뷰티 타로카드 관심과 만족에 관한 연구

임두규 ( Doo-kyu Lim ) 한국미용예술경영학회 2017 미용예술경영연구 Vol.11 No.4

본 연구는 뷰티타로카드를 직접 활용해 봄으로써 뷰티타로카드와 뷰티관여도, 관심도의 관계를 알아봄으로써 뷰티타로카드가 직접적으로 사람들에게 뷰티에 관한 관심 및 흥미를 이끌어내는지 알아내는데 그 목적이 있다. 여성을 대상으로 실증분석을 한 결과 20세 이상에서 30세 미만의 여성(60.6%)이 관심을 보이고 있으며, 조사대상자의 타로카드 이용실태에 따른 질문으로 타로카드 소지여부, 배움여부, 구매여부에 90%가 없다로 나타났다. 만족도의 차이에서는 뷰티타로카드가 기존 타로카드보다 높은 평균값이 나타났다. 뷰티타로카드의 조언은 대채적으로 흥미를 가지고 있다고 나타났다. 그리고 뷰티관심도, 만족도의 차원은 Bartlett의 단위행렬을 점검한 결과 χ²값은 854.824(df=10, Sig.=0.000)로 나타나 변수들 사 이에 요인을 이룰만한 상관관계가 충분하고, KMO의 표본적합도를 점검 결과 KMO값은 0.825로 나타나 측정한 자료가 요인분석을 실시하는 데 적절한 것으로 판단되었다. 뷰티타로카드 만족도는 뷰티관심도1, 뷰티관심도2 요인에 대한 성향이 높을수록 뷰티타로카드 만족도 요인은 약 0.400, 0.455배씩 높아지는 것으로 나타났다. 본 연구는 직접 뷰티타로카드를 활용하여 실증조사를 실시하였으나 여성만을 대상으로 한 한계점을 가지고 있어 조사대상자를 보완하여 실질적인 연구가 지속되기를 기대해본다. The purpose of this study is to find the relations between beauty tarot cards, beauty involvement, and beauty interest in the way of using beauty tarot card directly, and thereby to analyze whether beauty tarot cards directly draw people’s interest in beauty. According to the empirical analysis with women, women aged 20 to 30 years (60.6%) had an interest. The tarot card use state of the study subjects was analyzed on the basis of the questions as to whether to have the tarot, whether to learn the tarot, and whether to purchase the tarot. As a result, 90% of them answered ‘no’ to the questions. Regarding the difference in satisfaction, beauty tarot cards had a higher mean value than conventional tarot cards. With regard to advice of beauty tarot cards, it was found to be interesting generally. Regarding beauty interest and beauty satisfaction factors, Bartlett’s identity matrix was analyzed. As a result, the value of χ² was 854.824(df =10, Sig.= 0.000). It means that variables had enough correlations. Sampling adequacy of KMO was analyzed. As a result, the value of KMO was 0.825, and thus the measured data was judged to be adequate for factor analysis. In terms of satisfaction with beauty tarot cards, as there were more tendencies for beauty interest 1 and beauty interest 2, the beauty tarot satisfaction factor increased by about 0.400 and 0.455. In this study, an empirical survey was conducted with the direct use of beauty tarot cards, but was limited to women only. Therefore, it is expected to supplement study subjects and continue to conduct practical research.

