http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
- 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
- 北京 을 입력하시려면 beijing을 입력하시고 space를 누르시면 됩니다.
RISS 인기검색어
- 검색키워드
- 저자 : 박흥수(Heungsoo Park) (검색결과 7 건)
- 무료
- 기관 내 무료
- 유료
-
-
-
-
BCC 코퍼스를 기반으로 한 중국어 동의어 분석 ― ‘刚’과 ‘刚刚’, ‘刚才’를 중심으로
최향란 ( Cui¸ Xianglan ),박흥수 ( Park¸ Heungsoo ) 한국중국언어학회 2021 중국언어연구 Vol.- No.96
本文利用BCC语料库提供的统计功能和多种检索式, 探索辨析同义词‘刚’、‘刚刚’、‘刚才’的词频分布差异, 单词搭配差异和语义韵的差异等方面的特征的具体方法, 以助于恰当使用同义词, 进而更好的发挥汉语交际功能。 语料库语言学途径的同义词辨析主要通过考察同义词在不同语域中的词频分布差异。统计各搭配词与关键词共现的显著程度, 观察检索行中所呈现的同义词搭配特征, 揭示出它们不同的类联结、搭配关系和语义韵等语言特征。得益于巨大库容的语料库所提供的翔实的证据, 语料库索引可对同义词群提供丰富的用法和语境, 使研究者能够比较和掌握同义词之间细微的语义语用差异, 实现对同义词的细微差异进行客观和全面的描述。 This paper makes use of the statistical function and various retrieval methods provided by BCC corpus to explore the specific methods of distinguishing the differences of word frequency distribution, word collocation and semantic rhyme of synonyms such as 刚, 刚刚and 刚才, so as to help the proper use of synonyms and give better used to the Chinese communicative function. The corpus approach to synonym discrimination is mainly based on the study of synonym frequency distribution differences in different domains. The significance of co-occurrence of each collocation word and keyword was counted, and the synonym collocation features presented in the retrieval lines were observed to reveal their different linguistic features such as class association, collocation relationship and semantic rhyme. Thanks to the abundant evidence provided by the huge corpus, corpus index can provide abundant usage and context for synonym groups, enabling researchers to compare and grasp the subtle semantic and pragmatic differences between synonyms, and realize an objective and comprehensive description of the subtle differences between synonyms.
-
陈娟 ( Chen Juan ),朴興洙 ( Park Heungsoo ) 한국외국어대학교 중국연구소 2021 中國硏究 Vol.86 No.-
This article first examines the initial meaning, developmental meaning and derived meaning of "系". Secondly, a combination of quantitative and qualitative analysis was carried out on the structural form and semantic function of the "X系". In terms of the productivity of the "X系", a quantitative analysis method different from the previous qualitative analysis was tried-based on corpus single frequency The calculation method of words, and the comparison with other homomorphic suffixes further proved its word formation ability. In the analysis of structure and semantic function, this article starts from the perspective of construction grammar, firstly inspects the "X系" and the secondary derivative structure "X系Y" of the "系" family words, and finds the "X系Y" structure It is derived by adding other components after the "X系". Although it has the characteristics of batch word creation and semantic classification, it can only be regarded as the "X系" because of its semantic reality and poor adhesion to the "Y". A common morpheme with a certain productivity. In the semantic investigation of the "X系" construction, it is found that the semantic transparency of the structure is not consistent. When the "X" is an adjective, its overall semantic characteristics can be inferred from the composition, which shows that its transparency is more transparent than the noun and The verb must be high. In the syntactic structure, the "X系" is relatively free and can serve as a variety of components, such as attributive, adverbial, complement, subject, predicate, and object. Then, through the investigation of corpus, the diachronic development process of the "X系" is divided into three stages, namely the initiation period, the secondary derivative period and the continuous development period. Finally, different from previous studies, this article starts from the point of view of the relationship between form and meaning, using construction suppression and metaphorical mechanisms to interpret the formation of the "X系" construction.
-
태평양 브랜드 '헤라'의 체계적인 브랜드 아이덴티티 및 브랜드 자산 형성을 통한 롱런 브랜드의 구축
박흥수,우정 연세대학교 경영연구소 2003 연세경영연구 Vol.40 No.2
기업에서는 롱런 브랜드를 만들기 위한 많은 노력을 하고 있다. 제품 수명주기의 한계를 극복하고 장시간 시장에서 생존하기 위한 강력한 브랜드력을 확보하기 위한 마케팅 활동을 수행하고 있다. 강력한 브랜드 아이텐티티는 장수 브랜드 구축을 위한 첫걸음이며 브랜드 자산 형성의 근본적인 원천이다. 보다 구체적으로 체계적인 브랜드 아이텐티티 형성을 통한 롱런 브랜드 구축방법을 알아보기 위해 대표적인 롱런 브랜드 ‘헤라(HERA)’의 사례연구를 실시하였다. 브랜드 아이텐티티가 강력한 브랜드력 형성에 어떠한 영향을 미치고 있는지를 검토하여 보았다. 실제 ‘헤라’ 브랜드는 명확한 아이덴티티 형성을 통해 브랜드 인지도 및 선호도를 개선시켰으며 소비자로 하여금 브랜드에 대한 동일한 이미지가 인식상에 장시간 자리매김하고 있는 것을 확인할 수 있었다. 또한 효율적인 마케팅활동을 가능케 하여 적은 투자로 더욱 많은 효과를 얻을 수 있다는 것을 밝혀냈다. 향후 태평양의 대표적인 롱런 브랜드인 ‘헤라’를 거울삼아 국내의 여타 브랜드 또한 장수 브랜드 구축에 많은 도움을 얻을 수 있을 것이다.
-
Park, Heungsoo 연세대학교 산업경영연구소 1992 산업과경영 Vol.10 No.1
This paper proposes an efficiency rationale for product bundling. Given initial prices of products and inventory-cost parameters for a buyer and a seller, it shows that product bundling reduces transactions cost and that a product-bundling strategy Pareto dominates a nobundling strategy. The number of product bundles offered by a seller, the constituent items of each bundle, and the number of units of each item in each bundle are considered to be decision variables in the model. Pricing mechanisms for splitting the efficiency gain in any desired proportion between the buyer and the seller using mixed-leader and mixed-joint bundling are presented. A dynamic-programming algorithm identifies optimal product bundles that maximize the gain in efficiency from product bundling.
RISS연관 검색어 추천
이 검색어로 많이 본 자료
활용도 높은 자료
