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송경희(Song Kyoung-Hee),이수영(Lee Soo-Young) 한국언론학회 2000 한국언론학보 Vol.44 No.2
This study examined the perceived effect of the foreign satellite broadcasting in Korea. This study emphasized four aspects: 1. the perceptual hypothesis of the third-person effect (respondents will per￢ceive the foreign satellite broadcasting to have greater effects on other people than on themselves); 2. the behavioral hypothesis (third-person perception will be a positive predictor of support for the foreign satellite broadcasting restriction); 3. the connection between the third-person effect and the public opinion as the circulating relationship (the 1997 study of respondents will perceive the foreign satellite broadcasting to have greater effects on other people than that of 1999's); 4. the issue influ￢encing the perceived media effects (as degree of social desirability of the foreign satellite broadcasting decreases, the perceived effect of it will increase). For doing this, the perceived effects of the foreign satellite broadcasting on the people were divided into three levels of social desirability: perception of superiority of foreign culture < perception of increasing consumption of foreign goods < perception of increasing preference of foreign ways of life (i. e., among three levels, the per￢ception of the superiority of foreign culture will be the most undesirable effect of the foreign satellite broadcasting on the people). First of all, this study found the perceptual and behavioral hypo￢theses. Regarding the connection between the third-person effect and the public opinion, as expected, the 1999 study of respondents per￢ceived the foreign satellite broadcasting to have smaller effects on other people than that of 1997's. This finding showed that the change of public opinion about the foreign satellite broadcasting (i. e., gradual increasing of the degree of favorable attitude toward it, based on de￢creasing the novelty effect of it and increasing the quality of domestic audio-visual products from 1997 to 1999) would lead people to have smaller perceive effect both on other people and on themselves in the 1999 study than that of 1997's. In terms of the issue influencing the perceived media effects, unlike our hypothesis, the degree of the third-person effect of the superiority of foreign culture was the smallest among other levels. However, it was a significant predictor for restricting the foreign satellite broadcasting. This result assumed that the effect perceptions would depend on characteristics of issue. In fact, the issue which would imply a certain degree of objection about nationalism, such as the perception of the superiority of foreign culture, would have a more complicate symbolic meaning which could hardly explain by media effect alone. Furthermore, this study sup￢ported the possibility that foreign satellite broadcasting restriction would be based on the third-person effect.
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송경희(Song Kyoung-Hee) 한국언론정보학회 2003 한국언론정보학보 Vol.22 No.-
이 논문은 WTO 서비스 협상에 대비하여 우리나라의 방송규제 정비의 필요성을 논의한 정책 연구이다. 커뮤니케이션의 세계화 추세가 진척됨에 따라, 그리고 세계경제가 정보산업에 의지하는 비중이 커감에 따라, 미디어 정책이 WTO등 세계경제기구의 관심과 논의의 범주에 들게 되었다. 이 같은 변화는 오랫동안 방송영상산업을 문화로 규정, 국가의 정책적 개입을 인정해온 관행에 일대 변혁를 요구하는 것이어서 국제사회에서 큰 파장을 불러일으키고 있다. 방송정책이 문화와 정체성 유지를 위한 개별국가의 고유권한인지, 아니면 시장론자의 견해대로 자유로운 시장유통을 저해하는 무역장벽인지의 문제는 단순한 이론적인 논쟁에 그치지 않는다. 여기에는 각국의 문화적, 경제적 이익의 추구가 관여되어 있으며, 각국의 이해관계는 미국 대 프랑스, WTO 대 UNESCO를 최정점으로 하여 세계 영상산업 지적도상의 각국의 위상에 따라 다양하게 나타난다. 우리나라는 입지 조건적으로 국가지원 모델을 채택하고 있는 나라와 입장을 같이 하나, 대미관계 때문에 WTO 협상논의에서 전적으로 자유로울 수 없다. 한국의 전략적 선택을 위해 우리나라의 방송규제의 제문제를 여타 OECD 국가의 방송규제와 비교, 분석하였다. As globalization of communication is going on and as the media have become increasingly central to the world economy, media policy matters have become the province of world economic organizations like the IMF and the WTO. The WTO service negotiation is focused primarily on the discriminatory and quantitative barriers associated with the trade of audiovisual services. Domestic measures such as subsidization, content regulation including quotas, and licensing requirements and restrictions on foreign ownership and control are at issues here. These measures have been successfully implemented by countries wishing to withstand competition from the American audiovisual industry. The debate about trade in audiovisual services is permeated by the unstated assumption that these programs are pure commodities whose production, distribution, exhibition and in turn, values are solely determined by the market forces. It is therefore presumed that liberalization of trade in audiovisual services will benefit all, serving cultural pluralism and diversity as well as economic efficiency. However, this assumption is not shared by developing countries, the recipients of U.S. television material. They argue audiovisual sector requires a social and cultural approach, since it plays a key role in the preservation of people's identity and social bonds. They claim that it is the each state's right to define its media policy and to implement it through the means it considers fit. These clashing views over the nature of the audiovisual material and the ways in which protect cultural pluralism and diversity do not confine to be the realm of theoretical debate. Each state's interest and motivation to protect its local industry and to have a competitive advantage in the international market is working in this battle. Consolidation with the countries like Australia, Canada, and EU nations, in favour of cultural exemption, seems to be the best policy for us. However, we are not entirely free from the WTO pressures, considering relation to the U. S. This study analyzes Korean Broadcasting Law compared with those of other OECD countries and tries to propose some strategical guidelines facing WTO service negotiation in the area of broadcasting.