아름다움의 노동: 한국 뷰티 크리에이터의 창의노동과 정동노동에 관한 연구

이승경 한국여성커뮤니케이션학회 2023 미디어, 젠더 & 문화 Vol.38 No.2

This study aimed to comprehensively understand the labor involved in beauty creators, with a specific focus on creative labor and affective labor. To accomplish this, a grounded theory method was used to categorize the content production and activity patterns of Korean beauty creators, and to analyze the meaning of the labor they experience. As a result, the multi-layered coexistence of creative labor and affecitve labor was confirm. In this process, the phenomenon of beauty creator labor was discussed through the core category of “Becoming an unnie (older sister) who teaches the beauty to want to resemble,” followed by the subcategories of “simple job type,” “deepened co-deok type,” “communication pursuit type,” “career development type,” and “celebrity-targeted type.” By synthesizing these labor patters, the identity of beauty creators extends beyond the conventional understanding of external beauty and expands the concept of beauty discussed in beauty content to encompass internal beauty. The study concludes by analyzing the notion of “labor of beauty” derived from the unique identity of beauty creators and provides implications that can be applied to the evolving digital media landscape. 본 연구는 창의노동과 정동노동 개념을 중심으로, 뷰티 크리에이터 노동에 대한 심층적이고 총체적인 이해를 얻으려는 목적에서 수행되었다. 이에 따라 근거이론 방법을 적용하여 한국 뷰티 크리에이터의 콘텐츠 제작 및 활동 양상을 유형화하고 그들이 경험하는 노동의 의미를 분석하였으며, 궁극적으로 창의노동과 정동노동의 다층적 공존을 확인하였다. 이 과정에서 본 연구는 핵심범주인 ‘닮고 싶은 아름다움을 알려주는 언니 되기’를 통해 뷰티 크리에이터 노동의 중심현상을 논의하였으며, 뒤이어 뷰티 크리에이터의 구체적 활동 유형으로 ‘단순 직업형’, ‘심화된 코덕형’, ‘소통 추구형’, ‘커리어 개발형’, ‘유명인 목표형’을 제시하였다. 이러한 노동 양상과 결합하여 전달되는 뷰티 크리에이터의 정체성은 외적 아름다움의 경계를 넘어 내적 아름다움까지 아우름으로써, 뷰티 콘텐츠에서 논의되어온 아름다움의 개념을 확장한다. 결론적으로 이 연구는 뷰티 크리에이터 고유의 정체성에서 비롯된 ‘아름다움의 노동’을 분석하여, 디지털 미디어 환경 변화에 적용할 수 있는 시사점을 제공한다.

미용학원 수강생의 마인드 셋이 그릿과 미용 지속 의도에 미치는 영향

이영주,우미옥 한국미용학회 2022 한국미용학회지 Vol.28 No.4

The purpose of this study is to find how beauty academy participants’ mindsets influence their grit and beauty service continuity intention. For data analysis, SPSS 26.0 was applied to conduct frequency analysis on demographic characteristics, to verify Cronbach’s a values of mindsets, grit, and beauty service continuity intention, and to perform multiple regression analysis to find effects of variables. As a result, firstly, growth mindset and fixture mindset positively and significantly influenced consistency of interest, and growth mindset significantly affected perseverance of effort. Secondly, regarding the influence of mindsets on beauty, growth mindset positively and significantly influenced beauty service continuity intention, and fixture mindset negatively and significantly affected beauty service continuity intention. Thirdly, with regard to the influence of grit on beauty service continuity intention, perseverance of effort positively and significantly affected beauty service continuity intention, and consistency of interest failed to affect beauty service continuity intention significantly. Therefore, it was found that the growth mindset and continuous effort are important variables to increase the cosmetic school students' intention to continue beauty.

