http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
- 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
- 北京 을 입력하시려면 beijing을 입력하시고 space를 누르시면 됩니다.
RISS 인기검색어
- 검색키워드
- 저자 : 진상희 ( Sang Hee Jin ) (검색결과 5 건)
- 무료
- 기관 내 무료
- 유료
-
연구논문 : 미용실의 불평행동요인이 불평처리 후 만족도와 사후행동에 미치는 영향
진상희 ( Sang Hee Jin ),임선희 ( Sun Hee Lim ),진용미 ( Yong Mi Jin ) 한국미용학회 2013 한국미용학회지 Vol.19 No.1
The purpose of this study is to help the management of beauty salons by analyzing the influences of customers` perception on the complaint handling of salons on their satisfaction and the intention of revisit. The subjects of the study were male and female customers who use salon services in Seoul and Gangwon area. Two hundred and twenty copies of questionnaires were distributed and out of them 200 copies were collected. they were analyzed using SPSS 16.0 via frequency analysis, factor analysis, reliability analysis and multiple regression analysis. First, the complaints were classified as complaints against staff, service, hair dressing, interior environments, hygiene and accessibility. Second, regarding the influence of complaint processing on the satisfaction, when they had complaints against staff and service, the satisfaction after the complaint processing was low. Third, the influence of complaint factors on the intention of revisit and positive verbal advertisement was identified. It was found that when they had complaints against staff and service, the intention of revisit was low. Fourth, in the influence of the satisfaction after the complaint processing on the intention of revisit and positive verbal advertisement, it was found that the intention of revisit and positive verbal advertisement increased when they were satisfied with their complaint processing. From this study, it was found that if customer complaint service worker did his or her best, the credibility and the satisfaction for the salon increased, made positive influence on the revisit to the salon and would play important role in the development of the salon. It is hoped that diverse studies will be made with the increased interest in customer complaint process as well as in salon service satisfaction level.
-
DINETOP5SCAPE을 이용한 식공간연출에 대한 고객 감정반응 및 재방문의도
류무희 ( Moo Hee Ryu ),진상희 ( Sang Hee Jin ),나정기 ( Jung Ki Na ) 관광경영학회 2009 관광경영연구 Vol.40 No.-
This study researched propriety of questions about a measuring tool, and designed a study model which applied emotional responses and intentions of revisit for `DINETOP5SCAPE` which is named a measuring tool for dining atmosphere display in Korean upscale restaurants, and then utilized it to an empirical analysis by means of on-line questionnaires for 250 general people. According to statistical analyses, Users` satisfaction for `DINETOP5SCAPE`scale needed to be increased, focusing on external service and visual factors. In the emotional aspect of pleasure, satisfaction for auditory factors needed to be increased, and in the cognitive and emotional response, satisfaction for `Table TOP5` factors needed to be raised. This research expects to provide the Korean restaurant industry useful marketing information improving Dining atmosphere display.
-
류무희(Ryu Moo Hee),진상희(Jin Sang Hee),나정기(Na Jung Ki) 한국외식경영학회 2009 외식경영연구 Vol.12 No.5
In order to measure the physical and environmental factors in Korean restaurants reflecting Korean unique creativity, a systemized scale to measure Dining Atmosphere Display is considered to be necessary. A tool to measure dining atmosphere display in Korean restaurants was completed by six persons with a doctor's degree among dining atmosphere display professionals, based on Ryu(2007)'s ‘DINESCAPE’ and home and abroad pre-studies on the physical environment of dining atmosphere. The results of this study is a measuring tool of dining atmosphere display in Korean restaurants, 13 questions which are composed of five external service factors, four visual factors, two auditory factors and two olfactory factors extracted from 20 ‘Specialist's DINESCAPE’ scale questions, along with 20 questions about ‘Table TOP5’ factors, were drawn out. This research expects to provide the Korean restaurant industry useful marketing information improving Dining atmosphere display.
-
이윤호(Yoon Ho Lee),진상희(Sang Hee Jin),박미영(Mi Young Park) 한국관광연구학회 2008 관광연구저널 Vol.22 No.4
As time goes by, much interest is drawn to ethical management and corporate social responsibility. Social responsibility activities of each company are expected to improve the quality of life of people living in tourism area. They are expected to increase income, invigorate local economy, create employment and make the area known to the public. This study has three purposes: First, it aims to introduce theoretical discussions on social contribution, one of corporate social responsibility activities; second, to examine social responsibility activities of domestic companies; and third, to discuss how corporate social responsibility activities would give a positive effect to local tourism business.
-
전윤주(Yoon Joo Chun),나정기(Jeong Ki Na),진상희(Sang Hee Jin) 한국관광연구학회 2011 관광연구저널 Vol.25 No.3
The food service industry is an industry which produces products and provides services simultaneously. That has the characteristic of responding directly to consumers and communicating with consumers as a service provider. Thus, this study is aimed at investigating the cause of dissatisfaction and the type of complaints expressed by consumers who experienced dissatisfaction after using restaurants with the survey focused mainly on college students. The findings of this study are summarized as follows: Firstly, as the average of recognition of the type of restaurant users` complaints, the response, ``The dissatisfied experience was told to friends, acquaintances and colleagues`` appeared to be the highest. Secondly, as for the result of recognizing the compensation for complaining behavior according to the type of complaints expressed at restaurants, there are two factors for compensating for complaints; that is, behavioral and physical factors. Direct and indirect factors showed a significant difference in behavioral factors among the types of complaints expressed. This indicates that service provider or food service firms have to seek ways of compensating to those consumers expressing complaints directly or indirectly through the behavior. Thirdly, consumers using restaurants experience dissatisfaction despite the efforts on the part of food service firms to achieve their ultimate goal and expressed their complaints in direct or indirect response, or none. To conclude, in this study, it is indicated that as a way of compensating for complaints to recover the relationship with complaining customers in the future, rather than a simple physical compensation, understanding and responding quickly to the things complained about are important.
KCI연관 검색어 추천
이 검색어로 많이 본 자료
활용도 높은 자료
