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        서울시 도시재생 공공디자인 사업 키워드 분석 방법에 대한 연구 : 텍스트마이닝과 키워드 네트워크 분석을 중심으로

        강경희 ( Kang Kyunghee ),지용규 ( Chi Yongkyu ) 한국공간디자인학회 2021 한국공간디자인학회논문집 Vol.16 No.1

        (Background and Purpose) To overcome the problems of urban policy, the Seoul Metropolitan Government is implementing an urban regeneration public design project. In the design concept setting stage, research is conducted using methods such as literature research and interviews to identify the status of the preceding project and derive keywords. These methods only deal with some data, and their limitation is that they affect the design results by extending the orientation and working time. Therefore, this study seeks to solve the issues faced in the existing investigation methods by extracting keywords using text mining and keyword network analysis and identifying characteristics. (Method) In this study, the task contents and proposals of the Seoul-type urban regeneration public design project were used as research materials, and the target sites were set as Jangwi, Sinchon, and Chang3, representing general type of neighborhood regeneration. In addition, the meaning and changes in urban regeneration were examined through the literature review, and the Seoul-type urban regeneration and public design projects were identified. To identify important keywords of public design by the target locations, data was preprocessed and the infrequent words were extracted at the text mining stage using a statistical program. Using keyword network analysis, we calculated and visualized the centrality of keywords to derive keywords. (Results) The results of the study are as follows. First, the physical urban reorganization project brought about regional imbalance, and the concept of urban regeneration emerged to resolve this. Second, the most frequent types of support projects for public design projects in the study sites were street environment and infrastructure projects. Third, the types of public design projects differ according to the physical and environmental nature of each target site. Fourth, clusters of keywords and words by the target location were drawn through analysis, and characteristics were inferred. It was confirmed that there are differences in the direction and characteristics of each project in the selected destinations. (Conclusions) The present study showed that community capacity enhancement, activity space linkage, and regional application must be the core focus of public design, reflecting the opinions of the residents in each research site. The significance of this study is to identify the keywords and characteristics of an objective and macroscopic viewpoint in a shorter time by checking whether the methods of text mining and keyword network analysis can be resolved by the limitations of existing survey methods in setting design concept and working stage.

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