중국인 관광객이 지각한 중국 여행 앱(App) 품질이 재이용의도에 미치는 영향 : :App 신뢰의 매개효과

FAN NING 세종대학교 대학원 2018 국내석사

Abstract The effect of Chinese travel App quality perceived by Chinese tourists on re-use intention -mediating effect of App trust- FAN NING Dept. of Hotel Tourism Management The Graduate School Sejong University Due to the rapid diffusion of the Internet in recent years, travel has become popular with the development of humanities and societies, and more and more people are purchasing tourist goods through mobile. China's tourism market, which is in the top of the global tourism industry, has been greatly affected by this and is rapidly spreading.    There are not many people visiting China because of traffic inconvenience, a lot of travel time, lack of publicity, lack of travel information. Providing travelers with sufficient and useful services may help resolve this situation. Now that the tourism industry is developing globally, tourists are challenged and the competition among travel companies is becoming more intense. As competition between companies becomes more intense, the quality of services provided by travel companies should also increase. The research on the service quality of mobile travel app is very important for both the tourism company and the nation, and it is very important study for the rapidly growing mobile travel app. Chinese researchers are still at the stage of researching travel agencies and travel websites and researching mobile travel apps to provide better travel services to consumers by developing tourism industry. There is a need.    The purpose of this study is to analyze the effect of service quality of mobile travel app in China on customers' appraisal intention and mediation effect of app trust.    For this research paper, a total of 350 questionnaires were distributed through the China online survey website "Sojump (问 卷 星)" for a total of three months from December 20, 2017 to March 20, 2018 . Of these, 317 were collected as valid samples and used for final statistical analysis. For empirical analysis, factor analysis, reliability analysis, and regression analysis were performed using SPSS 23.0.    This study is composed of 5 chapters by study purpose and research method.    Chapter 1 is an introductory part, explaining the research background and problems, and based on this, the purpose of research, the necessity of research, and the research method are presented. It also provides details of the study.    Chapter 2 is the theoretical background of this paper. Through previous researches, we defined the definition of service quality of mobile service, mobile travel app, and mobile travel app, and current usage of mobile travel app in China and constituent factors of service quality of mobile travel app.    Chapter 3 sets up a research model, presents hypotheses, and presents data collection and analysis methods including survey design based on the parts presented in the theoretical background.    Chapter 4 explains the sample of the questionnaire, verifies the reliability and validity of the variables, and presents the results of verifying the hypothesis.    Chapter 5 presents conclusions and implications. All the contents of this study are briefly summarized and presented. The implications of the research and limitations of the research are presented and future research directions are presented. Keywords: travel app service quality, app trust, re-use intention 최근 급속한 인터넷의 확산으로 인하여 인문 사회의 발전에 따라 여행도 대중화로 발전되고 있고 모바일을 통해 관광 상품을 구매하는 사람들이 점점 많아지고 있다. 전 세계적으로 관광산업 분야 상위에 있는 중국관광시장은 이에 때문에 큰 영향을 받고 신속하게 확산하고 있다. 중국 일부 여행 지역은 교통 불편, 여행 시간 많이 걸림, 홍보 부족, 여행 정보 부족 등 원인 때문에 방문하는 사람이 많지 않는다. 여행자들에게 충분하고 유용한 서비스를 제공한다면 이러한 상황을 해결하기에 도움을 줄 수도 있다. 이제 관광산업도 세계화 발전하고 있으니 여행 업체가 도전을 받고 여행 업체 간의 경쟁도 더욱 치열해지고 있다. 기업 간 경쟁이 치열해짐에 따라 여행 기업들이 제공한 서비스의 질도 올라해야 한다. 모바일 여행 앱의 서비스 품질에 대한 연구는 관광기업입장에서도 국가 입장에서도 전략적으로 매우 중요하며, 급성장한 모바일 여행 앱에 대한 매우 중요한 연구라고 할 수 있다. 중국 연구자들이 관광산업에 대한 연구는 아직 여행사와 여행 웹 사이트에 대한 연구하는 단계에 멈추어 있고 관광 여행 산업의 발전을 시켜 소비자들에게 활씬 질이 더 좋은 여행 서비스를 제공하기 위해 모바일 여행 앱에 대한 연구는 필요성이 있다. 본 연구는 중국 모바일 여행 앱의 서비스 품질이 고객들이 앱을 재이용의도에 미치는 영향과 앱(App) 신뢰의 매개효과를 분석하고자 한다. 본 연구 논문을 위해 2017년 12월 20일부터 2018년 3월 20일까지 총 3개월 간 "Sojump(问卷星)"라는 중국 온라인 설문조사 웹 사이트를 통해 설문서를 총 350부 배포하여 설문조사를 진행하였다. 그 중 317부가 유효표본으로 회수되어 최종 통계분석에 사용되었다. 실증 분석을 위해 SPSS 23.0을 이용하여 요인분석, 신뢰도분석, 회귀분석 등을 진행하였다. 본 연구는 연구목적과 연구방법에 의해 총 5장으로 구성되어 있다. 제1장은 서론 부분이고 연구배경과 문제를 설명하고, 이를 바탕으로 구체적인 연구 목적하고 연구의 필요성 및 연구 방법을 제시하였다. 또한 연구의 구성에 대해 자세히 제시한다. 제2장은 본 논문의 이론적 배경이다. 선행연구를 통하여 모바일 서비스, 모바일 여행 앱, 모바일 여행 앱의 서비스 품질에 대한 정의와 현재 중국의 모바일 여행 앱의 사용현황 및 모바일 여행 앱의 서비스 품질의 구성요인에 대한 전반적으로 검토하고 정리하였다. 제3장은 이론적 배경 중에 제시된 부분들을 기반으로 연구 모형을 설정하고 가설을 제시하고, 조사 설계를 비롯해 자료수집 및 분석방법을 제시하였다. 제4장은 설문조자의 표본에 대해 설명하고 변수들의 신뢰성과 타당성을 검증하고, 가설을 검증한 결과를 제시한다. 제5장은 결론 및 시사점 제시 부분이다. 본 연구의 모든 연구 내용을 간단하게 정리하고 제시하였다. 연구결과를 통해 도출되는 연구의 시사점과 연구의 한계점을 서술하며 향후의 연구 방향도 제시하였다. 주요어: 여행 앱 서비스 품질, 앱 신뢰, 재이용의도

