The Effects of Service Quality on Service Orientation and Perception of Professionalism in the Private Sport Center

Shin, Hong-Bum(신홍범),Choi, Hwan-Suk(최환석) 한국체육과학회 2018 한국체육과학회지 Vol.27 No.3

The purpose of this study is to suggest a basic data to devise a strategic plan for providing an efficient service by analyzing the influence of service quality of the sports centers to service orientation and professionalism. The conclusion is as follows. First, service leadership, service encounter, and human resource management factors ar influenced by the facility of the service quality, instructors, and operation management factors. Second, facility of the service quality, leader, operation management factor have an effect on the instructional method of professional perception, human relationships, and business management factor. Third, service leadership, service encounter, and human resource management factor affect instructional method of professional perception, human relationships, and business management factor. It is recognized that service quality which has an effect on the positive response from the members of the sports center towards the facility along with the repurchase intention and continuous participation influences service orientation and perception of professionalism. According to the result of this study, the instructors of the sports center having a direct mutual relationship with the members should provide a quality service as well as have a thoughtful consideration towards the members for sociable relationship.

포스트 코로나-19시대의 실내스포츠시설업을 위한 뉴 패러다임 제시

신홍범(Shin, Hong-bum),천우광(Cheon, Wook-wang) 한국코칭능력개발원 2023 코칭능력개발지 Vol.25 No.3

스포츠센터 회원들의 자기격려가 심리적 안정감과 지속참여에 미치는 영향

최환석(Choi, Hwan-Suk),신홍범(Shin, Hong-Bum) 한국웰니스학회 2018 한국웰니스학회지 Vol.13 No.2

본 연구는 생활체육의 참여자, 특히 스포츠센터 회원들의 자기격려가 심리적 안정감과 지속적 참여에 미치는 영향력을 알아봄으로써 스포츠센터에서 제공하는 교육 프로그램 및 서비스 품질 향상, 그리고 스포츠센터의 경영환경에 긍정적이고 실질적인 도움을 주는 데 있다. 이러한 연구의 목적에 따라 다음과 같은 결론을 제시할 수 있었다. 스포츠센터 회원들의 자기격려가 심리적 안정감과 지속적 참여에 영향을 미치며, 자기격려를 통해 긍정적인 운동정서인 심리적 안정감을 갖게 한다면, 운동지속 수행에 영향을 주게 되고 지속적인 운동수행은 참여자들의 건강과 행복한 삶의 영위에 도움을 주며, 스포츠센터에는 충성도가 높은 회원들로 인한 경영에도 도움을 줄 수 있을 것이다. The purpose of this study is to assist in upgrading the educational programs provided by the sports center as well as the service quality by investigating the influence of the self encouragement of the members of sports center on psychological stability and continuos participation. The following conclusion was derived from the study. It is recognizable that the self encouragement of the members of sports center affect psychological stability and continuous participation. If psychological stability, a positive emotional aspect obtainable through exercise participation, is achieved through self encouragement, it has an effect on the continuous participation. Furthermore, the continuous participation affects the health and happy life of the participants. These factors well lead to an increase of royal customers which would eventually help the management of the sports center.

여대생들의 BMI 수준에 따른 6주간의 근력운동 후 신체구성과 기초체력 및 기능적 움직임의 변화

전효주(Jeon, Hyo-Joo),신홍범(Shin, Hong-Bum),천우광(Cheon, Woo-Kwang) 한국코칭능력개발원 2024 코칭능력개발지 Vol.26 No.1

사회연결망분석(SNA)을 통한 스포츠조직 운영의 효율성 제고 방안

하민호(Ha, Min-Ho),신홍범(Shin, Hong-Bum) 한국체육과학회 2015 한국체육과학회지 Vol.24 No.2

The purpose of this study was to understand the networking characteristics of sports organizations’ members by using social network analysis of the Korean Olympic Committee and affiliated athletic associations. This study was also performed to provide the managerial information to enhance the efficiency of operating sport administrative organizations by using centrality analysis to identify the influence of members who were not shown in the networking characteristics. A total of 75 subjects including the chairmen and executives of the Korean Olympic Committee and the presidents of affiliated athletic associations were used for this study to measure their regionalism, school relations, and work relations to identify their networking characteristics by using a social networking analysis program. Net-Miner version 4.0. The results shows that there was no significant leaning phenomenon found towards certain networking connection for their regionalism, school relationships, and work relationships from the Korean Olympic Committee. However, the proportion of subjects holding important posts in the sport organizations was higher in the group of entrepreneurs and politicians than in the group of former athletes. In order to increase organizational efficiency and minimize operating problems, this study offers managerial suggestions in the micro and macro level perspectives.

