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      • KCI등재

        수용자의 정보 처리 유형, 루머 대상에 대한 사전 태도·사전지식이 루머 확산에 미치는 영향

        권구민 ( Gumin Kwon ),조수영 ( Sooyoung Cho ) 한국PR학회 2017 PR연구 Vol.21 No.1

        This study focused on rumor recipient`s information processing disposition, prior attitude, and prior knowledge on her/his rumor word-of-mouth intentions. The study also divided rumor spreading conditions into three categories: offline and online (anonymity guaranteed environment & anonymity not-guaranteed environment). A genre of rumor also was divided into two categories: soft and hard rumors. According to the results, people having a high emotion level and a high prior knowledge toward a rumor subject showed a higher level of rumor word-of-mouth intentions. This implies people who think they know the subject t(individual/organization) of the rumor better are tend to spread negative stories/rumors about the subject. This suggests that well-known individuals and organizations are more vulnerable to negative rumors, therefore, they need to develop a more careful rumor management plan before it becomes a negative issues on public`s minds. The study also investigated whether a rumor recipient`s information processing disposition and a genre of rumor(hard/soft rumor) could make differences on the recipient`s rumor word- of-mouth intentions. Results showed that combination processors and feeling processors who have a higher emotion level tend to show higher rumor word-of-mouth intentions whereas thinking processors showed lower rumor word-of-mouth intentions especially in a soft genre rumor. In addition, the study found that people were intended to spread rumors via offline rather than online: people were especially not willing to spread rumors via their own blogs or SNS where their identities are public. This tendency of not spreading rumors via individuals` own sites were stronger in a soft genre rumor.

      • KCI등재

        수용자의 루머 수용과 확산 행위에 영향을 미치는 요인에 관한 연구 : 트라이앤디스(Triandis) 모델의 적용

        권구민 ( Gumin Kwon ),조수영 ( Sooyoung Cho ) 한국PR학회 2017 PR연구 Vol.21 No.5

        Applying Triandis Model, this study examined factors affecting people’s rumor acceptance and diffusion behaviors. Based on previous studies, the study tried to find the Model’s possible application to studying rumor. To do so, factors comprising the Triandis model were subdivided, furthermore, factors affecting decision-making in the process of spreading the rumor were added to the original model in order to make up for the weakness of the Triandis model that neglected elements of decision-making process. Results showed that “message credibility’, ‘perceived usefulness’ and ‘positive affect’ had positive effects on rumor acceptance. In addition, people are more likely to spread rumors via off-line than online. In case of spreading rumor via online, people’s word-of-mouth intention of rumor was a bit higher where anonimity is guaranteed compared to personal sites where their identities can be revealed: It seems that people do not prefer to deliver the negative rumor via online where one‘s identity can be easily detected. Even though people intend to spread rumors, it is hard to put a plan into practice when there are interfering external conditions. Therefore, the study divided external facilitating conditions which can affect rumor diffusion behavior into two elements, a peron’s offline interactions and online interactions with others. Results indicted that people’s word-of-mouth intention of rumor via online was higher when their offline interactions with others are not active. In the meantime, people’s word-of-mouth intention of rumor via both online and offline were high when their online interactions with others are active.

      • 실증시험선로를 이용한 도체귀로형 HVDC ±500 kV Double Bipole 가공송전선로의 이온류 특성 평가

        신구용,권구민,주문노,우정민,Shin, Kooyong,Kwon, Gumin,Ju, Munno,Woo, Jeong Min 한국전력공사 2019 KEPCO Journal on electric power and energy Vol.5 No.4