중국 문화산업 3.0시대의 지역축제 발전방안에 관한 연구 : 산동성 지역축제를 중심으로

SUN NING 한세대학교 대학원 2017 국내박사

Abstract A Study on the Development of Regional Festival in China of the Chinese Cultural Industry -Focused on the Shandong Regional Festival- SUN NING Major in Art & Cultural Management Department of Music The Graduate School of Hansei University In modern societies, culture plays a vital role in economic development. Because of this, China is strategically supporting and developing cultural industries. Among the various cultural industries in China, the festival has long been supported and developed. This study aims to analyze the local festival of the Chinese Cultural Industry of 3.0 era, among the regions of China, the festival focused on the festival of Shandong province, which was held in the earliest stages of the festival. Shandong Province has many festivals because the economy is stable and rich in cultural resources. One of the oldest and most popular festivals can be celebrated in the International Kite Festival in Weifan City and Tai'shan international mountaineering Festival in Taian City. So, in this paper, we take the International Kite Festival in Weifan City and Tai'an international mountaineering Festival in Taian City of Shandong province as an object by analyzing organizational operations, budget execution, and programming of the program, point the problems in the Chinese cultural industry intended to improvements the development of Chinese cultural industries of 3.0 era. This study hereby could obtain research result as follows. First of all, the local festival of Shandong province is run by the Ministry of Government Administration and Tourism, and since the operational staff is a capital-driven festival organized by officials, there are limitations to the festival's operating system. Second, the regional festival of Shandong Province appeared to be poor in the design of the program and the lack of specialist staff planning and progress. In order to improve these problems, the introduction of a specialized workforce should be introduced and developed. In the mid - term stages, a specialized workforce is introduced to the festival's identity, in the long run, the government will have to develop a program that educates professionals who participate in festive activities and educates them through educational facilities related to the festival. Third, the program of the Shandong Festival continues to increase, but it is designed to design programs similar to each other and it appears that there are insufficient programs related to civic engagement programs and regional oriented content programs. Thus, it will have to develop specialized regional contents to enhance the value of local value added through the festival. The study proposed the development of regional festivals in the Chinese cultural industry, and the government with the operating organization wanted to focus on how to operate the local festival. Furthermore, he wanted to satisfy the people's cultural enjoyment through the festival. However, since the festival focused on regional festival festivals, there will be limitations in generalization. Also, there was not much data on the Chinese cultural industry and local festivals, and it was difficult to obtain assistance from related organizations and institutions. And there is a limited portion of research in China that seeks to seek improvements and improvements in the political affairs of China.

