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ICT 확산과 성형외과의 강남구 집중화 현상사이의 종단적 연관성 분석-웹 속성을 중심으로
조영빈,이석기,Cho, Yeong Bin,Lee, Seok Kee 한국디지털정책학회 2014 디지털융복합연구 Vol.12 No.11
ICT의 확산과 함께 물리적 공간에서의 집중화 현상이 일어났는데 바로 성형외과 의원의 강남구 집중이다. 본 연구는 ICT의 확산과 물리적 공간에서의 집중화가 연관성이 있는지 알아보기 위하여 강남구의 성형외과 의원 집중화에 초점을 맞추어 종단적으로 검증했다. 이를 위하여 2006년부터 2011년까지 5년 동안 총 401개 샘풀을 조사하였다. 강남구 성형외과 의원의 웹 사이트와 타 지역 성형외과 의원의 웹 사이트의 동질성을 비교하였다. 분석방법으로는 다변량 판별분석을 사용하였다. 분석결과, 강남구의 성형외과 웹 사이트는 5년 동안 타 지역과 유의하게 같지 않았다. 그러므로 ICT의 확산과 성형외과의 지역적 집중화는 서로 연관성이 있다고 결론지을 수 있었다. The concentration phenomenon in physical space has taken place along with the proliferation of ICT in South Korea, especially the concentration in Gangnam_Gu district of plastic surgery clinics. In this study, we examine longitudinally whether the proliferation of ICT is related with the concentration in the physical space: focused plastic surgery clinics in Gangnam_Gu district. To do this, we extend the previous study(Cho and Choi, 2012). We examine the homogeneity between websites of plastic surgery clinics in Gangnam_Gu and those besides Gangnam_Gu plastic surgery's website. Multiple Discriminant Analysis (MDA) technique is mainly used for this analysis. The 401 sample websites in 5 years from 2006 to 2011 are mainly investigated. As a result, plastic surgery websites in Gangnam_Gu are not homogeneous than those of elsewhere with significance during 5 years consistently. Therefore, we can conclude that the expansion of ICT has an association with the spatial concentration of plastic surgery in Gangnam_Gu.
성형외과 의원의 웹 방문자 수에 영향을 미치는 웹 사이트 속성
조영빈,안성현,Cho, Yeong-Bin,An, Seong-Hyeon 한국데이터전략학회 2007 Journal of information technology applications & m Vol.14 No.3
Most of hospitals, especially small-scale hospitals, have tried to get customers through the Internet as what companies have done recently. There are various attempts that increase visits to one's web-site in plastic surgery hospitals. However, in plastic surgery, there have been few studies on which an attribute contributes to increase the number of web-site visit. In order to derive the important attributes on the number of visit, we compared functional attributes of 30 high-visit plastic surgery web-sites with those of 30 low-visit web-sites using statistical and data mining methods. For analysis, three methods have conducted including Multiple Discriminant Analysis (statistical method), Decision Trees (data mining method), and Artificial Neural Network (data mining method). Furthermore, results of each method have been evaluated one another. The result of this study shows that a few attributes like 'Simulating cyber plastic surgery program', 'recommendation of information' explain the number of the visitors between high and low visit web-site. The methodology employed in this study provides an efficient way of improving satisfaction of visitors of plastic surgery website.
조영빈(Yeong Bin Cho),김채복(Chae-Bogk Kim) 한국데이타베이스학회 2013 Journal of information technology applications & m Vol.20 No.S
South Korea became the country where there is the most plastic surgery per person in the world. Plastic surgery already has been the core part in the beauty industry. Therefore, in order to understand the beauty industry, we studied the characteristics of the plastic surgery’s websites. From 2006 to 2011, we researched total number of 407 plastic surgery websites including, 166 the most visited plastic surgery websites, 241 comparing of bench mark websites. The collected data was analyzed by using the method of Multiple Discriminant Analysis(MDA). As a result of the research, firstly, the most visited plastic surgery websites were not a contents provider but a community website, secondly, well organized and actively adaptable of the rapid changes from environment. In addition, there were also competitiveness to become the most visited plastic surgery website and by the possibilities, the relatively large size of plastic surgery had high probability to own the most visited website. This research paper is looking forward to be used as the understanding the e-business of the plastic surgery.
지역대학교 참여형 소규모 농업인 온라인 직거래 지원방안
조영빈(Yeong-Bin Cho),정상우(Sang-Woo Jung),심범석(Beom-Seok Shim),양주환(Joo-Hwan Yang) 한국엔터테인먼트산업학회 2013 한국엔터테인먼트산업학회논문지 Vol.7 No.4
농산물 직거래는 중간상의 마진이 생산자의 수익과 소비자의 가격인하로 흡수되어 유통구조의 효율성을 증대시키기 때문에 우리나라 정부는 농산물 직거래를 장려하고 있다. 그렇지만 생산자의 정보화 능력 부족으로 인해 인터넷, SNS, 블로그를 이용한 직거래는 활성화되지 못했다. 이를 해결하기 위하여 정보화 능력이 좋은 지역대학생과 지역대학교를 직거래에 참여시키는 비즈니스모델을 제안한다. 이 모델은 지역대학교 및 대학생, 생산자, 소비자 등 세 주체로 구성된다. 생산자는 정보화를 이용하여 직거래를 하고자 하는 농업인 및 농업인의 협동조합, 소비자는 직거래 농산물을 사려는 고객, 지역대학교 및 대학생은 생산자 인근의 대학교가 된다. 세 주체의 역할을 정립하고, 이를 충주의 사과농가와 건국대 글로컬캠퍼스에 적용해보았다. 적용한 결과 사과농가에의 적용은 문제가 없었고, 지역대학교의 능력은 충분한 것으로 드러났다. 이 연구의 결과는 농산물 직거래를 활성화시키는 좋은 방안의 하나로 사용될 수 있을 것이다. Korea Government have encouraged the direct dealing for agricultural products, because it makes a efficiency of distribution channel increased so that transfer intermediary margin to producers" profit and consumers" price down. However, the direct dealing using the Internet, SNS and blog have not being able to go well due to lack of information capability of small scale farmers. To solve the problem, in our research, we suggest a business model that producers collaborate with local university in rural area and students with good information capability of that university. Three participants make this business model up, that is, producers, consumers, and local university and their students. Producers, in the business model, are small scale farmers or cooperative association of small scale farmers who willing to deal with consumers using information and communication technology. Consumers are want to buy products through direct dealing with farmers. And, local universities are able to become an university which is adjacent to producers and capable to support producers technically. Finally, students of the local university have to ability to operate information service, just like web site, SNS and blog, on be half of small scale farmers. We designed three participant"s role. And we applied to real case. Producers of real case are apple farmers in Chungju and local university is Glocal campus of Konkuk University in same city. As a result, apple farmers want to take part favorably and Glocal campus of Konkuk University has a enough degree of competence to conduct the business model. We look forward to contribute that this study enhance a efficiency of agricultural products distribution.