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RISS 인기검색어
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- 저자 : 오한모(Hanmo Oh) (검색결과 3 건)
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Explaining Cross-Sector Alliance Success
오한모(Hanmo Oh),강희택(Heetaek Kang) 한국경영교육학회 2011 한국경영교육학회 학술발표대회논문집 Vol.2011 No.12
부문간 제휴는 기업들이 지위적 우위를 달성함으로써 최상의 성과를 도출하는 것을 가능케 한다. 부문간 제휴의 중요성이 증가되고 있지만, 부문간 제휴의 성공을 설명하는 연구에 대해서 그 다지 관심을 받지 못해 왔다. 본 연구에서는 자원기반 관점과 유능성 기반 관점, 경쟁의 자원우위이론(R-A이론)을 토대로, 부문간 제휴의 성공을 설명하고자 했다. 이를 위해 이러한 세 가지 관점들이 상호 의존적임을 이론화하고 통합 모델을 개발했다. 본 연구의 모델은 세 가지의 관점들이 (1) 부문간 제휴의 유능성, (2) 보완적 자원(e.g. 비영리 제휴 조직들의 지식과 평판), (3) 개별 특유의 자원(i.e. 기업의 사회적 책임 프로그램 성과)간의 관계들에 의해 연결되고, R-A이론으로 언급된 자원들이 지위적 우위를 통해 부문간 제휴 성공에 영향을 미침을 제안한다. Cross-sector alliances enable firms to gain positional advantages that lead to superior performance. Despite the increasing importance of cross-sector alliances, researchers have paid little attention to explaining cross-sector alliance success. Based on the resource-based view, the competence-based view, and resource-advantage theory of competition (R-A theory), the present study explains cross-sector alliance success. The author theorizes that the three approaches are interdependent and develop an integrative model. This model proposes that the three approaches are linked by means of relationships among (1) cross-sector alliance competence, (2) complementary resources (e.g., nonprofit organization allies’ knowledge and reputation) and (3) an idiosyncratic resource (i.e., corporate social responsibility program performance). The model also proposes that resources, construed in the manner of R-A theory, influence cross-sector alliance success through positional advantage.
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지식관리시스템에서 지각된 피드백, 동기, 지식기여 간의 관계에 대한 실증분석
강희택(Hee Taek Kang),오한모(Hanmo Oh) 한국경영과학회 2012 韓國經營科學會誌 Vol.37 No.1
This study examines the role of perceived feedback and motivations on the use for contribution in Knowledge Management Systems (KMS). An individual expects responses from others when he or she posts the knowledge or questions of soliciting knowledge in KMS. If an individual posts a message and there are many responses, motivation to use KMS will develop. Prior research has considered feedback a potential factor that would affect an individual’s motivation, such as self-efficacy, but there is few prior works that have tested empirically on how feedback can influence an individual’s motivations as well as the use for contribution in KMS. Perceived feedback can be categorized into feedback on posted knowledge and feedback on knowledge request postings. The results of the study show that motivations such as organizational reward, knowledge self-efficacy, and enjoyment of helping, except for social reward, are associated with the use for contribution. Our results also show that among perceived feedback, feedback on posted knowledge affects motivation and use for contribution while feedback on knowledge request postings directly influences the use for contribution.
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이영(Ying Li),오한모(Hanmo Oh) 전북대학교 산업경제연구소 2016 아태경상저널 Vol.8 No.2
본 연구는 중국 손자병법에서 제시하는 전략을 국제경영전략 분야에 적용가능성을 토론한다. 이에 대한 논거로써 손자의 전략사상을 전략의 수립과 수행으로 구분하여 국제경영에 적용한 구체적인 사례를 분석하고 그 결과를 제시한다. 이를 바탕으로 오늘날 어떤 국제경영방식이 필요한지, 손자병법을 통해 우리는 무엇을 배울 수 있는지, 기업가들에게 필요한 것이 무엇인지 등에 대해 내용을 논의한다. 손자병법에서 제시하는 모든 전략들이 완벽하게 모든 내용을 국제경영에 적용 할 수 있는 것은 아니기에 연구의 한계에 대해서도 논의를 하며 결론을 맺는다. This thesis will deal with SunTzu"s Art of the War in the international business management. It seems that the war and international management are different from each other, but there exist similarities between them, especially in using strategies. Historically, from China"s warrings tates period to Japanese modern times, there were several successful cases applying SunTzu"s strategies to production management. In "the Art of War", SunTzu put much emphasis on the strategies through the whole series, and for success, he also insists an guaranteed system be prepared to win the opponent. For example, in Clausewitz"s Vom Kriege which is described the theory of war, he claims that only war strategies should be considered except all other factors. On the other hand, SunTzu considered that every influential element should be taken into consideration to dominate the enemy. In addition, unlike Clausewitz"s opinion that the whole army force should be deployed into the battle field to attack the opponent"s major force, SunTzu maintains the key point is not more troops, but artful practices to attack the enemy"s weakness. Moreover, considering the affinities and historical cases, a lot of tactics in "the Art of War" seem to be applicable to international business management. From the work, the meaning of the oriental ideas will be derived in a modern viewpoint, combining with contemporary management theories and being reinterpreted in the modern context. Through Porter"s competition theories and precedent studies, this thesis will suggest that there are several aspects of SunTzu"s strategies that are very applicable in international business area. It will be divided into two parts "the establishment and performance of strategies" which will be applied to and explained within the examples of international business administration. Until now there have not been many specific researches on international business management adapting "the Art of War". However, it seems that the SunTzu"s strategies can be linked to the international management, and these days the studies on tapping into the strategies in global marketing are increasing. Although it has passed about 2,500 years since "the Art of War" was written, the ideas from it still can be suitable for today. This implies the book is just not a description of military strategies, but beyond that it is still useful for modern society. Strategies are the most important factor to be taken into account in the expansion of global market. Nevertheless, it should also be considered that the SunTzu"s tactics are not necessarily a panacea. Readers should keep in mind that they need to employ the most appropriate tactic, which fits into their management policies and business situations. This thesis hopes to be helpful for those who are stuck in the strategic traps of the poor marketing conditions and be a new paradigm based on Eastern strategic thoughts and Western business systems.
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