IPA를 활용한 도시하천 수변공간의 만족도 평가 및 개선방안

Ning, Ning 경북대학교 대학원 2014 국내석사

City environment is mostly comprised of artificial constructions. Human beings become estranged from the natural environment like forest, natural greens and rivers. Under these circumstances, as the quality of life is improved, urban residents’ demand for pleasant environment increases also. They become more interested in the natural environment than the dreary artificial environment. However, owing to the insufficiency of urban lands, there are limitations in the use of urban lands. This also causes the increase of land price. Accordingly, the provision of green areas which can offer natural environment to the residents in the city is absolutely not sufficient. For this reason, recently the urban riverfront, which is a typical natural environment in the city, is attracting much attention. However, in terms of urban rivers and waterfronts, because of the standardized facilities plans which follow the designers’ subjective space planning and legal standard, the users’ environment demand cannot be considered. Accordingly, users’ satisfaction drops. On the other hand, the rate of utilization is decreasing also. Therefore, it is necessary to figure out if the residents are satisfied with the environment and current condition of the facilities in the riverfront areas and to seek plans to improve residents’ satisfaction. In this paper, Sincheon, which is known as the main city river in Dague Metropolitan City, was chosen as the research subject. The environment and the current condition of the facilities in Sincheon were investigated. Questionnaire assessment was conducted with the citizens as survey subjects. With the use of IPA (Importance-Performance Analysis) technique, users’ satisfaction and demand for the environment and facilities and the improvement plans were proposed.

CULTURAL CRITICISM AND IDENTITY CONSTRUCTION: NARRATIVE LITERATURE OF CONTEMPORARY CHINESE WRITERS IN THE UNITED STATES

YANG, NING NING UNIVERSITY OF HAWAII 1996 해외박사

(A) study on the traditional cultural elements affecting the Chinese Game character design

Ning, shu-Jia 공주대학교 대학원 2011 국내석사

Characterization and expression analysis of C-type lectins from abalone, Haliotis discus discus

