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      • KCI등재

        우리나라 자생낙엽관목의 조경소재 확대방안에 관한 연구 : 중부 지방을 중심으로 Focused on the Middle Area of Korea

        신용모,오휘영,김선영 한국전통조경학회 2003 한국전통조경학회지 Vol.21 No.4

        The development and exploitation of the native deciduous shrubs which are widely distributed in our fields and mountains, have been adapted to the climate and natural features in Korea for a long length of time. With respect to managerial aspects, the native deciduous shrubs can be seen to be very useful and needed while fully reflecting Korean indigenous emotions as well as having high environmental acceptability and being very resistant to damages by blight and harmful insects. Especially those shrubs are placed in an important position in the process of ecosystem restoration and plant succession. Accordingly, this study has researched and analyzed the utilization condition of the present Korean landscape plants with documents and model cases of significant landscape features, evaluated the values by which each kind of tree is applied as landscape materials, and selected applicable kinds of trees, after drawing applicable native deciduous shrubs based on the documents and selecting five sample features for the test planting. The number of the selected kinds of trees is 20, including Viburnum dilatatum Thunb., Echinosophora koreensis Nakai, Lonicera maackii Max., Lonicera vesicarpa Kom., Stephanandra incisa Zabel, Ribes fasciculatum var. chinense Max., Spiraea salicifolia L., Campylotropis macrocarpa Rehder, Symplocos chinensis var. pilosa (Nak.) Ohwi, Abelia mosanensis T. Chung, Berberis amurensis Rupr., Deutzia coreana Lev., Alangium platanifolium var. macrophylum (S. rt Z.) Wanger., Viburnum sargentii Koehne, Rhodotypos scandes (Thunb.) Makino, Viburnum carlesii Hemsl., Forsythia nakaii T. Lee, Syringa velutina var. kamibayashii T. Lee, Rosa multiflora Thunb. and Spiraea fritschiana Schneid. I analyzed characteristics of each tree and presented methods applicable to the landscape architecture in its growth environment, planting type and ecological landscape.

      • 호텔 레스토랑의 고객선호도에 관한 연구

        조춘봉,신용모 한국관광정보학회 2000 觀光情報硏究 Vol.- No.5

        This study is on the on the guests preferences in choosing hotel restaurants. The recent growth of the service industry of food and beverage business, people have more chances to experience the intangible goods in regards with the food and beverage services. The hotel business will hardly avoid confronting a new phase on the occasion that, in the years 2000's, the number of domestic tourists is supposed to become doubled, marketing domination of the Chain Management Hotels will be a great deal to be reinforced. Moreover, it is presumed to be very encouraging that the enlarging number of foreign travelers and the increasing rate of using hotel restaurants by the domestic guests. So the high quality of the service is essential to the success of a hotel restaurant firm or other food and beverage service establishments. Any food and beverage service establishment such as restaurants should provide their customers with food and beverage products and good service to meet their physical and psychological expectations. The results of the study and the observed factors to raise the satisfaction degree of the guests by means of meeting and corresponding services to the guests' requests are summarized as follows: -The hotel restaurants in Korea have a fairly good reputation from their guests. -The tendency of using hotel restaurants by the repeating guests is observed very high. -The conditions of location related to transportations especially, and the enhancement of image are observed as the most important factors to make a repeat guests. -The taste and quality of food, and the hygiene and cleanness are foremost important in choosing hotel restaurants, while the space for children's play room and some special services or offerings on the occasion of memorable events such as anniversaries are counted much less important, or sometimes even ignored. As we have learned during the study, the ultimate goal of hotel restaurants is undoubtedly the maximization of profit by creating the number of repeating guests and new comers, the ideal and alluring long range management strategies should essentially be set up, and the unceasing study and effort are expected so that we can meet actively and positively at once the varying guests' needs and management surroundings.

      • KCI등재

        호텔연회서비스의 직무만족과 업무의 효율화 방안

        조춘봉(Chun Bong Cho),신용모(Yong Mo Shin) 한국외식경영학회 2000 외식경영연구 Vol.3 No.1

        This study is concerning the service quality improvement of hotels banquet business operations. The purpose of the study was to examine the influence of job performance and banquet business importance on the service employees' job satisfaction and efficiency and the banquet service facilities as well as the effect of the service-offering ability and banquet service system upon job satisfaction and efficiency. It was closely related to guest satisfaction and the service quality improvement of hotel banquet business. The study results were summarized as follows: First, there were significant factors that influenced the successful accomplishment of banquet business, and its high efficiency required a professional knowledge of employees job at the banquet department of the five-star deluxe hotels in Korea. Second, the more conscious employees were of the significance of banquet business, the more efficient job satisfaction they have. Third, the facilities of banquet department and the ability of service offerings also were the valuable factors for the successful accomplishment and efficiency of banquet business. Fourth, it was found that the physical factors such as office layout and the systemized flow diagram had a significant relationship to the successful accomplishment and efficiency of banquet business. Finally, it was noteworthy that there was an indispensable relationship between the highly effective banquet business and the support for the department related to banquet business, especially sales personnel, reservation processing, banquet service team(designers, artists, engineers, cooks etc) and so on.

      • KCI등재

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