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성인지성의 조절효과를 통해 본 결혼이주여성의 결혼만족연구
양다진 ( Da Jin Yang ),조희선 ( Hee Sun Cho ) 한국가족관계학회 2012 한국가족관계학회지 Vol.17 No.3
This study examined the relative influence between the factors when Marriage Migrant Women`s demographic characteristics, family factors (Husband`s role in the house, Familism, nearness to Parents-in-law) and the individual psychology(self-esteem, optimism to life) affects the marital satisfaction, and exhumed the gender-sensitivity`s moderating effect. Ultimately, this study aims to present an alternative suggestion for the Marriage Migrant Women to project the happiness in the circumstances of conjugal relations based on gender equality of multi-cultural family. This study`s theoretical result is that in this time where we can find little research of Marriage Migrant Women and multi-cultural family based on gender-sensitivity, it studied of the Marital Satisfaction of Marriage Migrant Women of Gender-Sensitivity as a moderating effect. Also, hope this study to be used on supporting the multi-cultural family through a gender-sensitivity as a moderating effect in a positive way, and to help devise the future plans for the multi-cultural society.
기업광고를 통해 본 가족신화와 젠더의 기호학적 의미: SK기업광고를 중심으로
조희선 ( Hee Sun Cho ),백선기 ( Seon Gi Baek ),양다진 ( Da Jin Yang ) 대한가정학회 2010 Human Ecology Research(HER) Vol.48 No.9
This study attempts to identify the process in which how the Myth of family and gender image are reproduced and taken in by the recipients through semiotics analysis of three versions consisting of children, husband and housewife series of SK corporate`s TV advertisements from the last half of year 2009 to the first half of year 2010. The analysis of the corporate advertisements shows that each advertisement binds and stereotypes concept of family and gender to Myth of family, especially case of female, and consequently, the result through text analysis is that corporate advertisements reproduce and restructure traditional Myth of family and role of gender. Going forward, Family study requires to realize importance of effect of mass media, especially of TV advertisement, to research diverse case studies and searching about it.