Ning Wang 제주대학교 대학원 2008 국내박사

Lectin is a protein or glycoprotein substance capable of specific recognition of and reversible binding to carbohydrate moieties on the surface of cells. Many important lectins with novel activities were from invertebrate animals. In invertebrate animals, lectins were basically employed to recognize the non-self antigens, enhance or potentiate the bacterial phagocytosis and encapsulation. In this study, two genes relative to the Vibrio agglutination and the pearl formation were identified using EST cDNA library screening method. The complete cDNA of CLHd and perlucin of abalone, Haliotis discus discus, were reported in the first time. The homologous comparison with known genes from other species was performed using blastX in the National Center for Biotechnology Information (NCBI) web server. The molecular structure analysis, the in vivo gene transcription and regulation, and the in vitro protein expression and the relative activity assay were investigated in order to characterize their function and physiological roles in abalones. The complete cDNA sequence of the CLHd gene is 508 base pair in length, and encodes 151 amino acids. CLHd shares a highly conserved carbohydrate recognition domain with C-type lectins from mollusk and fish. The highly conserved CRD and six disulfide bond cysteines classified CLHd as a C-type lectin structurally. However, CLHd does not specifically resemble any particular gene. In vivo, the relative expression level of CLHd in the digestive tract was significantly up-regulated when abalones were injected Vibrio alginolyticus in phosphate-buffered saline (PBS). At 12 hr post V. alginolyticus injection, the induction of mRNA was initiated and reached maximum expression at 24 hr. As the time progressed, mRNA transcription of CLHd dropped to the control value at 48 hr post the challenge. For abalone, the demand of CLHd was significantly increased under the Vibrio infection. The in vitro recombinant CLHd specifically agglutinated V. alginolyticus in a calcium dependent way. CLHd immobilized the invading microorganisms and inhibited its spread in abalones. The selective binding to V. alginolyticus suggested that CLHd may provide a means of the self- and nonself-recognition necessary for internal defense and potentiate bacterial phagocytosis in abalones. The characterization of CLHd enriched the knowledge of abalone immunity and provided a powerful immune molecule for abalone disease control. Since it is highly inducible by Vibrio infection, in future applications, CLHd can be a useful marker for the monitoring of abalone farming environment and developing the husbandry management. Being as an effective Vibrio agglutinin, the presence of large amount of CLHd may definitely enhance the disease resistance of abalone. Gene selection or transgenic breeding of abalones with intensive expression of CLHd will provide a promising way to save juvenile abalones from the infection of Vibrio disease. The full length cDNA of pacific abalone perlucin gene consisted of 1038 bp nucleotides encoding a putative signal