http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
- 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
- 北京 을 입력하시려면 beijing을 입력하시고 space를 누르시면 됩니다.
RISS 인기검색어
- 검색키워드
- 저자 : 안완준 (검색결과 5 건)
- 무료
- 기관 내 무료
- 유료
-
-
해외골프관광객의 라이프스타일이 해외골프관광의지각된 가치와 삶의 만족도에 미치는 영향-50대 이상의 장ㆍ노년층 골프여행자를 대상으로-
이병관,안완준,장병주 경남대학교 산업경영연구소 2019 지역산업연구 Vol.42 No.3
In this study, the effects of lifestyle (family-centered, social activities, pursuit of goal, leisureculture, pursuit of health, pursuit of trend) on the perceived values (emotional, social, financial) andlife satisfaction were examined and analyzed targeting golf tourists aged over 50 who had experiencein participating in overseas golf tour. The result of this study showed that the lifestyle factorsincluding pursuit of goal, leisure culture, and pursuit of trend had a significant effect on theemotional factor of the perceived values. The lifestyle factors including family-centered and socialactivities had a significant effect on the social factor of the perceived values. In addition, only thelifestyle factor of pursuit of goal had a significant effect on the financial factor of the perceivedvalues. The financial factor of the perceived values had a significant effect on the life satisfaction. The lifestyle factors including family-centered, pursuit of goal, and leisure culture had a significanteffect on the life satisfaction. The implications of this study are as follows. First, golf tourists agedover 50 who enjoy overseas golf tour had a strong need to achieve their work and pursue theretained value compared to the costs paid at the time of overseas golf tour. These factors had apositive effect on the improvement of their life satisfaction. Second, it is necessary for domestic golfclubs to pay attention to the establishment of policies and marketing strategies to attract overseasgolf tourists that are constantly increasing to domestic golf clubs. In addition, the travel agenciesrelated to golf tour need to develop overseas golf tour products for golf tourists aged over 50. 본 연구에서는 국외골프관광의 참여 경험이 있는 50대 이상의 장ㆍ노년층 골프 관광객들을대상으로 라이프스타일(가족중심, 사교활동, 목표추구, 여가문화, 건강추구, 유행추구)이 지각된가치(감정적, 사회적, 금전적)와 삶의 만족도에 미치는 영향 관계에 대한 조사와 분석을 실시하였다. 연구결과, 라이프스타일의 목표추구, 여가문화, 유행추구 요인은 지각된 가치의 감정적 요인에 유의한 영향을 미쳤고, 라이프스타일의 가족중심과 사교활동 요인은 지각된 가치의 사회적요인에 유의한 영향을 미쳤으며, 라이프스타일의 목표추구 요인만이 지각된 가치의 금전적 요인에 유의한 영향을 미치는 것으로 나타났다. 그리고 지각된 가치의 금전적 요인이 삶의 만족도에유의한 영향을 미치는 것으로 나타났다. 또한, 라이프스타일의 가족중심, 목표추구, 여가문화 요인이 삶의 만족도에 유의한 영향을 미치는 것으로 나타났다. 본 연구의 시사점은 다음과 같다:첫째, 해외골프관광을 즐기는 장ㆍ노년층 골프관광객들은 일에 대한 성취욕구가 높고, 해외골프관광 시 지불된 비용 대비 획득된 가치를 추구하며, 이러한 요인들이 삶의 만족도 향상에 긍정적인 영향을 미치는 것으로 나타났다. 둘째, 국내 골프장들은 지속적으로 증가하고 있는 해외골프관광객들을 국내 골프장으로 유인하는 정책 및 마케팅 전략 수립에 관심을 기울일 필요가 있고,골프관광 관련 여행사들은 장ㆍ노년층 골프관광객들을 위한 해외골프관광 상품을 개발할 필요가 있을 것이다
-
6시그마 성공요인이 변화관리활동과 경영성과에 미치는 영향
장길상,안완준 대한안전경영과학회 2017 대한안전경영과학회지 Vol.19 No.3
This study is an empirical study on the relationships among success factors of six sigma (support of top management, education and training, performance-based reward, customer and quality focused thought) on change management activity and business performance. In particular, mediating effect of change management activity on the relationship between success factors of six sigma and business performance is empirically analysed to find causes and impacts among these variables. The study results are as follows: First, there were positive relationships between critical success factors of six sigma(except support of top management) and change management activity. Second, there was also a positive relationship between change management activity and business performance. Third, there were also positive relationships between critical success factors of six sigma and business performance. Finally, change management activity was partial mediating effects on the relationship between critical success factors of six sigma(education and training, performance-based reward, customer and quality focused thought) and business performance. On the other hand, support of top management had no mediating effect on business performance.
-
여행사 이용객이 지각하는 소셜관광정보플랫폼이 e-충성도 및 지속적사용의도에 미치는 영향
최경숙(Choi, Kyeong-Sook),안완준,장병주(Jang, Byeong-Ju) 한국관광레저학회 2019 한국관광레저학회 학술발표대회 Vol.2019 No.12
Based on the results of the study on how social tourism information platform affects customers’ e-loyalty and continued use, this study aims to provide practical as well as academic implications so that various customer-tailored strategies can be implemented in the future operation of social tourism information platform in the travel industry. An empirical analysis was conducted through a survey to identify the causal relationship between the social tourism information platform, e-faithfulness and continued use of the travel agency’s social tourism information platform, and the following results were derived. First, the hypothesis that interaction and information reliability, a sub-factor of a travel agency’s social tourism information platform, would have a significant positive influence on e-faith was supported, but the hypothesis that usefulness would have a significant positive effect on e-faith was not supported. Second, the assumption that complementarity, reliability and usefulness, all of the subcomponents of the social tourism information platform, will have a significant positive impact on the continued use, was not supported. Third, the hypothesis was adopted that e-fidelity would have a significant positive influence on the continued use.
-
ScienceON연관 검색어 추천
이 검색어로 많이 본 자료
활용도 높은 자료