미용학적 관점의 미(美)에 대한 고찰

김진숙 ( Jin Suk Kim ),윤천성 ( Chun Sung Youn ) 한국미용학회 2008 한국미용학회지 Vol.14 No.4

Personal expressive elements through exterior presentation reflect various phenomenon of the social and psychological behavior of that era. Aesthetic expressions mixed with normal everyday experiences, artistic experiences and personal values can be viewed very differently depending on how one approaches these expressions. Popular and contemporary `beauty` is continuously creating a new culture within the public. This type of beauty is a complex and comprehensive criteria that make up what we understand about beauty. Aesthetics, which is a subjective and personal expression of uniqueness of oneself, can also be considered contemporary beauty within the public. Understanding the forms of expression of beauty is similar to a philosophy of understanding day-to-day life. These forms of expressions manifests based on one`s aesthetic appreciation, and such expression may also bring about simple joy in those who exercise such expression. The process to explore, create, and express beauty based on aesthetics can be understood from the aspects of culture and education. In this regard, it is necessary to encourage the study of aesthetics as it identifies an era in which it is associated with. Accordingly, the philosophical idea of beauty from an aesthetic point of view and phenomenological idea of beauty from an artistic point of view work out the true meaning of beauty. Hereafter, all of the above will form the basis of the research to deduct artistic thoughts of aesthetics. The value of beauty from an aesthetic point of view, improve the quality of living and promotes experience of enjoyment. Aesthetic beauty has been deducted from `high art` as a result of philosophical speculation and `utilitarian art` from each individual`s expression of artistic value. `Beauty` from the aesthetic standpoint establishes itself by good grace and favor of others, and forms complex culture and cultural engagement throughout its society. This culture is based on personal pleasure and joy, which is the ultimate goal of beauty. But also, it is through beauty that we can attain that superior quality that we long for. Establishing the meaning of beauty from the aesthetic viewpoint is one of challenging but important aspect in understanding beauty as a whole and will be the solid foundation of aesthetic culture which we will change and improve.

미용관광 활성화를 위한 미용테마박물관 건립 필요성에 관한 연구

오강수 ( Gang Su Oh ) 한국미용학회 2011 한국미용학회지 Vol.17 No.1

This study is research on the construction of beauty-theme park. In this study, a survey was carried out on 221 employees in the Korean beauty industry and 173 customers from May 1 to May 31, 2010. The SPSS v. 12.0 statistical package program was used to carry out a frequency analysis, corsstabulation analysis and independent sample t-test. They felt that inconvenient factors for the construction of it were the lack of beauty society`s will and exhibits, and they thought it should seek the attractiveness, specialization and marketability of beauty tourism through the trend of makeup, the display of hair art and the experience of hair care. For the development of policies when constructing it, the development of beauty education program linked with it was the highest, followed by the development of beauty welfare program linked with it. For order of policy priority, training of marketing specialists linked with it was the highest, followed by the development of it and beauty tourism products. The order of policy priority for the establishment of beauty tourism system was to establish the development of beauty experience products and beauty-related products line. The important factors for the construction of it were beauty specialists and facilities of it. The internal and external strategies, which should be given priority for the construction of it, were order of the enhancement of public relations for beauty tourism, the construction of international beauty museum and the establishment of beauty tourism infrastructure.

미의 속성과 감정

김요한 ( Jo Hann Kim ) 전북대학교 인문학연구소 2011 건지인문학 Vol.6 No.-

What qualities are characteristic of art? Beauty is probably the first that comes to mind. What is beauty? The first thing that may strike us here is he enormous variety of beautiful things. It is likely that they all share some common element or elements in virtue of which they are all beautiful. The difficulty of finding "what they have in common" is likely to be as great in the case of beauty as in the case of art itself. In this article I will examine the concept of beauty in terms of subjectivism and objectivism. According to latter there are objective qualities of beauty such as symmetry, balance and regularity etc. in reality. We can find such aesthetical qualities inside beautiful objects in front of us. But subjectivists have a different opinion on the concept of beauty. That is subjective event, that is to say, feeling and sentiments which could be found inside the observers. Even though we observe same object in front of us, we have no agreement if that is beautiful or not. If there are something common elements which compose of beauty in reality, every observers have to have same opinion. That`s why Hume and Santayana claimed that beauty is feeling and Read said that beauty is a kind of power to cause the aspect of feeling from our perception. I will examine the essence of their argument and criticize them in terms of Wittgenstein`s argument for the concept of beauty. This concept can`t be turned into the concept of sentiments. If beauty is nothing but a kind of feeling, the effect could be replace by other qalities of emotions other than beautiful objects. So there is no existence of art itself. If we accept that even though the art could not produce any effect to observers, art has the meaning of existence, it is not resonable to turn arts into the matter of feelings. However, it is difficult to establish the concept of beauty and to clarify the relation between arts and that concept.

