Woo),전예진(Ye-Jin Jeon),김영국(Yeong-Gug Kim) 강원대학교 경영경제연구소 2021 Asia-Pacific Journal of Business Vol.12 No.2

        Purpose - The main purpose of this study is to investigate service industry employee’ perceptions of Work-Life-Balance (WLB) and the influences of these perceptions on their overall Quality of Life (QOL). The study hypothesizes that employees’ overall Quality of Life is influenced by Work-Life-Balance. Design/methodology/approach - The target population for this research consisted of service industry employees. The data was collected using the online-survey method and 449 usable responses were analyzed using AMOS program. Findings - The results indicated that psychological environment and family environment positively affected overall quality of life each, and work environment negatively influenced on overall quality of life. Research implications or Originality - Despite the importance of Work-Life-Balance (WLB), most of previous studies have investigated WLB from company perspective while limited research has examined employees’ WLB perceptions. The findings of this study enrich knowledge of WLB from employee perspective especially in service industry.

      • KCI등재

        대학 핵심역량기반 학습역량 측정도구 개발 및 효과 탐색

        우은주(Eun-ju Woo) 학습자중심교과교육학회 2024 학습자중심교과교육연구 Vol.24 No.2

        목적 본 연구는 H대학 핵심역량을 기반으로 학습역량 요소를 추출하여 측정도구를 개발하고, 학습저성과자를 중심으로 학습역량강화 비교과프로그램을 적용하여 효과를 탐색해 보고자 하는데 목적이 있다. 방법 이를 위하여 선행연구를 토대로 2번의 델파이조사 방법으로 내용타당도 검증을 진행하여 1차는 176문항을 2차는 6개의 구성요인과 51개 예비문항을 선별하였다. 이후 비교과 프로그램을 참여했던 학생들을 대상으로 예비검사와 본검사를 통해 구성요인별 문항의 적절성과 신뢰도 검증 및 타당도 검증을 위해 확인적 요인분석과 모형적합도 검증은 AMOS 21.0을 통해 판별타당도와 수렴타당도 검증을 하였다. 결과 이를 통하여 학습역량 측정도구 6개의 구성요인과 35개 문항을 개발하였다. 측정도구 효과탐색은 학습저성과자 10명을 대상으로 2학기 동안 개인적 특성을 고려한 맞춤형 비교과 프로그램을 적용해 학습역량 측정의 변화를 분석한 결과, 6개의 구성요인 중 학습동기, 자기주도, 창의융합, 학습전략, 공동체의식은 유의미한 결과를 보였으나, 학습정서는 유의미한 결과가 나타내지 못했다. 결론 이에 본 연구는 각 대학의 인재상을 고려한 핵심역량을 기반하여 학습역량 측정도구를 개발하여 학습자의 특성을 고려한 역량 함양 정도를 측정 후 맞춤형 비교과 프로그램을 지원하여 성과를 평가할 수 있는 객관적 근거자료로 활용할 수 있다는데 연구의 함의를 갖는다. 더 나아가 핵심역량 교육을 실천하고 강화시키는 토대를 마련하고자 한다. Objectives This study aims to develop a scale to measure a set of learning competence elements based on the core college competencies by extracting them and investigating their effects by applying an extracurricular pro-gram to reinforce the competence of low performers in learning. Methods For these purposes, the investigator tested the scale for its content validity with two Delphi surveys based on previous studies, selecting 176 items after the first survey and six components and 51 preliminary items after the second one. The main study carried out a confirmatory factor analysis to test the items by the component in fitness, reliability, and validity with students who participated in the extracurricular program and tested the model for fitness based on discriminant and convergent validity with AMOS 21.0. Results Based on the results, the study developed a scale to measure learning competence with six components and 35 items. To investigate its effects, the extracurricular program to reinforce learning competence was applied to ten low performers in learning in two semesters with changes to their learning competence measurements analyzed. The analysis results show that there were significant outcomes for learning motives, self-directed, cre-ative convergence, learning strategies, and community spirit under the six components and no significant out-comes for learning affection. Conclusions Based on these findings, the study offers some objective ground data helpful for each college and university to develop a custom scale to measure learning competence based on the core competencies, measure the degree of competence cultivation based on the characteristics of learners, and assess outcomes with custom extracurricular program supports, thus holding its research implications. Furthermore, we aim to lay the founda-tion for practicing and strengthening core competency education.

      • KCI등재

        관광경험과 관광객 웰빙간의 구조적 영향관계 연구

        우은주 ( Eun Ju Woo ),이병철 ( Byeong Cheol Lee ) 관광경영학회 2013 관광경영연구 Vol.55 No.-

        본 연구는 관광경험과 관광객의 삶의 만족도간의 영향관계에 대한 구조적 모델을 구축하고 이를 실증 분석하는데 있다. 관광경험이 관광객의 삶의 만족에 긍정적 영향을 미친다는 선행연구를 바탕으로 본 연구는 관광동기, 지각된 가치, 관광만족, 그리고 전반적 삶의 질 간의 영향관계에 대한 가설을 설정하고 이를 측정모텔 (measurement model)과 구조모델(structural model)을 통해 상호인과 관계를 분석하였다. 연구결과, 관광동기요인은 관광경험에 대한 지각된 가치에 긍정적 영향을 미치고 지각된 가치는 전반적 관광만족에 긍정적 영향을 미쳤으며 차례로, 관광만족은 관광객의 삶의 질에 긍정적 영향을 미치는 것으로 나타났다. 더하여 본 연구를 통해 관광동기와 지각된 가치간의 영향관계에 있어 성별이 유의한 조절효과룰 보인다는 것이 검증되었다. 연구결과를 바탕으로 이론 및 실무적 시사점이 논의되었다.