peptide of 22 amino acids and a mature protein of 129 amino acids, which shared 55 % identity with the homologous protein in greenlip abalone. The predicted perlucin has a molecular weight of 15 KD, and an isoelectric point of 5.7. To make sure the success of cloning and expression, the in vitro expressed recombinant perlucin were tested in both calcium carbonate precipitation assay and calcium carbonate crystallization assay. The addition of recombinant perlucin dramatically accelerated the calcium carbonate precipitation. Since mollusk nacre growth depended on calcium carbonate accumulation and formation of aragonite crystal. The positive effect of perlucin on calcium carbonate precipitation directly reflected its promotion to the pearl formation in abalones. In the calcium carbonate crystallization assay, the crystals became round at the acute corner firstly and was not rhombohedral any more after 24 hr perlucin treatment at 4 °C. Gradually, the calcite crystal surfaces were roughed and lost all the sharp corners. After 72 hr incubation with perlucin, an approximate hexagonal crystal was promoted and a small rhombohedral protuberance occurred on the top of the crystal with the crystal growth. Perlucin gradually rounded calcium carbonate crystal at acute corners but not at all the corners at once. This indicated that perlucin may recognize a specific calcite crystal surface and modify the sharp edges of calcite crystal, gradually. The calcium carbonate of morphological modification was not only contributed to the final structure of pearl or shell but also the growth velocity and orientation. We proposed that perlucin promoted the growth of calcium carbonate crystals on ab-plane first and when calcite crystals completed every step in the four corners, the crystal growth in ab-plane was inhibited and then initiated the growth in c-axis. In the view of molecular structure, perlucin was a typical C-type lectin, which contained one highly conserved carbohydrate recognition domain. Reverse transcription polymerase chain reaction (RT-PCR) results showed that perlucin gene was expressed not only in mantle, but also in gill and digestive tract. Since gill and digestive tract always involved in continuously water exchange and food uptake from outside environment to abalone, these tissues were more susceptible to pathogen infection and need humoral immune molecules to create barriers against the invasion pathogenic micro-organisms in ocean. Taken all together, it should be a reasonable speculation that perlucin is a kind of defensive molecule against pathogenic microorganisms and damaging detritus. When abalones can not eject the invasion parasites or particles, perlucin will be secreted to regulate nacre entomb the offending entity as a means of inactivation the non-self materials. With the growth of nacre layer on the offending particle, a beautiful pearl is produced. Perlucin played central roles in abalone pearl formation and inner nacrein growth. However, in the view of C-type lectin, more study about the function of perlucin in abalone non-self recognition and disease resistance is promising and anticipated. 