스포츠센터 이용자의 만족도에 관한 연구 = (A) Study on the Satisfaction of Sports Center's Participants

다국어 초록 (Multilingual Abstract)

The purpose of this study to examines satisfaction of Sport Center's participant by regional groups.
The rate of participants in this study were 35.7%(N=110) in Great Sphere City, 31.5%(N=97) in City and 32.8%(N=101) in County.
The Satisfaction Questionnaire was 27 items of health, facilities, environment, convenience, sports leader, program and fee.
Items are measured on a Likert scale ranging from l(strong1y degree) to %strongly disagree).
The statistic ways used for this study were Frequency Analysis and One-way ANOVA
The results of this study are as follows；The satisfaction of participants in Sports Center showed a significant difference by regional groups.
First, there was a significant difference in satisfaction of health by regional groups. Participants in Great Sphere City and City showed more interest than other regions about health management.
Second, there was a significant difference in satisfaction of facilities by regional groups. Participants in County showed more dissatisfaction than other regions about facilities.
Third, there was a significant difference in satisfaction of environment by regional groups. Participants in City showed more satisfaction than other regions about environment.
Fourth, there was a significant difference in satisfaction of convenience by regional groups. Participants in Great Sphere City showed more satisfaction than other regions about convenience.
Fifth, there was a significant difference in satisfaction of sport leader by regional groups. Participants in Great Sphere City showed more satisfaction than other regions about sport leader.
Sixth, there was a significant difference in satisfaction of program by regional groups. Participants in County showed more dissatisfaction than other regions about program.
Seventh, there was no significant difference in satisfaction of fee by regional groups.

목차 (Table of Contents)

• 목차 = ⅰ
• ABSTRACT = ⅴ
• Ⅰ. 서론 = 1
• 1. 연구의 필요성 및 목적 = 1
• 2. 연구변인 및 가설 = 3
• 가. 연구변인 = 3
• 나. 연구가설 = 4
• 3. 연구의 제한점 = 5
• 4. 선행연구 = 5
• Ⅱ. 이론적 배경 = 8
• 1. 스포츠센터의 정의와 기능 = 8
• 가. 스포츠센터의 정의 = 8
• 나. 스포츠센터의 기능 = 10
• 2. 스포츠센터의 분류 = 12
• 3. 만족이론 = 16
• 4. 고객만족전략 = 21
• Ⅲ. 연구방법 = 23
• 1. 연구대상 = 23
• 2. 조사도구 = 23
• 3. 설문의 타당도와 신뢰도 = 25
• 4. 자료처리 = 26
• Ⅳ. 결과 및 요약 = 27
• 1. 연구대상자의 일반적 특성 분석 = 27
• 2. 스포츠센터 이용자들의 세부영역별 만족도 = 29
• 가. 건강관리 - 스포츠센터 이용목적 = 29
• 나. 시설만족도 = 32
• 다. 환경 만족도 = 35
• 라. 편의성 만족도 = 37
• 마. 지도자 만족도 = 40
• 바. 프로그램 만족도 = 43
• 사. 프로그램 참가비 만족도 = 45
• Ⅴ. 결론 및 제언 = 47
• 1. 결론 = 47
• 2. 제언 = 48
• 참고문헌 = 50
• 부록 = 55