      • KCI등재

        지역사회경험학습(Community Based Learning: CBL) 기반 대학 통일관광경영 수업 모듈 개발

        우은주(Eun-Ju Woo),박은경(Eunkyung Park),김영국(Yeong-Gug Kim) 강원대학교 경영경제연구소 2020 Asia-Pacific Journal of Business Vol.11 No.3

        Purpose - This study was to establish a unified tourism management class for university students based on Gangwon-do. Community based learning(CBL) was applied to provide a tangible and intangible resource of tourism resources the theoretical approaches and the actual experiences of the community. Design/methodology/approach - In order to design a unified tourism management module, this study applied qualitative research and quantitative research methods to collect information on the direction of the module. the study conducted in-depth interviews and then an online survey. Findings - According to the results of the study, the main parts should include necessity of unification, inter-Korean tourism, inter-Korean cooperation, inter-Korean economy, and international relations. Research implications or Originality - The overall composition of the unification tourism management class should be designed as the unification tourism management theory to acquire the subject knowledge, the field trip to the border area for experiential learning, and the assignment of the field study task to understand the community.

      • KCI등재

        관광개발이 지역주민의 삶의 질에 미치는 영향

        우은주 ( Eun Ju Woo ) 관광경영학회 2013 관광경영연구 Vol.56 No.-

        본 연구의 목적은 관광개발과 그에 따른 영향 그리고 삶의 만족도의 관련성을 실증 분석하는데 있다. 즉, 관광개발이 지역주민들의 삶의 만족도에 영향을 준다는 이론을 이용하여 실증적으로 분석 하였다. 측정모델 (measurement model) 과 구조모델 (Structural model) 이 상호 인과관계를 분석하기 위하여 이용 되었다. 본 연구를 위하여 미국 5곳의 유명 관광지 (플로리다, 버지니아, 하와이, 뉴욕, 라스베가스)에 거주하는 지역주민들을 대상으로 설문조사를 실시하였으며 407개의 설문이 분석을 위해 이용 되었다. 분석 결과 지역주민들의 관광개발인식이 삶의 여러 분야에 영향을 미치며, 또한 전반적인 삶의 만족도에 영향을 미치는 것으로 나타났다. 따라서 본 결과는 지역주민들의 전반적인 삶의 만족도를 높이기 위해서 관광실무자가 지역주민들의 관광에 대한 인식의 전환과 삶의 여러 분야의 만족도를 증가시키는 정책이 필요 하다는 것을 시사한다.

      • KCI등재

        관광·환대산업에서의 워라밸(Work-Life-Balance) 활성화 방안: IPA를 바탕으로

        우은주 ( Woo Eun Ju ),김영국 ( Kim Yeong Gug ),전예진 ( Jeon Ye Jin ) 한국이벤트컨벤션학회 2021 이벤트 컨벤션 연구 Vol.17 No.2

        Purpose -The main purpose of this research was to investigate the important factors which affect employees' Work-Life-Balance(WLB) in tourism and hospitality industry, and to figure out the advanced WLB strategies for their better WLB. Design, data, and methodology -For data collection, the study adopted the online survey web-site(SurveyMonkey) and total 449 samples were gathered. To identify and evaluate WLB factors, IPA was conducted with SPSS statistical package program. Result -Among work related factors, 12 factors such as workplace atmosphere, job security and protection system for employees were categorized into the quadrant Ⅰ(Keep up the good work), while 6 factors such as wage system, promotion system and job stress were categorized into the quadrant Ⅱ(Concentrate here). Also, among life related factors, 8 factors such as life satisfaction, relationship with family members and psychological stability were categorized into the quadrant, while 7 factors such as balanced life rhythm, personal financial conditions and future stability were categorized into the quadrant Ⅱ. Conclusions -Based on the results, implications of these finding are discussed.

      • KCI등재

        보호동기이론(PMT)과 건강신념모델(HBM)을 이용한 관광객 위기대응 행동 분석 : COVID-19 위기

        우은주(Eun-Ju Woo),이상탁(Sang-Tak Lee) 강원대학교 경영경제연구소 2022 Asia-Pacific Journal of Business Vol.13 No.1

        Purpose - The main objective of this study was to investigate tourists behavior by applying protection motivation theory and health belief model during COVID-19 pandemic. Specifically, the study examined how risk perception of COVID-19 affects tourists’ protection motivation and travel avoidance intention. Design/methodology/approach The empirical data was collected by self-administered questionnaires to obtain perception and behavior regarding COVID-19 pandemic situation. A total of 486 questionnaires were used for data analysis and SEM analysis was applied in order to examine seven hypotheses. Findings-The results showed that COVID-19 risk perception is a significant antecedent of threat appraisal, coping appraisal, and cue to action (H1, H2, H6). Moreover, protection motivation is affected by threat appraisal and coping appraisal (H3, H4) and influences on travel avoidance intention (H5). However, cue to action does not affect protection motivation (H7). Research implications or Originality This study provides insightful implications for tourism industry practitioners who will prepare the post-corona field and the results enrich knowledge of the tourist behavior during pandemic situation.

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