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口腔保健管理實態調査에 關한 硏究 : 大邱直轄市 一部大學生을 中心으로 part of university students in Taegu city
宋敬喜 대구보건대학 1987 대구보건대학 論文集 Vol.10 No.-
The authors interviewed 301 university students with various questionaries and examined oral conditions. The obtained results were as follows : 1. Female students brushed 0.31 times more than male students per day. The toothbrushing frequency per day was 1.79±0.65 times for male students and 2.10+0.51 times for female studens. (t value 4.631, p<0.001) 2. The simplified oralhygiene index (S-OHI) was 0.83 in group above 3 minutes per brushing and 2.39 in group below 1 minute per brushing. Reverse correlationship existed between duration of toothbrushing and S-OHI(r=-0.681, p<0.01) 3. The rate of the persons who answered correctly for number of deciduous and permanent teeth and 3.3.3. plan was 5%, 37.5% and 31.88% for male studens and 19.15%, 40.43% and 56.03% for female students respectively. 4. The rate of the persons who had experienced dental treatment was 70.76%. Among them, the rete of the persons who had experienced preventive dental treatment was 14.7%. 5. The rate of the persons who had no dental symptoms was 10.63%. The presented symptoms and rete w re in order of dental decay(30.06%), hypersensitivity(24.91%), malocclusion(15.99%), periodontal disease(7.43%), need of prosthetic treatment(6.32%), fetid order(4.83%), and others(4.46%). 6. The hindrance factors for dental treatment and the rate of the persons were in order of psychologic(29.90%), time(18.27%) and economic(16.94%).
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宋敬喜 대구보건대학 1986 대구보건대학 論文集 Vol.9 No.-
The author had studied to evaluate the oral hygiene capacity of 'T' dental hygiene college students. 50 Female 'T' dental hygiene students from 18 to 23 year old were selected and compared with 50 female students of other colleges. They were divided into four groups. Each group was carefully tested with oral diagnosis, simplified oral hygiene test, stimulated & unstimulated salivary flow rate, and Snyder test. The obtained results were as follows ; 1. The average volume of unstimulated salivalivary flow rate was 3.77, 3,94, 3.87, 4.13 ㎖ per five minutes of each group (P<0.001) 2. The average stimulated salivary flow rate of each group was 7.29, 7.89, 6.43, 7.76 ㎖ per five minutes. The mean volume of stimulated salivary flow rate was under the average. (P<0.01) 3. As for the number of D.M.F.T. rate, D.M.F.S.rate, D.M.F.T. index, and D.M.F.S. index, group Ⅱ & Ⅳ were higher than group I & Ⅲ and DT rate was higher group II & Ⅳ than group Ⅱ & III, but FT rate was lower group Ⅱ & Ⅳ than group I & Ⅲ. (P<0.05) 4. The Simplified oral hygiene index was 1.17, 1.24, 1.04, 1.55 of each group. As group I & Ⅲ mere lower than group Ⅱ & Ⅳ, the oral htgiene capcity of dental hygiene college student was more excellent than other college student. (P<0.01) 5. The negative reactors of Snyder test mere 32% and the positive results were 68%. But there was no statistical differences among each group. (P<0.05)
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