렉틴은 세포 표면의 탄수화물 부위에 가역적으로 결합할 수 있고 특이적으로 인식할 수 있는 단백질 또는 당단백질이다. 새로운 활성들을 지니는 많은 중요한 렉틴들이 무척추동물에서 발견되었다. 무척추동물들에서 렉틴은 비자기 항원의 인지를 위해 기본적으로 사용되고, 박테리아 식균작용과 캡슐화를 할 수 있게 해준다. 이 연구에서는 비브리오 응집과 진주형성에 관계된 2개의 유전자를 까막전복의 EST cDNA library 탐색을 통해 확인하였다. 그리고 전복의 CLHd 와 perlucin complete cDNA 대해서 처음으로 연구되어졌다. 다른 종들로부터 기존에 알려진 서열의 유사성을 확인하기 위해 NCBI 의 blastX 프로그램을 이용하였다. 전복에서 생리적 작용과 그들의 기능 분석을 위해서 분자 구조의 분석, in vivo 상에서의 유전자 전사조절, 그리고 in vitro 상에서 단백질 발현, 관계된 활성 측정에 대해 조사되어졌다. CLHd 유전자의 complete cDNA 염기서열은 151 아미노산을 암호화하는 508 bp 였다. CLHd는 연체동물과 어류로부터 밝혀진 C-type 렉틴들을 가지는 탄수화물 인식 도메인에 높은 유사성을 나타냈다. In vivo 상에서, 전복에 Vibrio alginolyticus 를 주입했을 때 소화관에서 CLHd의 관계된 발현 레벨이 의미있는 증가를 나타냈다. V. alginolyticus를 주입하고 12시간 후에 그 mRNA의 유도가 시작?怜?, 24시간째에 발현률이 최고에 도달했다. 시간이 진행됨에 따라, challenge 테스트 48시간째부터 CLHd의 mRNA 전사량은 control에 비해 감소하였다. 전복에 V. alginolyticus를 주입했을 때 CLHd의 요구는 의미있는 증가를 나타냈다. In vitro 상에서 재조합 CLHd 단백질은 calcium에 의존하여 V. alginolyticus 에 특이적으로 결합하였다. CLHd 는 전복에서 미생물들이 침입했을 때 이를 억류시켰고 퍼지는 것을 저해하였다. V. alginolyticus에 선택적으로 결합하는 CLHd는 전복에서 내부방어와 식균작용의 증대를 위해 자기, 비자기 인식 하는데 없어서는 안될 의미를 제공할 수 있다. CLHd의 특성분석을 통해 전복 질병 조절을 위한 강한 면역 분자를 제공하고 전복의 면역 지식을 넓혀 주었다. CLHd는 Vibrio의 주입에 의해 높게 유도 되어졌고 이를 토대로 전복 양식장의 환경 모니터링을 위한 마커 개발과 양식장 관리에 이용 되어질 수 있다. Vibrio 응집에도 효과적이기 때문에 CLHd의 많은 양이 존재하면 전복의 질병 저항력을 향상 시킬 수 있다. CLHd의 강한 발현을 위한 전복의 유전자 선별 또는 전복의 형질전환 육종은 Vibrio 감염 으로부터 어린 전복들을 구할 수 있는 가능성을 제공한다. 전복 perlucin 유전자의 full length cDNA는 신호서열 22 아미노산과 mature protein 129아미노산을 암호화하는 1038 bp 로 구성되어졌고 greenlip 전복의 perlucin 단백질과 55 % 의 상동성을 나타냈다. 진단된 perlucin의 예측된 분자량은 15 KDa 이고 isoelectric point는 5.7로 확인됐다. 발현된 재조합 perlucin은 calcium carbonate 침전 활성과 calcium carbonate 결정화 활성이 측정 되어졌다. 재조합 perlucin의 첨가로 인해 calcium carbonate 침전이 촉진 되어졌다. 연체동물의 진주층 성장은 aragonite crystal의 calcium carbonate 축적과 형성에 의존된다. Calcium carbonate 침전 상에서 perlucin의 positive 효과는 전복에서 진주 형성 촉진에 직접적으로 나타난다. Calcium carbonate 결정화 활성에서 결정들은 처음에 예리한 모퉁이에 둥글게 형성?怜? 4°C에서 24시간이상 처리한 결과 육면체를 형성하지 않았다. 점차적으로, calcite 크리스탈 표면은 울퉁불퉁하게 됐고 예리한 모퉁이들이 모두 사라졌다. Perlucin을 가지고 배양 72시간 후, 육면체에 가까운 크리스탈이 형성?怜? 크리스탈 윗쪽에 작은 사방면체 돌기가 생성됐다. Perlucin은 예리한 모퉁이에 calcium carbonate 크리스탈이 점차적으로 둥근 형태가 되었지만 동시에 모든 모퉁이들이 그렇게 된 것은 아니다. 이 perlucin은 특이적으로 calcite 크리스탈을 인지할 수 있고 점차적으로 calcite 크리스탈의 예리한 모서리의 성질을 변화시킨다. 그 calcium carbonate의 형태적 변형은 진주와 껍질의 최종 구조에 영향을 주고 성장 속도와 적응에 역시 영향을 미친다. 본 연구에서 perlucin은 ab-plane 상에서 calcium carbonate 크리스탈의 성장을 촉진시켰고calcite 크리스탈이 네개의 모퉁이에 모든 단계가 완성됐다. ab-plane에서 크리스탈의 형성은 저해되어졌고 그 후 c-axis에서 성장이 시작됐다. Perlucin의 분자 구조는 한 개의 잘 보존된 탄수화물 인지 영역을 갖고 있는 전형적인 C-type lectin의 형태이다. perlucin의 RT-PCR 수행시 mantle, 아가미와 소화관에서 발현이 확인되었다. 아가미와 소화관은 외부 환경으로부터 전복내의 환경수 교환과 먹이 섭취에 상시적으로 관련되어 있으므로 이들 기관은 해양환경내 병원성 미생물의 침입에 대한 방어 영역을 형성하기 위하여 병원성 감염에 대한 민감한 감수성과 체액성 면역 반응 분자들이 필요하다. 종합적으로, perlucin 유전자는 병원성 미생물과 해로운 유기물에 대하여 면역 방어에 관여하는 물질로 추정된다. 침입한 기생충 또는 물질의 배설이 되지 않는 경우, perlucin은 비자기 항원의 비활성 수단으로 불필요한 물질들의 진주층으로의 축적을 위해 분비될 것이다. 불필요한 입자들로 인한 진주층의 성장으로 화려한 진주가 생성되는 것이다. Perlucin은 전복의 진주 형성과 내부 nacrein 성장에 관여한다. 그러나, C-type lectin에 비교하여 전복에서 perlucin 유전자의 비자기 인식과 질병 내성에 대한 더 많은 조사가 필요할 것으로 생각된다.