골프 프로그램 시청에 따른 동호인들의 성취목표가 스포츠 가치관과 행복감에 미치는 영향

박영호(Park, Young-Ho),신홍범(Shin, Hong-Bum) 한국체육과학회 2015 한국체육과학회지 Vol.24 No.3

The purpose of this study was to investigate that achievement objective through watching golf channel on TV had effect on the sport value and this achievement object had effect on happiness and show the methods golf would be regarded as public sport. The subjects of this study were selected from members enjoying playing golf over the age of 20 residing in Daegu and Gyeongbuk areas. Convenience sampling technique was chosen and collected 182 samples. According to the results of this study, achievement objective had effect on sport value and happiness, and sport value had effect on happiness. In summary, achievement objective of golf members watching golf TV channel had effect on sport value and happiness. Based on these results, golf TV programs not only show domestic and international golf tournaments but also provide golf players information. In addition, the programs promote media quality development through modernizing media tools as well as enlighten the golf program viewers through analysis of technical parts and golf swing of star players. This program would help golf more popularized.

국내 스포츠라이센싱 산업의 현황과 발전 방안

최환석(Choi, Hwan-Suk),신홍범(Shin, Hong-Bum) 한국사회체육학회 2015 한국사회체육학회지 Vol.0 No.59

The purpose of this study was to Sports licensing situation in which growing importance of product properties and facts about a systematic and in-depth analysis, and subsequent licensing of the product development strategy is to present. We used a literature investigation research with 2014 broadcast and newspaper articles, papers, and books which is related to the current sports licensing. Based on such research method, the following results were obtained. We used a literature investigation research with 2014 broadcast and newspaper articles, papers, and books which is related to the current sports licensing. First, qualitative development of superior products and a variety of products, excellent design, advanced through the brand, it is necessary to develop a practical product. In addition, the construction of efficient production systems should also be leading. Second, low prices, we need to reduce the price paid for the product through a variety of prices, sale s and special promotions according to the product. Third, accessibility and sophistication of the dealership, increased utilization of internet shopping, simplifying the sales channels and increase the dealer through a variety of distribution channels should be constructed to enable the purchase anytime, anywhere. Fourth, club and player, association, and the members of the association of community service and positive social activities must create a positive image. Fifth, fan club, club members and member suffered a targeted publicity and promotional activities for the general public, as well as to strengthen its sweepstakes or mail, product - mail, product endorsements, product purchasePoint system, and sign autographs, increasing awareness about the licensing products shall be met by better use of the teams‘ homepages. As a result of findings, To increase team image, the team needed to find and bring up excellent athletes, show more positive team image through social responsibility activity to the fans. In addition, corporate need to produce licensing products emphasizing fuctionality, design, color, and price on demand of customers. Discount tickets sales and simplifying the rout of selling licensing products also could be good strategy.

대학운동선수들의 갈등이 개인 및 팀 경기력에 미치는 영향

오응수 ( Eung Soo Oh ),신홍범 ( Hong Bum Shin ) 한국스포츠산업경영학회 2009 한국스포츠산업경영학회지 Vol.14 No.4

본 연구의 목적은 대학 엘리트 스포츠 선수들을 대상으로 하여, 그들이 대학에서 운동선수 생활을 하면서 인지하고 있는 갈등이 운동 경기 참여시에 경기력에 영향을 미치고 있는 지의 여부를 파악하고자 하는데 있다. 연구대상은 수도권 및 부산, 경남지역에 소재하는 6개 대학교의 대학생 엘리트 운동선수 1 - 4 학년을 대상으로 비확률적 표본추출방법 중 편의추출방법으로 각 학교별 2 - 4개 종목의 운동선수 320명을 대상자로 선정하여 “대학생 운동선수들의 대인간 갈등유형 측정 설문지”를 사용하여 측정 하였다. 본 연구에 사용된 설문지는 신뢰성과 타당성을 재확인하기 위해 경기실적, 수업참여 및 학점, 경제, 진로, 그리고 언행으로 인한 상처요인과 갈등이 경기력에 미치는 영향을 묻는 항목에 대하여 탐색적 요인분석(Exploratory Factor Analysis)과 신뢰도 분석을 위해 Cronbach`s a를 이용하였고, 타당성을 알아보기 위해 상관관계 분석을 실시하였다. 이상과 같은 연구방법에 따라 다음과 같은 결론을 얻었다. 첫째, 대학생들의 갈등 하위요인이 경기력에 미치는 영향을 살펴보았을 때, 선수들의 갈등 하위요인은 개인 경기력 뿐만 아니라 팀 경기력에도 통계적으로 유의한 수준에서 영향을 미치는 것으로 나타났다. 둘째, 본 연구를 통해 대학운동선수들이 갖는 대인간 갈등의 원인을 크게 5가지로 나누었고, 이러한 갈등의 대상 또한 개인 경기력 및 팀 경기력에 상당한 영향을 미치는 것으로 나타났다. 셋째, 갈등의 대상에 대한 인지정도는 개인 경기력 및 팀 경기력에도 중요한 영향을 미치는 것으로 나타났으나, 교수 및 선·후배와의 갈등에 대한 인지도는 통계적으로 유의하게 팀 경기력에 영향을 미치지 못하는 것으로 나타났다. 이러한 연구 결과에 비추어 볼 때, 여러 가지 원인과 더불어 선수들이 겪는 많은 갈등은 선수 개개인은 물론 팀의 경기력에 상당한 영향을 미친다는 것을 알 수 있었다. 후속 연구를 통해 개인경기와 단체경기를 나누거나, 학업의 부담이 없는 실업이나 프로선수들을 대상으로 갈등의 원인이나 대상 및 대처방안에 대한 연구를 한다면 보다 폭넓은 스포츠 팀의 갈등에 대한 연구가 될 것이다. The purpose of this study was to identify the types of interpersonal conflict among college athletes. Total of 275 college athletes were participated in this study chosen by convenient sampling from 320 college student athletes from 6 different universities. A total of 251 responses were used for data analysis; 22 questionnaires were excluded from data analysis because of incomplete or missing data. To conduct this study, SPSS 14.0 WIN was used to analyze the data. The result of this study were as follows. First, college student athletes` interpersonal conflict affected significantly on the level of individual performance. Second, college student athletes` interpersonal conflict affected significantly on the level of team play performance. Third, the counterpart of the college student athletes` interpersonal conflict affected significantly on the level of individual player`s performance. Fourth, counterpart of the college student athletes` conflict affected significantly on the level of team play performance. In comprehensive, the interpersonal conflict of college student athletes significantly affected on the level of players` performance.

