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오늘 본 자료
Exploratory Research on Dualism Structure of Tourism Alliance Network
Hyojae Joun,Namjae Cho 한국전자거래학회 2008 한국전자거래학회 심포지움 및 기타간행물 Vol.- No.-
This paper examines the evolution issues of regional tourism resources in complicated and networked industry the perspective of co-evolution types and dualism. Regional tourism structure has been changing more and faster according to various attractions and internal and external environment; natural resources, facilities, festivals and events, drama and movies, and public resources, etc. This paper approaches Olikowski’s dualism perspective as a theoretical view about the alliance network between region’s attractions and tourism industry in Korea. Exploratory analysis was explained the dualism cases performed on the matrix between resource characteristics and alliance complexity on human resources based on regional tourism industry.
Analyses of Business Values from E-Commerce Adoption in SMEs
Namjae Cho,Hyojae Joun,Seunghee Oh 한국데이타베이스학회 2008 Journal of information technology applications & m Vol.15 No.3
This paper examines the relationship between IT investment and the improvement of efficiency from the perspective of organizational contingency by the type of organizations and their maturity in IT use in terms of their history of e-commerce use. Organizations are divided into private and public in nature, and into experienced and inexperienced in e-commerce. An analysis was performed on data from 286 organizations in tourism industry. Comparison among the four groups showed differences in competitive and operational efficiency.
송성인,전효재 한국관광정책학회 2001 觀光政策學硏究 Vol.7 No.2
This study shows the effects of tourism information for users through the information technology. Information related to tourism which is qualitatively and quantitatively provided by portal or ISP(information service provider) in the internet has been continuously grown with information technology development which is based on netizens' information needs. First of all, many of countries and regions give tourism information by the internet, in detail, World Wide Web. But, in Korea, it is not report who to read, how to give and where to show in detail in tourism information services. In the internet market segment, we have to know the netizens' cognition. Expanding netizens' cognition, we have to know their needs and wants. At first, The methodology of the regression analysis has reported the appropriate model and selected the variables effected the tourism website. As a result, the most influenced variable has been appeared the price variable in the goods and services.