몽골, 베트남, 중국 국가별 한국 화장품 인식도 및 한국 뷰티교육 관심도 비교연구

최에스더 ( Choi Esther ),권오혁 ( Kwon Oh Hyeok ) 한국미용학회 2016 한국미용학회지 Vol.22 No.6

Korean domestic beauty industry faces on the Era of Globalization under the influence of Korean Wave. In particular, Korean cosmetics become more and more popular in Southeast Asia, and many foreigners actually visit South Korea to learn and to study Korean Beauty. The main purpose of this research is to produce activation of beauty education support and beauty industry country-by- country : China, Mongolia, and Vietnam. Specifically, according to the national level, Korean beauty education could play a significant role as a platform to lead beauty industry on the global market. Undoubtedly, this study contains certain information of awareness Korean cosmetics and of interest about Korean beauty education. To achieve this purpose of research, two ways of analysis are utilized based on survey and interview information that are collected from each Southeast Asia country. First of all, analysis of frequency method is used to figure out general characteristics with SPSS 21.0 program(software). Secondly, analysis of cross method(χ²-test) is used to check subordinated relationship between each country and Korean beauty education. In addition, after the χ²-test is completed to find out interest of appearance by each country, all people from these three countries are totally interested in appearance. According to the result of this study, similar subordinated relationships are observed among these countries(p<0.001). Furthermore, these all countries have huge interests concerning Korean beauty education. Among these interests, skin-care education is the most popular part(skin-care is their major part). In conclusion, there are differences from country to country; however, all three countries (China, Mongolia, and Vietnam) have a high awareness about Korean cosmetics. Especially, they have a huge demands about Korean beauty education. Namely, various programs such as reformed global K-beauty education, innovative education contents, and beyond are essential for the future.

어원으로 살펴본 ‘아름다움’의 의미가 유아교육에 주는 함의 탐색

임홍남,김은주 한국영유아교원교육학회 2017 유아교육학논집 Vol.21 No.2

본 연구는 아름다움의 어원을 살펴봄으로써 그 의미가 유아교육에 주는 함의를 탐색해보고자 하였다. 그 결과, 아름다움이란 모든 대상이 자신의 본디 성질을 다 할 때 드러나는 것으로, 주체가 여유를 갖고 대상과 접하여, 대상이 지닌 유의미한 가치를 발견하게 될 때 느껴지는 감정 혹은 가치이다. 이러한 아름다움의 어원적 의미가 유아교육에 주는 함의는 다음과같다. 첫째, 유아교육은 개별 유아가 지닌 본성의 아름다움에 주목해야 한다. 둘째, 유아가 삶속에서 대상과 직접 만나 어우러지는 가운데 유아 스스로 아름다움을 느낄 수 있도록 해야한다. 셋째, 유아가 아름다움을 향유할 수 있는 여유를 주는 유아교육이 되어야 한다. 즉, 아름다움의 어원적 의미가 유아교육에 주는 궁극적 함의는 유아의 아름다운 본성에 주목하고유아가 아름다움을 스스로 느끼는 것의 가치를 알게 하며, 유아가 아름다움을 향유할 수 있는 여유로운 유아교육에 대한 시사점을 준다는 것이다. 아름다움이라는 단어가 한국인의 문화 속에 형성된 한국인의 미의 본질을 반영한 어휘임을 생각해볼 때, 한국적 정서 속에 의미지워진 아름다움의 의미가 아름다운 유아기를 찾아주는 유아교육에 대한 단초를 제공한다는점에서 본 연구의 의의를 찾을 수 있다. The purpose of this study was to examine the etymology of beauty and to identify its implications and effect on early childhood education. All objects are considered beautiful when they fulfill their inherent roles or duties. Therefore, main agents are able to feel beauty when they are faced with an object and find meaningful value in it. The meaning of beauty's etymology has the following implications on early childhood education. First, early childhood education should be focused on the beauty of the individual child's nature. Second, children should meet and mingle directly with objects so they are able to feel the value and beauty inherent in those objects. Third, children should be given sufficient time and opportunity to recognize and appreciate the value of an object and enjoy its inherent beauty. In other words, the ultimate implication of the etymological meaning of beauty in early childhood education is to pay attention to the beautiful nature of children, to let children know the value of feeling beauty for themselves, and to give an implication about leisurely early childhood education that enables children to appreciate beauty. Considering that the word "beauty" is a word reflecting the essence of Korean beauty formed in Korean culture, this study can find its significance in the sense that the meaning of beauty implied in Korean sentiment provides a starting point for early childhood education that finds beautiful childhood.

