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On the Cultural Adaptation of Korean firms in Slovakia: a case study
전종근 한국외국어대학교 국제지역연구센터 2008 International Area Studies Review Vol.11 No.2
In this paper we report implications of cultural adaptation of a Korean company in Slovakia. The importance of cultural adaptation has been enhanced as world economy has integrated. The Korean company opened up its production factory in Slovakia which consists of Korean expatriates and Slovakian employees. Faced with cultural differences, the company has pursuing several policies to resolve problems caused by the cross-culture environment. We suggest cultural adaptation at individual expatriates level and localization at corporate level as solutions to the cultural conflicts.
전종근,Won-Jun Lee,Jongki JUNG 한국유통과학회 2019 The Journal of Asian Finance, Economics and Busine Vol.6 No.2
A system Integrator (SI) makes a consortium with multiple providers of hardware and software solutions to sell an information system. The success of information systems (IS) mainly depends on establishing a trustful relationship between SI supplier and client, and delivering high-quality system. However, the determinants of trust and system quality have been investigated mostly from the perspective of system buyers rather than system sellers. This study examines the influence of key variables that SI can handle to improve trust and system quality which finally leads to user satisfaction toward SI. This study adopts resource complementarity, user participation and information sharing as the key variable then builds a research model to explain their relationships to user satisfaction. Respondents are recruited from 251 firms that have built any information system in recent two years in South Korea. Results of partial least square (PLS) modeling analysis show that both resource complementarity and information sharing have positive relationships with trust. Also the relationships between trust, system quality and user satisfaction toward S.I are supported. In addition, the mediating roles of trust and system quality are identified. We discussed some of the key managerial and theoretical implications of the paper and suggested further research directions.
IPTV에 대한 케이블TV의 대응전략 : CJ케이블넷 사례
전종근 한국외국어대학교 지식출판콘텐츠원 글로벌경영연구소 2010 글로벌경영연구 = Journal of global business research Vol.22 No.2
This study describes a challenge that a leading Korean cable television service provider, CJ CableNet, has faced when a competing service, IPTV, was about to begin its service in 2008. It was a huge challenge to CJ CableNet to compete against the IPTV providers which are larger than the company. The Korean cable TV industry has been under strict regulations on service coverage, which have led the companies in the industry uncompetitive for a long time. CJ CableNet has been growing up by several M&As and is now focusing on converting its services from analog to digital, which will presumably help keep customers from defecting and increase ARPU(Average Revenue Per User). The managers of the company have decided to renew the website of the company to attract more visitors and to make it a powerful direct marketing channel. While they are trying to develop other new channels through strategic alliances, they may have to face the potential conflict with existing channel members.
전종근,이태민,오단이 한국고객만족경영학회 2007 고객만족경영연구 Vol.9 No.1
This article tests if there are differences in the effects of determinants of brand loyalty between luxury brands and non-luxury brands. Personal determinants of brand loyalty (brand-self identification) and social determinants of brand loyalty (influence of reference group) are chosen to build the research model comparing the luxury and the non-luxury brand. Regression analysis with interaction terms are applied to test the model. The research findings indicate that brand-self identification is the most important determinant of brand loyalty, while its effect diminishes when the brand is luxury. And the brand loyalty was higher for the luxury brand than for the non-luxury brand. Reference group has a significant effect on the brand loyalty. However, the interaction effect of reference group and luxury brand is not significant. Based on these results, practical implications and future research areas are discussed. 본 연구는 브랜드 충성도 결정요인들의 영향력이 명품, 비명품 브랜드에 따라 차이가 나타나는지를 규명하고자 하였다. 브랜드 충성도에 대한 개인적 관점에서의 영향요인으로 브랜드 동일시를 선택하였고, 사회적 관점에서의 영향요인으로는 준거집단의 영향을 고려하여 명품과 비명품에 대해 비교하는 연구모형을 구성하였으며 상호작용항을 포함한 회귀분석을 실시하였다. 분석결과 브랜드 동일시와 준거집단이 브랜드 충성도에 유의한 영향을 미치는 것으로 나타났으며, 비명품보다는 명품의 경우 브랜드 충성도가 더 높게 나타났다. 또한, 브랜드 동일시와 브랜드 충성도의 관계에서 명품여부의 조절효과를 분석한 결과 명품의 경우 브랜드 동일시와 브랜드 충성도의 관계가 비명품의 경우보다 약화되는 것으로 나타났다. 한편, 브랜드 충성도에 미치는 명품과 준거집단 영향의 상호작용효과는 유의하지 않은 것으로 나타났다.
Understanding of type 1 diabetes mellitus: what we know and where we go
전종근 대한소아청소년과학회 2018 Clinical and Experimental Pediatrics (CEP) Vol.61 No.10
The incidence of type 1 diabetes mellitus (T1DM) in children and adolescents is increasing worldwide. Combined effects of genetic and environmental factors cause T1DM, which make it difficult to predict whether an individual will inherit the disease. Due to the level of self-care necessary in T1DM maintenance, it is crucial for pediatric settings to support achieving optimal glucose control, especially when adolescents are beginning to take more responsibility for their own health. Innovative insulin delivery systems, such as continuous subcutaneous insulin infusion (CSII), and noninvasive glucose monitoring systems, such as continuous glucose monitoring (CGM), allow patients with T1DM to achieve a normal and flexible lifestyle. However, there are still challenges in achieving optimal glucose control despite advanced technology in T1DM administration. In this article, disease prediction and current management of T1DM are reviewed with special emphasis on biomarkers of pancreatic β-cell stress, CSII, glucose monitoring, and several other adjunctive therapies.
Genetics of Prader-Willi syndrome and Prader-Will-Like syndrome
전종근 대한소아내분비학회 2016 Annals of Pediatirc Endocrinology & Metabolism Vol.21 No.3
The Prader-Willi syndrome (PWS) is a human imprinting disorder resulting from genomic alterations that inactivate imprinted, paternally expressed genes in human chromosome region 15q11-q13. This genetic condition appears to be a contiguous gene syndrome caused by the loss of at least 2 of a number of genes expressed exclusively from the paternal allele, including SNRPN, MKRN3, MAGEL2, NDN and several snoRNAs, but it is not yet well known which specific genes in this region are associated with this syndrome. Prader-Will-Like syndrome (PWLS) share features of the PWS phenotype and the gene functions disrupted in PWLS are likely to lie in genetic pathways that are important for the development of PWS phenotype. However, the genetic basis of these rare disorders differs and the absence of a correct diagnosis may worsen the prognosis of these individuals due to the endocrine-metabolic malfunctioning associated with the PWS. Therefore, clinicians face a challenge in determining when to request the specific molecular test used to identify patients with classical PWS because the signs and symptoms of PWS are common to other syndromes such as PWLS. This review aims to provide an overview of current knowledge relating to the genetics of PWS and PWLS, with an emphasis on identification of patients that may benefit from further investigation and genetic screening.