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이경모 관광경영학회 2000 관광경영연구 Vol.8 No.-
International travel is now an accepted way of life for an increasing number of people. Even though the traveller's insurance might cover the bills of accident and medical cure, they should first find a doctor or a hospital to get the right treatment during their stay in a foreign country, The purpose of this study is to obtain the basic information on the necessity of establishing active emergency assistance service for the visitors travelling in Korea. The exploratory study surveyed single random-sampled respondents of 300 travellers, and collected 248 usable questionnaires. The respondent's demographic characteristics were that Japanese travellers were 65.3, and mostly aged twenties, thirties and forties. Findings from the survey were; 1. Most of the visitors considered robbery, lost of belongings, illness and accident as the most possible emergency cases that might happen during their stay in Korea 2. Japanese travellers and pleasure tourist are associated in their mind with travel agencies when they encounter emergency or they purchase traveller's insurance, while western tourists and business travellers are associated with embassy for emergency, and with insurance company for purchasing travel insurance.
이경모 한국이벤트컨벤션학회 2005 이벤트 컨벤션 연구 Vol.1 No.2
Various sorts of facilities have been regarded as important components to host a festival, as it invites intensive volume of visitors in limited duration. This study reveals the possibility of festival facilities on visitor's satisfaction and revisit for the experience-oriented Boryung Mud Festival. Through the literature review, several components of festival facilities have been identified, including infrastructure, tourism and experience facilities, environmental facilities and performance & communication facilities. As the result of factor analysis and regression analysis, it was found that all four factors of infrastructure, tourism and experience facilities, environmental facilities and performance & communication facilities have affected the degree of visitor's satisfaction, while three factors excluding environmental facilities have affected the intention of revisit to the festival. .
이경모,유지훈,이동원,김병기,김혁돈,장태석,Lee, Gyeong-Mo,Yu, Ji-Hun,Lee, Dong-Won,Kim, Byung-Kee,Kim, Hyeok-Don,Jang, Tae-Suk 한국분말야금학회 2007 한국분말재료학회지 (KPMI) Vol.14 No.5
Ordered $L1_0$ to FePt nanoparticles are strong candidates for high density magnetic data storage media because the $L1_0$ phase FePt has a very high magnetocrystalline anisotropy $(K_u{\sim}6.6-10{\times}10^7erg/cm^3)$, high coercivity and chemical stability. In this study, the ordered $L1_0$ FePt nanoparticles were successfully fabricated by chemical vapor condensation process without a post-annealing process which causes severe particle growth and agglomeration. The $Fe_{50}Pt_{50}$ nanopowder was obtained when the mixing ratio of Fe(acac) and Pt(arac) was 2.5 : 1. And the synthesized FePt nanoparticles were very fine and spherical shape with a narrow size distribution. The average particle size of the powder tended to increase from 5 nm to 10 nm with increasing reaction temperature from $800^{\circ}C$ to $1000^{\circ}C$. Characterisitcs of FePt nanopowder were investigated in terms of process parameters and microstructures.
이경모 관광경영학회 1999 관광경영연구 Vol.4 No.-
The purpose of this study is to establish the marketing mix strategy of event travel product in Korea. In this research, the theories of event travel product and tourism marketing mix strategy are generally reviewed, and empirical research is performed with the experienced personnels of the major travel agents in Seoul for finding the proper establishment of the marketing mix strategy of the event travel products. From this study, and in particular from the empirical research the findings of proper establishment of marketing mix strategy of event travel product were; 1. marketing budget of event travel product is 10-20 percent of the sales profit, 2. distribution ratio is 70% direct sales with 30% indirect sales, 3. commission rate to sub-agent is 6-10 percent, 4. the efficient distribution channel is the sales through organizers, 5. advertisement through newspapers, 5. target markets are professionals with the age of 30's.
이경모 한국관광정책학회 1998 觀光政策學硏究 Vol.4 No.2
The gradually increasing environment of market competition in Korean travel industry and economy crisis have urged travel agents to strive against the low profit with decreasing revenue. The existing tours in the market help neither the improvement of profitability nor survival of travel agents. The purpose of this study is to propose the event travel product development of the related regions in the fields of domestic, incoming and outgoing tourism in Korea for differentiating selling products, generating profits and the eventual aim of stable existence of a company. In this research, the theories of event travel and new product development of regional event tours are generally reviewed. Thereafter, empirical research is performed by questionnaires to obtain the recommended event tours for each given region in the fields of domestic, outgoing and incoming tourism. Findings were; 1. cultural event tours were most recommended for domestic event tours, 2. industrial exhibition tours and corporate incentive tours were most recommended for outgoing tours, 3. cultural event tours and corporate event tours were most recommended for incoming tours. With the analysis of mentioned findings, it is suggested that; 1. event travel product of cultural event of each region should attract domestic tourist firstly, and further accommodate foreign tourist in domestic tourism, 2. new product development of event travel is required to avoid severe market competition and generate new demand in outgoing tourism, 3. improvement of regional travel product of cultural event is required to provide the foreign visitors with deep local cultural experience.