U.S. direct investment abroad and its influences on the U.S. economy : cases in food and wood industries

Ning, Yulin University of Kentucky 1993 국내박사

다이나믹 포스터의 디자인 표현에 대한 연구

Ning Baihui 홍익대학교 대학원 2018 국내석사

다이나믹 포스터는 뉴미디어의 발전과 더불어 등장한 형식으로 뉴미디어 기술과 다이나믹 포스터의 표현 형식을 빌어 전통적인 포스터에 일정한 시간적 개념과 공간적 개념을 가미하여 기존의 고정적인 그래픽을 다이나믹 그래픽으로 바꾸었으며, 단일한 표현 형식을 다원화로 바꾸어 새로운 시각적 체험과 표현형식을 형성하였다. 다이나믹 포스터의 참신한 홍보 형식은 전통 포스터의 단일한 평면으로 시각적 정보를 전달하던 방식을 타파하였으며, 그래픽 또는 문자의 중첩이 간편한 효과와 음성이나 동영상을 추가하는 것을 통하여 마치 그 속에 있는 것 같은 생생한 느낌을 주는 홍보 방식을 창조하였다. 이는 다이나믹 홍보의 방식으로 각종 활동 정보와 문화 지식을 홍보 및 소개하며, 문화 이념의 커뮤니케이션이나 보급 역시 디지털 미디어를 통해 실현하도록 하였다. 전통 평면 포스터와 비교할 때 다이나믹 포스터의 가장 큰 특징은 다이나믹한 전시 효과, 즉 공명성에 있다. 이러한 공명성에 대한 디자인 방식은 현대 정보의 커뮤니케이션에 더욱 부합되며, 관람자의 적극성을 더욱 자극할 수 있어 정보 수용에 대한 흥미를 높이고 그들이 능동적으로 정보 접수에 참여하도록 할 수 있다. 때문에 이러한 공명성의 영향은 더욱 시대적 의미를 가지는 것이다. 다이나믹 포스터는 gif 움직이는 사진의 디자인 기술을 흡수한 변체로 새로운 상업 홍보 전시 형식으로 대두하고 있다. 그 디자인 이념은 인간의 시각에서 출발하여 관람자들이 능동적으로 정보를 접수하도록 하는데 있다. 다이나믹 디자인 과정에서 디자이너는 복잡한 정보의 내용을 단순화하여 관람자들이 짧은 시간 내에 화면에서 전달하고자 하는 주제에 대한 정보를 접수할 수 있도록 하여야 하는데 이러한 수법은 더욱 효과적으로 대중들의 관심을 사로잡을 수 있을 뿐만 아니라 움직이는 화면의 재미가 더욱 깊은 인상을 남길 수 있다. 필자는 대량의 구체적인 사례들에 대한 분석을 통하여, 다이나믹 포스터는 서사성이 강하고 정보 용량이 크며, 시각 효과가 풍부하고 넓고 깊은 홍보 효과를 가지며, 감정 체험을 심화할 수 있는 등 다섯 가지 우세를 가지고 있다는 것을 결론을 얻었다. 더 나아가 디자이너의 심미와 관람자들의 필요, 기술 및 미디어의 발전은 모두 다이나믹 포스터에 영향을 미치는 중요한 요소임을 발견하였다. 이 논문에서는 다이나믹 포스터 디자인의 시험을 통하여 다이나믹 포스터의 발전 방식 및 특징을 분석하고 다이나믹 포스터의 “동태화(动态化)”를 중심으로 연구하고자 하며, 전통 포스터와 다른 디자인 요소를 탐구하고 다이나믹 포스터의 특성 시험에 대한 연구를 통하여 추후 포스터 디자인의 사로를 넓히고 동태화 발전이 더욱 현대의 생활 방식에 부응하도록 하기 위하여 포스터 디자인의 다원화 발전에 유익한 정보를 제공하기를 희망한다. 또한 이 주제에서는 다이나믹 포스터와 전통 평면 포스터와의 비교연구를 통하여 다이나믹 요소와 평면 요소 간의 관계를 분석하고 다이나믹 포스터의 다이나믹 특징과 형식을 연구하고 이를 통하여 다이나믹 포스터의 발전 추세와 그 발전과정에 주의해야 할 문제점들에 대하여 논의하고자 한다. The dynamic poster, with the development of new media, is based on the new media technology and dynamic poster expression style, and it replaces the existing fixed graphic with the dynamic graphic by adding a certain temporal concept and spatial concept to the traditional poster. Diversified into new forms of visual experience and expression. Dynamic poster's innovative publicity format breaks the way of conveying visual information in a single plane of a traditional poster. With the simple effect of superimposing graphics or characters and adding voice or video, The state created a way of publicity. It promotes and introduces various activity information and cultural knowledge in the way of dynamic promotion, and communication and dissemination of cultural ideas is realized through digital media. Compared to traditional flat posters, the biggest feature of a dynamic poster is its dynamic display effect, or resonance. The design method for this resonance is more compatible with the communication of modern information, and it can stimulate the aggressiveness of the spectators, which can increase the interest in information reception and actively participate in information reception. Therefore, the influence of this resonance has a more temporal meaning. Dynamic Poster is a variant that absorbs the design technique of gif moving pictures and is emerging as a new commercial promotion exhibition format. The design philosophy is to allow viewers to actively receive information from a human perspective.aggressiveness of the spectators, which can increase the interest in information reception and actively participate in information reception. Therefore, the influence of this resonance has a more temporal meaning. Dynamic Poster is a variant that absorbs the design technique of gif moving pictures and is emerging as a new commercial promotion exhibition format. The design philosophy is to allow viewers to actively receive information from a human perspective.

An Empirical Study on Factors Affecting the Usage Intention of GHG Protocol Tools

