중소기업을 위한 전략적경영의 이론적모델

노춘섭 한국중소기업학회 1989 中小企業硏究 Vol.11 No.1

CAD/CAM시스템의 效率的 活用方案에 관한 硏究

盧春燮,金承鎬 순천대학 중소기업경영연구소 1989 기업경영연구 Vol.- No.1

The most important trend in the production system is the increasing use of computers in the field of product design, manufacturing, and production management. The application of computers in design and manufacturing, which is known as computer-aided design(CAD) and computer-aided manufacturing(CAM), is the core part in the computer integrated manufacturing system. This study is to explain CAD/CAM system, to analyze its present uses, and to argue about the ways of promoting its utilization in the Korean companies. As a conclusion, to enhance the utilization of CAD/CAM system in the Korean companies, the thesis recommended the followings as a new way of introducing CAD/CAM system; 1) to make basically feasible introduction plan, 2) to set up medium or small sized system rather than large system, 3) to establish systematic CAD/CAM education system, and 4) to institutionalize research and development effort into applicable software. Future prospects for CAD/CAM system are greatly enhanced by developments in communications, microprocessors, and associated software. CAD/CAM system will play an ever increasing role in design and production circles. It is likely to become one of the major growth areas of the 80s and 90s.

생산조직구조와 신기술간의 적합성이 경영성과에 미치는 영향 -한국 중소제조기업을 중심으로-

노춘섭 한국무역통상학회 2005 무역통상학회지 Vol.4 No.2

製品責任問題와 그 對策에 關한 考察 : 製品의 信賴性管理를 中心으로 With Particular Reference to Product Reliability Management

盧春燮 順天大學校 1985 論文集 人文社會科學篇 Vol.4 No.-

What product liability means is that manufacturers or sellers should be liable for damage done by those defects of products which may encroach upon the consumer's life,his or her body or property rights. In order for the enterprise to cope with the product liability successfully, it should minimize the probability of the product liability through reliability management. The optimum level of reliability is decided theoretically at the lowest point of the unit total reliability cost, the sum of the unit failure cost and the unit reliability investment. The enterprise are able to find out the optimum level by inspecting the market quality cost data, using the normal budget procedure, and establishishing the optimum proportion in the quality cost. In addition, the following measures should be taken for product liability prevention by all the sections of the enterprise from an accross-the-board demention; ①Material supply measure by purchasing section ②Technical measure by design section ③On-the-spot measure by production section ④Reliability measure by quality control section ⑤Product liability prevention measure by sale section ⑥Measure for currently enforced product liability regulations In short, the best measure for product liability is to try to reach highest level of quality assurance by performing total quality control and reliability management with emphasis on safety and respect for human life, which involves full consideration of social responsiblity on the part of the enterprise.

은행서비스의 재구매의도 형성과정에 관한 연구

노춘섭,구순이 한국정보전략학회 1999 한국정보전략학회지 Vol.2 No.1

본 연구에서는 은행서비스에 대한 재구매의도 형성과정에 대해 살펴보았다. 은행서비스에 대한 재구매의도에 영향을 미치는 요인들은 어떻게 상호작용하고 있으며, 어떤 효과를 가지는지를 하나의 모형으로 모형화하여 이에 대한 실증적 지지를 평가하고자 하였다. 본 연구의 수행 결과 은행서비스에 대한 재구매의도에 영향을 미치는 요인들은 서비스 품질, 소비자 만족, 지각된 성과, 불일치, 기대의 순서로 나타나고 있었다. 서비스 품질은 만족에 직접효과를 가질 뿐만 아니라 재구매의도에 직접효과를 가지고 있었다. 만족은 서비스 품질과 재구매의도를 매개하고 있었다. 조사결과의 시사점을 이론적 측면과 전략적 측면에서 논의하고 연구의 한계 및 미래의 연구방향을 제시하였다.