대구광역시 공공체육시설의 공간적 분포 특성과 시설 접근성에 관한 연구

김대은 ( Dae Eun Kim ),김장환 ( Jang Hwan Kim ),신홍범 ( Hong Bum Shin ) 한국스포츠산업경영학회 2010 한국스포츠산업경영학회지 Vol.15 No.5

본 연구는 대구광역시 각 동별 공공체육시설의 분포를 공간적으로 분석하고, 개인이 공공체육시설에 공간적 형평성을 두고동등하게 접근할 수 있는지의 시설 접근성을 분석하였다. 그리하여 공공체육 시설에 대한 접근성에 있어 공간적 불평등이 어 떻게 나타나고 있는지를 각 시설별로 분석·설명하고, 건강과 신체적성의 수준 향상을 위하여 사회구성원이 참여하는 신체적 활동에 형평성 맞는 공공체육 시설을 공급할 수 있는 정책의 합리성을 제시하는데 그 목적이 있다. 이에 대구광역시에 분포하 는 278개의 공공체육시설에 대하여 143개의 동이 가지는 접근성을 ‘중력 포텐셜 모델’을 이용하여 측정하였다. 접근성 측정에 사용된 변수는 각 동의 중심점에서 공공체육시설까지의 직선거리와 거리마찰계수, 시설의 면적, 잠재적 수요 집단의 크기이고, 결과의 도출은 접근성측정 결과를 통해 ArcGIS 9.2를 이용하여 나타내었다. 이상과 같은 연구 방법에 따라 다음과 같은 연구 결과를 얻었다. 첫째, 대구광역시의 공공체육시설은 지역의 전체적인 면적에 비해 시설의 수가 제한되어 있으며, 특정 종목이 일부지역에만 제한되어 있어 공공체육시설이 입지한 지역에서만 접근성이 높게 나타났다. 둘째, 공공체육시설의 접근성에 대 한 측정값의 편차가 매우 크게 나타났다. 대구광역시의 공공체육시설은 구별로 몇몇 지역에 여러 시설들이 밀집해 있는 경향 을 보이기 때문에 일부 지역을 제외하고는 종목별 공공체육시설에 접근하는데 어려움을 겪고 있다. 셋째, 공공체육시설에 대 한 대구광역시 전체 지역의 평균적인 접근성은 각 구별로 몇몇 지역에 서로 다른 종목의 시설이 밀집하여 있고, 이들 시설이 개별 종목 시설의 부족한 접근성을 상호보완하고 있어서 대체로 양호한 것으로 나타났다. 넷째, 공공체육시설의 종목에 따른 접근성에서는 시설의 입지와 주민들의 거주 위치에 따라 접근성의 차이가 크게 나타났다. 이를 종합하여 볼 때, 대구광역시 공공체육시설의 접근성을 분석한 결과 비교적 양호한 접근성을 보이고 있으나, 시설의 종류에 따른 접근성을 따져보았을 때 공간적 형평성이 매우 낮게 나타나고 있어, 더욱 다양한 공공체육시설의 보급과 주민들의 접근성을 충분히 고려한 시설의 입 지를 따져보아야 할 것이다. This study spatially analyzes distribution of public athletics facilities per each Dong in Daegu, and analyzes facilities accessibility to see whether an individual can equally have access to public athletics facilities with spatial equity. Then it has a purpose in analyzing and explaining per each facility on how spatial inequality appears in accessibility of public athletics facilities, and to present rationality of policy providing public athletics facilities with equity to physical activities participated by social members for improving level of health and body aptitude. Accessibility of 143 dongs to 278 public athletics facilities distributed in Daegu was measured by using ``gravity potential model``. Variables used to measure accessibility were straight-line distance from each dong``s center spot to public athletics facilities, distance coefficient of friction, area of facility, and size of potential demand group. Result deduction was presented by suing ArcGIS 9.2 through accessibility measurement results. First, public athletics facilities in Daegu have limited number of facilities compared to the region``s total area, and specific items are limited to certain regions, which displayed high accessibility in regions with public athletics facilities. Second, measurement deviation of public athletics facilities accessibility appeared to be very high. Public athletics facilities in Daegu tend to cluster in a few regions per gu, so there is difficulty in access to public athletics facilities per item except for certain regions. Third, average accessibility of total regions in Daegu to public athletics facilities is generally fine, because different item facilities are clustered in some regions of each gu, and these facilities complement lack of accessibility in individual item facilities. Fourth, the difference of accessibility due to items of public athletics facilities appeared big according to dwelling location of residents and location of facilities. In generalization, as the result of analyzing accessibility of public athletics facilities in Daegu, it shows a comparatively fine accessibility, but considering the accessibility due to type of facility spatial equity appears very low, so facility location should be considered with enough deliberation of residents`` accessibility and supply of more diverse public athletics facilities.