        국내에 향후 건설 예정인 도체귀로형 HVDC ±500 kV Double Bipole 가공송전선로의 최적선로 형상을 설계하고 송전선로에서 발생되는 전기환경장해를 검증하기 위해 실증시험장을 구축하여 1년간 전기환경장해 평가시험을 수행하였다. 또한, HVDC Double Bipole 실선로에서 인체의 지표면 전계인지도 평가시험을 통해 HVDC 실규모 실증선로 직하에서 인체가 직류 전계를 감지하는 임계값을 조사하여 HVDC ±500 kV Double Bipole 가공송전선로의 직류전계 설계기준안의 타당성을 검증하였다. HVDC ±500 kV Double Bipole 시험선로의 극형상은 전기환경장해와 운영관점에서 동일한 극성을 대각으로 배치하였으며, 국내 가공송전선로의 전기환경장해의 사회적인 수용성을 고려하여 선로에서 코로나방전이 거의 발생되지 않도록 소도체 방식은 6 도체를 선정하였다. 도체귀로형 HVDC ±500 kV Double Bipole 가공송전선로 방식인 Cardinal×6B를 적용한 실증시험결과, 선로 도체에서 코로나 방전이 거의 발생되지 않았으며, 따라서 지표면 전계와 이온전류밀도는 모두 국내 가공송전선로 설계 기준값을 만족하였다. 또한 선로직하에서 피조사자들에 대한 전계 인지도 평가결과, 피조사자들의 70%는 23 kV/m에 노출되어도 직류전계를 인지하지 못하는 결과를 나타냈다. A full-scale test line was established to verify the electrical environmental interferences caused by the HVDC ±500 kV Double Bipole overhead transmission line with metallic return conductor, which is scheduled for construction in Korea and the fullscale test was conducted for one year. And through the human perception test of the DC electric-field under the HVDC Double Bipole line, the threshold value at which the human detects DC electric field was investigated to verify the validity of the design guide for the HVDC ±500 kV Double Bipole overhead transmission line. The polarity configuration of the HVDC ±500 kV Double Bipole test line was arranged diagonally with the same polarity in terms of the electrical environment disturbance and operation. The test line utilized the 6-bundle arrangement to prevent the corona discharge taking into account the domestic social acceptability. The test results show that the HVDC ±500 kV Double Bipole transmission line generated very little corona discharge from the conductors. Therefore, both DC electric field and ion current density met the domestic design guide for DC overhead transmission lines. Also, the human perception test of DC electric fields under the test line showed that 70% of participants did not recognize the DC electric field even when exposed to 23 kV/m.

      • 도체귀로형 ±500 kV Double Bipole 송전선로 공기절연에 관한 연구

        신구용,권구민,송성환,우정욱,Shin, Kooyong,Kwon, Gumin,Song, Seongwhan,Woo, Jungwook 한국전력공사 2019 KEPCO Journal on electric power and energy Vol.5 No.3

        최근 전력산업에 가장 커다란 이슈는 신재생에너지의 증가이며 이에 따라 전력계통의 수용성을 확보하기 위한 다양한 기술개발이 추진되고 있다. 또한 세계적으로 보다 융통성 있는 친환경 에너지의 활용을 위하여 국가 및 지역간 전력계통을 연계하는 슈퍼그리드의 구성이 추진되고 있다. 이러한 성격이 서로 다른 계통 간에 연계를 위하여 반드시 요구되는 기술이 초고압 직류송전기술이다. 지금까지 국내에서는 육지와 제주도를 해저케이블로 연결하는 HVDC 송전기술이 적용되었으나 동해안의 발전단지에서 수도권의 부하밀집 지역으로 장거리 대용량 전력전송을 위한 직류가공송전 방식의 기술개발이 추진되고 있다. 인구밀도가 높고 산악이 많은 국내 환경을 고려해 최소한의 경과를 활용하여 8 GW 급의 대용량 전력을 전송하기 위해 도체귀로방식의 ${\pm}500kV$ Double Bipole 송전선로 설계기술을 개발하고 이를 적용하기 위한 사업화를 추진하고 있다. 본 논문에서는 세계 최초로 적용 예정인 도체귀로방식의 Double Bipole 송전선로의 설계를 위한 절연특성에 관한 연구를 수행하고 송전선로에 발생하는 다양한 과전압현상에 견디는 공기절연특성을 실증시험을 통하여 검증하고 이를 서술하였다. Recently, the biggest issue in the electricity industry is the increase in renewable energy, and various technologies are being developed to ensure the capacity of the power system. In addition, super-grids linking power systems are being pushed to utilize eco-friendly energy between countries and regions worldwide. The HVDC transmission technology is required to link the power network between regions with different characteristics of the power system such as frequency and voltage. Until now, Korea has applied HVDC transmission technology that connects mainland and Jeju Island with submarine cables. But, the HVDC transmission technology is still developing for long-distance high-capacity power transmission from power parks on the east coast to load-tight areas near the metropolitan area. Considering the high population density and mountainous domestic environment, it is pushing for commercialization of the design technology of the ${\pm}500kV$ Double Bipole with metallic return wire transmission line to transmit large-scale power of 8 GW using minimal right of ways. In this paper, the insulation characteristics were studied for the design of double-bipole transmission tower with metallic return wire, which is the first time in the world. And the air insulation characteristics resistant to the various overvoltage phenomena occurring on transmission lines were verified through a full-scale impulse voltage test.