뷰티콘텐츠 관심도에 따른 의복관리행동에 관한 연구 : MZ세대의 외모관심도 매개효과 중심으로

김경연,김유승 한국화장품미용학회 2023 한국화장품미용학회지 Vol.13 No.2

뷰티에 대한 관심이 높아지면서 미용실, 화장품 회사, 디자이너, 뷰티 크리에이터 등 다양한 이들이 뷰티 콘텐츠를 제작하고 있다. 뷰티 콘텐츠는 전 세계적으로 생산되는 콘텐츠 분야 중 하나로 소비자는 뷰티 콘텐츠를 통해 제품을 소비하고 정보를 얻고 뷰티에 관심을 갖게 된다. 본 연구에서는 뷰티 콘텐츠를 소비하는 주 계층인 MZ세대를 중심으로 뷰티 콘텐츠에 대한 관심이 의류 관리 행동에 미치는 영향을 연구하였다. 또한 외모에 대한 관심이 뷰티 콘텐츠와 의복관리행태에 매개효과가 있는지를 조사하였다. 본 연구의 결과는 다음과 같다. 첫째, MZ세대의 뷰티 콘텐츠에 대한 관심에서 유용성, 신뢰성, 관심도가 의류관리행태에 유의미한 영향을 미치는 것으로 나타났다. 따라서 뷰티 콘텐츠가 의복에 영향을 미친다는 사실을 알 수 있었고, 뷰티와 패션이 서로 연관되어 있음을 확인할 수 있었다. 둘째, MZ세대의 뷰티 콘텐츠에 대한 관심과 정보는 외모에 대한 관심에 영향을 미치고 있다. 소비자들은 뷰티 콘텐츠를 통해 정보를 얻는 것을 중시하며, 주로 흥미로운 콘텐츠를 소비하는 것으로 나타났다. 또한 이러한 소비 현상은 외모에 대한 관심 정도에 영향을 미치는 것으로 나타났다. 셋째, 뷰티 콘텐츠가 정보적이고 흥미로울수록 MZ세대의 외모에 대한 관심도가 높아지며, 이는 의류관리행태의 효과도 증가하는 것으로 나타났다. 따라서 뷰티컨텐츠에서 얻은 정보와 관심은 MZ세대의 외모 및 의복관리에 대한 관심과 관련이 있음을 알 수 있으며, 뷰티컨텐츠는 외모에서 의복까지 전체적인 토털 뷰티코디에 영향을 미치는 것으로 판단된다. As interest in beauty increases, various people such as salons, cosmetics companies, designers, and beauty creators are producing beauty contents. Beauty content is one of the content fields produced worldwide, and consumers use beauty content to consume products, obtain information, and become interested in beauty. In this study, we studied the effect of interest in beauty contents on clothing management behavior, focusing on the MZ generation, the main class that consumes beauty contents. In addition, it was investigated whether interest in appearance has a mediating effect on beauty contents and clothing management behavior. The results of this study are as follows. First, in the MZ generation's interest in beauty contents, usefulness, reliability, and interest have a significant effect on clothing management behavior. Therefore, it was found that beauty contents affect clothing, and it was confirmed that beauty and fashion are correlated with each other. Second, the information and interest of MZ generation's interest in beauty contents affect their interest in appearance. It was found that consumers value acquiring information through beauty contents and consume mainly interesting contents. In addition, it was found that such a consumption phenomenon affects the degree of interest in appearance. Third, it was found that the more informational and interesting the beauty contents are, the more interested in the appearance of the MZ generation, which also increases the effect of clothing management behavior. Therefore, information and interest obtained from beauty contents are found to be related to the MZ generation's interest in appearance and clothing management, and it is judged that beauty contents affect the overall total beauty coordination from appearance to clothing.