中小企業을 위한 戰略的經營의 理論的 모델

盧春燮 순천대학 중소기업경영연구소 1989 기업경영연구 Vol.- No.1

It goes without saying that relative importance of small businesses in the national economy is great. Moreover, now that Local Self-government Low and the Local Economy Activation policies are expected to be enforced in the near future reflecting the democratization trends of the country, the importance of small businesses rooted most cases in local societies has become much greater, The author, with a view that the strategic management models of small businessees should be different from those of big businesses, tried to establish a new strategic management model suitable for small businesses. The major characteristics of the new model for small businesses are as follows. 1. In existing models which had been designed mainly for big businesses, the top management are assumed to perfrom major strategic decision makings. But in small businesses, the top management, whick involves very limited number of person, often lacks the abilities to persue a strategic management, nor can afford to employ specialists on that matter. To ease this difficulties, the author emphasized that Total Strategic Management System in necessary. In this Total Strategic Management system all he emplyees are given the opportunities to participate in the strategic management through strategic management team composed of them. 2. In the business objectives formulation process, the precise analyses of the top management's ideal and values and the growth steps of the business have to be done. 3. In the step of analysis & diagnosis, the relation with big businesses is necessary because for a small business the environmental fators related to big businesses are important than any other things. 4. In the process of strategy choice, the evaluation criteria and techniques should be defined and the prediction of future business environment should be done. 5. In the strategy implementation process, reconsideration and redesigning of production system that is essential for businesses should be done any other things. And small businesses have the heterogeneous and pluralistic natures owing to the variousness of their types, scales, company systems, operating areas, etc. As a result, there could not exist an all-round strategic managements model for small businesses. The author's model could only be regarded as a basic paradigm which an actual user can modify by omission or addition. In addition, to make this model more concrete, more specific empircal researches should be done on the small businesses of as various types, scales, regions as possibie.

서비스품질이 구매의도 형성과정에 미치는 영향

노춘섭,고광선 순천대학교 지역개발연구소 1997 地域開發硏究 Vol.8 No.-

Service quality and customer satisfaction are widely recognized as key influences in the formation of consumers' purchase intentions in service environments. The purpose of this paper is to understand the relationships between service quality and consumer satisfaction in the formation of consumers' purchase intentions by empirically assessing the nature of the relationships. The results suggest that service quality directly influences consumers' purchase intentions and consumer satisfaction mediates the service quality and purchase intention relationships. The managerial and research implications of the study are also discussed.

AMT 導入過程의 戰略計劃과 主要成功要因

盧春燮,許正壽 순천대학교 지역개발연구소 1998 地域開發硏究 Vol.9 No.-

The enhanced competition has been led to rapid market changes with shorter product life cycles causing firms to specialize in high quality product. With rapid market changes and smaller market segments, companies have difficulty in achiving ecnomies of scale in a single product production. For this reason, firms about automation and advanced manufacturing technology(AMT) have been focuced on the opportunities provided by economies of scope, which exists in the production of multiple products. There are many examples of organizations which have travelled the manufacturing automation path only to finish up with islands of automation or inappropriate technologies. While some of the physical problems have been resolved, through developments in areas such as MAP/TOP, companies are still faced with the problem of formulating and developing AMT plan - especially CIM(computer integrated manufacturing) plan, which will support the overall corporate strategy. In the planning process, firms have to approach AMT strategically in applying it to integrate their various functions. As one of those strategic planning methods, CSF(critical success factors) is possible to be developed and used with the advanced of manufacturing and other functions. This study developed the AMT planning methodology introduced in CSF to assist the planning process. Hopefully, this overview of the AMT and CIM planning methodology has reinforced the opening remarks of this paper, in particular, that: ·AMT planning is not a technical exercise but is very much a part of business strategy development. ·MAP and TOP have only resolved intergration problems, and in no way have obviated the need for planning. ·AMT planning is a complex exercise, involving a mixture of skills and expertise right through the organization, not just manufacturing. The AMT methodology and it's CSFs discussed briefly in this paper, treated CIM in its broadest sense. Computer Integrated Manufacturing all too often is regarded as a manufacturing strategy. If it is dealt with in this way we will only see larger islands of automation. CIM is a tool used to support an overall corporate strategy encompassing all functions with in the organiztion.

韓國 中小企業의 情報化 推進方案에 관한 硏究

盧春燮 순천대학 중소기업경영연구소 1991 기업경영연구 Vol.- No.2

수입제품의 구매의도 결정요인

노춘섭,구순이 한국정보전략학회 2000 한국정보전략학회지 Vol.3 No.1

본 연구에서는 수입제품의 구매의도에 영향을 미칠 수 있는 요인들을 실증적으로 검토해 보았다. 혁신의 채택과 소비자 혁신성에 관한 연구와 태도관련 연구 및 소비자의 애국심에 관한 연구를 중심으로 수입제품의 구매의도에 영향을 미칠 수 있는 요인들을 추출하여 이러한 요인들의 영향력을 검토해보았다. 수입제품의 구매의도에 영향을 미칠 수 있는 소비자특성요인으로는 모험심, 외향성, 의견선도력, 자기감시성을 고려하였고 제품특성요인으로는 제품의 효용적 속성 및 상징적 속성을 고려하였다. 그리고 소비자의 애국심을 주요 결정요인으로 고려하고 이들 요인들의 효과를 실증적으로 검토해보았다. 조사결과 소비자의 애국심, 제품의 상징적 속성 및 효용적 속성, 소비자의 자기감시성, 모험심, 의견선도력이 수입제품의 구매의도와 유의적인 관계에 있었으며, 외향성은 비유의 적인 관계에 있었다. 조사결과의 시사점을 이론적 측면과 전략적 측면에서 논의하고 연구의 한계 및 미래의 연구방향을 제시하였다.