      • KCI등재

        위기 유형과 매체 속성에 따른 위기커뮤니케이션 전략 연구: 2014년 국방부 대표 위기쟁점 분석

        박종민 ( Park Jongmin ),권구민 ( Kwon Gumin ),조재형 ( Cho Jaehyung ),박진홍 ( Park Jinhong ),김필수 ( Kim Pilsu ) 경희대학교 사회과학연구원 2016 社會科學硏究 Vol.42 No.2

        This study researched the crisis communication strategies of Republic of Korea Ministry of National Defense toward four major crisis issues (defense industry related corruption, the return of operational authority from USA army in war, infiltration from unhabited combat air vehicle from North Korea, murder cases related with strict military culture) in 2014 by analysing their official press releases. In addition, 1,887 new coverages of the above four major crisis issues were also analyzed by partisanship and media types of newspaper and broadcasting companies. ROK Ministry of National Defense admitted their press releases and media reported that defense industry related corruption is the most responsible issues of ROK Ministry of National Defense and the return of operational authority from USA army in war, murder cases related with strict military culture are the second and the third responsible issues and infiltration issues from unhabited combat air vehicle from North Korea are the least among four. Media content analysis revealed that more progressive media have more covered the crisis issues and overall media have covered mainly short-term soluble issues regardless the size of responsibility from ROK Ministry of National Defense. Finally, ROK Ministry of National Defense has followed crisis manual guidelines such as rebuild strategies toward crisis by organizational crime, diminish toward organizational corruption, denial toward disaster/terror and political mistakes. And media coverages have directly projected its strategies.

      • KCI등재

        이념성을 고려한 보도자료와 언론보도의 프레임 비교: 2014년 국방부 대표쟁점 분석

        박종민 ( Park Jongmin ),권구민 ( Kwon Gumin ),김필수 ( Kim Pilsu ),박진홍 ( Park Jinhong ),조재형 ( Cho Jaehyung ) 경희대학교 사회과학연구원 2017 社會科學硏究 Vol.43 No.2

        본 연구는 2014년 국방부의 대표적 쟁점들과 관련 세부쟁점들을 국방부와 언론이 어떻게 프레임하고 있는지, 또 그들 간 쟁점 프레임의 차이는 무언지를 살펴보았다. 북한무인기 쟁점은 개인원인 프레임, 방산비리와 전시작전권인수 쟁점은 사회와 정부 원인으로 프레임되고 있었다. 한편 병영문화혁신은 국방부는 사회와 정부원인 프레임, 언론은 오히려 개인원인으로 프레임화 하였고, 국민들 역시 문제점을 가장 적게 느끼고 있었다. 반면, 방위산업비리 쟁점은 언론과 국민의 문제점 인식에 비해 국방부의 대응이 미비했음을 보여주고 있다. 또한 국방부는 문제원인과 도덕 판단 프레임이 언론에 비해 부족했고, 언론은 국방부에 비해 해결방안제시 프레임이 적었다. 전체적으로 언론 정파성에 따른 보도 프레임 차이는 크지 않았으나 진보언론의 반정부적인 프레임들이 부분적으로 표출되었다. 그러나 국민들은 진보언론의 쟁점부각에 크게 반응하지 않았다. 이러한 현상은 전시작전권 환수 문제에서 두드러졌다. This study researched in which types of frames Republic of Korea Ministry of National Defense and media used to cover four major issues in 2014 by analysing the official press releases and media coverages. Both used frames from press releases and coverages were also compared. Entman(1993)`s four frame categories such as the problem, the causes of the problem, moral judgment, and solution were applied for frame analysis and the issues are about defense industry related corruption, the return of operational authority from USA army in war, infiltration of unhabited combat air vehicle from North Korea, and murder cases related with strict military culture. The results showed that regarding issues about murder cases related with strict military culture, the official press releases of the ND framed those as the causes of strict military culture problem whereas media framed these issues as personal problems. The ND did not consider news related corruption of defense industry as more important press releases issues than the those of overall media coverage. Covering overall four issues, the official press releases of the ND employed much more solution frame than media reports while media reports much more utilized the causes of the problem and moral judgment frame than releases of the ND. Finally, 1,887 new coverages of the above four major crisis issues were also analyzed by partisanship and results revealed that partisanship of media coverages did not surface seriously for reporting those four issues and the implication of the results have been discussed.

      • KCI우수등재

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