독일관념론에서 칸트의 자연미 해석 - 예술미에 대한 자연미의 우선성 논제를 중심으로 -

김민수 한국칸트학회 2019 칸트연구 Vol.44 No.-

This study critically analyzes the tendencies and features of the interpretation of Kant’s conception of natural beauty in German Idealism, in the light of rediscovering the rich meaning and value of Kant's theory of natural beauty. Through this analysis, I will approach the core of the conflict between the beauty of nature and the beauty of art, which itself forms a controversial point in German Ideology, and ultimately seeks aesthetic meanings and values that we can reconsider today. First, I will analyze Kant’s thesis of “-the preeminence of the beauty of nature over the beauty of art-”(Vorzug der Naturschönheit vor der Kunstschönheit) which is explicitly presented in the Kritik der Urteilskraft. Second, I will present Hegel’s criticism on Kant’s thesis, and then analyze. Hegel’s own thesis of “-superiority of the beauty of art over the beauty of nature-”(Das Kunstschöne höher als die Schönheit der Natur) which is presented in the Vorlesungen über die Ästhetik. Hegel excludes the beauty of nature from aesthetics, or in strict terms, from the philosophy of art. I will analyze Hegel’s perspective through his evaluation of Schiller and Shelling. Lastly, I will analyze, in terms of Adorno's meta-critical view, the currency of “-transition from the beauty of nature to the beauty of art-” which is formed after Hegel. Through this process of analysis, I suggest that we can pave a new way for considering the rich meaning and value of Kant’s theory of natural beauty. 본 연구는 칸트의 자연미 이론이 지닌 풍부한 의미와 가치를 오늘날 재발견하고자 하는 관점에서, 독일관념론에서 칸트의 자연미에 대한 해석의 흐름과 특징을 비판적으로 분석한다. 이 분석을 통해 논자는 독일관념론에서 첨예한 논쟁의 지점을 형성한 자연미와 예술미의 대립 문제의 핵심에 접근하면서, 궁극적으로 오늘날 우리가 다시금 재고찰 할 수 있는 미학적 의미와 가치들을 찾고자 한다. 논의를 위해서 우선 칸트가 『판단력비판』에서 명시적으로 제시한, ‘예술미에 대한 자연미의 우선성’ 논제를 칸트의 텍스트 속에서 분석한다. 다음으로, 칸트의 저 논제를 정면으로 비판한 헤겔의 ‘자연미에 대한 예술미의 우월성’ 논제를 헤겔의 『미학강의』에서 분석한다. 헤겔은 자신의 논제를 제시함으로써 자연미를 더 이상 미에 관한 학문의 영역에서, 엄밀히 말해, 예술철학에서 배제한다. 논자는 이러한 헤겔의 관점을 실러와 셸링에 대한 그의 평가에서 분석한다. 그 다음, 논자는 헤겔 이후에 형성된 자연미로부터 예술미로의 이행의 흐름의 경향에 대한 문제를 아도르노의 메타-비판적 관점을 덧붙여 비판적으로 분석한다.