재활선수들의 다차원적 완벽주의, 목표지향성, 재활순응과의 관계

송원익(Song, Won-Ick),박승수(Park, Seung-Soo),신홍범(Shin, Hong-Bum) 한국웰니스학회 2017 한국웰니스학회지 Vol.12 No.2

이 연구의 목적은 재활에 참여하는 선수들의 다차원완벽주의, 목표지향성, 재활순응의 관계를 분석하여, 재활훈련 상황에서 선수들의 심리적인 성향을 파악하고 성공적인 재활에 도움을 주기 위함이다. 연구대상은 재활전문병원 혹은 스포츠재활 클리닉에서 부상 진단 후 재활훈련을 받고 있는 재활선수 187명을 대상으로 편의표본추출을 통해 다차원완벽주의 질문지, 목표지향성 질문지, 재활순응질문지를 설문하여 연구 절차에 따라 분석하였으며, 결론은 다음 같다. 첫째, 다차원완벽주의는 목표지향성에 부적인 인과관계가 있다. 둘째, 다차원완벽주의는 재활순응에 부적인 인과관계가 있다. 마지막으로 목표지향성은 재활순응에 정적인 인과관계가 있다. 재활상황에서의 완벽주의는 목표지향성과 재활순응에 부정적인 영향을 줄 수 있으며, 이는 선수들의 부상은 부모, 사회, 지도자와 같은 주요타자에 대한 영향력에 따라 달라 질 수 없으며, 선수 스스로에 의한 재활 의지 및 목표설정에 따라 달라질수 있음을 의미하는 결과이다. 재활과정에 있는 선수들에게 완벽을 강요하기 보다는 선수들의 부상의 정도를 파악하고 선수들의 마음을 이해, 격려를 한다면, 선수들의 재활의지와 순응이 높게 나타나 성공적인 재활에 도움이 될 것이다. The purpose of this study was to analyze relations among multidimensional perfectionism, goal directedness, and rehabilitation adherence in injured athletes who participated in sports injury rehabilitation program, so the study can help to understand about psychological factors and to have successful rehabilitation result for the athletes. 187 injured athletes who participated in sports injury rehabilitation program were selected for the study participants by convenience sampling, and they were done in multidimensional perfectionism questionnaire, goal directedness questionnaire, and rehabilitation adherence questionnaire. The data from survey were analyzed through analyzing procedure, and the results of study were as follows. Firstly, multidimensional perfectionism had negative casual relationship with goal directedness. Secondly, multidimensional perfectionism had casual negative relationship with rehabilitation adherence. Finally, goal directedness had positive casual relationship with rehabilitation adherence. Perfectionism in rehabilitation situation could affect on goal directedness and rehabilitation adherence negatively. This means that athlete’s injury was hard to be changed by influence of parents, society, and coaches, and it could be changed by athlete’s rehabilitation will and goal setting. If we should better to consider athlete’s injury and athlete’s mind than to impose perfection during sports injury rehabilitation program, the athlete’s rehabilitation will could be higher. Therefore, it could help to be done successful rehabilitation program for the athletes.