NING Xue 영남대학교 대학원 2015 국내박사

The Syntax and Semantics of Resultative Constructions

Ning Jianhong 충북대학교 2023 국내박사

This dissertation delves into some intriguing properties of the so-called resultative construction (RC), which has sparked extensive debate and discussion regarding its numerous controversial issues. This construction is discussed in detail in this dissertation, centering around the three issues; i) how are different types of RCs formed? ii) what are the constraints on RCs? and iii) what are the differences between RCs and some other similar constructions? Addressing these issues at the outset of the dissertation, I review some different approaches to RCs and provide a unified account of how they are generated and restricted in their derivation as follows. Firstly, I review the two syntactic approaches to RCs, the Small Clause (SC analysis) and the ternary analysis, and find that the former violates the Theta-Criterion and the latter fails to represent the subject-predicate relation between a post-verbal NP and a resultative predicate. Thereby, I adopt a hybrid approach and analyze how each type of RCs is formed by adopting Sato's (1987) Case assignment rule, in which the post-verbal NP can be exceptionally assigned Case when a resultative attribute is added. By postulating this rule, the hybrid analysis provides a more principled account of RCs than the two existing analyses. Secondly, I discuss the syntactic and semantic conditions or constraints on the formation of English RCs. Syntactically, the word order of RCs observes three restrictions; i) the object of RCs must immediately follow the verb and cannot be separated by other constituents, ii) the result-denoting adjectival phrase must immediately follow the object with no constituents intervening between the two, and iii) the object-oriented depictive adjective cannot precede the resultative phrase. Semantic constraints also hold for the formation of RCs as follows; i) the primary predicates should belong to activity verbs, ii) the Causer of the action denoted by the primary predicates observes an animate instigator constraint, iii) the post-verbal NPs are subject to the DOR, the Direct Object Restriction, and iv) the secondary predicates are largely limited to AP, PP, AdvP, and NP. Finally, I compare among RCs, DCs (Depictive Constructions), and Chinese PCs (pivotal constructions). RCs and DCs are differentiated in the context of the categorial status of the secondary predicate AP. English RCs and Chinese PCs have the problem of the primary and secondary predicate sharing the post-verbal NP as their argument, which could be salvaged by postulating PRO as a distinct argument of the secondary one, satisfying the Theta-Criterion. English RCs are further differentiated between adjective RCs and adverbial RCs in the sense of Broccias (2008), the latter of which involve subjective properties and serve as functions such as instrument or manner. This dissertation delves into some intriguing properties of the so-called resultative construction (RC), which has sparked extensive debate and discussion regarding its numerous controversial issues. This construction is discussed in detail in this dissertation, centering around the three issues; i) how are different types of RCs formed? ii) what are the constraints on RCs? and iii) what are the differences between RCs and some other similar constructions? Addressing these issues at the outset of the dissertation, I review some different approaches to RCs and provide a unified account of how they are generated and restricted in their derivation as follows. Firstly, I review the two syntactic approaches to RCs, the Small Clause (SC analysis) and the ternary analysis, and find that the former violates the Theta-Criterion and the latter fails to represent the subject-predicate relation between a post-verbal NP and a resultative predicate. Thereby, I adopt a hybrid approach and analyze how each type of RCs is formed by adopting Sato's (1987) Case assignment rule, in which the post-verbal NP can be exceptionally assigned Case when a resultative attribute is added. By postulating this rule, the hybrid analysis provides a more principled account of RCs than the two existing analyses. Secondly, I discuss the syntactic and semantic conditions or constraints on the formation of English RCs. Syntactically, the word order of RCs observes three restrictions; i) the object of RCs must immediately follow the verb and cannot be separated by other constituents, ii) the result-denoting adjectival phrase must immediately follow the object with no constituents intervening between the two, and iii) the object-oriented depictive adjective cannot precede the resultative phrase. Semantic constraints also hold for the formation of RCs as follows; i) the primary predicates should belong to activity verbs, ii) the Causer of the action denoted by the primary predicates observes an animate instigator constraint, iii) the post-verbal NPs are subject to the DOR, the Direct Object Restriction, and iv) the secondary predicates are largely limited to AP, PP, AdvP, and NP. Finally, I compare among RCs, DCs (Depictive Constructions), and Chinese PCs (pivotal constructions). RCs and DCs are differentiated in the context of the categorial status of the secondary predicate AP. English RCs and Chinese PCs have the problem of the primary and secondary predicate sharing the post-verbal NP as their argument, which could be salvaged by postulating PRO as a distinct argument of the secondary one, satisfying the Theta-Criterion. English RCs are further differentiated between adjective RCs and adverbial RCs in the sense of Broccias (2008), the latter of which involve subjective properties and serve as functions such as instrument or manner.